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Forum: Main Internet Marketing Discussion Forum 15th July 2014, 03:21 PM
Replies: 10
Views: 646
Posted By DanteRomero
Re: What are your biggest challenges & problems when it comes to outsourcing?

Yeah, I know what you mean. It's often worthwhile to invest a little extra to find the more experienced people. But it always takes a little sifting to find the right candidate.

I liked the model...
Forum: Main Internet Marketing Discussion Forum 15th July 2014, 02:57 PM
Replies: 10
Views: 646
Posted By DanteRomero
Re: What are your biggest challenges & problems when it comes to outsourcing?

Yeah, communication complications and keeping things within budget are definitely biggies.

But, I've found I can get around those things once I learned how. Can get used to doing "one shot, one...
Forum: Main Internet Marketing Discussion Forum 14th July 2014, 05:18 PM
Replies: 10
Views: 646
Posted By DanteRomero
What are your biggest challenges & problems when it comes to outsourcing?

I think for me it's been just getting started and overcoming that first "mental hurdle" that has me thinking it's so complicated.

How about you?
Forum: Copywriting 11th July 2014, 09:16 PM
Replies: 29
Views: 1,978
Posted By DanteRomero
Re: Starting out in Copywriting

Often the most blunt advice is the most useful. Without all the fluff in the way, it's suddenly clear and actionable ... rather than vague and unhelpful.

If you need to ask how to market yourself,...
Forum: Copywriting 11th July 2014, 09:14 PM
Replies: 19
Views: 1,682
Posted By DanteRomero
Re: Best sales pages or videos out right now...

Copy doesn't need to be world-class to make millions of dollars. If you could choose between studying world-class copy or "just good enough" what would you take?

Note: Many CB products are top...
Forum: Email Marketing 10th July 2014, 09:31 PM
Replies: 16
Views: 1,185
Posted By DanteRomero
Re: Email Autoresponder Outsourcing Anyone?

Anything can be outsourced... Anything.
Forum: Copywriting 10th July 2014, 09:28 PM
Replies: 20
Views: 1,528
Posted By DanteRomero
Re: What's Your Biggest Challenge When Writing Copy?

All challenges are an illusion. I don't bother imagining them. I just write the copy instead.
Forum: Copywriting 10th July 2014, 09:25 PM
Replies: 12
Views: 1,273
Posted By DanteRomero
Re: Copywriting that sells

"Is writing your own personal story the only way to sell a DVD seminar course?"

No. However, using a story in your copy is generally a great idea. It doesn't need to be -your- story.
Forum: Copywriting 10th July 2014, 09:24 PM
Replies: 30
Views: 1,472
Posted By DanteRomero
Re: Growing Problem? How Do You Fight "Guarantee Blindness"

A 30-Day money back guarantee has been a requirement for entry for years now. Simply make them a better offer. Go another mile... and perhaps 3.
Forum: Copywriting 10th July 2014, 09:19 PM
Replies: 19
Views: 1,682
Posted By DanteRomero
Re: Best sales pages or videos out right now...

Google:
Gary Bencivenga Success Bullets
Gary Bencivenga Marketing Bullets
Gary Bencivenga 100 Seminar

Write all of those out long hand (100+ pages of copy) first. Then, spend days on each one...
Forum: Copywriting 10th July 2014, 09:10 PM
Replies: 26
Views: 1,142
Posted By DanteRomero
Re: Website Critique Requested

This copy seems unclear about its purpose. With copy that short, you'd need to be doing it just to get leads... and then doing the majority of the sale over the phone when they meet with you.

It...
Forum: Copywriting 2nd July 2013, 02:38 PM
Replies: 8
Views: 781
Posted By DanteRomero
Re: Dissect This Sales Funnel...

What's the e-mail sequence like after the squeeze page? If it's good, you'll eventually be profitable end-to-end. Just losing some upfront. I'd recommend improving your e-mail sequence rather than...
Forum: Copywriting 30th June 2013, 11:51 AM
Replies: 9
Views: 714
Posted By DanteRomero
Re: What do You Do to "Get Out in The World"?

Travel more. The internet has freed your location.
Forum: Copywriting 30th June 2013, 11:50 AM
Replies: 10
Views: 761
Posted By DanteRomero
Re: Critique request for mailing

Check out the book SPIN selling to hone your chops for workin' the phone. That's your better bet as ewen was saying.
Forum: Copywriting 17th June 2013, 10:23 AM
Replies: 1
Views: 631
Posted By DanteRomero
Re: For You If You Are Into Templates For A Shortcut

These kinds of things really are a great way to get the creative juices flowing. Thanks for the share.
Forum: Copywriting 6th June 2013, 06:43 PM
Replies: 2
Views: 869
Posted By DanteRomero
Re: Hiring copywriters for $5K packages minimum

Hey mate,

Thought I'd let you know your link broke. (maybe the forum messed it up?)
Forum: Main Internet Marketing Discussion Forum 30th May 2013, 09:36 AM
Replies: 24
Views: 750
Posted By DanteRomero
Re: How Do You Value Information?

I have 5 people I focus on learning from. I ignore the rest. These 5 have proven themselves time and time again, and are all outrageously successful using what they teach.

All else is ignored...
Forum: Main Internet Marketing Discussion Forum 30th May 2013, 09:22 AM
Replies: 17
Views: 631
Posted By DanteRomero
The one tiny tip I wish I knew when I started out…

Had I known this, I would've saved months of my life... There is no such thing as free traffic!


There is paid with money traffic.
There is paid with time traffic.



If you want a...
Forum: Copywriting 25th May 2013, 07:31 PM
Replies: 17
Views: 835
Posted By DanteRomero
Re: Destroy my mojo again - need critique

... is similar to a pause in writing. I'd recommend you remove that pause in your first sentence. Give me 5 minutes... Right there is where you are ramping up to get their blood pumping... so they'll...
Forum: Main Internet Marketing Discussion Forum 25th May 2013, 07:26 PM
Replies: 70
Views: 2,596
Posted By DanteRomero
Re: Lost my Regular Job - Can I turn to Internet Marketing?

If you've got enough in the bank for 6 months of dough to live on (including investments), I'd say go for it. If you're down to a few dimes, I don't recommend it. It isn't likely to pay off that...
Forum: Main Internet Marketing Discussion Forum 25th May 2013, 07:14 PM
Replies: 19
Views: 545
Posted By DanteRomero
Re: Questions on monetizing a blog

In response to your first paragraph,... If you do marketing "properly", they won't feel offended by the presence of it... In fact, they'll like you even more for having recommended exactly what they...
Forum: Main Internet Marketing Discussion Forum 25th May 2013, 07:13 PM
Replies: 32
Views: 988
Posted By DanteRomero
Re: How can I monetize my subscribers?

Are you able to segment that list further? With information on what they are interested in specifically... you can make more-targeted offers, and see an increase in response. Not only that...

You...
Forum: Main Internet Marketing Discussion Forum 25th May 2013, 07:10 PM
Replies: 23
Views: 879
Posted By DanteRomero
Re: What should newbies focus on if writing skills are their greatest weakness?

Without more clarity, all of this great advice isn't leading you anywhere, unfortunately.

Where do *you* want to go? If all you want is to make $3,000 a month so you can buy an RV and roam the...
Forum: Copywriting 25th May 2013, 07:05 PM
Replies: 20
Views: 2,733
Posted By DanteRomero
Re: How Long does it take you to write a good copy??

It depends on the market (do I already understand it or do I need to do more research? How much more research?), how many successful ads I've had in that market before (Do I need to study other ads...
Forum: Copywriting 6th May 2013, 05:49 PM
Replies: 14
Views: 849
Posted By DanteRomero
Re: Naming Products.. Any Tips?

There's no contest. What you need is, without a doubt, "Positioning" by Ries and Trout. Also "New Positioning" and "Positioning Revisited" by the same authors. And toss in "The Irresistible Offer" by...
Forum: Copywriting 1st May 2013, 07:35 PM
Replies: 11
Views: 954
Posted By DanteRomero
Re: An "advanced" persuasion technique

A great point. Linguistic Presupposition is a powerful persuasion tactic. Especially, because it's in so few books (in fact, the only time I ever saw it in print was in the book simpleology).
Forum: Copywriting 1st May 2013, 07:33 PM
Replies: 3
Views: 659
Posted By DanteRomero
Re: what font.....

Depends on the situation. 12 pt. is typical. I've heard of people going as low as 8 if they really needed the space. But there's a line where it starts to get harder to read as a result.
...
Forum: Copywriting 1st May 2013, 07:31 PM
Replies: 11
Views: 1,114
Posted By DanteRomero
Re: Getting Email Autoresponder Clients

I recommend john carlton's freelance course. You won't be disappointed.
Forum: Copywriting 1st May 2013, 07:29 PM
Replies: 1
Views: 799
Posted By DanteRomero
Re: Be notified when an A-List copywriter releases his latest promos

Thanks for the link.

I wonder why he put so little time into his profile copy on twitter, though.

His other stuff I'm looking at is good. Thanks for sharing. Can learn from these.
Forum: Copywriting 26th April 2013, 12:31 AM
Replies: 15
Views: 934
Posted By DanteRomero
Re: Stupid agencies that don't know nothin' about conversions

For the purpose of a general conversation, a person must forego existentialist discussion. Rather than worrying about the truth, the nit-picking, nitty gritty details, we speak in generalizations. It...
Forum: Copywriting 26th April 2013, 12:22 AM
Replies: 12
Views: 1,191
Posted By DanteRomero
Re: Adrenaline, Balls & Bullets with Ben Settle...

I'm looking forward to it. See ya' on the call, mate.

Thanks for posting! =)
Forum: Copywriting 26th April 2013, 12:20 AM
Replies: 24
Views: 1,291
Posted By DanteRomero
Re: Was it worth the $$$? could I get some critiques?

Whoever wrote that came cheap. But the most expensive copywriter is the one whose ad doesn't bring in cash.

I'd recommend investing more. Since it actually converts, you'll make it all back +...
Forum: Copywriting 25th April 2013, 01:28 AM
Replies: 3
Views: 554
Posted By DanteRomero
Re: Email Story Bank

Once you hone the skill, having a story will be a snap. They'll flow off your finger tips effortlessly. But that might take some time. Start with this.

Start thinking of your whole life as a...
Forum: Copywriting 25th April 2013, 01:23 AM
Replies: 34
Views: 2,847
Posted By DanteRomero
Re: Where can I find the highest converting sales letters?

You can get direct mail pieces by getting on the list of businesses who hire top copywriters. Buy two things from each of the following: Boardroom, phillips, rodale, agora. You'll start getting a...
Forum: Copywriting 25th April 2013, 01:18 AM
Replies: 14
Views: 1,151
Posted By DanteRomero
Re: Hello Warrior Forum--Newbie ready to make his mark!!!

You seem to be on a good track. First thing I notice about your site is your touch stone or "branding slogan". We get it write! Try to rethink that. Being funny and clever doesn't sell (althought,...
Forum: Copywriting 25th April 2013, 01:12 AM
Replies: 88
Views: 8,648
Posted By DanteRomero
Re: A new unique original word to replace copywriting

I remember Bencivenga putting it this way: "You know how businesses are always wanting new customers?" "Well, yeah..." "It's my job to know everything there is about getting a business new...
Forum: Copywriting 23rd April 2013, 06:15 PM
Replies: 34
Views: 2,847
Posted By DanteRomero
Re: Where can I find the highest converting sales letters?

Buy a swipe file of winning ads from a credible source. Such as John Carlton. I'd suggest not studying copy you find online. Some of it can be good. But so much of it is a knock-off of a knock-off of...
Forum: Copywriting 23rd April 2013, 06:13 PM
Replies: 22
Views: 1,081
Posted By DanteRomero
Re: Version 1 or Version 2? Pulling hairs out of my head!

In response to the focus group idea... There is a big difference between asking someone to buy... and asking for their opinion. That wouldn't be usable data.
Forum: Copywriting 23rd April 2013, 06:01 PM
Replies: 11
Views: 1,114
Posted By DanteRomero
Re: Getting Email Autoresponder Clients

To be honest, I'd love to help you out. But, I'm not sure what your question is. Your post is unclear. Could you clarify?
Forum: Copywriting 21st April 2013, 12:40 AM
Replies: 12
Views: 894
Posted By DanteRomero
Re: How much money are your clients leaving on the table because of this?

Absolutely. Usually... the more the client is unsure about publishing the ad... the more I did a good a job. It's well outside their comfort zone. And their comfort zone is based on observing the...
Forum: Copywriting 21st April 2013, 12:37 AM
Replies: 9
Views: 725
Posted By DanteRomero
Re: My updated "Learn Guitar" landing page... W/ BRAND SPANKIN NEW COPY!

Here's a few things to think about:
-Why stairway to heaven? If that doesn't click with the reader... there is no sale... no desire to even read. Being more specific than saying "top hits" does get...
Forum: Copywriting 21st April 2013, 12:29 AM
Replies: 8
Views: 2,452
Posted By DanteRomero
Re: Copyblogger Headline Swipe File

Thanks for sharing. These will be good idea sparkers.
Forum: Copywriting 21st April 2013, 12:29 AM
Replies: 5
Views: 512
Posted By DanteRomero
Re: Short paragraphs

It provides eye relief. Allows the eyes to not have to strain as hard to keep their place where they are reading (without going back and starting over hitting the wrong line, etc...). Also makes it...
Forum: Copywriting 21st April 2013, 12:24 AM
Replies: 11
Views: 845
Posted By DanteRomero
Re: Are Keywords always King?

Stuffing tons of keywords into copy... might get you more traffic.
Sales letter that reads clumsily and awkwardly due to being full of keywords... does not convert to sales...

More traffic......
Forum: Copywriting 21st April 2013, 12:21 AM
Replies: 4
Views: 761
Posted By DanteRomero
Re: Can someone recommend a good sales letter copywriter?

You'll have better luck if you can post the general market and your budget. And whatever other details you feel comfortable disclosing. Reason is, copywriters tend to specialize. And many won't chase...
Forum: Copywriting 21st April 2013, 12:17 AM
Replies: 22
Views: 1,081
Posted By DanteRomero
Re: Version 1 or Version 2? Pulling hairs out of my head!

I recommend:

-Write the following on an index card: "You're allowed to miss ya' know?"
-Tape it to your PC monitor or desk

You'll be pleasantly surprised how clear decision making becomes, and...
Forum: Copywriting 13th April 2013, 08:32 AM
Replies: 3
Views: 752
Posted By DanteRomero
Re: Could you recommend some swipe files?

Thanks for the link. I'm going to pick that up and have a look.
Forum: Copywriting 10th April 2013, 07:24 PM
Replies: 5
Views: 659
Posted By DanteRomero
Re: Hypnotic Writing

I'd agree with that point. I should've added a caveat to my sharing it. It won't make you a world-class copywriter. But I'd still say do what he is saying to do. It will go a lot further than all...
Forum: Copywriting 10th April 2013, 07:21 PM
Replies: 4
Views: 1,521
Posted By DanteRomero
Re: Some interesting split-test results in the biz-opp niche...

I think you'll find the same everywhere if you take that and run with it. Believability is key #1 I've found. Even to the point of deliberately making a product sound lackluster compared to what it...
Forum: Copywriting 10th April 2013, 07:18 PM
Replies: 6
Views: 1,136
Posted By DanteRomero
Re: Thanks Ewen, his later ads (2001) ran...

Thanks for sharing this. Appreciate it, mate.

I agree about lawrence's site. One of the few copywriting sites I feel I can trust. He definitely knows what he's talking about and his blog posts and...
Forum: Copywriting 10th April 2013, 07:14 PM
Replies: 3
Views: 752
Posted By DanteRomero
Could you recommend some swipe files?

I've purchased a lot of full ad swipes. Mostly space ads and mailing pieces. I'm trying to find some swipes that are pre-sorted into bullets, p.s., openings, closes...

Preferably from a source...
Forum: Copywriting 9th April 2013, 02:00 PM
Replies: 7
Views: 566
Posted By DanteRomero
Re: Squeeze Page Critique

The headlines are clashing with each other. Try reading it out loud. It should jump out at you. The way it doesn't flow smoothly.
Forum: Copywriting 9th April 2013, 01:53 PM
Replies: 15
Views: 1,083
Posted By DanteRomero
Re: Where to start?

Have him apply the following:

The Gary Halbert Letter (http://www.thegaryhalbertletter.com/newsletters/zfkj_hands_on_experience.htm)

Then start combing the newspaper and yellow pages for local...
Forum: Copywriting 9th April 2013, 01:36 PM
Replies: 13
Views: 571
Posted By DanteRomero
Re: Need Advice with Copy

It's best to go back to basics, mate. Have a look at this post:

The Gary Halbert Letter (http://www.thegaryhalbertletter.com/newsletters/zfkj_hands_on_experience.htm)

I'd recommend doing as...
Forum: Copywriting 9th April 2013, 01:32 PM
Replies: 3
Views: 741
Posted By DanteRomero
Re: Good or Bad - Banner Ad Copy

I'd say keep thinkin' on it. It's well worth your time to write, write, write headlines -- until you find a few winners to test.

See if you can find Jay Abraham's 2001 headline swipe file. It's...
Forum: Copywriting 7th April 2013, 08:07 PM
Replies: 56
Views: 2,540
Posted By DanteRomero
Re: How Did You Get The Ball Rolling As A Copywriter?

John Carlton (marketingrebel.com) has a great product on this topic. He digs into how to get started with a copywriting business.
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