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Page 1 of 3 1 23
Showing results 1 to 56 of 146
Search took 0.63 seconds. Search: Posts Made By: laird
Forum: Ad Networks (CPM/CPL, Display) 29th May 2013, 08:10 AM
Replies: 0
Views: 412
Posted By laird
Affiliate Management Recommendation?

Hey folks:

I met with the CEO of an organization that offers two subscription-based services for institutional investors as well as physical products for immediate purchase. They've been in...
Forum: Offline Marketing 27th May 2013, 02:24 PM
Replies: 7
Views: 733
Posted By laird
Re: Offline Methods For Newsletter

Take a look at mixergy.com and the freemium model - free content for the majority of subscribers and paid content for the minority.

It's based on entrepreneurial-based interviews focused on...
Forum: Offline Marketing 22nd May 2013, 01:37 AM
Replies: 12
Views: 1,989
Posted By laird
Re: Easy way to $100,000 - Stop over complicating things

cayman,

I have a friend that started trading stocks in January of 2011 with $2k in her trade account. She systematically pushed that to just over $44k in December. She repeated this process in...
Forum: Mobile Marketing 20th May 2013, 09:56 PM
Replies: 9
Views: 1,042
Posted By laird
Re: SMS Marketing to your CUSTOMERS?

This might help you in your consideration:
Spam: Unwanted Text Messages and Email | FCC.gov (http://www.fcc.gov/guides/spam-unwanted-text-messages-and-email)
Forum: Offline Marketing 20th May 2013, 06:54 PM
Replies: 4
Views: 609
Posted By laird
Re: Plastic Business Cards?

If you can live with credit card dimensions and rounded corners, I like factorymart.com* (http://www.factorymart.com) with their 30mil thickness and mirror finish. Expect long turnaround times...
Forum: Offline Marketing 20th May 2013, 10:22 AM
Replies: 13
Views: 2,215
Posted By laird
Re: What is the best recent Offline WSO - opinions?

Jim,

If cold walk-ins work for you, stick with 'em for as long as you can. I'm not sure how long ago it came out, but the folks at SqueezeMobi offered a mobile presentation wso which could aid in...
Forum: Offline Marketing 19th May 2013, 08:13 PM
Replies: 13
Views: 2,215
Posted By laird
Re: What is the best recent Offline WSO - opinions?

Hey Jim,

What's your preferred customer acquisition strategy? Email, Direct Mail, Phone Calls, On-site Sales Calls?

I've got both Lead Localizer Tool and Mobile Renegade - each are good in...
Forum: Offline Marketing 13th May 2013, 07:13 AM
Replies: 2
Views: 690
Posted By laird
Re: 13 Slides that landed two first time founders $500 000 in 3 months

Thanks for the share. Love the fact that they're using a freemium model and showing their true conversion rate from free-to-paid. Bookmarked that sucker.
Forum: Offline Marketing 13th May 2013, 06:48 AM
Replies: 20
Views: 1,240
Posted By laird
Re: Direct mail approach Vs. Email Approach

There are always exceptions. I do both Direct Mail and Email prospecting and I find my DM results pull significantly better than my emails. YMMV. Do I land clients via email? Yup. Do I land clients...
Forum: Offline Marketing 12th May 2013, 09:27 PM
Replies: 20
Views: 1,240
Posted By laird
Re: Direct mail approach Vs. Email Approach

When prospecting (no prior contact with recipient): Direct Mail and then a follow-up by phone.

With existing customers: Email, snail mail or phone (depending on how THEY prefer to be contacted and...
Forum: Offline Marketing 24th April 2013, 10:07 PM
Replies: 16
Views: 923
Posted By laird
Re: Today I fired a client... lessons learned

It's an issue of ensuring conceptual agreement, planned iterations and defining scope creep have been reached at the time of contract signing.

When I consulted with a major manufacturer with...
Forum: Search Engine Optimization 2nd April 2013, 06:42 PM
Replies: 10
Views: 619
Posted By laird
Re: EMD all but disappeared but now BOOM, Page 1. What happened?

I'm smacking my head though since I let some 12 EMD's go, a couple of which in their prime brought in about $600/year each and last year less than $20/year each.

Not gonna complain about the free...
Forum: Search Engine Optimization 2nd April 2013, 07:24 AM
Replies: 10
Views: 619
Posted By laird
EMD all but disappeared but now BOOM, Page 1. What happened?

I've had a particular EMD in the diabetic niche (1,110,000 results) that fluctuated between the number 6 and 10 spot for a year and then last year, all but disappeared into the ether. Well beyond...
Forum: Offline Marketing 6th March 2013, 04:54 PM
Replies: 5
Views: 491
Posted By laird
Re: Taking payments??

If you're talking about an ecommerce system or something with an api that connects through a gateway to your merchant account, go with authorize.net (I used them for an ecommerce site for 9 years)....
Forum: Offline Marketing 23rd February 2013, 08:09 AM
Replies: 66
Views: 5,995
Posted By laird
Re: Another Bob Ross Post Card Method Idea.

Actually, I never said it won't work. I said it won't work at that price.

Here's my first response to your theoretical idea with the appropriate section bolded:
Forum: Offline Marketing 22nd February 2013, 09:31 PM
Replies: 66
Views: 5,995
Posted By laird
Re: Another Bob Ross Post Card Method Idea.

Lol. For every company like Apple, there formerly-existed thousands of idealistic young dreamers and their businesses sure they had a better way.

Good luck in your endeavor.
Forum: Offline Marketing 22nd February 2013, 08:53 PM
Replies: 66
Views: 5,995
Posted By laird
Re: Another Bob Ross Post Card Method Idea.

This isn't going to happen. It's a fine and dandy vision, one you admit is purely theoretical, but it's not going to fly at the price point you imagine.

Out here on the left coast, we're familiar...
Forum: Offline Marketing 26th December 2012, 03:16 PM
Replies: 0
Views: 328
Posted By laird
Please delete

... Error in Posting ...
Forum: Offline Marketing 9th December 2012, 10:25 AM
Replies: 52
Views: 3,014
Posted By laird
Re: TRUE CONFESSION: I drove my $100k business INTO THE GROUND by Getting a JOB and NEGLECTING CUSTO

Ben,

Great share and reminder that acquiring customers is easy but keeping that relationship strong through unparalleled-servicing is what solidifies your continuity income.

I had two partners...
Forum: Offline Marketing 2nd December 2012, 08:53 PM
Replies: 17
Views: 786
Posted By laird
Re: Postage going up...

Updated to correct the active date of the postage increase. Thanks.
Forum: Offline Marketing 2nd December 2012, 05:02 PM
Replies: 17
Views: 786
Posted By laird
Postage going up...

Just a friendly reminder that US Postal rates are increasing January 27th.

Letters (1oz.) — 1-cent increase to 46 cents
Postcards — 1-cent increase to 33 cents

Pick up your Forever stamps to...
Forum: Offline Marketing 21st November 2012, 07:14 PM
Replies: 18
Views: 1,559
Posted By laird
Re: This Positions You As THE Expert In 30 Seconds

Tested the 30 Second Expert position on a sales call today for a mobile website. Worked flawlessly. Now going to test it on a direct mail component to land next week. Nice share Ewen!
Forum: Offline Marketing 20th November 2012, 09:31 AM
Replies: 3
Views: 386
Posted By laird
Re: Advice please for setting up a members site

Check out this link: All-in-One: All About Membership Sites (http://www.warriorforum.com/main-internet-marketing-discussion-forum/123228-all-one-all-about-membership-sites.html)
Forum: Mobile Marketing 14th November 2012, 08:25 AM
Replies: 23
Views: 1,625
Posted By laird
Re: Papa Johns sued $250 mil for SMS Blasting

I have this conversation with about 60% of any new SMS client that has an existing database of customers. They seem to think that the minute they collect that information, they can use it for...
Forum: Offline Marketing 11th November 2012, 12:58 AM
Replies: 1
Views: 448
Posted By laird
Re: Lower thirds title

I know you're looking for something Final Cut native, but if you also happen to use Motion, check out VideoHive (http://videohive.net).
Forum: Offline Marketing 10th November 2012, 12:35 PM
Replies: 74
Views: 4,833
Posted By laird
Re: Your #1 Favorite Way To Generate Offline Leads Is.....

Direct mail for me after locating prospects via newspaper advertisements or software searches (thanks to some wonderful applications I picked up as WSO's.)
Forum: Offline Marketing 7th November 2012, 07:23 PM
Replies: 32
Views: 1,723
Posted By laird
Re: Direct Mail and Promotional Items

Cost depends on the type of pen and quantities you want.

For instance a 1 color imprint on a Bic Clic Stic and 300 quantity will run you 47 cents each, no set-up charge and FOB shipping (5lbs).
...
Forum: Offline Marketing 7th November 2012, 06:53 PM
Replies: 32
Views: 1,723
Posted By laird
Re: Direct Mail and Promotional Items

Promotional items are great as supporting brand elements that remain after the original direct response email was read (and hopefully acted upon) if that's your ultimate goal. (I used to work a lot...
Forum: Offline Marketing 5th November 2012, 01:05 PM
Replies: 7
...
Views: 812
Posted By laird
Re: Reputation Management - Folks still crushing it?

Yes I have an infographic wso but that wasn't the point of the post. As a courtesy to those that may share your opinion, I've removed my signature.
Forum: Offline Marketing 4th November 2012, 08:48 PM
Replies: 7
...
Views: 812
Posted By laird
...

... deleted ...
Forum: Mobile Marketing 3rd November 2012, 06:59 PM
Replies: 1
Views: 536
Posted By laird
How are YOU getting your Mobile Website or SMS clients?

I'm not looking for advise; I have a healthy SMS subscription and mobile website sales model...but I was just curious to see how others are going about securing new customers.

I'm about 78% direct...
Forum: Offline Marketing 28th October 2012, 04:14 PM
Replies: 8
Views: 6,815
Posted By laird
Re: How can I track craigslist views and clicks for my ad?

Quick and dirty way is to create a brand new "never been used" name for the graphic you're displaying (and which resides on your server). You have folks that click your link go to a specific dummy...
Forum: Mobile Marketing 27th October 2012, 09:38 PM
Replies: 14
Views: 1,271
Posted By laird
Re: Real Estate Agents - Mobile MLS integration

Keep at it.

The 2012 NAR Member Profile had some amazing stats. Still a hugely-viable market.

Couple key takeaways:

Median Income: $34,900 on $1.3 million sales volume
Transactions: 11...
Forum: Offline Marketing 27th October 2012, 09:15 PM
Replies: 15
Views: 983
Posted By laird
Re: Hiring a Salesperson to Get More Clients- Good or Bad?

Are you doing regular websites, flash linkbait sites, mobile websites?

How are you soliciting for business; Walk-in, Appointment, Phone Close?

Is your pitch solid?

Is your pricing solid?
...
Forum: Mobile Marketing 26th October 2012, 07:45 AM
Replies: 14
Views: 1,271
Posted By laird
Re: Real Estate Agents - Mobile MLS integration

You'll need to look into IDX vendors that essentially parse MLS data for website integration. It's specific to a MLS provider (and there are a LOT of them) generally tied to specific Associations.
...
Forum: Mobile Marketing 26th October 2012, 07:38 AM
Replies: 15
Views: 1,429
Posted By laird
Re: IPhone App For Bar/Club

If programming isn't your forte, consider checking out scriptlance and odesk for an outsourced programmer. About two years ago I was working on a location-based bar app that showed you happy hour...
Forum: Offline Marketing 26th October 2012, 07:32 AM
Replies: 27
Views: 1,978
Posted By laird
Re: How I Make a minimum of $756 a Day!

Nicely done, sir.
Forum: Offline Marketing 18th October 2012, 10:36 PM
Replies: 18
Views: 1,381
Posted By laird
Re: Just got off the phone with a DM printer (EDDM Business Related)

What part of " 100% Money Back Guarantee" scares you from taking a chance and just buying it?

If it isn't right for you, big-haired Bob Ross will send your money back faster than I can finish this...
Forum: Offline Marketing 18th October 2012, 10:28 PM
Replies: 19
Views: 1,538
Posted By laird
Re: Reporting Fake Local Places Listings Help

Found this on the "Google and Your Business" Google Products forum:

If you see a search result listing which appears to be fake you can report it through the Edit business details link and choose...
Forum: Offline Marketing 15th October 2012, 10:50 PM
Replies: 3
Views: 534
Posted By laird
Re: Offline client needs a document management solution

Not sure if your client is tech savvy, but they can always go for a server in a colo or an EC2 (Amazon) and run a document management application such as those found on Hotscripts.com...
Forum: Offline Marketing 13th October 2012, 12:05 PM
Replies: 3
Views: 549
Posted By laird
Re: Sending offline leads to online video sales pages

WillR offers something similar to what you're looking at implementing, though his focuses on selling mobile websites.

You can find his WSO here:
[OFFLINE/MOBILE] Mobile Website Landing Page &...
Forum: Offline Marketing 13th October 2012, 09:20 AM
Replies: 46
Views: 2,476
Posted By laird
Re: Porsche Dealer Gets 32% response to this new style mailer

Wow! I completely forgot about that program...a good 5+ years back, some photographers I knew that had a "baby's first year photo plan" used that program to pay for their direct mail campaign to new...
Forum: Mobile Marketing 8th August 2012, 05:48 PM
Replies: 24
Views: 2,111
Posted By laird
Re: Real Estate Listing SMS

Darrett:

I've been working with a few real estate agents on a software project that ties into QR codes - are you using standard riders that really can't be clearly seen from the street? There are...
Forum: Offline Marketing 6th August 2012, 06:05 PM
Replies: 38
Views: 2,177
Posted By laird
Re: selling SMS to churches will this work???

Having 37 Churches now using my SMS broadcasting service, I can definitely confirm churches with larger congregations have better budgets and more ministries within the church to allow for diversity...
Forum: Offline Marketing 6th August 2012, 05:57 PM
Replies: 38
Views: 2,177
Posted By laird
Re: selling SMS to churches will this work???

[/URL]Contentwriting360:

There are numerous conversations surrounding text messaging/broadcasting services. Move over to the [URL="http://www.warriorforum.com/mobile-marketing/"]Mobile Marketing...
Forum: Offline Marketing 21st July 2012, 02:05 PM
Replies: 12
Views: 1,989
Posted By laird
Easy way to $100,000 - Stop over complicating things

I was having a chat with several friends last night and one of them has a retired friend living up in Reno, NV. He's not of retired age (over 65). In fact, the gentleman is only 46.

What was...
Forum: Offline Marketing 21st July 2012, 09:44 AM
Replies: 38
Views: 2,177
Posted By laird
Re: selling SMS to churches will this work???

I have a man on the "inside," - a youth pastor AND had the fortune of great timing as he was able to present the service at a major pastor event (over 1,000 attending pastors). That initial...
Forum: Offline Marketing 20th July 2012, 09:26 PM
Replies: 38
Views: 2,177
Posted By laird
Re: selling SMS to churches will this work???

Don't.

Service clients that can afford realistic rates that generate you a profit. "Potential" doesn't pay the bills. If the churches you're marketing to can't afford your base rate, find another...
Forum: Offline Marketing 20th July 2012, 06:39 PM
Replies: 38
Views: 2,177
Posted By laird
Re: selling SMS to churches will this work???

Yes. Pastors and the like WILL take advantage of SMS marketing for their congregation if they can understand the benefits* it provides their staff.

* Reduces the need for staff to individually...
Forum: Offline Marketing 11th July 2012, 06:34 PM
Replies: 0
Views: 729
Posted By laird
Restaurants, Direct Mail and a Nice Business Model, Oh My!

Was talking to the manager of a chinese restaurant over lunch today and found out she's partnered up with a company that provides two services for them:

1) Direct Mail - sends their menu bi-folded...
Forum: Offline Marketing 6th July 2012, 01:27 PM
Replies: 2
Views: 639
Posted By laird
Re: QR Code Postcard - Someone's marketing this to offline businesses

Meh. Don't know. I still see it as a novelty that hasn't really been adopted by the consumer. Lots of businesses have been convinced by their advertising agencies that it's a necessity (based on what...
Forum: Offline Marketing 6th July 2012, 01:16 PM
Replies: 2
Views: 639
Posted By laird
QR Code Postcard - Someone's marketing this to offline businesses

Just wanted to share with my fellow offline warriors...

While visiting a friend yesterday, I noticed a direct mail piece sitting on their foyer table.

It was a 4.25" x 10.75" mailer with 18 QR...
Forum: Offline Marketing 13th June 2012, 09:36 AM
Replies: 1,343
Views: 129,933
Posted By laird
Re: Make $5000 per month and be a hero.

Has anyone successfully managed to sell all their spots in less than 10 days or are you finding time constraints forcing it to take a longer time to sell out the postcard?
Forum: Mobile Marketing 2nd June 2012, 10:33 AM
Replies: 32
Views: 2,126
Posted By laird
Re: Who makes for a good SMS Client? Churches that's who.

Single keyword and 3000 texts NETS $218 per month.

Each additional keyword is $25/month. (all profit)

Each additional text beyond 3000 is $.03. ($.02 profit)

Handled via Twilio.
Forum: Mobile Marketing 2nd June 2012, 09:25 AM
Replies: 32
Views: 2,126
Posted By laird
Re: Who makes for a good SMS Client? Churches that's who.

With all follow-ups (phone, email and in-person), the youth pastor closed only 11 churches from those he spoke with at the event.

Some of the churches that originally said yes didn't get approval...
Forum: Offline Marketing 17th May 2012, 11:39 PM
Replies: 4
Views: 805
Posted By laird
EDDM to Business Locations - Anyone testing it?

I've done Priority Mail envelopes, FedEx envelopes, Google Image postcards, Manilla oversized envelopes, vomit bags and getting ready to test a nifty new one I'll share later...

Was wondering if...
Showing results 1 to 56 of 146
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