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Search took 0.06 seconds. Search: Posts Made By: havplenty
Forum: Copywriting 2nd May 2016, 12:49 AM
Replies: 32
Views: 1,745
Posted By havplenty
Re: Plan to persuade ...

Human nature and societal values are not the same things. The latter is more fluid.

There is little value in debating the merits of that ad, especially given the fact that people sold coffee...
Forum: Copywriting 1st May 2016, 01:19 AM
Replies: 32
Views: 1,745
Posted By havplenty
Re: Plan to persuade ...

The copywriter's job hasn't changed since the post was invented. And what's working "today" has always worked, best as I can see.

People have never been hot about being sold and great copywriters...
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