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Search: Posts Made By: Will Iam
Forum: Offline Marketing 12th November 2016, 10:47 PM
Replies: 11
Views: 309
Posted By Will Iam
Re: Marketing Strategy for Highly Niche Company

One thing that I can say with confidence is that I'm very relaxed in high stakes sales situations. In my previous role, I was doing business to consumer sales which is a lot more volatile. The folks...
Forum: Offline Marketing 12th November 2016, 09:26 AM
Replies: 11
Views: 309
Posted By Will Iam
Re: Marketing Strategy for Highly Niche Company

Ewen,

Thanks a lot for your constructive feedback. I worked in a pretty big company here in Canada doing sales previously and I've also read the books "Secrets of a Master Closer" and "Predictable...
Forum: Offline Marketing 11th November 2016, 10:47 PM
Replies: 11
Views: 309
Posted By Will Iam
RE: Marketing Strategy for Highly Niche Company

Thanks for all of your great responses everyone. Outbound has been going pretty well for us, but one problem we have is that because the people we sell to are very busy, it's extremely difficult to...
Forum: Offline Marketing 10th November 2016, 08:38 PM
Replies: 11
Views: 309
Posted By Will Iam
Marketing Strategy for Highly Niche Company

I'm a partner in a start-up software company that sells to a very specific niche. The prospects that we have are all known, so there are readily available lists with every single potential customer...
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