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Search: Posts Made By: Jason Kanigan
Forum: Main Internet Marketing Discussion Forum 2nd January 2016, 01:46 PM
Replies: 37
Views: 635
Posted By Jason Kanigan
Re: The Language of IM: To Swear or Not to Swear

See, what you are missing is you've already made some kind of judgement about the topic.

And good marketing is about FILTERING not persuading.

So by swearing in their marketing, these guys are...
Forum: Main Internet Marketing Discussion Forum 2nd January 2016, 01:29 PM
Replies: 37
Views: 635
Posted By Jason Kanigan
Re: The Language of IM: To Swear or Not to Swear

1 - you ALWAYS have a valid reason to differentiate.

2 - good line, I think I'll swipe it. What are you doing marketing to a niche if you DON'T know their pain points??
Forum: Main Internet Marketing Discussion Forum 2nd January 2016, 01:17 PM
Replies: 37
Views: 635
Posted By Jason Kanigan
Re: The Language of IM: To Swear or Not to Swear

NICHE marketing.

Amazon isn't niche marketing.

I very rarely swear in writing but I defend a marketer's right to do it.

The "shock jock" GMa was referring to above wasn't someone I had in...
Forum: Main Internet Marketing Discussion Forum 2nd January 2016, 12:08 PM
Replies: 37
Views: 635
Posted By Jason Kanigan
Re: The Language of IM: To Swear or Not to Swear

This is a non-issue.

Should you part your hair on the left of the right?

You'll offend somebody either way.

At the end of the day: who cares.

That's the right answer.
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