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Search: Posts Made By: staffjam
Forum: Copywriting 22nd November 2013, 05:33 PM
Replies: 13
Views: 660
Posted By Sean Fry
Re: Sales page - performing very well - Payment page not so (i think)

What you'll get here is just a bunch of speculation about what "might" be negatively affecting conversions. But you likely have elements that are actually increasing anxiety, rather than relieving...
Forum: Copywriting 22nd November 2013, 10:34 AM
Replies: 13
Views: 660
Posted By colmodwyer
Re: Sales page - performing very well - Payment page not so (i think)

Thanks for sharing, noticed ads this a few days ago on the Stock Gumshoe website.

Your metrics seem pretty good to me, especially as you're about ten times the cost of your competitors.

On the...
Forum: Copywriting 22nd November 2013, 09:43 AM
Replies: 13
Views: 660
Posted By GlenH
Re: Sales page - performing very well - Payment page not so (i think)

Take a look at your strategy from your prospects point of view.

They read the pitch on your sales pages.

They decide they want to give your…. ’30 Day FREE Trail’ a go. So they click...
Forum: Copywriting 22nd November 2013, 02:40 AM
Replies: 13
Views: 660
Posted By ewenmack
Re: Sales page - performing very well - Payment page not so (i think)

Staffjam, very informative piece on the oil industry,
I've referenced it for personal use, not business use.

Thank you.

Ewen
Forum: Copywriting 21st November 2013, 10:48 PM
Replies: 13
Views: 660
Posted By Daniel Scott
Re: Sales page - performing very well - Payment page not so (i think)

That's about right for a first effort. Keep split testing both your letter and the order form and you'll see things improve.

Remember most people skim sales pages so they will think free means...
Forum: Copywriting 21st November 2013, 07:54 PM
Replies: 13
Views: 660
Posted By Alex Cohen
Re: Sales page - performing very well - Payment page not so (i think)

If my math is correct, 1.2% of the traffic signs up for the free report and 30-day free trial. (100 x 13% x 9.2% = 1.196%)

That's in the normal range.

I see that you're paying for placements...
Forum: Copywriting 21st November 2013, 07:18 PM
Replies: 13
Views: 660
Posted By Ross Bowring
Re: Sales page - performing very well - Payment page not so (i think)

First thing l notice is you have a negatively stated guarantee. That will likely hurt your conversion rate.

--- Ross
Forum: Main Internet Marketing Discussion Forum 25th February 2013, 02:54 PM
Replies: 2
Views: 299
Posted By GailTrahd
Re: Payment Terms & Mindset

And, if the perception is that they need the information for at least a year and the overall cost is much lower to commit to a year price you can also increase your yearly subscriptions.

The...
Forum: Main Internet Marketing Discussion Forum 25th February 2013, 02:51 PM
Replies: 2
Views: 299
Posted By nichecloner
Re: Payment Terms & Mindset

Its not so much the price, but the perception of how a customer views the commitment.

If you offer the Yearly amount showing it as a pro-rated monthly cost, they are more likely to go for it,...
Forum: Copywriting 10th February 2013, 12:10 AM
Replies: 6
Views: 852
Posted By Alex Cohen
Re: Copywriters for Banner Ads

As I'm sure you know, just like with any other type of sales copy, it's unlikely the first banner ads you create will give you the highest return.

However, there are some "tricks of the trade"...
Forum: Copywriting 9th February 2013, 09:33 PM
Replies: 6
Views: 852
Posted By Robert_Rand
Re: Copywriters for Banner Ads

Yes - come up with some good copy and instruct your designers to create banners that emphasize it... But c'mon, you already knew that, right? :)


This is true...



The last thing you need...
Forum: Copywriting 20th January 2013, 07:54 PM
Replies: 13
Views: 659
Posted By Alex Cohen
Re: Is there something wrong with my Payment page?

If you'd like me to critique it for you, feel free to PM.

Alex
Forum: Copywriting 19th January 2013, 10:30 AM
Replies: 13
Views: 659
Re: Is there something wrong with my Payment page?

just a few thoughts...

It would help to review all the copy - not just the order page.

But...

To me, "Sign Up" is not the best phrase (it feels like I'm signing my life away).

"Get",...
Forum: Copywriting 16th January 2013, 03:14 AM
Replies: 18
Views: 1,038
Posted By ewenmack
Re: Review of Finance related landing page on very popular news site

This would include self pride they are smarter than others by getting first bite at the cherry, even before subscribers to tipster subscriptions I would think too.

Still dealing with human...
Forum: Copywriting 16th January 2013, 02:48 AM
Replies: 18
Views: 1,038
Posted By Pusateri
Re: Review of Finance related landing page on very popular news site

@staffjam

Great to see you on this forum. I love your site.

About half my customer base is o&g.

They respond to straightforward person-to-person appeals and narrative.

A traditional sales...
Forum: Copywriting 15th January 2013, 08:09 PM
Replies: 18
Views: 1,038
Posted By ewenmack
Re: Review of Finance related landing page on very popular news site

And to keep on the same excellent track as Ross,
name a company that made extraordinary profits in the past and why the market conditions are even better now than when the recommendation was...
Forum: Copywriting 15th January 2013, 07:21 PM
Replies: 18
Views: 1,038
Posted By Ross Bowring
Re: Review of Finance related landing page on very popular news site

Yes.

Testimonials would add to the sale.

More than that though, you should romance the expert bios way more.

What correct predictions have they made before that could have made the reader...
Forum: Copywriting 15th January 2013, 04:09 PM
Replies: 18
Views: 1,038
Posted By JRVogt
Re: Review of Finance related landing page on very popular news site

Also, your pop-up on leaving the page is too generic as well. Instead of claiming "massive impact" for them, define what that really means in high value numbers or percentages.
Forum: Copywriting 15th January 2013, 04:08 PM
Replies: 18
Views: 1,038
Posted By JRVogt
Re: Review of Finance related landing page on very popular news site

Initially, I think it remains too bland and vague in what it's actually offering. What cold, hard profit value does your service offer? My eyes are quickly drawn to the $495 and $59 price...
Forum: Copywriting 8th January 2013, 03:02 PM
Replies: 9
Views: 1,139
Posted By jaggyjay
Re: What Font to use for Sales e-mails

Fonts matter in that they should be easily readable and easy on the eyes...

Compare this

To this

The fonts a reader sees on his or her email will depend on their system's settings. I'm...
Forum: Copywriting 8th January 2013, 02:48 PM
Replies: 9
Views: 1,139
Posted By Steve B
Re: What Font to use for Sales e-mails

I have never seen a credible study showing that one font is somehow "better" than another.

Of course, you should pay attention to how legible and easy a font is to read because definitely some...
Forum: Main Internet Marketing Discussion Forum 14th November 2012, 01:27 PM
Replies: 6
Views: 1,004
Posted By cello
Re: How to check e-mail content for SPAM

As has been said, most AR services do this automatically, but if you'd like to double check, here are a couple of resources:

Spam Check | Email Spam Tester...
Forum: Main Internet Marketing Discussion Forum 24th June 2012, 05:37 PM
Replies: 4
Views: 850
Posted By Warrior X
Re: Good Split A/B testing companies - Unbounce?

Why not just do it yourself with Advanced A/B Testing - Website Optimizer Help (http://support.google.com/websiteoptimizer/bin/answer.py?hl=en&answer=62999)

Testing is the easy part...writing good...
Forum: Copywriting 9th August 2011, 07:50 PM
Replies: 68
Views: 3,872
Posted By Mark Andrews
Re: Copywriting Is Dead Part One

The only thing that is dead about copywriting Harlan is perhaps copywriters like yourself who cannot or will not adapt to changes in the marketplace.

I've never been busier. Orders are pouring in....
Forum: Copywriting 19th March 2011, 03:38 PM
Replies: 11
Views: 1,677
Posted By Alex Cohen
Re: Free Trial vs Money Back Guarantee

In the direct mail space, a 31-day hold (free trial) is by far the biggest response booster.

Joe Karbo used it with great effect for his mail order book, "The Lazy Man's Way to Riches".
The order...
Forum: Search Engine Optimization 21st January 2011, 12:20 PM
Replies: 5
Views: 874
Posted By bgmacaw
Re: Do h1, h2, h3, etc.. Make any difference?

One of the easiest ways to check out SEO theories like this is to go look at pages that rank well for a number of competitive search queries and see what they're doing.

My conclusion after doing...
Forum: Search Engine Optimization 21st January 2011, 11:47 AM
Replies: 5
Views: 874
Posted By amo992
Re: Do h1, h2, h3, etc.. Make any difference?

I did a quick read of the article...I think you should add positive before "externalities=jobs"

To answer your question, yes.

However, if you are using the time you could be writing articles to...
Forum: Search Engine Optimization 21st January 2011, 11:46 AM
Replies: 5
Views: 874
Posted By MattSanti
Re: Do h1, h2, h3, etc.. Make any difference?

If you were to do this across your entire site for all your articles, you probably would see a nice increase in rankings and traffic then. When you add all of these parts up to the whole, this is...
Forum: Main Internet Marketing Discussion Forum 19th January 2011, 02:30 PM
Replies: 10
Views: 596
Posted By JohnMcCabe
Re: Fantastic conversion Rate - but struggling to get People to the landing page - Help

Sorry, I don't have any I have permission to share right now.

The basic idea is simple. You use the header ad as your 'headline', to attract attention. Then you fit the rest of your ad (the...
Forum: Programming 11th January 2011, 01:20 PM
Replies: 5
Views: 466
Posted By tryinhere
Re: Excel Problem – Please help

sure that will be easy enough to do give me 2 seconds i will rustle up some code for you.

create a spread sheet

in col c (paste your column a data)
in col e (paste your column b data)...
Forum: Search Engine Optimization 30th December 2010, 06:36 PM
Replies: 3
Views: 556
Posted By pjman
Re: SEO Spyglass - Pathetic Customer suport

They sure are helpful when you want to pay them though I bought several licenses from them and they needed to setup a payment form for it. It was done in an hour after I asked them about it.

When...
Forum: Search Engine Optimization 10th December 2010, 01:29 PM
Replies: 2
Views: 463
Posted By kposs
Re: Is this damaging my article marketing? Publishers not playing by the rules

They are redirecting your link. So if you're looking for backlinks for SEO, then you're not getting it. But if you're looking solely for click-throughs and visitors, then it's fine. Really just...
Forum: Search Engine Optimization 7th December 2010, 01:43 PM
Replies: 2
Views: 388
Posted By paulgl
Re: Hyphenated.co.uk - but non hyphenated is on first page of google

They can't just grab your domain.

Hyphen has nothing to do with rankings.

You cannot judge a book by its cover. Sites are ranked #1 for
a variety of reasons.

You never know how your ranking...
Forum: Search Engine Optimization 3rd December 2010, 02:41 PM
Replies: 29
Views: 654
Posted By mejohn
Re: Would you build a site on a .info

I know many people have succeeded with .info domains, but I have found them to be a huge handicap and will never buy one again.
Forum: Main Internet Marketing Discussion Forum 10th November 2010, 07:01 PM
Replies: 2
Views: 505
Posted By jasonsluck
Re: Setting up an Investment Newsletter – BUT – Using the content from one being Published – Help!

Regarding your first negative, I wouldn't worry too much would people googling him to go directly to his website. This is all assumption. We are assuming that viewers would do this. As life shows...
Forum: Search Engine Optimization 1st November 2010, 11:07 PM
Replies: 3
Views: 431
Posted By seobuddy
Re: Finding out which sites use my competitors Widgets

You can check it out the competitors backlinks with Market Samurai, SEO Spyglass etc. Even though it won't drag each and every backliks of the competitors, but still you can get most of them.
Forum: Search Engine Optimization 1st November 2010, 10:23 PM
Replies: 3
Views: 431
Posted By Brad Callen
Re: Finding out which sites use my competitors Widgets

What are you asking exactly?

I'm not sure if you are wondering about widgets or back links.

For further back links information check out Open Site Explorer and Blekko. Just about everything...
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