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Search: Posts Made By: emodafinil
Forum: Offline Marketing 30th September 2016, 06:04 AM
Replies: 25
Views: 1,348
Posted By emodafinil
Re: How would you optmize this direct mail campaign?

1. Identify your market
2. Focus your message on benefits
3. Create an easy and direct call to action
4. Designing the piece
5. Testing the offer — sub-lists and tracking codes
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