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Search: Posts Made By: gcrocker
Forum: Search Engine Optimization 18th March 2009, 01:01 PM
Replies: 6
Views: 633
Posted By gcrocker
Re: Manage Adwords for Client - Beginner Question

Create the account associated with the CLIENT'S email address, set up Analytics on their email address as well, then grant your MCC login access to both.

That way the client owns their own data,...
Forum: Search Engine Optimization 18th March 2009, 12:58 PM
Replies: 6
Views: 500
Posted By gcrocker
Re: Keywords and Quality Score, related?

Initially, I believe some of your QS comes from the historical performance of the keywords (in other people's accounts).

60% of QS is CTR, then other factors are page relatedness, site quality, Ad...
Forum: Search Engine Optimization 18th March 2009, 12:54 PM
Replies: 2
Views: 458
Posted By gcrocker
Re: Help With No Follow Link Sculpting

I believe that:

1. PageRank doesn't flow from a page to itself.
2. PageRank only flows from a page to each of its UNIQUE links. In other words, if there are 2 home links, they'll get merged for...
Forum: Search Engine Optimization 18th March 2009, 12:52 PM
Replies: 10
Views: 513
Posted By gcrocker
Re: In my site some pages are pr3 others 0 why?

Dignosing PageRank flow problems is complicated, but there's a neat tool you can use to get a lot of info about what's going on. I wrote an article about it over here:

PageRank Sculpting: Why...
Forum: Search Engine Optimization 10th March 2009, 09:59 PM
Replies: 10
Views: 723
Posted By gcrocker
Re: Beginner hit the jackpot?

When you start new campaigns, you'll often see early sales that don't continue to perform that well. I believe it's because your ads are new, and folks who've been searching for solutions for a...
Forum: Search Engine Optimization 10th March 2009, 09:57 PM
Replies: 1
Views: 488
Posted By gcrocker
Re: Which Is The Best URL Structure Out Of These...

Try for this kind of approach:

hair-extensions-united-kingdom.co.uk/clip-in
hair-extensions-united-kingdom.co.uk/human-hair
hair-extensions-united-kingdom.co.uk/lace-front...
Forum: Search Engine Optimization 9th March 2009, 10:24 PM
Replies: 2
Views: 741
Posted By gcrocker
Re: Adwords Editor Posting Limits??

It's normally limited to 25 campaigns, 100 ad groups per campaign, but there are also some size limits you run into with lots of keywords. Just take out some of the crap, or break it into more...
Forum: Search Engine Optimization 2nd March 2009, 10:10 AM
Replies: 22
Views: 820
Posted By gcrocker
Re: Is Web CEO worth getting?

The free version of Web CEO, along with the free training videos, is a useful way to start out in SEO. I still use it to track search rank for sites over time, and find it useful to see what...
Forum: Search Engine Optimization 27th February 2009, 09:53 AM
Replies: 2
Views: 1,702
Posted By gcrocker
Re: help with google adwords bounce rate.

Here's a way you can check AdWords bounce rate relative to your site's average:

Finding High-Bounce-Rate Keywords in AdWords | Glenn on the Web...
Forum: Search Engine Optimization 24th February 2009, 08:52 AM
Replies: 7
Views: 609
Posted By gcrocker
Re: Why Doesn't Google Max Out My Daily Budget?

That sounds fine. I wanted to be sure you weren't too low to get traffic.

Is your campaign budget options set to "Accelerated: Show ads as quickly as possible"? That can help spend faster when...
Forum: Search Engine Optimization 23rd February 2009, 09:41 PM
Replies: 7
Views: 609
Posted By gcrocker
Re: Why Doesn't Google Max Out My Daily Budget?

What's your average position?

-glenn
Forum: Search Engine Optimization 23rd February 2009, 04:58 PM
Replies: 2
Views: 428
Posted By gcrocker
Re: Anybody know the fastest way to become Google Adwords Professional?

Once you can pass all the quizzes, you should be in good shape. I did mine the other day so I'd have it to post on the sales page of an eBook I'm working on. The test is 105 questions or so, with...
Forum: Main Internet Marketing Discussion Forum 21st February 2009, 10:24 PM
Replies: 13
Views: 773
Posted By gcrocker
Re: Split Testing Software (Search Didn't Help)

Google Website Optimizer can work with one URL. You embed JS that varies whatever blocks of content you want varied, then it handles the split testing and you can see how the variations performed. ...
Forum: Search Engine Optimization 21st February 2009, 08:39 AM
Replies: 10
Views: 623
Posted By gcrocker
Re: What CTR Do You Have?

Yes, higher CTR means higher Quality Score (there's a 'show/hide columns' pulldown in the ad group keywords view for this). Higher QS means lower bids required for the same position. Other things...
Forum: Search Engine Optimization 20th February 2009, 09:55 AM
Replies: 10
Views: 623
Posted By gcrocker
Re: What CTR Do You Have?

One thing I didn't think about originally is that if you're just starting out and getting 2% CTR, you might be over-bidding and always getting the top spot. Make sure your campaign can be profitable...
Forum: Search Engine Optimization 19th February 2009, 10:39 PM
Replies: 10
Views: 623
Posted By gcrocker
Re: What CTR Do You Have?

2% is a great start. Be sure to split test two ads rotating equally so you can improve over time. Make a copy of the better ad, make a new ad, and pause/delete the old ones after you have 30ish...
Forum: Search Engine Optimization 19th February 2009, 09:02 AM
Replies: 11
Views: 614
Posted By gcrocker
Re: QUALITY SCORE - How can I get GREAT Quality Score off the Bat???

It's 'My Client Center', a console for folks who manage multiple AdWords accounts. If you need to have multiple accounts for some reason, MCC gives you a way to consolidate them, and also lets...
Forum: Search Engine Optimization 18th February 2009, 10:47 PM
Replies: 8
Views: 657
Posted By gcrocker
Re: WHAT'S WRONG with this site's On-Page SEO?

Just a quick scan and comments:

Your link www.yellow.co.nz (http://www.yellow.co.nz/) redirects to yellow.co.nz/index.jsp. I didn't check, but 301s are the right way to do that.

Trademark...
Forum: Search Engine Optimization 18th February 2009, 10:37 PM
Replies: 11
Views: 614
Posted By gcrocker
Re: QUALITY SCORE - How can I get GREAT Quality Score off the Bat???

If you set up MCC, you should be able to create a new account and start over. Might be worth trying to see if it's just a history problem.

-glenn
Forum: Main Internet Marketing Discussion Forum 18th February 2009, 01:02 PM
Replies: 1
Views: 538
Posted By gcrocker
Re: Using google docs to distribute Ebooks sold online?

I've considered exactly that, but haven't tried it. You can even hook Analytics in, to see who's reading, etc.

-glenn
Forum: Main Internet Marketing Discussion Forum 17th February 2009, 09:53 PM
Replies: 0
Views: 444
Posted By gcrocker
Best "Legit" Affiliate Network for Book+Tool

I'm working on an e-Book and related tool for PPC. Most of what I see on ClickBank falls into the general category of "snake oil", but I'm trying to present useful information that mainstream...
Forum: Main Internet Marketing Discussion Forum 17th February 2009, 09:40 PM
Replies: 9
Views: 688
Posted By gcrocker
Re: Wordpress Theme for corporate website?

I often find a 2-column theme and strip out the "extra" one. It's sometimes a pain, but there are a lot more themes out there this way.

Another option is to use the "extra" column for "Subscribe...
Forum: Search Engine Optimization 16th February 2009, 10:38 PM
Replies: 5
Views: 505
Posted By gcrocker
Re: Ad Groups?

You want these things aligned tightly:

1. All keywords in the Ad Group
2. Text of the ads
3. Landing page

If all of them are closely related, you'll get better Quality Score, lower bids,...
Forum: Search Engine Optimization 13th February 2009, 01:35 PM
Replies: 0
Views: 434
Posted By gcrocker
New Fix For on-site duplicate content problems

New tag supported by Google, Yahoo, and Microsoft:
Official Google Webmaster Central Blog: Specify your canonical (http://googlewebmastercentral.blogspot.com/2009/02/specify-your-canonical.html)
...
Forum: Search Engine Optimization 13th February 2009, 10:49 AM
Replies: 3
Views: 516
Posted By gcrocker
Re: Keywords fallen off the track...?

What's your per-keyword Quality Score (see the show/hide columns pulldown if you don't have the column shown)?

-glenn
Forum: Main Internet Marketing Discussion Forum 13th February 2009, 09:13 AM
Replies: 9
Views: 686
Posted By gcrocker
Re: Permalink Structure

That's not enough, in my experience. 301 redirects from the old URLs to the new (deep) URLs is important.

Check Webmaster Tools after you make a change like this, to be sure you don't have a...
Forum: Main Internet Marketing Discussion Forum 12th February 2009, 10:03 PM
Replies: 10
Views: 2,429
Posted By gcrocker
Re: Twitter users, you must see this

Check out the WSO on Tweettastic Twitter Traffic Revealed. Handy stuff along these lines, with info about what works, etc. Very actionable.

-glenn
Forum: Main Internet Marketing Discussion Forum 12th February 2009, 09:48 PM
Replies: 21
Views: 660
Posted By gcrocker
Re: How do you Twitter?

There's a WSO about this right now. Tweettastic Twitter Traffic Revealed, I believe. Solid info, useful. I used it last night to tweet about a site I worked on recently, and got two leads for web...
Forum: Main Internet Marketing Discussion Forum 12th February 2009, 09:47 PM
Replies: 18
Views: 467
Posted By gcrocker
Re: First Affiliate Commission!!!

Great work. This is what comes from focusing, setting goals, setting deadlines, sticking to them, and executing on a plan. Frank Kern's "bird finger" memo has some great motivation for folks (like...
Forum: Search Engine Optimization 12th February 2009, 09:44 PM
Replies: 23
Views: 595
Posted By gcrocker
Re: Adwords Content Network HELP!!

Bleh. Were both accounts managed under one MCC, or were they totally separate? I have only one account myself, and a bunch of client accounts managed under my MCC. I'm thinking of setting up a 2nd...
Forum: Search Engine Optimization 12th February 2009, 01:08 PM
Replies: 11
Views: 650
Posted By gcrocker
Re: Pay Per Click advice

The AdWords help and training resources are a great way to get started on PPC, if you're completely new to it.

If anyone has a suggested ClickBank or similar affiliate PPC book/course, I'd be...
Forum: Search Engine Optimization 12th February 2009, 01:02 PM
Replies: 2
Views: 495
Posted By gcrocker
Re: SEO Url Strategy

I'd stick with what you've done, and build out en/health/ as a peer to fr/drague. If you're moving fr/ down to fr/drague, be sure to do your 301s right.

But I'd be very interested to hear if...
Forum: Warrior Forum News 12th February 2009, 12:59 PM
Replies: 27
Views: 40,702
Posted By gcrocker
Re: The War room...the best investment of my life!

Thanks for the nudge. I'd been debating, watching the number of threads, etc. to see if it was really active. In for $37.

Now that I'm in, I see that thread count was almost exactly the wrong...
Forum: temphidden 12th February 2009, 12:59 PM
Replies: 1,009
Views: 312,067
Posted By gcrocker
Re: The War room...the best investment of my life!

Thanks for the nudge. I'd been debating, watching the number of threads, etc. to see if it was really active. In for $37.

Now that I'm in, I see that thread count was almost exactly the wrong...
Forum: Main Internet Marketing Discussion Forum 12th February 2009, 12:32 PM
Replies: 19
Views: 1,093
Posted By gcrocker
Re: Admin: Are We Ready For A New [xxxxxx] Category?

I'd love to see a product creation category. I'm working on an eBook, and have to use search to find tid-bits here & there about the process.

-glenn
Forum: Main Internet Marketing Discussion Forum 12th February 2009, 12:19 PM
Replies: 2
Views: 561
Posted By gcrocker
Re: Not Enough Data on keyword not worth to bid for PPC

Some keywords I really like (product model numbers, SKUs, that kind of thing), won't work because they're not searched on enough. So AdWords won't even let me enter those ads. <cry> I suppose they...
Forum: Search Engine Optimization 12th February 2009, 08:51 AM
Replies: 11
Views: 766
Posted By gcrocker
Re: Made Landing Page, Made PPC Campaign... Made No Conversions

There's an onClick function you can call to track outbound clicks. Not sure whether 100% of your pageviews will show as bounces if you use this approach.

How do I manually track clicks on...
Forum: Search Engine Optimization 12th February 2009, 08:44 AM
Replies: 23
Views: 595
Posted By gcrocker
Re: Adwords Content Network HELP!!

Ugh. Did they bother to tell you what part of the TOS you'd violated?

-glenn
Forum: Main Internet Marketing Discussion Forum 11th February 2009, 05:57 PM
Replies: 9
Views: 863
Posted By gcrocker
Re: First Time I Ever Had This PayPal Problem...How???

Are the PayPal forms secure? When you create them, you can set them up either secure or not, and I believe a non-secure form can be trivially abused (basically by changing the amount specified in a...
Forum: Main Internet Marketing Discussion Forum 11th February 2009, 04:49 PM
Replies: 2
Views: 382
Posted By gcrocker
Re: Crediting ClickBank Affiliates in a long sales cycle?

Ah, cool. So I can do more of a Frank Kern-style series of emails & videos and still reward affiliates.

Now to find the right mix of giving away value vs. saving it for the sale!

Thanks,...
Forum: Main Internet Marketing Discussion Forum 11th February 2009, 04:34 PM
Replies: 2
Views: 382
Posted By gcrocker
Crediting ClickBank Affiliates in a long sales cycle?

Hey, I'm new to ClickBank as a seller, and want to make sure my process is rewarding affiliates. I'm planning a setup like:

1. Squeeze page with intro, video to stoke desire,...
Forum: Main Internet Marketing Discussion Forum 11th February 2009, 04:24 PM
Replies: 17
Views: 717
Posted By gcrocker
Re: Ethical/Moral Dilemma on Accepting Certain Clients

I often just pass on the work. I'm turning away clients all the time. So if it's a site you'd prefer to not help, just pass on it and wash your hands of the whole thing.

But if it's a site or...
Forum: Programming 11th February 2009, 12:27 PM
Replies: 12
Views: 741
Posted By gcrocker
Re: Anyone has used oscommerce ?

It's a free, open-source e-commerce system:

www . oscommerce . com

There are some other systems based on this that may be better than "vanilla" osCommerce, depending on your requirements. I...
Forum: Main Internet Marketing Discussion Forum 11th February 2009, 10:07 AM
Replies: 133
Views: 8,881
Posted By gcrocker
Re: Would you pay $2,700/month for this...?

I'm in a local Mastermind group, and it's very effective for having accountability. When I tell them I'm working on some new hair-brained scheme, they give honest opinions about pitfalls they see. ...
Forum: Search Engine Optimization 11th February 2009, 10:00 AM
Replies: 15
Views: 992
Posted By gcrocker
Re: Keyword Density tool?

Be careful about having language that's TOO advanced. I have a bunch of clients who have very technical web sites, and the reading level is so high that I think search engines have trouble...
Forum: Search Engine Optimization 11th February 2009, 09:49 AM
Replies: 13
Views: 730
Posted By gcrocker
Re: Getting My Website Indexed By Search Engines

Set up Google Webmaster Tools, so you can see whether they've started to index you yet. Submit an XML sitemap to them. Set up some digg/stumbleupon/etc. links in to the site.

I can usually get a...
Forum: Search Engine Optimization 11th February 2009, 09:44 AM
Replies: 11
Views: 766
Posted By gcrocker
Re: Made Landing Page, Made PPC Campaign... Made No Conversions

Looking at your keywords, I'm really not sure whether you're promoting a product for getting _revenge_ on an ex, or for getting back _together_ with the ex. I kinda wonder if your keywords and ads...
Forum: Search Engine Optimization 11th February 2009, 09:39 AM
Replies: 23
Views: 595
Posted By gcrocker
Re: Adwords Content Network HELP!!

Can you go broader and get cheaper clicks to start with, then narrow in on your real market? I've seen some AdWords guys recommend starting with campaigns OUTSIDE the US to kick-start the campaign,...
Forum: Main Internet Marketing Discussion Forum 10th February 2009, 04:43 PM
Replies: 15
Views: 799
Posted By gcrocker
Re: Want to review my new Twitter Traffic ebook?

I'd be happy to read it and shoot feedback and a review your way.

-glenn
Forum: Search Engine Optimization 10th February 2009, 11:07 AM
Replies: 7
Views: 496
Posted By gcrocker
Re: Challenge with updating after SEO

I often do SEO evals like this:

1. Eval & writeup, usually around a 15-page doc custom for the site, with detailed recommendations. Much of my focus is on-site.
2. Often, the client works with...
Forum: Search Engine Optimization 10th February 2009, 10:59 AM
Replies: 1
Views: 484
Posted By gcrocker
Re: Ad Groups Move Keyword

AdWords Editor (free desktop tool) has a tool that will re-group your keywords based on what they think is best. Works pretty well.

-glenn
Forum: Search Engine Optimization 6th February 2009, 05:09 PM
Replies: 28
Views: 970
Posted By gcrocker
Re: Your top three SEO tips

These are all great ideas, but don't forget the basics:


Great title tags
Correct URL structure
Correct URLs, with tags and hyphens
Great meta descriptions
Correct link structure,...
Forum: Main Internet Marketing Discussion Forum 2nd February 2009, 04:55 PM
Replies: 0
Views: 564
Posted By gcrocker
Software to spider site, extract URL, title, metas?

Any pointers to (ideally free) software to spider a site and extract the URLs, titles, and meta (keywords & descriptions)? I usually use Xenu for spidering, but it won't pull the metas for me.
...
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