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Search: Posts Made By: joe golfer
Forum: Off Topic Forum 25th January 2017, 02:57 PM
Replies: 3
Views: 60
Posted By joe golfer
RIP Mary Tyler Moore

Sad news.
Forum: Copywriting 16th January 2017, 01:47 AM
Replies: 8
Views: 255
Posted By joe golfer
How do I weigh the odds heavily in my favor so that I know an ad is a winner before it runs?

That's one thing copywriter Parris Lampropoulos asks himself as he works on a new project. In this Kevin Rogers podcast, he explains how he stacks the odds in his favor to help produce a winner.
Forum: Offline Marketing 15th December 2016, 12:16 PM
Replies: 241
Views: 3,672
Posted By joe golfer
Re: No MLM Thank You!

I remember getting recruited for a Shaklee presentation back in 1979 at somebody's house. The presenters made sure there were two new Mercedes in the driveway, and they were dressed for success. I...
Forum: Offline Marketing 4th December 2016, 07:13 PM
Replies: 14
Views: 438
Posted By joe golfer
Re: Question about closing sales

Good stuff. Also check out:

It's also good to keep in mind circumstances constantly change at companies. New buyer,...
Forum: Off Topic Forum 12th November 2016, 10:28 AM
Replies: 1
Views: 117
Posted By joe golfer
RIP Leonard Cohen

RIP Leonard Cohen.

Leonard Cohen - Bird on the Wire 1979 - YouTube

Here is a gorgeous cover of "A Thousand Kisses Deep"...
Forum: Offline Marketing 1st September 2016, 07:51 PM
Replies: 9
Views: 423
Posted By joe golfer
The postcard that doesn't sell

Do all postcards have to sell? Here is one that is focused on branding.

A Look at a Great Postcard Mailer that Doesn't Sell Anything...
Forum: Copywriting 28th July 2016, 04:24 PM
Replies: 12
Views: 325
Posted By joe golfer
Re: Only Read This If Your Name Is Bob Or Lisa...

True, here are a few.

Most Expensive Homes in New Albany - Photos and Prices | Zillow (

Good place to buy a mansion cheap because 2 mil will...
Forum: Offline Marketing 15th July 2016, 04:28 AM
Replies: 5
Views: 161
Posted By joe golfer
Local jeweler blames store closing on millennials and the internet

A local jeweler closed its doors last month, blaming millennials and the internet.

A 72-Year-Old Jewelry Store's Farewell Letter to the Millennials Who Just Don't Understand | Columns | Store...
Forum: Offline Marketing 1st July 2016, 06:28 PM
Replies: 2
Views: 128
Posted By joe golfer
Out Came the Glock

Want to make more sales? Get rid of the losers. Disqualify them FIRST.

So says Perry Marshall in this article where he explains how to find the sliver of prospects who are ready, willing and able...
Forum: Copywriting 26th June 2016, 02:13 AM
Replies: 13
Views: 296
Posted By joe golfer
Re: "Everyone knows that" and "Everyone writes this way"

I feel like I've had that same conversation hundreds of times. This is a classic example of why there is so much generic writing out there.

The BS I see over and over from pros and amateurs...
Forum: Copywriting 23rd June 2016, 08:04 AM
Replies: 2
Views: 197
Posted By joe golfer
Building a platform to attract clients

Jason Leister is a veteran copywriter and marketer. He's put together a Kindle book of a number of his articles on building a platform to attract clients. You can get it here for free for a limited...
Forum: Copywriting 16th June 2016, 05:23 PM
Replies: 12
Views: 338
Posted By joe golfer
Nobody wants to read your stuff

Nobody, I mean nobody, wants to read your stuff.

So says Steven Pressfield, the author of "The War of Art," in his new book "Nobody Wants to Read Your S***," which you can download free for a...
Forum: Copywriting 5th June 2016, 12:09 PM
Replies: 4
Views: 430
Posted By joe golfer
RIP Fred Catona

RIP Fred Catona, the "Father of Direct Response Radio."

FREDERICK CATONA Obituary - Philadelphia, PA |
Forum: Off Topic Forum 5th May 2016, 10:39 PM
Replies: 1
Views: 192
Posted By joe golfer
Every top 5 hit since 1956 - this is cool

It's hard to describe, but this site continuously shows every top 5 hit, playing the #1 hit, for every day since 1956. Cool.

How Music Evolved: Billboard's Hot 100, 1958 - 2016...
Forum: Copywriting 30th April 2016, 07:54 PM
Replies: 37
Views: 2,019
Posted By joe golfer
Re: Where Have All the "Gurus" Gone?

Just get a utility like Ditto that saves everything you copy to a clipboard manager.

Ditto clipboard manager (

Right before you submit a post, highlight the...
Forum: Off Topic Forum 21st April 2016, 01:14 PM
Replies: 33
Views: 1,008
Posted By joe golfer
Re: RIP Prince

Sad news. Kurt's right - Prince's guitar skills were under-rated. Check out this solo.

Prince, Tom Petty, Steve Winwood, Jeff Lynne and others -- "While My Guitar Gently Weeps" - YouTube
Forum: Off Topic Forum 18th April 2016, 05:02 PM
Replies: 1
Views: 195
Posted By joe golfer
Doris Roberts RIP (mom from Everybody Loves Raymond)

Doris Roberts has died.

Doris Roberts Dead at 90 | (
Forum: Off Topic Forum 15th April 2016, 02:42 PM
Replies: 0
Views: 171
Posted By joe golfer
Delete quicktime

This article says to delete Quicktime if you are on Windows as there has not been a real update in 10 years so it's a security vulnerability.

You must delete this one program from your computer...
Forum: Off Topic Forum 7th April 2016, 09:31 PM
Replies: 1
Views: 261
Posted By joe golfer
What if you put a GoPro on Superman? This is what happened

Superman dons a GoPro. I don't know how he saved the woman from the burning building.

Superman With a GoPro - YouTube
Forum: Offline Marketing 5th April 2016, 03:13 PM
Replies: 4
Views: 1,844
Posted By joe golfer
The guy who turned it all around for Grant Cardone

Grant Cardone was going down the wrong path in his early 20s when he finally made the decision to get off drugs and stay clean. Instead, he threw himself into sales, and now he owns a successful...
Forum: Offline Marketing 4th April 2016, 06:01 AM
Replies: 6
Views: 796
Posted By joe golfer
Answers to 10 common objections

Ryan Stewman published answers to 10 common objections.

Top 10 Most Common Sales Objections and The Scripts To Close Over Them...
Forum: Off Topic Forum 2nd April 2016, 10:39 PM
Replies: 7
Views: 400
Posted By joe golfer
Welcome to the jungle

Guns and Roses is delivering the goods on their new tour. This is from The Troubadour in LA on 4/1. Rawk.

Guns N Roses’ classic lineup reunites for first gig in 23 years: Setlist + video |...
Forum: Off Topic Forum 2nd April 2016, 10:01 PM
Replies: 44
Views: 1,366
Posted By joe golfer
The high price of health care in U.S.

Health care costs don't seem to be based on any reality. Wowsers.

The High Cost of Collusion: Why Health Care is So Expensive in the US - YouTube
Forum: Copywriting 26th March 2016, 01:13 PM
Replies: 2
Views: 781
Posted By joe golfer
Periodic table of storytelling

Princess B dropped this in the storytelling thread in the stickies. Kinda cool so I thought I'd link it here.

Periodic Table of Storytelling (
Forum: Off Topic Forum 24th March 2016, 02:21 PM
Replies: 7
Views: 256
Posted By joe golfer
Google's $150 Nik photo editor now free

Google has made the $150 (orig $500) Nik photo editor free.

Google's $150 Nik Collection of Photo Editing Software is Now 100% Free...
Forum: Copywriting 3rd March 2016, 11:03 AM
Replies: 2
Views: 442
Posted By joe golfer
Six Cameras, One Man

Six photographers were told different background information about the exact same guy. Their photos of him show how you can position your product different ways with the power of a good story.
Forum: Copywriting 10th February 2016, 11:02 AM
Replies: 5
Views: 634
Posted By joe golfer
Content ideas and research tool

Here is a powerful keyword research and content idea tool. It can help you develop speech and content ideas, find out what your audience really wants and more. It uses data from the Google...
Forum: Offline Marketing 4th February 2016, 11:24 AM
Replies: 3
Views: 635
Posted By joe golfer
Re: Always appreciated Joe.

You are right, a survey from a private source can be suspect, but it's another data point to help form a big picture.

(By the way, I just took a survey of my dog. So far, 100 percent of the...
Forum: Offline Marketing 4th February 2016, 01:35 AM
Replies: 3
Views: 635
Posted By joe golfer
Small business marketing

Here are some small business marketing stats from a recent survey. Some of the information seems obvious, but you might find the data useful in your own selling.

LinkedSelling | The State of...
Forum: Off Topic Forum 3rd February 2016, 09:19 PM
Replies: 26
Views: 778
Posted By joe golfer
The Death of Fun in Sydney's CEO is getting a lot of traction on his essay slamming the tough laws in Sydney that have gutted the nightlife scene.

Matt Barrie's tirade against Sydney's night-time lockout laws...
Forum: Off Topic Forum 28th January 2016, 12:48 AM
Replies: 5
Views: 298
Posted By joe golfer
This internet thing is moving way to fast, by golly

These senators want to temper internet speed in certain areas.

Six Ignorant Senators Want To Slow Down High-Speed Internet...
Forum: Off Topic Forum 26th January 2016, 10:18 AM
Replies: 12
Views: 328
Posted By joe golfer
Hey, mom, the front yard is falling in the ocean!

El Niño weather is wearing down some ocean-front property in NorCal. Watch parts of the cliff fall as this drone flies by.

04:28. Notice all the people walking around the balconies just a few feet...
Forum: Off Topic Forum 23rd January 2016, 07:25 AM
Replies: 17
Views: 359
Posted By joe golfer
Would you eat dinner hanging from a crane 150 ft in the air?

Dinner in the Sky in Vegas is not the first offering dinner hanging from a crane, but they are the first doing it for the general public.

Extreme Dining In The Sky - Las Vegas - Food & Restaurants...
Forum: Offline Marketing 21st January 2016, 05:46 PM
Replies: 2
Views: 368
Posted By joe golfer
I want to shop around

Here is an example of using an evidence book, we used to call it a battle book, to handle an objection while selling cars. (This is from a seminar with 40-50 people in the audience, so the guy on the...
Forum: Off Topic Forum 21st January 2016, 12:29 AM
Replies: 2
Views: 282
Posted By joe golfer
The amazing story of the vacuum cleaner salesmen and David Bowie

In the late 60s, there was a crazy singer in Fort Worth, TX called the Stardust Cowboy. His odd style was too out there to make him a star, but some found him endearing. That group included some...
Forum: Off Topic Forum 18th January 2016, 03:57 PM
Replies: 11
Views: 506
Posted By joe golfer
RIP Glenn Frey

Glenn Frey -- Eagles Guitarist Dead At 67 | (

What's with all the celebrity deaths lately? Here is some early Eagles from 1972....
Forum: Off Topic Forum 11th January 2016, 01:41 AM
Replies: 39
Views: 990
Posted By joe golfer
Re: RIP David Bowie

I was lucky to come of age during the 70s when some of the best music and film was ever made. Of all the bands, a few artists stood above due to their unique sound and creativity. David Bowie was...
Forum: Off Topic Forum 10th January 2016, 02:55 AM
Replies: 5
Views: 272
Posted By joe golfer

Yes, you too can have your own NASA space mission sounds for free. Here is how:

NASA Posts a Huge Library of Space Sounds, And You're Free To Use Them - cdm createdigitalmusic...
Forum: Off Topic Forum 7th January 2016, 11:24 AM
Replies: 1
Views: 208
Posted By joe golfer
New York Public Library released 200K more public domain images

If you like public domain images, the New York Public Library just added 200,000 more to their Digital Collections.

Here is the main site:
NYPL Digital Collections...
Forum: Copywriting 6th January 2016, 02:03 PM
Replies: 19
Views: 1,445
Posted By joe golfer
Re: How to make $100,000/yr writing content

Not really. According to her post, she made more money when she had fewer clients. Plus she put her focus on a narrow, lucrative niche. You don't need a ton of content to make six figures, e.g., 20...
Forum: Copywriting 5th January 2016, 03:32 PM
Replies: 19
Views: 1,445
Posted By joe golfer
How to make $100,000/yr writing content

Here is how one content writer made more than $100K last year writing content. 6 Reasons Why I Made Over $100,000 as a Freelance Content Marketing Writer in 2015 - Jennifer Goforth Gregory - Raleigh...
Forum: Off Topic Forum 4th January 2016, 03:35 PM
Replies: 41
Views: 683
Posted By joe golfer
Re: 50 Years Ago Today I Said Goodbye

Frank, glad you are still rocking and rolling. Thanks for your service. Question: What Hollywood movie do you think is the most realistic about the Viet Nam war, if any?
Forum: Offline Marketing 17th December 2015, 07:28 AM
Replies: 12
Views: 1,408
Posted By joe golfer
Re: Anyone doing door to door sales in 2015?

My experience is different. Cold walk-ins are preferred over cold (phone) calling when calling on local businesses. Of course, it depends on the business. A tire shop of one location? Walk in - belly...
Forum: Copywriting 16th December 2015, 03:37 AM
Replies: 13
Views: 1,004
Posted By joe golfer
Re: Let me know the best ways to improve grammar

If I were selling into English markets like the US and Australia and didn't speak English natively, I wouldn't risk my business. I would just hire an English copywriter. (Not me, I took out my sig...
Forum: Offline Marketing 15th December 2015, 07:50 AM
Replies: 7
Views: 762
Posted By joe golfer
The bigger they are

Remember all the conversation and drama about GroupOn a while back. My, how things have changed (click on 5 year trend on link)
Forum: Copywriting 12th December 2015, 12:28 PM
Replies: 1
Views: 532
Posted By joe golfer
lyonnaise potatoes and some pork chops

Music can help your writing.

Pete Hamill: Music can help writers write - YouTube

Love the 70s butterfly shirt.

Here's Krupa.

Lyonnaise Potatoes & Some Pork Chops - Gene Krupa & his...
Forum: Off Topic Forum 11th December 2015, 10:41 AM
Replies: 21
Views: 475
Posted By joe golfer
Just hanging out in Peru

This hotel's rooms hang 400 feet above the valley floor.

Sleeping Capsules Hang 400 Feet Above Peru’s Sacred Valley - YouTube
Forum: Off Topic Forum 7th December 2015, 12:02 AM
Replies: 22
Views: 350
Posted By joe golfer
Just in time for the holiday season

Do NOT, repeat do NOT eat these Glitter Pills so you have sparkly outcomes. That is not an approved use! Seriously, we mean it. Don't do it.

Etsy Selling Pills That Will Let You Poop Glitter -...
Forum: Offline Marketing 6th December 2015, 08:35 AM
Replies: 3
Views: 711
Posted By joe golfer
Facebook messaging for offline clients

Facebook now allows you to add Facebook messaging to your client's website. Could be very useful to increase engagement.
Forum: Offline Marketing 6th December 2015, 01:06 AM
Replies: 14
Views: 807
Posted By joe golfer
Re: Cold Calling objection help?

As I understand it, his MLM has nothing to do with the hotel's revenue. He's pitching it to the hotel managers as a way to make extra $$.

OP, I think you have to make it clear you are talking to...
Forum: Off Topic Forum 2nd December 2015, 02:49 AM
Replies: 7
Views: 388
Posted By joe golfer
I got it from my Daddy

Psy is back. Don't say I didn't give you anything for the holidays.

PSY - DADDY(feat. CL of 2NE1) M/V - YouTube

Psy's New Video "Daddy" - Wired...
Forum: Off Topic Forum 1st December 2015, 04:56 PM
Replies: 36
Views: 629
Posted By joe golfer
Re: Mark Zuckerberg Pledges To Donate $45B Of Facebook Shares In Letter To Daughter

Good for them. I know many charities can use the help. Here's the letter.
Forum: Offline Marketing 27th November 2015, 12:27 AM
Replies: 10
Views: 2,028
Posted By joe golfer
Re: How I Generated 1 Million+ In NET Sales For a Local Granite Fabricator

"Now that I had the REAL problem..."

This is it! Anybody can take orders. Selling is finding the real problems and building businesses.

Thanks for the great share.
Forum: Offline Marketing 26th November 2015, 01:08 PM
Replies: 18
Views: 1,366
Posted By joe golfer
Re: Thank you for educating and creating MY future clients...

Good stuff. I still like the concept of education-based marketing because even the people who are ready to buy often aren't fully qualified to do so. Yes, they've researched online, but they usually...
Forum: Off Topic Forum 18th November 2015, 10:49 AM
Replies: 32
Views: 626
Posted By joe golfer
Are you a Super Hero?

If so, consider adding this to your super powers.

Now you can shoot fireballs from your hands.

NEW PYRO MINI by Ellusionist | Available Now - Shoot fire from your empty hands - YouTube
Forum: Copywriting 17th November 2015, 03:08 PM
Replies: 21
Views: 1,165
Posted By joe golfer
Re: is your copywriting client gonna be a pain in the A$$?

True, and keep in mind you don't need that many clients to be really, really busy. Unless you start a mini-agency, you only need a few good customers. People freak out about getting clients, but you...
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