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Forum: Offline Marketing 24th August 2013, 01:20 PM
Replies: 36
Views: 2,570
Posted By Aaron Doud
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

Lesson #1: Marketing is an Investment not an Expense.That includes what it costs to pay the Copywriter. Marketing is only an "expense" when it doesn't pay a return. Nine times out of Ten that...
Forum: Offline Marketing 24th August 2013, 01:17 PM
Replies: 36
Views: 2,570
Posted By Claude Whitacre
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

John; It isn't luck. Direct mail is a science. It's far far cheaper to pay Ewen as a copywriter (or Bob Ross) and then mail 5,000 postcards...than to just mail the postcards.

if you send out...
Forum: Offline Marketing 24th August 2013, 12:59 PM
Replies: 26
Views: 1,937
Posted By Aaron Doud
The Ultimate Cheat Sheet For Starting And Running A Business

This is pure gold and a must read. A startup Q&A with 100 Answers (and slightly less questions). I hope by #26 you get the point.

The Ultimate Cheat Sheet For Starting And Runni... - The...
Forum: Offline Marketing 24th August 2013, 12:58 PM
Replies: 36
Views: 2,570
Posted By ewenmack
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

Another question would be...

"Is there new homes just been built?"

These people are higher probability buyers than
the general established homes.

Your message would be different for them...
Forum: Offline Marketing 24th August 2013, 09:48 AM
Replies: 36
Views: 2,570
Posted By Aaron Doud
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

I like where you are going with this. Your first one about saving water leaking from a current system works. But selling a new system to a first time buyer I don't think saving water will be on...
Forum: Offline Marketing 24th August 2013, 08:58 AM
Replies: 36
Views: 2,570
Posted By bob ross
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

Lots of good info above and here's my two cents:

It's a really good thing that your partner wants to keep mailing. That's the right attitude to have and a critical attitude to have in direct mail...
Forum: Offline Marketing 23rd August 2013, 08:44 PM
Replies: 36
Views: 2,570
Posted By Aaron Doud
Re: EDDM 5,000 Mails - Will I lose another $1200 with this Postcard?

I'm not a professional copy writer but I will give you some feedback.

1. Get your website working your card is basically sending people there due to your email address. No way would I hire a...
Forum: Offline Marketing 19th August 2013, 08:44 AM
Replies: 6
Views: 701
Posted By Claude Whitacre
Free Advertising Book From Claude Until Friday

Guys;

My book The Unfair Advantage Small Business Advertising Manual is free for download on Amazon.com from today till Friday the 23rd of August.

It's the book I wrote just before I started...
Forum: Offline Marketing 12th August 2013, 10:15 AM
Replies: 9
Views: 756
Posted By Claude Whitacre
Local Online Marketing Book Free Until Friday

Guys; The book Local Online Marketing is free from Amazon from now until Friday. Some of you have downloaded it, but I wanted to make sure anyone who wants a copy can get it for free.

The book...
Forum: Offline Marketing 7th August 2013, 06:39 PM
Replies: 18
Views: 648
Posted By Claude Whitacre
Re: Question about Offline Marketing Fees and Prices

I've had this happen a couple of times. Not business partners, but clients.

Here's what I would say in youir position;

"We both want to be fair. We already agreed on a price and getting paid up...
Forum: Offline Marketing 10th May 2013, 02:42 PM
Replies: 10
Views: 1,169
Posted By Jason_V
Re: How I Made 3 Quick $197 Sales Sending Only 25 Letters…

You're dropping the ball.

Now, you get the 3 clients that you made extremely happy to write you testimonials.

Next you craft 2 different letters, one letter to send to the 6 other people who...
Forum: Offline Marketing 4th May 2013, 11:43 AM
Replies: 12
Views: 1,087
Posted By benbro
Battle Lines Drawn in Offline War-Front

http://i784.photobucket.com/albums/yy130/beninb/enemy-within_zps78276ce3.jpg

Background

Today officially marks my third month as a full-time offliner.:) So for the benefit of other new...
Forum: Offline Marketing 24th March 2013, 11:30 PM
Replies: 46
Views: 1,824
Posted By Jason Kanigan
Re: Easy Service to Sell and Provide

Oh this sounds totally ethical... :rolleyes:

Really nice to drop in and see.

This forum and its new users is turning into crap. This is the sort of thing that exemplifies precisely why I am...
Forum: Internet Marketing Product Reviews & Ratings 24th March 2013, 07:56 PM
Replies: 670
Views: 120,576
Re: WTF-ville

I've successfully received various emails from you before. But I'll note that I never received:

1) Addsense 100KKblueprint Version 3

2) Traffic 100KBlueprint

3) the private info required to...
Forum: Mobile Marketing 19th March 2013, 08:38 PM
Replies: 8
Views: 1,154
Posted By xlfutur1
Re: webform for sms optin

I wouldn't be randomly messaging people's phones, what I posted earlier would simply be a way to insure that people actually wanted to be on the list IF someone did randomly put their phone number...
Forum: Offline Marketing 19th March 2013, 09:57 AM
Replies: 29
Views: 9,650
Posted By Biz Max
Revised Best of Offline Warrior (click and see)

The last few days I have been searching the forum for ideas and I'll tell you
what... it got tiring.

So I decided to place a few of the kick-ass topics here so others can discover
them a...
Forum: Offline Marketing 14th March 2013, 10:37 PM
Replies: 45
Views: 3,535
Posted By DaniMc
Re: Best way to get business owners to respond?? HONEST ANSWERS!

Just reading your post the word that comes to mind is "velocity"

You are checking Facebook and trying to figure out intel about each place you call. I know why you do that and so do you. You just...
Forum: Search Engine Optimization 26th February 2013, 08:42 PM
Replies: 90
Views: 5,524
Posted By Ben Acharyaa
Re: How I Ranked A 246,000 Keyword On Page 1 Of Google

it does look like you're getting personalized results. google can still show personalized results based on your browser history so signed out from google accounts isnt the solution.

what kind of...
Forum: Offline Marketing 22nd February 2013, 06:01 AM
Replies: 8
Views: 2,462
Secret Formula Making Postcards And Flyers Work Like Magic

Hi Everyone,

I normally frequent the Copywriting Forum (you can tell from my name).

And I felt I should give something back to everyone.

Because so many good people have helped me.

I am...
Forum: Offline Marketing 9th February 2013, 08:12 PM
Replies: 14
Views: 1,671
Posted By hayfj2
Re: List of all the ways offliners can help small businesses?

I would suggest a different tact - instead of focussing on the "services" you can offer, which probably means "jack" to most prospects, why not focus on the problems they might have, for example.......
Forum: Offline Marketing 4th February 2013, 11:24 AM
Replies: 18
Views: 1,738
Posted By ewenmack
Re: Sales Training Books

Her name is Jill.

I sorted out her online sales funnel.
It had some gaping holes in it.

She has now stopped selling products other than books
and is concentrating on speaker and in house...
Forum: Offline Marketing 6th January 2013, 10:40 PM
Replies: 6
Views: 993
Posted By Bayo
[REVEALED] The Truth About What Local Business Owners Want To Know Many Will Never Know

This information is for you if you're tired of dreaming of making money by working with local businesses.

The first local business marketing event we conducted took place in mid-2008 and since...
Forum: Offline Marketing 18th December 2012, 07:03 AM
Replies: 59
Views: 4,516
Posted By BillHus
Re: I Retired/Quit My $80k/Yr Job.....Offline FullTime Now!

That pretty much sums up what I was saying. Its easy in theory but no matter what you do you have to continually & consistently put yourself out there. I'm working on doing a monthly direct mail...
Forum: Offline Marketing 14th December 2012, 03:09 PM
Replies: 36
Views: 2,035
Posted By RedShifted
Oh My Lord! Just Got Contacted By A Major Show On CBS!! (through youtube =])

This is crazy. I can't believe this is happening.

My brother just called me and had something extremely interesting to say. My jaw is still on the floor tbpo.

He just got off the phone with...
Forum: Mobile Marketing 1st December 2012, 11:50 PM
Replies: 26
Views: 1,375
Posted By Stewart Alexander
Useful mobile stats thread...

Here's some useful mobile stats for you guys. Please add yours and make this thread a good resource.

No self-promotion or affiliate links, just good mobile stats as they are forever changing. if...
Forum: Offline Marketing 20th November 2012, 01:43 PM
Replies: 42
Views: 3,145
Posted By Claude Whitacre
Re: Selling Local Advertising

You can now download the book directly from my signature. Enjoy.
Forum: Offline Marketing 8th November 2012, 07:57 PM
Replies: 49
Views: 2,517
Posted By Steve Solem
Re: Best offline sales books?

These are most of my favorites about selling and marketing in general.

Love anything by Dan Kennedy, but over the past 10 years the book I keep going back to and getting more value from time after...
Forum: Offline Marketing 8th November 2012, 02:16 PM
Replies: 16
Views: 1,114
Posted By Aaron Doud
Re: SMS for restaurants- recommendations?

Managed means you are running the account. They tell you the deals they want to run and you often will be the one wording them for the 140 or so characters you will have.

Also I am a big...
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