Register Blogs Advertise with usHelp Desk Today's Posts Search

Showing results 1 to 56 of 1230
Search took 0.59 seconds.
Search: Posts Made By: Ron Lafuddy
Forum: Offline Marketing 6th March 2019, 06:26 PM
Replies: 4
Views: 205
Posted By Ron Lafuddy
Re: Claude Whitacre, Kay King, Ron Lafuddy...

Always good to hear from you, Russ. Hope things are going well.



Ron
Forum: Offline Marketing 28th February 2019, 07:42 AM
Replies: 59
Views: 2,371
Posted By Ron Lafuddy
.Putting the Customer first

A great example of Long Term Thinking. The advertiser has a gameplan and a strategy that keeps him/her engaged, over the lifetime of your project.


Ron
Forum: Offline Marketing 28th February 2019, 07:03 AM
Replies: 59
Views: 2,371
Posted By Ron Lafuddy
Don't put limits on what is possible

It's not a case of either/or.

You can and should have upfront profits, while creating back-end from the same ad project.

I do both, at the same time. So do many others.

From my experience,...
Forum: Beginners Area 25th February 2019, 07:19 AM
Replies: 10
Views: 176
Posted By Ron Lafuddy
Details.....details...

LendingTree caught flak for how the leads were handled. Something for which they have no control.

They are a great example of how a lead gen company, even with disclosures, gets dragged into the...
Forum: Beginners Area 25th February 2019, 01:29 AM
Replies: 10
Views: 176
Posted By Ron Lafuddy
Google says different...

Here's some Lending Tree "flak".

https://www.bbb.org/us/nc/charlotte/profile/loans/lendingtree-llc-0473-109412/complaints
Forum: Beginners Area 24th February 2019, 07:40 AM
Replies: 10
Views: 176
Posted By Ron Lafuddy
What the gurus won't tell you

That is just ONE problem with the "lead gen as a business" idea.

There are many others.

Eventually, it boils down to quality of service, which YOU, the provider of leads, cannot control. Nor...
Forum: Offline Marketing 20th February 2019, 10:52 AM
Replies: 14
Views: 681
Posted By Ron Lafuddy
Keepin' it Real....

Interesting, Gordon.

I think someone who is just starting out, and who is having trouble making the postcard ad program work as promoted, can get some real help here.
...
Forum: Offline Marketing 18th February 2019, 08:01 AM
Replies: 14
Views: 681
Posted By Ron Lafuddy
What is the intention?

What you say is true. But, we have to go back to how the 9x12 was promoted and pitched here on the WF.

A means to make FAST, EASY money.

The target market for FAST and EASY is always...the...
Forum: Offline Marketing 12th February 2019, 06:00 PM
Replies: 16
Views: 519
Posted By Ron Lafuddy
Say What???

Here's what we know, based on the OP's post:

1. The co-op marketing owner relies entirely on referrals to fill the ad spaces.

2. The ad spaces are full.

3. Most of the advertisers renew...
Forum: Offline Marketing 8th February 2019, 07:17 AM
Replies: 16
Views: 519
Posted By Ron Lafuddy
Easy Now....Let's Take a Closer Look

[quote=animal44

"What I don't like poor value for advertisers"


But, we don't know that. You are only guessing based on your assumptions.

I'm thinking Ozi gets introduced and...
Forum: Offline Marketing 6th February 2019, 10:33 AM
Replies: 16
Views: 519
Posted By Ron Lafuddy
An "Oldie".....But a Goodie!

Good stuff!

Don't get wrapped around the axle about the size or the format, though. The same type of "relationship selling" can be, and is being done...even on business cards.

Size and format...
Forum: Offline Marketing 2nd February 2019, 08:33 AM
Replies: 35
Views: 484
Posted By Ron Lafuddy
Just a thought...

Perhaps you are focusing on the wrong people.


Ron
Forum: Offline Marketing 19th January 2019, 12:36 PM
Replies: 60
Views: 1,022
Posted By Ron Lafuddy
The Real Gold in this thread

Something that wasn't mentioned earlier is that the single best prospect for a new mattress, is someone that already bought a mattress from you before.

No other list comes close.

A painful...
Forum: Offline Marketing 12th January 2019, 01:54 PM
Replies: 26
Views: 859
Posted By Ron Lafuddy
Which way to the Mind Forum?

Good thread but it appears to have been hijacked by the "Mind-Hive Sig Stalkers".
Thanks for trying.


Ron
Forum: Offline Marketing 6th January 2019, 11:01 AM
Replies: 14
Views: 681
Posted By Ron Lafuddy
There's always more than one way, isn't there?

I like ads on business cards. Cost me less than $100 for 5000, including design work. Because of their unique (no cost) delivery system, you can hyper-target your market, in ways other printed media...
Forum: Offline Marketing 6th January 2019, 10:31 AM
Replies: 26
Views: 859
Posted By Ron Lafuddy
The Thing is.......

"Brainy Universe: Hire 1000 people to stand on 1000 corners and sell loadsa pencils. Pay 50% commission, keep 50% yourself. Job done in one day, no work....
Forum: Offline Marketing 8th December 2018, 02:33 PM
Replies: 15
Views: 1,388
Posted By Ron Lafuddy
Same Old, Same Old

Probably because nothing happened.

There have been other threads discussing this...and the reasons why. Too numerous to get into.

In any case, the number of actual DOERS here would be a pretty...
Forum: Offline Marketing 28th August 2018, 01:46 PM
Replies: 43
Views: 538
Posted By Ron Lafuddy
Re: Promoting Your Business with Drop Cards

Yeah, you see this "hand a card to everybody" nonsense in action, on the strip in Vegas. Since most people ARE NOT the target market, the cards get tossed everywhere and become a real problem, also...
Forum: Offline Marketing 13th July 2018, 01:28 PM
Replies: 18
Views: 336
Posted By Ron Lafuddy
Re: How to form small business alliance?

There seems to be no end to the nonsense that people will go through to avoid direct contact with another person.

Having done what the OP is asking about here...with chiropractors, showing up...
Forum: Offline Marketing 21st June 2018, 10:12 AM
Replies: 31
Views: 704
Posted By Ron Lafuddy
Forum: Offline Marketing 15th June 2018, 09:50 AM
Replies: 31
Views: 704
Posted By Ron Lafuddy
A Zone Called Work

Yep.

Either you are going to work or you aren't.

Work, and you make the money to eat and pay bills.

Don't work, and you starve and go broke.

All the "mind bubblegum" in the world won't...
Forum: Offline Marketing 15th May 2018, 07:26 AM
Replies: 16
Views: 762
Posted By Ron Lafuddy
Re: There's more than one way to do things

Yep. That was my point. There's more than one way to do things. And, they all work.
The poster I referenced, was criticizing those who prospect using a well known and acceptable method, that works....
Forum: Offline Marketing 13th May 2018, 09:35 AM
Replies: 76
Views: 1,782
Posted By Ron Lafuddy
Re: Offline Advertising

"The best way....".

Well, it's one way. There are many others that work well, too. One of the things that can double the response to a flyer delivery, is a follow up phone call. This works...
Forum: Offline Marketing 13th May 2018, 07:45 AM
Replies: 16
Views: 762
Posted By Ron Lafuddy
There's more than one way to do things

Why do you feel the need to tell anyone else how they should target their prospects?

This is the offline marketing forum. We discuss ways to reach prospects.
What works, what doesn't....
Forum: Offline Marketing 6th May 2018, 07:52 AM
Replies: 26
Views: 1,323
Posted By Ron Lafuddy
Re: BEST WAY TO GET LOCAL OFFLINE BUSINESSES

So, you started a business without any idea of how to do business. Is that correct?

How is that working out, so far?
Forum: Offline Marketing 25th April 2018, 06:46 PM
Replies: 24
Views: 597
Posted By Ron Lafuddy
Re: Any U.S. people have experience with ValPak?

Advertising what?

Yeah, it matters.
Forum: Offline Marketing 19th April 2018, 01:03 PM
Replies: 35
Views: 1,223
Posted By Ron Lafuddy
Where'd it go??

Speaking of difficult to find. What do you think might happen to online business, if all of the offline businesses that support internet services, decided not to? Hmmmmm?
Forum: Offline Marketing 17th April 2018, 03:48 PM
Replies: 38
Views: 1,186
Posted By Ron Lafuddy
Re: There's something about this approach......

I guess we'll just have to disagree. The amount of complaints itself, indicates these people weren't fabricating, embellishing or "just telling stories, which is what you keep suggesting.
...
Forum: Offline Marketing 17th April 2018, 10:36 AM
Replies: 38
Views: 1,186
Posted By Ron Lafuddy
Re: There's something about this approach......

Well, I've sold plenty in people's homes, too. And, over many years. All without complaints to my company, the local authorities or the BBB.

Still.....

"Several homeowners point to...
Forum: Offline Marketing 17th April 2018, 05:47 AM
Replies: 38
Views: 1,186
Posted By Ron Lafuddy
There's something about this approach......

This is simply a wild-assed guess, on my part. I'm not claiming any inside knowledge. I haven't researched it in any credible depth or to the level of quality, that this forum demands. :D

But, it...
Forum: Offline Marketing 16th April 2018, 01:23 PM
Replies: 35
Views: 1,223
Posted By Ron Lafuddy
Re: Offline Clients-Where are you finding them these days?

There is more business being done by phone today, than ever before. Given that virtually everyone in business, carries and uses a phone. The level of resistance to cold calling, displayed at times,...
Forum: Offline Marketing 16th April 2018, 12:11 PM
Replies: 76
Views: 1,782
Posted By Ron Lafuddy
Re: Offline Advertising

Fantastic! Obviously, you had a way of tracking the "improvement in business queries" that banners produced for you. Would you mind sharing your secret here?
Forum: Offline Marketing 22nd March 2018, 09:48 PM
Replies: 43
Views: 2,630
Posted By Ron Lafuddy
What's typical for everybody else, isn't typical for me

Then don't buy it. Get it under contract and sell the contract (your position).
Take your profit and move on. Let someone else buy it.
Forum: Main Internet Marketing Discussion Forum 20th March 2018, 06:57 PM
Replies: 14
Views: 557
Posted By Ron Lafuddy
Life is meant to be lived

Great post! I'm betting you haven't even hit second gear yet.

Keep the hammer down! :cool:

Ron
Forum: Off Topic Forum 12th March 2018, 08:44 PM
Replies: 4
Views: 70
Posted By Ron Lafuddy
Re: Smile at Someone, Today!

I got my smile on. Thanks for the reminder, Frank. :)
Forum: Offline Marketing 7th March 2018, 07:59 AM
Replies: 7
Views: 353
Posted By Ron Lafuddy
Deja Vu All Over Again

My, my how time flies!

How did you get them to the last one?

Perhaps you forgot. :D:D
Here's the link.
...
Forum: Offline Marketing 6th March 2018, 06:48 AM
Replies: 11
Views: 462
Posted By Ron Lafuddy
Re: We Need Help

Computer repair is a service that the public values and will gladly pay for. It's proven. No need to offer it for free.

Like many businesses, it can be run out of the home. There's no need for a...
Forum: Offline Marketing 1st March 2018, 04:54 PM
Replies: 11
Views: 462
Posted By Ron Lafuddy
So close and yet, so far

Too bad the OP disappeared. This thread had so much potential. I'm sure he would have found his own little pot of "offline gold", with just a little effort.

Oh, well. :D

Ron
Forum: Offline Marketing 21st February 2018, 06:08 AM
Replies: 38
Views: 1,186
Posted By Ron Lafuddy
Re: My Direct Mail Vacuum Cleaner Ad.

Claude,

I remember reading one of your posts about buying used vacuums from a guy who showed up every once in a while with a trailer full of them. Do you run ads to sell the used vacuums?
Forum: Offline Marketing 17th February 2018, 10:20 AM
Replies: 4
Views: 285
Posted By Ron Lafuddy
Re: A simple *cheap* local plumber's ad

Probably one of the most underutilized forms of marketing known to man.
I have a handful of these kinds of flyers that I have collected since the first of the year.
They are going to be spun into...
Forum: Offline Marketing 4th February 2018, 07:06 PM
Replies: 12
Views: 402
Posted By Ron Lafuddy
Re: New to b2b Sales, got a new job, Need help.

That's fine. Sounds like you have a good plan, too.
I hope you make a ton of money!

Ron
Forum: Offline Marketing 4th February 2018, 06:57 AM
Replies: 12
Views: 402
Posted By Ron Lafuddy
Re: New to b2b Sales, got a new job, Need help.

If it were me in your position, starting on Monday, I would do the following.

I would team up with the most successful salesperson in the office.

I would offer to make the cold calls and set up...
Forum: Offline Marketing 2nd February 2018, 06:50 AM
Replies: 59
Views: 2,371
Posted By Ron Lafuddy
Re: Are there any 9 x 12 guys left here? Postcard marketing?

Yep. Occasionally, I do. Thanks for noticing.

Ron
Forum: Offline Marketing 31st January 2018, 08:00 PM
Replies: 59
Views: 2,371
Posted By Ron Lafuddy
Re: Are there any 9 x 12 guys left here? Postcard marketing?

Yep, still putting out postcards and other sorts of ad promotions.

I don't sell anything here, and I'm not looking for attention, so no reason for me to post much about what I'm doing. I post...
Forum: Offline Marketing 31st January 2018, 12:50 PM
Replies: 15
Views: 624
Posted By Ron Lafuddy
Re: I deliver flyers door to door as a job. What could I market on top of this?

Sometimes the solution is to change things up.

Some years ago, I helped a guy who is considered to be mentally challenged, start a business delivering flyers to local businesses. He loves what...
Forum: Offline Marketing 9th January 2018, 05:56 PM
Replies: 18
Views: 605
Posted By Ron Lafuddy
The Secret Weapon of Sales Magic

Certainly you must have one method that you prefer over all the rest.....??
Don't make me guess. :smilies_rolleyes:
Forum: Main Internet Marketing Discussion Forum 30th December 2017, 07:53 PM
Replies: 42
Views: 1,908
Posted By Ron Lafuddy
Re: Some Business Models Are No Longer Viable

That's true of a lot of inventions. Edison's repeated attempts and failures with the lightbulb. The Wright brothers attempts to build a plane that could fly, were modeled and molded by their own...
Forum: Main Internet Marketing Discussion Forum 30th December 2017, 06:52 PM
Replies: 42
Views: 1,908
Posted By Ron Lafuddy
Re: Some Business Models Are No Longer Viable

I could have explained it better. Too many people worry about failure, so they never even get to the planning stage, which is a form of taking action. "Implementation" is, by definition, taking...
Forum: Main Internet Marketing Discussion Forum 30th December 2017, 06:33 PM
Replies: 42
Views: 1,908
Posted By Ron Lafuddy
Re: Some Business Models Are No Longer Viable

Not the same, Jonathan. The lack of taking action, has killed more opportunity than all the failures in the world since the beginning of time. Most people do not act on their ideas.

"The board...
Forum: Offline Marketing 30th December 2017, 05:31 PM
Replies: 18
Views: 543
Posted By Ron Lafuddy
Re: What products make the most money in telesales if youve got the skills?

This type of thinking changed my life. It dawned on me one day that the very same companies that were buying low ticket items from me, were also buying high ticket items, in the same industry, from...
Forum: Offline Marketing 30th December 2017, 04:56 PM
Replies: 10
Views: 492
Posted By Ron Lafuddy
Get off your butt and change your life

Yep, and it's been like that since forever. The sole reason there aren't more sales, more deals done, more products sold is.... people are afraid to ask. Thus, there will always be more opportunity...
Forum: Main Internet Marketing Discussion Forum 30th December 2017, 04:29 PM
Replies: 42
Views: 1,908
Posted By Ron Lafuddy
Re: Some Business Models Are No Longer Viable

Lack of action has sunk more ideas and killed more dreams, than failure ever will.

The majority of people never get to the planning stage.

You can count on this. Without action, nothing is...
Forum: Offline Marketing 25th December 2017, 01:41 PM
Replies: 25
Views: 847
Posted By Ron Lafuddy
Re: Should I Prospect Myself Or Hire Someone To Prospect For Me? Referrals Or Cold Calls

Claude, you're cracking me up, today. Thanks for the humor.
This is a damn fine thread, with some real insights into running an offline business and how to do referral marketing. Hopefully, it will...
Forum: Offline Marketing 22nd December 2017, 09:10 AM
Replies: 25
Views: 847
Posted By Ron Lafuddy
Re: Should I Prospect Myself Or Hire Someone To Prospect For Me? Referrals Or Cold Calls

The first thought that comes to mind is the women should have been fired immediately.

Here's some things you already know, but are good to think about.

Keeping close tabs on how she was burning...
Forum: Offline Marketing 21st December 2017, 11:31 AM
Replies: 20
Views: 346
Posted By Ron Lafuddy
Re: What is the best day for a sales letter to get to a customer?

I like to get the sales letter to them on the day they are going to buy.

I've tried the day after they bought, but that was less successful for some reason.

Ron

Seriously, pay attention to...
Forum: Off Topic Forum 18th December 2017, 04:13 PM
Replies: 16
Views: 170
Posted By Ron Lafuddy
Re: will AI in healthcare drive down costs?

The biggest cost in healthcare is government intervention.
Showing results 1 to 56 of 1230

 
Forum Jump


All times are GMT -6. The time now is 02:47 PM.