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Search: Posts Made By: Lee M
Forum: Offline Marketing 21st June 2015, 08:05 PM
Replies: 121
Views: 7,030
Posted By Lee M
Re: Pest Control Postcards: 4 tested, one the winner...which one?

#1 seems the most "credible." I was immediately drawn to it. I can see their logo, their address, etc.

The headline speaks directly about solving the problem and even guaranteeing it. The...
Forum: Offline Marketing 17th May 2015, 12:43 PM
Replies: 24
Views: 2,026
Posted By Lee M
Re: For people who want to understand risk reversal

With my press release writing and distribution services ... here's what I've used:

Stand Behind It Guarantee!

"I can't guarantee media coverage...nobody can...
but I can resend your press...
Forum: Offline Marketing 18th September 2013, 07:09 PM
Replies: 48
Views: 2,770
Posted By Lee M
Re: Help please. Do you recognize Puma the sportswear brand?

Yes, I recognize Puma. Wore them in the 1970's, but have not since. Seems like they faded away after awhile. However, my daughter (teenager) wears them. Interestingly I did not introduce them to...
Forum: Warriors For Hire 19th June 2013, 04:57 PM
Replies: 1,177
Views: 150,099
Posted By Lee M
Re: PERFECTIONIST, HIGH-CONVERSION Writers - ELITE Sales Copy & SEO Articles | SICK TESTIMONIALS

I have written and distributed thousands of press releases for companies both large and small since 1991. The need to outsource assignments has come up many times. Over the past 20+ years I have...
Forum: Offline Marketing 2nd March 2013, 11:26 AM
Replies: 42
Views: 5,175
Posted By Lee M
Re: Start Killing it With Direct Mail and Linkedin

These are envelopes ... and a "letter" goes into them. Gets high readership because it looks like a personal note or invitation. I do not do mass mailings. i.e. 1,000 piece etc. Instead, I...
Forum: Offline Marketing 14th December 2012, 03:40 PM
Replies: 13
Views: 1,096
Posted By Lee M
Re: Know of a good appointment script for health professionals websites?

Hi Ewen,

Am I right ... you mean something that functions like this? It's a Wordpress Theme. (Not a plugin or script).

Appointment WordPress App theme for professionals - Templatic...
Forum: Mobile Marketing 27th September 2012, 08:25 AM
Replies: 27
Views: 1,696
Posted By Lee M
Re: Good News For Mobile Sites, Bad News For SMS Marketing?

Not sure I agree with this entirely.

1. Yes, SMS is 'in your face' ... however, THAT is what is great about it. Since it's so PERSONAL ... consumers will NOT just give up their cell phone to ANY...
Forum: Offline Marketing 3rd September 2012, 10:03 AM
Replies: 42
Views: 5,175
Posted By Lee M
Re: Start Killing it With Direct Mail and Linkedin

Every direct mail project is analyzed by itself. Meaning, we need to know what you're selling, how much it costs, how often do your customers (or potential customers) buy? What is your break-even...
Forum: Offline Marketing 1st September 2012, 06:20 PM
Replies: 42
Views: 5,175
Posted By Lee M
Re: Start Killing it With Direct Mail and Linkedin

I've done a couple of things that have worked:

1) I use a one page letter (copy on front only) and have sent another version (copy on front and back). Never have sent 2 pages.

Bear in mind...
Forum: Offline Marketing 20th August 2012, 05:05 PM
Replies: 42
Views: 5,175
Posted By Lee M
Re: Start Killing it With Direct Mail and Linkedin

Right on Paul ... long live direct mail!

I use it EVERY SINGLE DAY to generate leads for the past 20 years.

Have had great success using the following envelope size/type.

I buy these at...
Forum: Offline Marketing 17th August 2012, 02:53 PM
Replies: 39
Views: 3,247
Posted By Lee M
Re: WELCOME TO REALITY, Volume 1, issue 2: Stop Being a Sissy, Forget About MYTHS, MAKE LOVE W MARKE

Your post is solid-gold, as usual! Thanks! I totally agree!

The manner in which you write is 1) conversational style 2) brutally honest

You simply relay your in-the-trenches personal...
Forum: Mobile Marketing 12th August 2012, 03:13 PM
Replies: 24
Views: 1,312
Posted By Lee M
Re: Mobile is an untapped market but also means businesses still don't see the need for it

You are correct! There is MUCH money to be made selling 'picks and shovels' to those digging for gold. It's called the "business opportunity" niche.

Having said that ... Will's products are...
Forum: Offline Marketing 11th August 2012, 06:23 PM
Replies: 116
Views: 6,431
Posted By Lee M
Forum: Offline Marketing 4th August 2012, 02:42 PM
Replies: 79
Views: 8,692
Posted By Lee M
Re: WELCOME TO REALITY, Volume 1, issue 1: How To REALLY Build Your Business FROM NOTHING.

Somehow missed this thread when it originally was posted.

Anyway, the ABOVE is so true, and will ALWAYS be true, today, tomorrow, next week, month, year and decades to come.
Forum: Offline Marketing 2nd August 2012, 06:16 PM
Replies: 77
Views: 6,164
Posted By Lee M
Re: My simple technique eliminates 'hard selling' and gets new clients contacting ME for my services

Ha! Just started using a cartoon-ish graphic of 'I'm putting my money where my mouth is' type of thing. Resonates with people quite well. Just landed a couple of small deals from local businesses...
Forum: Offline Marketing 2nd August 2012, 05:56 PM
Replies: 18
Views: 2,152
Posted By Lee M
Re: Do Coupon-postcards have enough response-rate te be profitable?

So true Bruce!

Pizza shop owner I was just with said, and I quote, "Look at this BEAUTIFUL full page color ad of my menu I put in the Pennysaver? Didn't get ONE customer from it. Would have...
Forum: Offline Marketing 18th July 2012, 09:29 PM
Replies: 77
Views: 6,164
Posted By Lee M
Re: My simple technique eliminates 'hard selling' and gets new clients contacting ME for my services

You are indeed correct! I have used this approach several times and it works!
Forum: Offline Marketing 5th May 2012, 04:10 PM
Replies: 40
Views: 2,911
Posted By Lee M
Re: Setting up Mall Kiosk for web services...thoughts?

Well said! I can't say it any better or more CLEAR than THIS! Read this AGAIN until it sinks in fully. He was KIND to use the word 'delusional.'
Forum: Offline Marketing 2nd May 2012, 07:41 PM
Replies: 29
Views: 1,964
Posted By Lee M
Re: Direct Mailing With Postcards... please respond only if you have experience....

The mere fact that you KNOW (have calculated) these numbers means you are ahead of 90% of most who use any form of direct mail marketing. Bravo! Having said THAT ... don't worry about other mailers...
Forum: Offline Marketing 23rd April 2012, 09:44 AM
Replies: 30
Views: 1,243
Posted By Lee M
Re: Analysts: Groupon May Be Falling Fast

Well said. And for PROOF - just ask yourself how many times have you gone into any restaurant, bar, retail store, dry cleaner, etc... and they NEVER try to capture your contact details for further...
Forum: Mind Warriors 26th March 2012, 08:16 AM
Replies: 35
Views: 1,281
Posted By Lee M
Re: Is it Still Possible To Make Money Doing What You Love?

I think Mark Cuban on his BlogMaverick blog ... just posted something regarding this topic. Basically, he is saying ... don't follow your passions ... instead ask yourself where do you spend your...
Forum: Offline Marketing 26th March 2012, 07:44 AM
Replies: 61
Views: 3,930
Posted By Lee M
Re: New Local Lead Capture Site Done. Check It Out!

The site looks fine ... but from a hacker standpoint ... it's a "sitting duck." First, because it's a Wordpress site and secondly because basic safeguards have not been put in place.
Forum: Copywriting 24th March 2012, 10:48 PM
Replies: 32
Views: 1,058
Posted By Lee M
Re: Help Naming A Writing Service

Read Michel Fortin's FREE e-book, The 10 Commandments of Power Positioning. You'll find it very helpful. The 10 Commandments of Power Positioning | Michel Fortin on Copywriting, Marketing,...
Forum: Mobile Marketing 24th March 2012, 10:22 PM
Replies: 22
Views: 927
Posted By Lee M
Re: Would like some Feedback...

1. B
2. B
3. B

Leads
Forum: Offline Marketing 13th March 2012, 06:38 AM
Replies: 31
Views: 1,455
Posted By Lee M
Re: I want to make brochures/flyers/guides that actually convert..

Great video! I've been a fan of Perry Marshall for years.

Having been involved with direct mail for over 20 years, the idea of branding yourself as the "expert" with a white paper (or in this...
Forum: Offline Marketing 7th April 2011, 06:57 PM
Replies: 189
Views: 16,606
Posted By Lee M
Re: Give me your best SMS provider and information

Here's the inside scoop. Very FEW text message providers that you will look into will be the ACTUAL SOURCE. In most cases, they are simply a reseller, in which case, you don't want to deal with...
Forum: Offline Marketing 25th March 2011, 06:53 AM
Replies: 14
Views: 3,928
Posted By Lee M
Re: Canadian SMS Provider

Check these folks out. I have NOT used them, however, it's worth a phone call. SMS Reseller Canada | Canadian SMS White Label Reseller (http://mapleleafmobile.com/)
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