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Forum: Warriors For Hire 17th October 2016, 09:04 AM
Replies: 8
Views: 311
Posted By dshipman
Re: Top-notch Professional Content for Only $0.008 Per Word - Free Review Copies Available

Not sure. I've been waiting to hear back from them for almost a week.
Forum: Offline Marketing 12th December 2015, 04:55 PM
Replies: 0
Views: 614
Posted By ewenmack
Direct Mail Lead Gen: Example and Breakdown On What Triggers Response

I quickly came up with this for my friend.

Let's first look at it then I'll break down the parts so
you can see why they are put there...

The headline...
Forum: Offline Marketing 11th December 2015, 12:31 AM
Replies: 8
Views: 1,299
Posted By Joe Mobley "1) I only sell to clients who I know can invest at least 30k in marketing."

So, I'm poking around the Entrepreneur sub-reddit and came across this gem.

I charge 30k-60k for WordPress websites with a simple marketing plan.. How I do it inside (text post)...
Forum: Offline Marketing 2nd November 2015, 02:41 PM
Replies: 5
Views: 1,114
Posted By ewenmack
CHALLENGE: How Do You Sell Something Nobody Wants?

I was given this challenge recently.

Imagine the prospects have never bought this
service before, never think about it and doesn't
add anything to one's life, in the normal sense.

There isn't...
Forum: Copywriting 29th October 2015, 02:45 PM
Replies: 35
Views: 1,991
EVERY Copywriting Formula In The History of Mankind and Womankind

From Jo at Copyhackers.

She says it took 200 hours to write this.

And you'll see why it was worth it...
Forum: Offline Marketing 27th September 2015, 05:09 PM
Replies: 0
Views: 525
Posted By ewenmack
Getting Them To Buy Websites From You By Advertising

There are 3 steps.

1 Who you are going to be talking to.

2 Where do we find them

3 What do we say to them

Say we have selected those who haven't a website.
Forum: Copywriting 12th September 2015, 11:31 AM
Replies: 8
Views: 1,113
Posted By RickDuris
Forum: Offline Marketing 3rd September 2015, 11:54 AM
Replies: 0
Views: 471
Posted By ewenmack
Bumping Up Your Prices: Example of how it's done to get agreement

Here's a little formula I've used both in sales to consumers
as well as to business owners to bump up my prices.

This is from customer lists that repeat buy.

State the amount of price increase...
Forum: Offline Marketing 23rd August 2015, 04:54 PM
Replies: 3
Views: 806
Posted By ewenmack
Marketing Hired Gun: Use This BAD News To Tap Into A Strong Buying Motivator

There's always going to be one motivation much stronger than another,
the Tipping Point which gets a business owner to buy.

Moving away from a pain point is a fertile area.

Right now this news...
Forum: Copywriting 11th August 2015, 02:08 AM
Replies: 4
Views: 1,909
Posted By simonf
Terrific Stuart Goldsmith Interview

I found an old newsletter with this fantastic interview with master copywriter Stuart Goldsmith (from 2000) - thought I'd share it here. Enjoy...
Forum: Offline Marketing 9th August 2015, 04:08 PM
Replies: 7
Views: 1,540
Posted By ewenmack
Example of Magazine ad getting 68% opt-in...

This shows using offline advertising then taking
readers online to follow up and deliver.

It's being run in Success Magazine.

Doctor E. Vile
Forum: Offline Marketing 6th August 2015, 09:56 PM
Replies: 7
Views: 2,458
Posted By ewenmack
How to sell websites to those not looking to buy

In this post,, I gave the ad which sells web design to those who have...
Forum: Offline Marketing 1st July 2015, 05:53 AM
Replies: 18
Views: 1,641
Posted By Scott Stevens
What I can tell you about selling offline (and a thank you...)


I've been on here for a while now, and have mostly been the one asking questions and advice, for the many different ideas/schemes I've been involved in.

I've tried many things, online...
Forum: Offline Marketing 26th June 2015, 03:04 PM
Replies: 3
Views: 1,135
Posted By ewenmack
The hidden factor to your success or failure in biz is...

A client and friend struggled to get his marketing
to deliver appointments.

Then he started another business in a different
part of that sector.

Now he has struck gold.

The difference...
Forum: Offline Marketing 18th June 2015, 10:19 PM
Replies: 121
Views: 7,212
Posted By ewenmack
Pest Control Postcards: 4 tested, one the winner...which one?

Can you guess the winner?

Doctor E. Vile
Forum: Website Design 17th June 2015, 01:21 PM
Replies: 10
Views: 763
Posted By raresmp
Re: A Wordpress Theme Which Can Do This?

Yes you can definitely use OptimizePress or something similar like LeadPages, Instabuilder, etc. My memory doesn't work so good right now but you I hope you got the point :).

However those pages...
Forum: Website Design 17th June 2015, 11:33 AM
Replies: 10
Views: 763
Posted By Masterkey2Riches
Re: A Wordpress Theme Which Can Do This?

Optimize Press. That's a flat border template. Notice the line of both sides. Not sure how you can get the shadow to come up like that though. They also have a round template where all 4 corners are...
Forum: Offline Marketing 2nd May 2015, 07:35 PM
Replies: 28
Views: 2,793
Posted By ewenmack
For The Advertiser Who Wants His Adverts To Pay

I've got some examples of ads which clearly telegraph WHO
the ad is for.

This is so important because the reader at first glance knows it's about him or her,
therefore you've grabbed their...
Forum: Offline Marketing 28th April 2015, 06:27 PM
Replies: 12
Views: 4,015
Posted By ewenmack
Referral Partner Letter Template: Gets 9 out of 9 to a meeting

A key point of why this letter works is that he
tells how many referrals he gave out, therefore
he proves his value.

Doctor E. Vile
Forum: Offline Marketing 12th March 2015, 03:14 PM
Replies: 202
Views: 35,665
Posted By shadow92
My 3 month cold calling test results - Inexperienced caller, ridiculous script, results

This section gets pretty boring at times. I think a lot of it is because many like to kick back and talk about imaginary sales techniques with imaginary customers. I personally love case studies and...
Forum: Offline Marketing 15th December 2014, 01:38 PM
Replies: 21
Views: 2,766
Posted By ewenmack
Example Of Re-setting The Buying Criteria

This comes from the mortgage industry.

Home owners buying criteria is looking for the lowest interest rates.

However there is total cost of loan over it's lifetime or even 7 to 10 years.

Forum: Main Internet Marketing Discussion Forum 17th July 2014, 12:32 PM
Replies: 17
Views: 1,004
Posted By Raydal
A little TRICK to add incredible value to your offer ...

One of the first lessons I learned as an online marketer was
the value of added bonuses. Bonuses have been known to
push prospects over the buying line especially when the
bonuses compliment...
Forum: Offline Marketing 27th June 2014, 01:29 AM
Replies: 5
Views: 1,082
Posted By ewenmack
Differentiate or Die: A iAmNameLess request

This post is in response to iAmNameLess to a post I made about one way
to deal with a pesky competitor.

The headline came from the book of the same title

Differentiate or Die
By Jack Trout...
Forum: Main Internet Marketing Discussion Forum 10th June 2014, 03:10 PM
Replies: 16
Views: 935
Re: Disabled trying to make a Living.


First, something from Winston Churchill that might motivate you -- SUCCESS is NOT FINAL. FAILURE is NOT FATAL. It is the COURAGE TO CONTINUE that COUNTS...

Second, if you really...
Forum: Offline Marketing 9th June 2014, 08:45 AM
Replies: 18
Views: 3,122
Posted By Jack Gordon
My unique direct marketing technique...

ok, in 400+ posts, I think I've only started a small handful of threads, and never one that actually contributed anything useful.

So I am going to fix that right here, right now.

One of the...
Forum: Offline Marketing 5th June 2014, 10:26 PM
Replies: 305
Views: 13,225
Posted By ewenmack
Re: FREE Tool Stops Buyer Resistance

Here's a sales letter for a IT service firm.

The letter has sold millions and millions of dollars worth of it services
bringing prospects to a tipping point.

Forum: Offline Marketing 5th June 2014, 10:15 PM
Replies: 305
Views: 13,225
Posted By ewenmack
Re: FREE Tool Stops Buyer Resistance

Today I'm going to give you the 2 word formula, so you can convert
prospects into sales.

Then I'll give you examples to demonstrate the formula so you'll
then be thinking how to apply it in...
Forum: Copywriting 30th May 2014, 08:28 PM
Replies: 19
Views: 1,389
Posted By RickDuris
Alaister, pay attention!

Again, put the copywriting forum back the way you found it. EXACTLY the way you found it.

Previously it was called:

Forum: Offline Marketing 17th May 2014, 05:01 PM
Replies: 7
Views: 924
Posted By ewenmack
Problems And Their Solutions

Every paid consultation I get has one common theme...

a problem wanted to be fixed.

Another common thread is that they hadn't
heard the answers I gave to their questions before.

Forum: Offline Marketing 2nd May 2014, 05:28 AM
Replies: 19
Views: 982
Posted By Rus Sells
Get a handle on it....

The spammers are just creating more spam then I care to take the time to bother reporting when I come here. Making people wait 60 seconds doesn't help the situation either.

My time is valuable...
Forum: Offline Marketing 7th April 2014, 05:07 PM
Replies: 27
Views: 1,134
Posted By AussieT
Re: First Major Offline Client - Resources for Proposals/Contracts?

I think you jumped the gun here Josh :mad:

If he was promoting his own WSO (which I hasten to add, he is not) it would have been against the forum rules. You can only promote your own products...
Forum: Copywriting 2nd April 2014, 08:35 PM
Replies: 6
Views: 1,155
Posted By GlenH
Re: Does Your Sales Letter Make Your Eyes Burn? OptimizePress Kills Me

I build all my sites in HTML (and not WordPress) and I find 90 Second Website Builder ( and amazing application. (no, it's not an affiliate link)

Forum: Offline Marketing 2nd April 2014, 06:25 AM
Replies: 32
Views: 2,643
Posted By Edward Green
Offliners, Leave The Plumbers and Dentists Alone.

Okay, this is a little bit of a provocative title but I'm sure you'll agree with me in a moment when I explain what I mean.

This isn't meant as a dig at anyone but I feel it has to be said to...
Forum: Offline Marketing 1st April 2014, 12:47 PM
Replies: 7
Views: 737
Posted By Claude Whitacre
Re: Free kindle book on setting sales appointments

It must be on a short promotion. I bought the book in paperback at the regular price, and found it very well written. I'd recommend getting your free copy.
Forum: Offline Marketing 1st April 2014, 12:33 PM
Replies: 7
Views: 737
Posted By Huskerdarren
Re: Free kindle book on setting sales appointments

I've read his book and it's very good. He has some really smart strategies that he shares.
Forum: Offline Marketing 1st April 2014, 12:15 PM
Replies: 7
Views: 737
Posted By msdobe
Free kindle book on setting sales appointments

For you offliners I just found this kindle book that's free, and it has really good reviews.

Setting Sales Appointments: How To Gain Access To Top Level Decision-Makers [Kindle Edition]
Forum: Copywriting 27th March 2014, 10:22 AM
Replies: 20
Views: 1,544
Posted By shawnlebrun
a great Gary Halbert story... and really cool copy tip....

I got an email earlier from Doberman Dan, who used to
work with Gary Halbert.

Dan wrote a neat little story about how the Prince of Print
used to do some of his best work.

I've included it...
Forum: Offline Marketing 25th March 2014, 01:35 AM
Replies: 7
Views: 2,993
Posted By RedShifted
Re: "PROOF b4 selling Bonanza"


You are getting more and more audacious and spammy by the day. This is a complete & utter sign of...
Forum: Offline Marketing 24th March 2014, 04:22 PM
Replies: 10
Views: 3,102
Posted By Neison
100 Small Business Pain Points

Found this during client research today. Warriors usually solve the Top 10, but understanding a broader spectrum of pain points could be helpful for empathizing and relating to prospects. Maybe you...
Forum: Copywriting 21st March 2014, 04:04 PM
Replies: 4
Views: 692
Posted By joe golfer
Are You Embarrassed By Your Titles? Here’s What To Do

Need some inspiration, a jump start, a kick in the old cranium?

This is a useful title generator that will give you some ideas for products, titles, headlines, bullets and blog subjects.
Forum: Offline Marketing 21st March 2014, 02:14 PM
Replies: 4
Views: 619
Posted By ewenmack
Automation is requiring more people

There's been a big increase in phone calls
by consumers ready to buy.

Ironic in that the rush to the internet
people want to talk with a local business more than ever.

Here's an infografic...
Forum: Main Internet Marketing Discussion Forum 1st March 2014, 08:16 AM
Replies: 21
Views: 2,679
Posted By hustlinsmoke
Re: What is the best self hosted autoresponder and email marketing software ?

You know I am tired of parrots, they are the ones that just repeat everyone else. They are the ones that have been brainwashed by the big AR companies.

I am not blowing my own horn but I actually...
Forum: Copywriting 28th February 2014, 05:34 PM
Replies: 0
Views: 621
Posted By joe golfer
Subway billboard model's hair blows around when train arrives

To introduce a new line of shampoo for Apotek in Sweden, ad agency Akestam Holst came up with a novel idea. A Stockholm subway billboard was rigged with sensors so the model's hair blows around as...
Forum: Copywriting 18th February 2014, 08:06 AM
Replies: 8
Views: 858
Posted By RickDuris
Copywriter Creates Fake Medicine Advertising His Services, Mails It To Agencies

Pretty clever:

Copywriter Creates Fake Medicine Advertising His Services, Mails It To Agencies -
Forum: Copywriting 23rd January 2014, 12:47 PM
Replies: 25
Views: 3,301
Posted By gjabiz
You are only ONE "swipe" away from becoming rich...and that swipe is:

Coming up in just a moment. But first;

Do you accept the premise promoted by Kennedy, Halbert, Abraham, et al. which goes something like:

You are only one sales letter away from striking it...
Forum: Offline Marketing 14th January 2014, 12:39 PM
Replies: 59
Views: 4,272
Posted By ewenmack
An Example Of What To Do When In A Very Competitive Market

Right now the market knows to some degree what seo is.

They have been contacted by many seo service providers

They are likely to have had a bad experience surrounding it.

So what to do?
Forum: Offline Marketing 10th January 2014, 11:47 AM
Replies: 29
Views: 1,810
Posted By ewenmack
Why Irrisistable Offers Don't Work

Imagine a grumpy older man leaning back in his swivel office chair,
hands behind his head and feet crossed on his table.

And he's having a bad day.

He comes across a message saying
Forum: Offline Marketing 23rd December 2013, 04:57 PM
Replies: 0
Views: 608
Posted By ewenmack
What's working now to get qualified people making contact

Set this up for a client/friend over the weekend
and he's getting qualified leads contacting him now.

This works best if you give quantifable results
to clients.

The big idea is to gauge...
Forum: Copywriting 20th December 2013, 10:01 AM
Replies: 21
Views: 5,684
Posted By Harlan
TJ Rohleder Give Away

If you're on this forum, I hope (assume) you know who TJ Rohleder is.

He's giving away ALL of his materials.

I've paid hundreds for them on Amazon.

He doesn't even ask for an optin.
Forum: Offline Marketing 12th December 2013, 02:12 PM
Replies: 4
Views: 713
Posted By ewenmack
50,000 hours of marketing research distilled into 62 slides

Here's a shortcut into what's working now and why in marketing.

Top discoveries of 2013


P.S. Click on the "view" icon at bottom of image to go straight to slides.
Forum: Offline Marketing 11th December 2013, 12:20 AM
Replies: 28
Views: 2,085
Posted By abbot
Added an extra 100k this year by offering this additional service - Giving back

As the year comes to an end, I figured I would share a little something with the community. I have a love-hate relationship with the warriorforum. As soon as I'm about fed up with noobs asking how to...
Forum: Offline Marketing 9th December 2013, 01:35 PM
Replies: 6
Views: 902
Posted By ewenmack
Example of going from 6 leads per month to 6 per day in one easy step

This shows what happens when you nail giving
what your prospects want first up.

This manufactuer of indsustrial water filters
had a smart new owner.

He asked the previous owner... "what do...
Forum: Offline Marketing 5th December 2013, 11:49 AM
Replies: 18
Views: 1,681
Posted By ewenmack
Re: LQQK YOU LOT - It's the "Ideas 4 Offline Joint Ventures"...brainstorm..thread...thing

Here's an example of 2 totally unrelated types of
business working together.

First it's not the type of business that matters, it's the business
which has a customer list that match another's...
Forum: Offline Marketing 28th November 2013, 04:22 PM
Replies: 11
Views: 1,116
Posted By ewenmack
Would you like to see an ad that consistently brings in qualified leads?

This ad, courtesy of Craig Garber,
brings a 5 to 1 return on investment.

See the build up of curiosity and
very specific to the reader?

Naturally the replies are going to be very qualified...
Forum: Offline Marketing 26th November 2013, 09:24 PM
Replies: 17
Views: 875
Posted By ewenmack
Would you like to see why benefits may be hurting your business?

When writing a marketing message it's very common
to start with what you think as a benefit to the reader.

However often you get a higher response from opening
with something which creates...
Forum: Offline Marketing 25th November 2013, 05:37 PM
Replies: 27
Views: 4,958
Posted By ewenmack
Would you like to see a walk through of a sales funnel by Frank Kern?

Frank goes through the lead generation letter he wrote
for a $15,000 to $25,000 done-for-you marketing plan.

You'll see the actual letter and the breakdown of why all the parts are put in.

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