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Search: Posts Made By: DavidG
Forum: Copywriting 17th January 2014, 11:16 AM
Replies: 24
Views: 1,737
Posted By colmodwyer
Re: How To Get A Bunch Of Good Junk Mail

What AF newsletter did you subscribe to Rob? I used to work for 'em...

Also, few decent promos here...

Free Swipe File | Just another WordPress site (http://freeswipefile.com/)

Been...
Forum: Copywriting 17th January 2014, 12:47 AM
Replies: 24
Views: 1,737
Posted By ewenmack
Re: How To Get A Bunch Of Good Junk Mail

If you go into a mailing list finder,
you'll see who's renting.

For example Rodale is offering all sorts of opportunities to mail out
with their own promos.

Then you can see list size of...
Forum: Copywriting 16th November 2013, 03:46 PM
Replies: 38
Views: 1,455
Posted By max5ty
Re: What do you guys think of this landing page?

I like the simple approach he uses.

Wonder if there's a "How To Hypnotize Your Wife"

"How To Hypnotize Your Boyfriend"

"How To Hypnotize Women"

Actually, the whole approach he's using...
Forum: Copywriting 16th October 2013, 08:57 AM
Replies: 36
Views: 1,899
Posted By RickDuris
Re: Why Good Copywriters Are Broke

The secret to copywriting success is taking a break every 33 minutes--exactly. ;)
Forum: Copywriting 12th October 2013, 07:00 PM
Replies: 8
Views: 636
Posted By Pusateri
Re: Biggest mistakes of new copywriters?

Being boring. If the reader can consistently anticipate what you will say next, it's hard to hold his attention.
Forum: Copywriting 4th October 2013, 11:14 AM
Replies: 24
Views: 1,076
Posted By The Copy Nazi
Re: Help Me Improve My Sales Video Script :)

Great headline -


hop off m8
calm down
... n' grab a Jammy Dodger
Forum: Copywriting 19th September 2013, 12:06 PM
Replies: 0
Views: 3,557
Posted By Len Bailey
Arrow Clayton Makepeace Mega-Swipe... Enjoy!

Hey Warriors!

Many of you know the value of a solid swipe file. And no doubt your files already include numerous swipes from Clayton Makepeace. But here's one you may not have in your...
Forum: Copywriting 9th August 2013, 01:12 AM
Replies: 24
Views: 1,754
Posted By Alex Cohen
Re: Who Do You Rate As The Number One Copywriter Of All Time?

Hard to say who the number one copywriter of all time is.

But I have no hesitation saying who I believe the best copywriting teacher is... Clayton Makepeace.

Alex
Forum: Copywriting 7th August 2013, 12:11 PM
Replies: 59
Views: 2,508
Posted By joe golfer
Re: Anyone else find it weird about the copywriting forum....

You see ebb and flow on every forum--they go through transitions-the copywriting forum was much more active a few years ago. It's the natural internet order.

Members grow and get busy in their...
Forum: Copywriting 5th August 2013, 09:34 PM
Replies: 48
Views: 1,460
Posted By Deseado
Re: [HELP!] Critique my sales page PLEEEZE!

Sometimes the best man for the job is a woman

Long Copy Sells Better than Short Copy - David Ogilvy

Special mention to DavidG that was pretty epic I wasn't even going to reply after I read...
Forum: Copywriting 5th August 2013, 06:35 PM
Replies: 48
Views: 1,460
Posted By lover and fighter
Re: [HELP!] Critique my sales page PLEEEZE!

And to copyassassin/Adam, you get a separate post just for you. You should feel special.

I have to assume that you have the ability to give useful advice judging by all the "thanks" you have...
Forum: Copywriting 5th August 2013, 06:21 PM
Replies: 48
Views: 1,460
Posted By lover and fighter
Re: [HELP!] Critique my sales page PLEEEZE!

Well... I asked for it... and I got a bit more than I bargained for in this one.

First of all I would like to thank everyone for checking out my page and a special thanks to those who responded...
Forum: Copywriting 5th August 2013, 03:29 PM
Replies: 48
Views: 1,460
Posted By Mark Pescetti
Re: [HELP!] Critique my sales page PLEEEZE!

David is absolutely right.

Get your ideal customer totally transparent in your mind's eye.

You've made your copy way more complicated than it needs to be (or should be.)

That's why I asked...
Forum: Copywriting 25th July 2013, 08:59 AM
Replies: 17
Views: 1,042
Posted By Benjamin Farthing
Re: Text On Buttons Do Matter...100%

Do you think it was the number of words, or being clear what the button would do?

Click "Free Instant Access!" and it isn't 100% clear what will happen. Will something start downloading? Will...
Forum: Copywriting 13th July 2013, 01:24 PM
Replies: 14
Views: 890
Posted By Glenn@AllGoodCopy
Arrow I asked Drayton Bird some questions...

He answered them with a video - standing by an old door.

I thought you guys might find it an interesting watch.

You can see it here....
Forum: Copywriting 7th July 2013, 12:33 PM
Replies: 5
Views: 2,260
Posted By ewenmack
Re: The Genius Network Interviews: Parris Lampropoulos

We might not know of Joe or Parris if it wasn't for Gary Halbert.

His legacy lives on.

Best,
Ewen
Forum: Copywriting 5th June 2013, 04:50 PM
Replies: 14
Views: 1,692
Posted By CopyMonster
Re: Analyzing Gary Halbert Letter (w/ Photos)

Congrats on your effort Pascal.

I agree with Mal (CopyNazi) on finding your own voice.

However, getting to that point you need to do some writing. And if you're right at the beginning of your...
Forum: Copywriting 30th April 2013, 12:25 AM
Replies: 1
Views: 798
Posted By ewenmack
Be notified when an A-List copywriter releases his latest promos

Who is this A-Lister and why is that important?

Doug DAnna has already seen over 600 split test results so far this year.
Arguably nobody has seen that many.

Secondly he has a track record of...
Forum: Copywriting 14th April 2013, 12:37 PM
Replies: 18
Views: 1,272
Posted By Alex Cohen
Re: Are Copywriters Cowards?

As you mature in your copywriting career, one of the things you'll learn is that misleading headlines don't help sales. They hurt 'em.

The same thing goes for discussion board post titles. The...
Forum: Copywriting 12th April 2013, 08:26 PM
Replies: 8
Views: 872
Posted By Bruce Wedding
Re: What if you had the chance to interview a TOP copywriter...

Maybe it's just me, but I recently had this opportunity in Raleigh. I hung out with Vin Montello, Colin Theriot, David Deutsch, Brian McCleod and many other copywriters. Interestingly enough, we...
Forum: Copywriting 4th April 2013, 03:26 PM
Replies: 24
Views: 1,400
Posted By Alex Ceskavich
Re: Critique Request: Screenwriting Analysis Sales Letter

Hey Tim,

I made a video critique for you to enjoy:

How To Write A Killer Hook - YouTube

- Alex
Forum: Copywriting 2nd April 2013, 11:38 PM
Replies: 3
Views: 828
Posted By Alex Cohen
Re: Presell page using facebook ads need critique.

Ignore suggestion #4 above. You never want a buy button on a presell page.

May I suggest a different tactic?

Instead of the pros and cons, tell a compelling story. How joining the community...
Forum: Copywriting 23rd March 2013, 08:53 PM
Replies: 17
Views: 3,824
Posted By Mr. Subtle
Re: Any thoughts on MindValley and their sales pages?

http://i46.tinypic.com/vfil1u.png
Forum: Copywriting 23rd March 2013, 08:12 PM
Replies: 17
Views: 3,824
Posted By Bruce Wedding
Re: Any thoughts on MindValley and their sales pages?

Nail, meet hammer.

It's why the tinnitus miracle guy's been sitting on top of CB for a long time with a very average sales page.
Forum: Copywriting 18th March 2013, 10:23 PM
Replies: 9
Views: 1,207
Posted By Daniel Scott
Tips To Find Your "Big Idea"

One of the biggest things I've learned in my career is just how important the "big idea" is to your whole promotion.

In fact, one of my favorite books - The Adweek Copywriter's Handbook (Sugarman)...
Forum: Copywriting 16th March 2013, 04:47 PM
Replies: 19
Views: 1,312
Posted By Bruce Wedding
Ever Seen a $10 Bill Letter? I have... <pics>

I nearly threw this out but something told me to open it. The envelope was fairly ordinary, though stamped. The only teaser copy was "Here's the survey we wrote you about"

I didn't recall the...
Forum: Copywriting 5th March 2013, 03:56 PM
Replies: 5
Views: 759
Posted By joe golfer
How Bencivenga does it

In this marketing bullet Gary Bencivenga shows how he gets great ideas. While he is sleeping.

Marketing Bullets | Bullet #28 (http://www.marketingbullets.com/bullet28.htm)

Sure it's the...
Forum: Copywriting 5th March 2013, 03:25 PM
Replies: 0
Views: 455
Posted By joe golfer
I wonder if they will ask for a critique (NSFW)

Yes, it's every terrible thing you've seen on a thousand corporate websites. All in one site (NSFW):

http://www.every*******website.com/

Might have to enter it directly: EveryF******Website.com...
Forum: Copywriting 3rd March 2013, 10:31 PM
Replies: 24
Views: 9,802
Posted By Robert_Rand
Re: Chris Haddad's Latest VSL...

Fantastic opening. He makes an irresistible offer within the first minute. I also found it interesting how quickly he introduces the product (around 12 minutes in) and then proceeds to close hard for...
Forum: Copywriting 3rd March 2013, 09:30 PM
Replies: 24
Views: 9,802
Posted By Sean Fry
Chris Haddad's Latest VSL...

Check this out..

capturehim.com (http://capturehim.com)

Straight up diabolical stuff, probably his best yet. Converting like a beast too...
Forum: Copywriting 2nd March 2013, 12:50 AM
Replies: 38
Views: 1,288
Posted By The Copy Nazi
Re: Another boring-ass video?

This launch did $3M+
Forum: Copywriting 25th February 2013, 12:41 PM
Replies: 7
Views: 1,798
Posted By Robert_Rand
8 “Stupid” Copywriting Tricks That Will Triple Your Conversions

I came across this presentation by Chris Hadadd:

Presentation Part 1 (http://www.mindvalleyinsights.com/8-stupid-copywriting-tricks-part-1/)

Powerful insights... and the guy is pretty damn...
Forum: Copywriting 20th February 2013, 08:55 PM
Replies: 15
Views: 1,672
Posted By RickDuris
Re: “My” Versus “Your” — Which Call to Action Copy Got 90% More Clicks?

My recent tests:

1. I have an optin page where name + email is beating email alone, 2 to 1.

2. I have a long form sales page where white text on dark blue background is beating black text on...
Forum: Copywriting 20th February 2013, 02:31 PM
Replies: 15
Views: 1,672
Posted By ewenmack
Re: “My” Versus “Your” — Which Call to Action Copy Got 90% More Clicks?

David I'm thinking the decision has been made to buy at this point,
therefore they see themselves owning it.

Hence "my".

Best,
Ewen
Forum: Copywriting 20th February 2013, 12:52 PM
Replies: 15
Views: 1,672
Posted By ewenmack
“My” Versus “Your” — Which Call to Action Copy Got 90% More Clicks?

I love it when you change just one freaking word and response rates go up...

in this case by 90%.

Choosing the right word in the right place is so crucial.

An obsessed direct response...
Forum: Copywriting 11th February 2013, 02:52 PM
Replies: 41
Views: 1,506
Posted By Pusateri
Re: Advertising that wins awards

No one here feels threatened by you. And no response to you has been defensive. Dismissive maybe, but not defensive.

The copywriting forum is not for candy-asses. If you say something here, you...
Forum: Copywriting 11th February 2013, 11:30 AM
Replies: 44
Views: 2,241
Re: What is the most important factor in the decision to buy something?

It's been said and indicated several times.

A preponderance of proof that your product or service does do what you promised it would.


Steve
Forum: Copywriting 11th February 2013, 12:46 AM
Replies: 6
Views: 1,311
Posted By Daniel Scott
Re: Copywriters Wanted (Top pay for the best)

A client of mine said, "Austin's great. The only problem is it's surrounded by Texas."

-Daniel
Forum: Copywriting 8th February 2013, 09:13 PM
Replies: 29
Views: 1,612
Posted By Pusateri
Re: Crafting Killer Hooks, step by step methodology?

The OP asked about hooks, not headlines.

A hook is an engrossing theme, an angle of approach that storms the prospects defenses and addresses his felt need. It's non-obvious. You have to dig deep,...
Forum: Copywriting 8th February 2013, 06:03 PM
Replies: 4
Views: 586
Posted By RickDuris
What do you think of this writing?

My opinion? You won't ever see more personal, more powerful, more passionate writing:

Christopher Dorner's Manifesto [UPDATE]...
Forum: Copywriting 7th February 2013, 01:15 AM
Replies: 29
Views: 1,612
Posted By Alex Cohen
Re: Crafting Killer Hooks, step by step methodology?

Here's a good post by Ewen on the subject:

http://www.warriorforum.com/copywriting-forum/686554-one-legged-scrawny-blind-they-all-humiliated-pros.html

Alex
Forum: Copywriting 5th February 2013, 11:34 AM
Replies: 16
Views: 1,732
Re: Good bye folks

Yup, I think Joe and Angie have nailed it - as always.

Bit like "Hotel California"...

"You can check out anytime you like - but you can never leave"


Steve
Forum: Copywriting 3rd February 2013, 08:37 AM
Replies: 41
Views: 4,157
Re: Clayton Makepeace does VSLs....

You're right it was after.

Don't think it matters a great deal.

There was a reasonable time difference - and they weren't competing against each other.


Anyway... I've had the pleasure,...
Forum: Copywriting 3rd February 2013, 12:00 AM
Replies: 14
Views: 887
Posted By ewenmack
Best call to action for your offline clients is...

Just seen the split test results of 2 websites call to actions,
fill in a contact form and the phone call.

The phone call increased closing ratio by 4x
in both cases.

Those that filled in the...
Forum: Copywriting 1st February 2013, 07:49 PM
Replies: 10
Views: 2,655
Posted By Bruce Wedding
Re: Models for writing bullet points

I put Clayton's 21 bullet types into a spreadsheet so you can evaluate a bunch of types at once for a particular benefit. It ain't perfect. It doesn't understand grammar. But I find it helpful. You...
Forum: Copywriting 30th January 2013, 12:47 AM
Replies: 3
Views: 702
Posted By The Copy Nazi
Best Video Ever - "Always Be Clicking"

Always Be Clicking - Vooza (http://vooza.com/videos/always-be-clicking/)


I'll presume you know what movie this is parodying. I think this brilliant.

Here's the original scene from "Glengarry...
Forum: Copywriting 25th January 2013, 02:57 PM
Replies: 2
Views: 702
Posted By The Copy Nazi
Re: Looking for a copywriter for an Viral FB app/script product

Bit harsh smartass. The guy is Polish - so his English isn't the greatest. But he has JVed with "Icun" - the 500lb Gorilla of the WSO board and Martin wouldn't just do that with anyone. Cut him some...
Forum: Copywriting 24th January 2013, 03:54 AM
Replies: 69
Views: 6,738
Posted By The Copy Nazi
Re: $10,000 Copywriting Challenge

And then you get the (mostly) wannabes who say "I can't show you my work"..."I've signed a NDA"..."My clients wouldn't like it"..."My prize-winning copy will be swiped" - all the rest of the BS.
...
Forum: Copywriting 20th January 2013, 08:06 PM
Replies: 1
Views: 711
Posted By Daniel Scott
Looking to advance your career? Try this...

Just a quick tip...

If you're an up-and-coming copywriter looking to get more work, hit up guys you respect and just talk to them.

I can't speak for others, but I get leads every now and then...
Forum: Copywriting 17th January 2013, 06:36 PM
Replies: 12
Views: 3,793
Posted By Rezbi
Re: Matt Furey's Emails That Changed The World of Direct Marketing

ARM is like a TV serial. It's ongoing.

Matt's stuff is like one-off shows.
Forum: Copywriting 17th January 2013, 03:52 PM
Replies: 4
Views: 681
Posted By joe golfer
Re: How a 30-second "change" doubled my client's sales

I agree. I usually give them 5 extra headlines to test. Now if I could get them to test them...
Forum: Copywriting 16th January 2013, 09:38 PM
Replies: 8
Views: 1,069
Posted By Alex Cohen
Re: Blunt letter kid sends for wall street internship...

http://twinpillarsmastery.com/damaging_admission.jpg

In Joe Sugarman's book "Triggers" he writes that honesty can be an effective
persuasion strategy.

What better way to demonstrate honesty...
Forum: Copywriting 16th January 2013, 02:48 AM
Replies: 18
Views: 1,052
Posted By Pusateri
Re: Review of Finance related landing page on very popular news site

@staffjam

Great to see you on this forum. I love your site.

About half my customer base is o&g.

They respond to straightforward person-to-person appeals and narrative.

A traditional sales...
Forum: Copywriting 14th January 2013, 07:20 PM
Replies: 14
Views: 1,532
Posted By Pusateri
Re: The $4,000 Suit

What a fun gig this would be!

There is a nascent trend toward dressing up and Mr. Frew is in a perfect position to take advantage of it.

I'd start by picking a professional sports team. One NOT...
Forum: Copywriting 14th January 2013, 02:19 PM
Replies: 4
Views: 899
Posted By sethczerepak
Re: A 2 word change bumps up response by 161%

Very interesting. I think this is an RAS thing. The RAS is a mechanism in a person's brain which weeks out the images or information which are most present in a person's mind. I bet a lot of people...
Forum: Copywriting 13th January 2013, 07:57 PM
Replies: 26
Views: 2,458
Posted By Daniel Scott
Re: Copywriting mastermind?

The thing is most of us are already in copywriting masterminds, even if they're informal. We look at each other's stuff and talk shit and what not already.

If you are an A-lister, people will...
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