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Forum: Ad Networks (CPM/CPL, Display) 10th January 2012, 06:27 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

LOL .. Dave is alive and well thanks , and hoping to be for a good while yet ;)

I know this post is fairly old now, and ppc is even harder than when I wrote the post, but the facts about choosing...
Forum: Ad Networks (CPM/CPL, Display) 1st November 2010, 05:20 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Forum: Ad Networks (CPM/CPL, Display) 6th October 2010, 02:01 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Even when you choose a microniche, you still have to choose a market first.

So if you decide on weight loss, then you to find a micro niche where you can compete.

A microniche in the weight...
Forum: Ad Networks (CPM/CPL, Display) 13th September 2010, 03:40 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi Todd,

No PPC is one way, but it certainly is not the only way. You can build a list using any traffic source. No matter what method you use to get visitors to your website, you can always look...
Forum: Ad Networks (CPM/CPL, Display) 8th September 2010, 05:15 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi David,

I actually replied to you at the end of August ( Tuesday 31st), so don't know why you didn't get it. Anyway I just resent, so check your email box, maybe it's going to the spam folder ?...
Forum: Ad Networks (CPM/CPL, Display) 7th September 2010, 02:57 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Great. If you can afford to get your aweber account too, that will help you start building that list. They do offer a 30 day trial for $1. That list will get you through college.
Forum: Ad Networks (CPM/CPL, Display) 31st August 2010, 03:02 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

As you have time on your side, then I would use it to learn everything you can about keyword research. Choosing the wrong keywords are the main reason people fail.

They fail right out of the...
Forum: Ad Networks (CPM/CPL, Display) 31st August 2010, 01:49 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi Brian,

thanks very much for the compliment. Glad it was of use.
Forum: Ad Networks (CPM/CPL, Display) 3rd March 2010, 07:19 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

You need to understand that networks users and match offers to them. In truth that is the same for any traffic. But as you asked, my suggestion is to buy this ...
Forum: Ad Networks (CPM/CPL, Display) 3rd March 2010, 08:59 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Forum: Ad Networks (CPM/CPL, Display) 2nd March 2010, 06:11 PM
Replies: 7
Views: 3,097
Posted By Dave Ward
Re: Seeking your advice. Help with Adult CPM earnings to keep my site alive.

You don't say where your traffic is coming from, is this search traffic ?

with 30,000 uniques a month you should be covering your server costs without a problem

Are you a site just doing pics,...
Forum: Ad Networks (CPM/CPL, Display) 12th February 2010, 03:05 PM
Replies: 158
Views: 32,274
Posted By Dave Ward
Re: Media Traffic, Trafficvance and other PPV Companies - An Effective Traffic Source?

To be fair Mark you are not comparing apples with apples here. The Forex market is arguably the largest trading market in the world, even Government intervention in a currency won't change it's...
Forum: Ad Networks (CPM/CPL, Display) 12th February 2010, 11:40 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi there, that is a great question.

Search continues to get more difficult as each month passes, both in terms of increased competition and because Google keep moving the goal posts. 2010 is...
Forum: Ad Networks (CPM/CPL, Display) 13th October 2009, 03:58 PM
Replies: 15
Views: 1,309
Posted By Dave Ward
Re: Newbie Clickbank Affiliate Seeks Advice

Hi Paul,

be very careful with broad match, if you look at your keyword reports, you will most likely find keywords in there that you would not have chosen to bid on. Broad match these days can be...
Forum: Ad Networks (CPM/CPL, Display) 13th October 2009, 12:58 PM
Replies: 15
Views: 1,309
Posted By Dave Ward
Re: Newbie Clickbank Affiliate Seeks Advice

Hi Paul,

In the details you list, you don't mention anything about tracking the keywords, I would not expect you to list on the forum which words worked for you, but I would hope that you know the...
Forum: Ad Networks (CPM/CPL, Display) 30th September 2009, 12:06 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi,

first sorry for late reply, has been a busy week.

My advice, and the same as I tell my coaching students is first focus on one keyword theme and one product.

So I would not advise...
Forum: Search Engine Optimization 24th September 2009, 10:08 AM
Replies: 4
Views: 583
Posted By Dave Ward
Re: PPC Content Campaign: I can't figure out why it isn't working anymore...

Can be down to a number of different factors, I can understand you don't want to go into specifics but it is hard to give a clear answer without knowing more. First thing that comes to mind for me is...
Forum: Search Engine Optimization 15th September 2009, 03:56 AM
Replies: 6
Views: 613
Posted By Dave Ward
Re: Why content advertising sucks

This is why you have to use the placement reports in your adwords account for the content network. I find in most cases blogspot as a domain does not do well, so the best thing to do is to exclude it...
Forum: Ad Networks (CPM/CPL, Display) 14th September 2009, 11:35 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Forum: Ad Networks (CPM/CPL, Display) 11th September 2009, 10:20 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Kev,

this may be true, but as I put in the O.P. I would always look to capture the customer first, so the clickbank link on the landing page would not be an issue in this case.

Dave
Forum: Search Engine Optimization 9th September 2009, 12:26 PM
Replies: 5
Views: 515
Posted By Dave Ward
Re: Pruning your PPC campaigns

You are making it more complicated than it needs to be. At the end of the day it comes down to if the keyword is profitable for you or not. If on 0.9 %CTR its profitable, then keep the word, and try...
Forum: Search Engine Optimization 8th September 2009, 02:46 PM
Replies: 8
Views: 989
Posted By Dave Ward
Re: Adsense CTR too High? Am I at Risk?

Lucid, I think he's taking about Adsense on this one , not Adwords, not so sure Google view the CTR rate with quite the same affection :)
Forum: Search Engine Optimization 8th September 2009, 02:39 PM
Replies: 5
Views: 515
Posted By Dave Ward
Re: Pruning your PPC campaigns

Jon,
Here is one general rule. If your ad for a keyword has had 200 impressions and has less than a 1% CTR. Kill the ad and write a new one. If you still can't get above a 1% CTR after a few...
Forum: Ad Networks (CPM/CPL, Display) 8th September 2009, 01:36 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Thanks Didiert , glad it helped.

@ Honest Biz Pro, So true - don't build on sand.
Forum: Search Engine Optimization 8th September 2009, 12:13 PM
Replies: 5
Views: 515
Posted By Dave Ward
Re: Pruning your PPC campaigns

Jon, it depends on so many variables, every business is different, but in general what it comes down to is whether the keyword is bringing you the desired action ? It could be a optin to your list,...
Forum: Ad Networks (CPM/CPL, Display) 7th September 2009, 01:07 PM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Yes , I would agree you can't build a long term business using non transparent rebill offers. Fortunately there are plenty of alternatives.
Forum: Ad Networks (CPM/CPL, Display) 6th September 2009, 09:37 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Hi Thumoney, Great points you make, here is my view..



Agreed



Again I agree, so my advice to anyone is think about this long term, and that should also help you decide the type of...
Forum: Ad Networks (CPM/CPL, Display) 4th September 2009, 03:48 PM
Replies: 0
Views: 578
Posted By Dave Ward
CPA - Are You Thinking Local ?

I was going to do a nice long post about how 80% of search is local, and how applying that to CPA offers can make you big profits, but then I read this case study by Shoemoney who is far more...
Forum: Search Engine Optimization 4th September 2009, 01:00 PM
Replies: 18
Views: 948
Posted By Dave Ward
Re: How To Find SEO & PPC Experts That Deliver Results...

In terms of PPC

See how many are prepared to work on results first, that will get rid of the first wave !. You need to talk with them, see how much they ask you about your business, what you want...
Forum: Ad Networks (CPM/CPL, Display) 4th September 2009, 04:18 AM
Replies: 3
Views: 560
Posted By Dave Ward
Re: Anyone have any experience with

I am with Buyat If you tell them you are going to create a domain for a specific campaign, they will be fine, though it helps if you can show them other examples on other campaigns you have done, it...
Forum: Search Engine Optimization 2nd September 2009, 01:35 PM
Replies: 4
Views: 610
Posted By Dave Ward
Re: adwords ads not showing

You need to look under the keyword tab and then check the status. You can check the status of every keyword there.
Forum: Search Engine Optimization 2nd September 2009, 12:13 PM
Replies: 4
Views: 693
Posted By Dave Ward
Re: Google Content Network Campaign Question

With the content network, you work by theme, you don't need to bother with broad, phrase and exact if your campaign is for the content network only. You should always run your search network and...
Forum: Search Engine Optimization 2nd September 2009, 11:46 AM
Replies: 16
Views: 902
Posted By Dave Ward
Re: NO Clicks on my ppc campaigns any suggestions?

Robert, it could be that if you are direct linking, there are other competitors linking to the same product, and were doing so before you, in which case you won't show. I know it is quite common...
Forum: Ad Networks (CPM/CPL, Display) 2nd September 2009, 10:49 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

I think the email issue is more to stop email spam, no company wants you just emailing their offers to any email address that is not qualified, but if you send your email list to your own page first,...
Forum: Search Engine Optimization 2nd September 2009, 05:24 AM
Replies: 4
Views: 610
Posted By Dave Ward
Re: adwords ads not showing

You don't say of this is for the content network, or search network. Content network can take time to show up.

If it is Search Network.

If you check the keywords, does it say they are below...
Forum: Search Engine Optimization 2nd September 2009, 05:15 AM
Replies: 14
Views: 1,104
Posted By Dave Ward
Re: PPC newbie - where do I start?

Agree with this, I still advise anyone who is new to read his guide. In my opinion it is the best written guide there is to help a beginner.
Forum: Search Engine Optimization 1st September 2009, 05:41 PM
Replies: 10
Views: 707
Posted By Dave Ward
Re: PPC Help?

If you only have the phrase match for the keyword in the ad group, there is no need to ad a negative of the same word. You would only use negative for certain words within a phrase for which you...
Forum: Internet Marketing Product Reviews & Ratings 1st September 2009, 04:43 PM
Replies: 6
Views: 1,410
Posted By Dave Ward
Re: Best PPC Guide?

James , I still think Perry Marshall's Guide has the best and most complete information to learn about PPC. Google AdWords Advertising And How To Advertise On Google...
Forum: Search Engine Optimization 27th August 2009, 04:46 PM
Replies: 7
Views: 585
Posted By Dave Ward
Re: Best way to track keyword stats - need some help

If you are wanting to see what keywords generate an optin lead in aweber, you need to put put conversion tracking code on your lead confirmation page. This means it only tracks those leads that...
Forum: Main Internet Marketing Discussion Forum 27th August 2009, 03:14 PM
Replies: 11
Views: 536
Posted By Dave Ward
Re: Need help with my landing page please

Michael,

what is your traffic source ? I can see you have analytics on the page. To be honest 5-7 a day on the list out of 40 is still not a bad optin rate. All depends on what keywords are...
Forum: Ad Networks (CPM/CPL, Display) 27th August 2009, 12:50 PM
Replies: 18
Views: 1,063
Posted By Dave Ward
Re: good mentoring/coaching

Mikengo, that is quite right.

A bit like doing a round of golf with Tiger Woods, you are not going to be Tiger, but, it would be nice to have him tell you what club to use, and where to try and...
Forum: Ad Networks (CPM/CPL, Display) 27th August 2009, 11:12 AM
Replies: 18
Views: 1,063
Posted By Dave Ward
Re: good mentoring/coaching

Agree with you 100% John. There has to be a clearly defined objective other than the usual, " I want you to make me rich " !
Forum: Ad Networks (CPM/CPL, Display) 27th August 2009, 10:43 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

I have a certain number of boxes I would like a market to tick, before I enter it.

1st No matter what market I am going to enter, I will build a list, so first thing I look at is how easy would...
Forum: Ad Networks (CPM/CPL, Display) 27th August 2009, 09:10 AM
Replies: 182
Views: 37,324
Posted By Dave Ward
Re: PPC TO CPA Making Money Is About The Market Not The Offer - Example Case Study

Yes, it is, In my opinion if you are spending to get a visitor to your site, you should develop a system to capture as many as you can.



I would not say I teach a "method" as such.
What I...
Forum: Ad Networks (CPM/CPL, Display) 26th August 2009, 02:40 PM
Replies: 8
Views: 1,483
Posted By Dave Ward
Re: How Many Impressions Do You Need Before You Decide if a CTR is Good or Bad?

If It is Paid Traffic

If after 200 impressions on a keyword your ad has below a 1% CTR kill the ad, and write a new one, if it continues to be below 1%CTR after trying different ads, pause the...
Forum: Search Engine Optimization 25th August 2009, 01:49 PM
Replies: 12
Views: 619
Posted By Dave Ward
Re: Top PPC Advertising Tips

I agree Steven,

not only that but Google are not big fans of the word "free" in ads in most cases either. If you are offering a free 30 day trial, or a free sample of a product , and they are...
Forum: Search Engine Optimization 24th August 2009, 04:40 PM
Replies: 5
Views: 794
Posted By Dave Ward
Re: Pump Up Adwords - Conversion Goes Down?

Hey Sean, are you tracking all conversions by keyword ? Is one keyword getting more clicks but not converting ?

As an example, say you had a a keyword on phrase match, the increased budget could...
Forum: Ad Networks (CPM/CPL, Display) 24th August 2009, 12:35 PM
Replies: 10
Views: 605
Posted By Dave Ward
Re: Building an Adwords Campaign

Google uses cookies.

You can read about conversion tracking on their site here AdWords Conversion Tracking Setup Guide - AdWords Help...
Forum: Ad Networks (CPM/CPL, Display) 24th August 2009, 11:50 AM
Replies: 18
Views: 1,403
Posted By Dave Ward
Re: Azoogle Message : Ditch the Flogs etc...

Sorry Spartacus... :o you would think the big bloody name on the left in blue would help me get it right wouldn't you .
Forum: Ad Networks (CPM/CPL, Display) 24th August 2009, 11:06 AM
Replies: 10
Views: 605
Posted By Dave Ward
Re: Building an Adwords Campaign

If you are new to this, I would not start with broad match, or at least not without a very detailed negative keyword list. With broad match in the health and fitness niche I would not be surprised...
Forum: Ad Networks (CPM/CPL, Display) 24th August 2009, 10:36 AM
Replies: 10
Views: 605
Posted By Dave Ward
Re: Building an Adwords Campaign

Jelder,

Without knowing the product or niche, it's not easy to give advice, but I would say 57 keywords in one ad group is too many. Also watch out for those broad match terms, they can burn your...
Forum: Search Engine Optimization 24th August 2009, 04:04 AM
Replies: 2
Views: 432
Posted By Dave Ward
Re: How Do You Track Your Adwords Campaigns?

In my opinion, the free google tools will give you everything you need to track adwords campaigns.
Forum: Off Topic Forum 21st August 2009, 03:59 PM
Replies: 40
Views: 1,169
Posted By Dave Ward
Re: Hi From The UK

It's a UK love in ! Welcome to the forum Tom.
Forum: Ad Networks (CPM/CPL, Display) 21st August 2009, 03:55 PM
Replies: 18
Views: 1,403
Posted By Dave Ward
Re: Azoogle Message : Ditch the Flogs etc...

Sure Steve, catch you next week.
Have a good weekend
Forum: Ad Networks (CPM/CPL, Display) 21st August 2009, 03:44 PM
Replies: 18
Views: 1,403
Posted By Dave Ward
Re: Azoogle Message : Ditch the Flogs etc...

I am only surprised it has taken this long to be honest.

You can be sure the mighty Goog are watching too.
Forum: Main Internet Marketing Discussion Forum 21st August 2009, 09:27 AM
Replies: 12
Views: 690
Posted By Dave Ward
Re: Newbies - Are You Making This Simple Keyword Mistake

Exact Match in the google keyword tool means what it says.

So if the searcher typed into google the search term below :

nintendo wii

and in adwords you were set on exact match which is [...
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