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Forum: Copywriting 17th November 2014, 09:34 AM
Replies: 3
Views: 993
Posted By joe golfer
Use these for bullets

You can use a lot of these templates for copywriting bullets:
100+ Attention-Grabbing Blog Post Title Templates That Work...
Forum: Copywriting 16th November 2014, 07:56 AM
Replies: 14
Views: 1,732
Posted By The Copy Nazi
Having trouble with headlines and the story?

This will help you enormously. Grab it before Vin comes to his senses and takes it down.

http://www.montellomarketing.com/secret/Seven%20Story%20Secrets-2008.pdf






... thank you...
Forum: Main Internet Marketing Discussion Forum 31st October 2014, 01:24 PM
Replies: 21
Views: 658
Posted By Alexa Smith
Re: Should I Lay This Blog to Rest?

"Increasing traffic organically" has nothing to do with Kristie's problem, here, as described above. http://clicksmilies.com/s1106/fragend/confused-smiley-003.gif
Forum: Copywriting 29th October 2014, 04:58 AM
Replies: 6
Views: 951
Posted By BrianMcLeod
Re: Adding a FAQ Section into a Sales Letter.

Frequently Asked Questions (FAQ's) along with sections like "Who This IS/IS NOT For" and "What This IS/ISN'T" serve as both objection busters and qualifiers - they're sort of cousins of the same...
Forum: Copywriting 27th October 2014, 07:18 PM
Replies: 17
Views: 1,932
Posted By ewenmack
Re: A little bribe for your critique, fair enough?

I have a friend in Canada who has built a email list of
people who want to know when Rolex and other expensive
second-hand watches become available before they go on display in store.

He makes...
Forum: Copywriting 27th October 2014, 07:10 PM
Replies: 17
Views: 1,932
Posted By gjabiz
HOTSHEETS and copywriting.

I think a copywriter might best use a HOTSHEET to pre-sell or, um, whet their appetite for more. Joe Karbo was the guy who taught me about the many different types of hotsheets.

Joe paid 20 bux...
Forum: Copywriting 24th October 2014, 03:35 AM
Replies: 0
Views: 711
Posted By joe golfer
Copyblogger's Ultimate Copy Checklist

I don't know about "ultimate," but it has some good things to think about:

The Ultimate Copy Checklist: 51 Questions to Optimize Every Element of Your Online Copy [Free Poster] - Copyblogger...
Forum: Main Internet Marketing Discussion Forum 22nd October 2014, 03:00 PM
Replies: 3
Views: 363
Posted By Janice Sperry
Re: Anyone else having copy/paste issues?

I just tried it and it works fine for me.
Forum: Copywriting 11th October 2014, 04:39 PM
Replies: 18
Views: 2,115
Posted By Alex Cohen
Re: If You Were to Hire a Copywriting Pup, What Would You Look For?

No, the sales letter has been taken down.

Alex
Forum: Copywriting 6th October 2014, 10:13 AM
Replies: 9
Views: 963
Posted By gjabiz
It depends.

I think Seth covered the fail forward and gave good advice for when you have a client...try again, as long as money allows.

There is, however, a different point of view. Not from the Freelance...
Forum: Copywriting 4th October 2014, 11:40 AM
Replies: 9
Views: 963
Posted By sethczerepak
Re: What do you do when you fail?

I believe the smartest thing to do is find out why, agree to give the project another shot and do your best to turn it around. But you also have to know when to dig a hole in the ground, shove the...
Forum: Main Internet Marketing Discussion Forum 3rd October 2014, 07:21 PM
Replies: 30
Views: 798
Posted By gluckspilz
Re: How to become an expert in a new niche?

You become an expert by actually becoming an expert...

On the other hand, you can become an authority with just knowledge :)
Forum: Copywriting 2nd October 2014, 03:02 PM
Replies: 5
Views: 992
Posted By The Copy Nazi
I love Copywriting because I love lying

Jerry Seinfeld Gets Brutally Honest About Advertising in This Hilarious Speech at the Clios | Adweek...
Forum: Copywriting 2nd October 2014, 09:36 AM
Replies: 46
Views: 1,621
Posted By sethczerepak
Re: Brutally Critique My Copy, Please Use Live Bullets

The shock has to arouse more than idle curiosity. It has to either:

1) Stir up a fear or suspicious that they might be at risk for whatever you're warning them about.
2) Challenge their current...
Forum: Copywriting 1st October 2014, 10:15 PM
Replies: 13
Views: 1,082
Posted By joe golfer
Re: Looking for a little help in choosing specialties.

Jon, here are a couple articles about B2B that might give you some insight:

Is B2B Copywriting for You? 5 Questions that Will Help You Decide...
Forum: Copywriting 28th September 2014, 09:12 AM
Replies: 32
Views: 3,282
Posted By gjabiz
I swear this is true...

YES, I'm interested would love to know more.

What I am about to tell you is true, although most won't believe it.

There is a group. let's call them Nutjobs. They are conspiracy guys, they...
Forum: Copywriting 26th September 2014, 05:51 PM
Replies: 32
Views: 3,282
Posted By gjabiz
Ah yese, clarity on the board, where it is seldom used...

OK, good call. What I mean is there are hundreds of people who have taken the AWAI course (but they represent the industry), and perhaps the number is into the thousands. They have the titans and...
Forum: Copywriting 26th September 2014, 02:14 PM
Replies: 0
Views: 463
Posted By joe golfer
Is this the world's oldest marketing course?

Doug D'Anna shares three powerful techniques from perhaps the world's oldest training in persuasion and marketing.
...
Forum: Copywriting 26th September 2014, 01:17 PM
Replies: 32
Views: 3,282
Posted By RickDuris
Re: On the trail to becoming a high paid in-demand copywriter...

Gordon, let me ask you a serious question.

If you were advising an up and comer, what path would you recommend he/she take? Especially in light of various Social Media traffic platform's aversion...
Forum: Copywriting 17th September 2014, 01:22 PM
Replies: 75
Views: 4,063
Posted By jjosephs
Re: Looking for a mentor

Interesting thread.

There is a powerful strain of survivorship bias on the forum, with regard to the "right way" a person is allowed to get started and get good. People who sucked dirt on the way...
Forum: Copywriting 17th September 2014, 07:01 AM
Replies: 22
Views: 2,297
Posted By BrianMcLeod
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Poorly written and way oversold - but a useful post to the extent that those three words ARE influential when used in the right way, in the right place, at the right time.

Context, dude... it's...
Forum: Copywriting 12th September 2014, 07:48 AM
Replies: 21
Views: 1,172
Posted By gjabiz
One of Dan Kennedy's favorite ads...

What is this woman doing?

Seen here:

Bud Weckesser: Master of Case Study Marketing (http://www.infomarketingblog.com/bud-weckesser-master-of-case-study-marketing/)

It sold millions of...
Forum: Copywriting 11th September 2014, 11:51 AM
Replies: 9
Views: 1,247
Posted By RickDuris
Titans of Direct Response Streaming Live on Twitter

Not sure if others are aware. Ken's doing copywriters a great favor:

https://twitter.com/KenMcCarthy
Forum: Copywriting 10th September 2014, 09:56 AM
Replies: 16
Views: 1,023
Posted By Raydal
Re: Show ... Don't Tell? How Do You Do It?

I addresses that same question in this blog post. Hope it helps:

Copywriting Tips And Tricks ยป How to Avoid Tattle-Tale Copywriting...
Forum: Copywriting 5th September 2014, 08:18 AM
Replies: 16
Views: 826
Posted By angiecolee
Re: Practice makes perfect, so how do you practice?

One hour a day? Block it out by week.

You get nothing out of this by flitting from subject to subject like a deranged hummingbird every 10 minutes.

Read something by the greats, and take...
Forum: Copywriting 5th September 2014, 08:13 AM
Replies: 16
Views: 826
Posted By gjabiz
An hour a day...say for 10 years?

First about practice. Practice does NOT make perfect, it makes it repeatable.

In golf, I've seen a thousand people who practice, some for more than your hypothetical hour a day. Five years...
Forum: Copywriting 5th September 2014, 06:14 AM
Replies: 16
Views: 826
Posted By JohnRussell
Re: Practice makes perfect, so how do you practice?

Yeah, wittiness is of utmost importance.

Not.
Forum: Copywriting 4th September 2014, 07:03 PM
Replies: 0
Views: 493
Posted By ewenmack
Now we just need a copywriters version of this...

It could be for bad copy
or bad clients...

http://www.buzzfeed.com/harpercollins/17-problems-only-book-lovers-will-understand-9npd

See the connection?

Best,
Ewen
Forum: Copywriting 1st September 2014, 11:30 PM
Replies: 26
Views: 3,888
Posted By DJ Gelner
Re: Please critique my copy!

Doug is dead on--just want to unpack what he wrote a bit more.

1) Headline: $437.08 isn't exactly a life-changing amount. Remember, you're "selling the dream" up front. I'm just brainstorming...
Forum: Copywriting 1st September 2014, 03:01 PM
Replies: 26
Views: 3,888
Posted By DougHughes
Re: Please critique my copy!

Hi Edwin,

A few things I would consider. Address who you are talking to quickly. Sounds like newbie marketers.

I like the "Profit Hack" idea, but the headline needs work. "Help You Generate...
Forum: Copywriting 1st September 2014, 08:38 AM
Replies: 46
Views: 1,735
Posted By sethczerepak
Re: Please Critique My First Attempt At Copy.

Great to see you took the feedback on that other post and kept coming Alberto.

Here's the problem with the copy, you're not doing what you SAY that Vigo flowers does.

You're not creating an...
Forum: Copywriting 28th August 2014, 11:30 AM
Replies: 3
Views: 978
Posted By The Niche Man
297 Flabby Words & Phrases That Rob Your Writing of Power

Excellent free reference of 297 of the most popular words that rob your writing of its power. It's surprising how these little buggers can slip into even the most seasoned writers prose and suck...
Forum: Copywriting 27th August 2014, 01:21 PM
Replies: 21
Views: 1,728
Posted By RickDuris
Re: The Lazy Man's Way To Riches worth it?

First, I'm extremely impressed you're taking on the challenge.

Second, you should make it a must and get that book. There is a passage in that book that is the essence of copywriting, at least for...
Forum: Copywriting 27th August 2014, 12:33 PM
Replies: 21
Views: 1,728
Posted By gjabiz
The benefits of reading the book.

OK, I see.

The book had one of the lowest returns of almost anything in the industry at the time. People loved it BECAUSE it matched the ad.

If your product doesn't match the message you...
Forum: Copywriting 23rd August 2014, 09:28 AM
Replies: 5
Views: 911
Posted By gjabiz
Start with TALK. then go up the escalator of products...

gemm, how about some real world examples?

TALK. I gave a seminar to my golf students, recorded it, had it put on cassette and sold it, then on CD, and then on MP3.

Today, you can use one of...
Forum: Copywriting 23rd August 2014, 03:53 AM
Replies: 48
Views: 2,066
Posted By max5ty
Re: Giving it another go (Critiques appreciated)

Was referring to this...

http://www.warriorforum.com/copywriting/864868-need-some-money.html
Forum: Copywriting 21st August 2014, 11:48 PM
Replies: 48
Views: 2,066
Posted By angiecolee
Re: Giving it another go (Critiques appreciated)

Deconstructing is easier than it looks.

It's taking something that spoke to you, whether it reached you or totally turned you off, and taking it apart to figure out why.

The Amazon Fire Phone...
Forum: Copywriting 15th August 2014, 07:42 PM
Replies: 37
Views: 2,174
Posted By ewenmack
Re: Letter for my copywriting business

Third point as to what's wrong, you are selling the
service instead of selling the appointment.

Give the reader a easier decision to make,
which is to find out more.

The more difficult the...
Forum: Copywriting 14th August 2014, 02:55 PM
Replies: 37
Views: 2,174
Posted By splitTest
Re: Letter for my copywriting business

This part threw me...

At first skim, it reads like the mistake highly successful business owners make is they don't write their own ads.

Gotta make it all flow right. No trip-ups.

...And...
Forum: Copywriting 14th August 2014, 02:41 PM
Replies: 2
Views: 975
Posted By Web Writer
Re: A specific question about AWAI Accelerated Program for Six-Figure Copywriting

Hi there,

The AWAI Accelerated Program for Six Figure Copywriting comes with assignments that you can post for review to a group site that is limited to AWAI staff and other people taking the...
Forum: Copywriting 6th August 2014, 11:20 PM
Replies: 37
Views: 2,174
Posted By skyreader7
Re: Letter for my copywriting business

The writing and re-writing of an ad requires hours of time to be done well, hours which could be more efficiently invested in other aspects of your business. Imagine the amount of your work hours...
Forum: Copywriting 6th August 2014, 10:51 AM
Replies: 37
Views: 2,174
Re: Letter for my copywriting business

The bit about not "educating" the good people and explaining what copywriting is makes sense.

But it is a touch skewered.

Now, put down the AK47's and I'll explain why.

If a client is au...
Forum: Copywriting 5th August 2014, 12:54 PM
Replies: 37
Views: 2,174
Posted By Raydal
Re: Letter for my copywriting business

You can get a good (and cheap) education by looking at the sales letters
of the successful copywriters in this forum. Most advertise in their
signatures. You'll get a feel and a pattern for what...
Forum: Copywriting 4th August 2014, 07:31 PM
Replies: 37
Views: 2,174
Posted By ewenmack
Re: Letter for my copywriting business

You are trying to educate an audience that don't
know what copywriting is.

This means you are targeting those that never will
pay you money.

Now if you target those that know what copywriting...
Forum: Email Marketing 25th July 2014, 02:55 PM
Replies: 9
Views: 557
Posted By Alexa Smith
Re: Best option for my new product...

Can't win them all. :(

Sorry: you're right, actually - this thread was far from my "finest hour". Excuse me. :o
Forum: Email Marketing 24th July 2014, 11:45 PM
Replies: 9
Views: 557
Posted By WillR
Re: Best option for my new product...

Few things you could do here.

1. You could go after some of the bigger website/companies in your niche and find one to partner with. You could do some sort of licensing deal where you sell it to...
Forum: Email Marketing 23rd July 2014, 04:05 PM
Replies: 9
Views: 557
Posted By Jarrod
Re: Best option for my new product...

Would a combination of 1 and 2 be possible? Have a full version that they can buy, and a stripped-down version (that still gives value but not the full enchilada) that you can give away for free to...
Forum: Copywriting 20th July 2014, 11:08 PM
Replies: 39
Views: 2,012
Posted By angiecolee
Re: Your All Time Favourite...

Am I the only one whose mind goes to a dark, dirty place when reading this headline?
Forum: Copywriting 19th July 2014, 03:42 PM
Replies: 4
Views: 711
Posted By The Copy Nazi
Re: The actual step-by-step process

Step One pre-head (for a British audience) "To all cack-handed golfers that can't take a trick...

Step Two "Here's a killer technique that will have you on ANY green in just two shots - no matter...
Forum: Copywriting 19th July 2014, 12:45 PM
Replies: 4
Views: 711
Posted By The Copy Nazi
Re: The actual step-by-step process

Harry, there's no definitive way of writing copy. There's no "roadmap" you have to follow to get from Point A to Point B. You can start your journey wherever you like. Personally I like to get the...
Forum: Copywriting 10th July 2014, 09:19 PM
Replies: 19
Views: 1,661
Posted By DanteRomero
Re: Best sales pages or videos out right now...

Google:
Gary Bencivenga Success Bullets
Gary Bencivenga Marketing Bullets
Gary Bencivenga 100 Seminar

Write all of those out long hand (100+ pages of copy) first. Then, spend days on each one...
Forum: Ad Networks (CPM/CPL, Display) 10th July 2014, 11:41 AM
Replies: 6
Views: 609
Posted By ppcmanager
Re: Google Adwords

True. Ad Extensions were made an important part of Quality Score algorithm, earlier it was mainly CTR and relevancy.
Forum: Ad Networks (CPM/CPL, Display) 9th July 2014, 07:29 AM
Replies: 22
Views: 1,759
Posted By mikesdebp
Re: PPC/CPM networks that allow direct to affiliate or email squeeze page?

The reason Bing and others are vague is that every offer is different and they don't want to chase away advertisers up front!. I've done direct linking with Bing no problem.

If you are sending...
Forum: Copywriting 8th July 2014, 08:46 PM
Replies: 7
Views: 997
Posted By joe golfer
This numpty is making me furious and hostile

Ever struggle for the right emotional word for your sales copy? Here is a quick-glance chart to help you narrow it down to just the right tone:

Love this chart of wonderful words | Writing...
Forum: Copywriting 7th July 2014, 02:59 PM
Replies: 19
Views: 1,661
Re: Best sales pages or videos out right now...

When you say "best sales pages or videos" - "best" can be very subjective.

I might like an Ad others might hate it (and vice versa).

Ideally you want to deconstruct high preforming Ads.

You...
Forum: Ad Networks (CPM/CPL, Display) 7th July 2014, 06:04 AM
Replies: 9
Views: 898
Posted By NatesMarketing
Re: what is the best course in cpa

Read CharlesNgo.com - Advancing Affiliate Marketers (http://charlesngo.com) - start on this post: Ngo’s 10 Step Blueprint For a Profitable Campaign (http://www.charlesngo.com/campaignblueprint/)
...
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