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Forum: Copywriting 8th October 2012, 12:32 PM
Replies: 0
Views: 459
Posted By dtendrich
Arrow Topic closed.

Thanks to everyone who emailed!
Forum: Copywriting 6th July 2010, 02:07 PM
Replies: 47
Views: 2,762
Posted By dtendrich
Re: Why does copywriting seem so scammy?

Hey,

I think you raise some really good points. And I think sales pages, like with anything, follow the pattern of 90% of what's out there sucks like hell, and then you have a rare 10% that pulls...
Forum: Copywriting 14th June 2010, 08:31 AM
Replies: 19
Views: 1,644
Posted By dtendrich
Re: Advice For Start-Up Copywriter

Piece of advice #1:

When dropping the other projects - don't drop the advertisements!

David :)
Forum: Copywriting 10th June 2010, 11:20 PM
Replies: 21
Views: 1,333
Posted By dtendrich
Arrow The "Madison Avenue" Myth

Hey fellow writers,

As we've all seen - a lot of DR copywriters bash
advertising dubbed as "Madison Avenue" advertising...

...but in my research, here's what I've found:

-In DR advertising...
Forum: Copywriting 10th June 2010, 11:15 PM
Replies: 17
Views: 3,109
Posted By dtendrich
Re: Dan Kennedy's Ultimate Sales Letter book

I have trouble reading the Robert Collier Letter Book and going 2 pages without rushing to whatever project I'm working on, knee-deep in inspiration - whether it's an on-line or off-line project.
...
Forum: Copywriting 8th June 2010, 11:07 AM
Replies: 43
Views: 1,381
Posted By dtendrich
Re: My first copy attempt - would you please critique?

Hey,

Your e-mail seems to really start here:

"Your talents are in very high demand. In fact, there are few professions available today that are so widely needed by almost every business in...
Forum: Copywriting 8th June 2010, 10:56 AM
Replies: 13
Views: 828
Posted By dtendrich
Re: Rip My Copy To Shreds

Hey,

Upon first glance...

I like the concept of the headline, and the direction of the copy -
pointing out how people are killing their own sales.

Business owners / marketers will want to...
Forum: Copywriting 6th June 2010, 11:59 AM
Replies: 57
Views: 4,320
Posted By dtendrich
Re: Darth Vader was Gay

Sugarman's headline worked cause it was an advertorial.
Forum: Copywriting 4th June 2010, 05:04 PM
Replies: 24
Views: 4,103
Posted By dtendrich
Re: Best Testimonials Page I've Seen

Man, the formatting on that page is so confusing though I don't know where to look. Guy could use a better designer IMO.
Forum: Copywriting 4th June 2010, 04:56 PM
Replies: 15
Views: 795
Posted By dtendrich
Re: What's Your Take on Customer Service as a Copywriter?

Hey,

Totally agree, which is exactly what I was getting at. I bend over backwards to try to help them - but what I find is most of the time they don't take me up on it.

My guess is either...
Forum: Copywriting 4th June 2010, 02:05 PM
Replies: 24
Views: 1,086
Posted By dtendrich
Re: Using Time Presuppositions - good or bad?

LOL. So true... But maybe that's what he wanted all along ;)
Forum: Copywriting 4th June 2010, 01:40 PM
Replies: 24
Views: 1,086
Posted By dtendrich
Re: Using Time Presuppositions - good or bad?

That's well said. And I agree with ya.

But the thing is not everyone realizes their decisions are rooted in emotion. So you have to acknowledge what people think they want, then ease them into...
Forum: Copywriting 4th June 2010, 12:03 PM
Replies: 24
Views: 1,086
Posted By dtendrich
Re: Using Time Presuppositions - good or bad?

Hey,

I think we buy both. The deep-set emotional
reasons are there, but the surface reasons are there
too, and just as valid.

We buy a book, and we buy lazy afternoons in
the hammock. Cause...
Forum: Copywriting 4th June 2010, 11:45 AM
Replies: 15
Views: 795
Posted By dtendrich
Re: What's Your Take on Customer Service as a Copywriter?

Hey Mike,

Excellent question man. I'm trying to remember some movie or book I read recently where the guy said he used to idolize certain people until he realized that everyone's just guessing....
Forum: Copywriting 2nd June 2010, 12:56 PM
Replies: 7
Views: 974
Posted By dtendrich
Re: Local Insurance Agent Saved my Puppy/Baby

Hey Dan,

I really like this direction. And you have a good "sixth sense" for wanting to leverage this woman's story in an ad.

It could be pulled off. But it would have to be one very smooth...
Forum: Copywriting 2nd June 2010, 12:08 AM
Replies: 20
Views: 1,063
Posted By dtendrich
Re: How would you sell or position this?

By the way, P90X is absolutely crushing it. So if you're in the same niche, or a similar niche, definitely study their marketing materials. They work extremely well.

David
Forum: Copywriting 1st June 2010, 07:14 PM
Replies: 0
Views: 527
Posted By dtendrich
Has anyone tested this...

Hey,

Has anyone tested using bolded sub-heads vs. just plain text in a DM letter that appears like a personal letter?
Forum: Copywriting 30th May 2010, 09:34 PM
Replies: 25
Views: 1,264
Posted By dtendrich
Re: Any chance of having a peek...

Hey there idb,

My first thoughts on your page are that it's a really great start. It doesn't have the feeling that so much copy does of trying to "cram" the message down my throat. It feels really...
Forum: Main Internet Marketing Discussion Forum 30th May 2010, 03:06 PM
Replies: 18
Views: 736
Posted By dtendrich
Re: What Happens When Your Passion Is In A Very Competative Niche

Hey,

Go for it! If you're passionate, then it'll come through, and you'll be ahead of the curve with your content (which will be a step up from the 99% of people who are in that niche just to make...
Forum: Copywriting 15th May 2010, 04:59 AM
Replies: 9
Views: 756
Posted By dtendrich
Re: Gold Chain in Exchange For Copy

You must submit this to http://clientsfromhell.tumblr.com/. Now. Hilarious story.

David
Forum: Copywriting 14th May 2010, 04:31 PM
Replies: 11
Views: 750
Posted By dtendrich
Re: Can I use the Jbox in the letter like this?

Hey Dan,

In my experience for local service businesses, the strongest factor on your side is that you're a real, bona-fide, local person looking to help - not some solicitor from the other side of...
Forum: Copywriting 14th May 2010, 04:26 PM
Replies: 11
Views: 750
Posted By dtendrich
Re: Can I use the Jbox in the letter like this?

Hey, Collier actually says at one point in his book that (paraphrasing): "guys have been putting pennies and other pieces of money at the top of their letters for years" referring to letters written...
Forum: Copywriting 23rd April 2010, 11:38 AM
Replies: 5
Views: 2,167
Posted By dtendrich
Re: How Did You Get Your First Copywriting Assignment?

Right on dude! How did that feel? :)

Had you studied copywriting at that point? Or was that your very first crack at it?
Forum: Copywriting 23rd April 2010, 11:37 AM
Replies: 5
Views: 2,167
Posted By dtendrich
Re: How Did You Get Your First Copywriting Assignment?

I was asked to do a guest blog post on Craigslist advertising after I built a guitar lessons business from the ground up using nothing but that.

... then people started writing me asking me to...
Forum: Copywriting 23rd April 2010, 07:06 AM
Replies: 10
Views: 599
Posted By dtendrich
Re: What would you do? (Client predicament...)

Hey,

Sounds like a lot of you have the same thoughts about this - test it, and get paid
for making the changes (which, believe me, I will if I take this on ;)).

I'm still unavailable, but...
Forum: Copywriting 23rd April 2010, 12:27 AM
Replies: 10
Views: 599
Posted By dtendrich
Arrow What would you do? (Client predicament...)

Hey,

Out of courtesy for the client, in case he happened to stumble by here, I've taken down the post.
I didn't mean anything mean or bad by it - but I could see how he could take it that way and...
Forum: Copywriting 17th April 2010, 12:53 AM
Replies: 12
Views: 1,652
Posted By dtendrich
Re: Not sure how much to charge client

Hey,

I think you misunderstood me...

You're not doing it for free because you're afraid "the copy is no good."

You're giving it to him for free to generate the good will for him to give you...
Forum: Copywriting 15th April 2010, 03:42 PM
Replies: 12
Views: 1,652
Posted By dtendrich
Re: Not sure how much to charge client

Hey there,

If this is your very first gig, and this is for a friend, I'd recommend either letting him take you out to dinner as compensation, or not charging anything.

Now wait just a second!...
Forum: Copywriting 14th April 2010, 09:26 AM
Replies: 8
Views: 1,058
Posted By dtendrich
Re: One of the 50 individuals who have shaped modern marketing

Oh I thought I was entering a post about me. Schucks. ;)
Forum: Copywriting 14th April 2010, 09:15 AM
Replies: 45
Views: 1,574
Posted By dtendrich
Re: Public perception of long form sales letters?

Hey Kevin,

I'm sorry but as a Christian I cannot respond to a devil's advocate.

Thanks,
David

LOL jus kiddin' man (I'm not actually Christian... And even if I was I would risk hell and...
Forum: Copywriting 13th April 2010, 08:15 PM
Replies: 45
Views: 1,574
Posted By dtendrich
Re: Public perception of long form sales letters?

Those of us who use long copy use it for a reason.

...I'm not too into kicking myself in the a$$, so if
spending hours researching and writing long copy
didn't pay off I'd probably have stopped...
Forum: Main Internet Marketing Discussion Forum 13th April 2010, 07:12 PM
Replies: 20
Views: 1,237
Posted By dtendrich
Re: To Offline folks -Initial Consultation Free or You Charge?

Hey,

I agree with Bonnie - people can not take you as seriously when you offer a free consultation. So, here's another option...

If you're meeting them locally - charge them like $15 ahead of...
Forum: Copywriting 13th April 2010, 10:24 AM
Replies: 13
Views: 856
Posted By dtendrich
Re: Critique my very first sales page ever......

Hey,

The main benefit you describe here is "get more compliments and the feeling that comes with them."

I'd either drive this home even further - and paint some word images of situations people...
Forum: Copywriting 10th April 2010, 08:30 PM
Replies: 18
Views: 973
Posted By dtendrich
Re: Best Program to write an html sales letter in ???

NVU here too.

Nvu Web Authoring Software (http://net2.com/nvu/)

David
Forum: Copywriting 9th April 2010, 02:46 AM
Replies: 4
Views: 584
Posted By dtendrich
Re: Need help to critique sale letter

Hey,

I think a combo of your headline and sub-head will pull best...

Something like...

"If you've ever had trouble talking to women.. I'll show you the exact method to getting a minimum of...
Forum: Programming 8th April 2010, 11:37 PM
Replies: 4
Views: 504
Posted By dtendrich
Arrow Need expert PSD to HTML... Do you know a good source?

Thanks to everyone below for all of your great responses!
Forum: Copywriting 8th April 2010, 11:29 PM
Replies: 127
Views: 8,592
Posted By dtendrich
Re: Ryan Deiss says long form sales letters are dead... What do you think?

I think a lot of people here have brought up some great points... And I think you've brought up some great ones too...

That said, I think it's pretty funny to argue against arguing.

;)

David
Forum: Copywriting 7th April 2010, 09:58 PM
Replies: 127
Views: 8,592
Posted By dtendrich
Re: Ryan Deiss says long form sales letters are dead... What do you think?

Hey,

I have a question... I'm trying to respond to what a bunch of people said, but I don't know how to quote a bunch of people in one post without clicking "quote", copy/pasting, then click back,...
Forum: Copywriting 7th April 2010, 09:09 PM
Replies: 127
Views: 8,592
Posted By dtendrich
Re: Ryan Deiss says long form sales letters are dead... What do you think?

Hey...

Nicely put... I'm not sure. But I bet after video is out for a while and everyone switches to that - it'll be refreshing to see a long copy sales page ;)

I gotta say though - I...
Forum: Copywriting 7th April 2010, 09:07 PM
Replies: 127
Views: 8,592
Posted By dtendrich
Re: Ryan Deiss says long form sales letters are dead... What do you think?

Hey,

I agree. I think there's a lot of factors that go into it. And I think he's leaving out a lot when he cites his 2.1% to 6.9% jump. Those figures sound nice - but I'm sure there's a story...
Forum: Copywriting 7th April 2010, 08:53 PM
Replies: 127
Views: 8,592
Posted By dtendrich
Ryan Deiss says long form sales letters are dead... What do you think?

Hey,

I just checked out Ryan Deiss's sales video for Ryan Deiss' Video Sales Letter Formula (http://videosalesletterformula.com/)

...He blatantly says that long copy's dead -
and that video...
Forum: Copywriting 7th April 2010, 07:47 PM
Replies: 8
Views: 919
Posted By dtendrich
Re: video sales letters....

Hey,

I launched this a while ago and had a 1% conversion rate on a $597 product
(or $750 if you took 3 payments of $250).

Feel free to check it out:
Dream Words (http://www.acupofcopy.net/1)...
Forum: Copywriting 7th April 2010, 07:41 PM
Replies: 29
Views: 1,544
Posted By dtendrich
Re: The "Thank You" Page That Gave Me a 25% Boost In Opt-Ins

Not at all - be my guest :)



Hey,

Not sure how I could condense it much more. All there is is a headline and an optin box lol...

Not sure what you mean by shorten to a left side and...
Forum: Main Internet Marketing Discussion Forum 7th April 2010, 07:32 PM
Replies: 39
Views: 1,103
Posted By dtendrich
Re: Lie to make some money??

Hey,

I think products are just like everything else out there...

80% is garbage.

20% is decent / good.

5% of the 20% is great.
Forum: Copywriting 7th April 2010, 07:46 AM
Replies: 13
Views: 853
Posted By dtendrich
Re: Recommend Just One Book

Tested Advertising Methods
John Caples

Hands down ;)

David
Forum: Copywriting 7th April 2010, 07:41 AM
Replies: 29
Views: 1,544
Posted By dtendrich
Re: The "Thank You" Page That Gave Me a 25% Boost In Opt-Ins

Hey Jeff,

That's interesting that you see single opt-in as a risk... cause I saw switching to double opt-in as the huge risk. Less leads, but it filters out all the fake e-mail addresses people...
Forum: Copywriting 7th April 2010, 06:32 AM
Replies: 11
Views: 877
Posted By dtendrich
Re: Feedback on my new display ad for vitamins...

Ah, if only the world was still in black and white... (with black in the back of the bus, of course)
Forum: Main Internet Marketing Discussion Forum 7th April 2010, 06:30 AM
Replies: 11
Views: 905
Posted By dtendrich
Re: The 3 Keys to Succeeding with Internet Marketing

Oh man... Flashbacks to freshman year... Perky people... Crammed into desks... Essays due on Monday...

I'm so glad I dropped out.
Forum: Conversion Rate Optimization 5th April 2010, 05:13 AM
Replies: 37
Views: 10,346
Posted By dtendrich
Re: What's a good squeeze page conversion rate?

Hey,

Thanks for your replies everyone :)

Mine is converting at about 11% - looks like I have some tweaking to do.

Kevin - preciate the in-depth tips man. I'm going to split-test some...
Forum: Conversion Rate Optimization 5th April 2010, 02:58 AM
Replies: 37
Views: 10,346
Posted By dtendrich
What's a good squeeze page conversion rate?

Hey,

What's a good squeeze page conversion rate? :o

Thanks,
David
Forum: Copywriting 5th April 2010, 02:13 AM
Replies: 8
Views: 1,023
Posted By dtendrich
Re: The Best Salesletters, Upsells, Downsells You Recently Read

Pretty cool... I've seen a couple other places do that effectively too.

I just couldn't look at that page for a long period of time though cause of that intense black background o_o

David
Forum: Main Internet Marketing Discussion Forum 4th April 2010, 01:46 PM
Replies: 8
Views: 1,586
Posted By dtendrich
Forum: Main Internet Marketing Discussion Forum 2nd April 2010, 02:25 AM
Replies: 3
Views: 464
Posted By dtendrich
Re: Affiliate commission question...

Gotcha - thanks for the reply ;)
Forum: Copywriting 1st April 2010, 05:03 PM
Replies: 29
Views: 1,544
Posted By dtendrich
Re: The "Thank You" Page That Gave Me a 25% Boost In Opt-Ins

@Robin - absolutely :) Best of luck with that!

@monkey - Yeah - works with aweber. That's what I use.

@ghyphena - Thanks for the heads up. I'm on chrome myself and it fits. Could you tell me...
Forum: Copywriting 1st April 2010, 04:58 PM
Replies: 19
Views: 2,582
Posted By dtendrich
Forum: Main Internet Marketing Discussion Forum 1st April 2010, 04:56 PM
Replies: 3
Views: 464
Posted By dtendrich
Affiliate commission question...

Hey there :)

I have a quick affiliate commission question..

I know on ebooks and a lot of other digital products the standard
commission is now 75%+.

Do you guys know what it is for...
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