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Search: Posts Made By: SirThomas
Forum: Offline Marketing 11th March 2016, 12:45 AM
Replies: 77
Views: 4,254
Posted By SirThomas
Re: This Lights A Fire Under A Prospects Ass To Take Action

Ewen, are you talking about three words that you have to say to your prospect or about three words describing what has to happen to move people to act?
Forum: Offline Marketing 10th March 2016, 05:08 PM
Replies: 77
Views: 4,254
Posted By SirThomas
Re: This Lights A Fire Under A Prospects Ass To Take Action

I believe it must be "The most popular" or "everyone is buying". People don't want to be left out - a major element of the Herd Theory.
Forum: Offline Marketing 29th February 2016, 05:20 PM
Replies: 16
Views: 1,234
Posted By SirThomas
Re: "Go where your market goes"...oh the irony of this

...and you might be losing even more if you are not on Snapchat! :-)
Forum: Offline Marketing 3rd January 2016, 04:09 AM
Replies: 28
Views: 1,337
Posted By SirThomas
Re: Selling Services Via Sales Funnels? Anyone Doing This?

Yeah, I know what you mean. That's why 20 years ago I decided to use check by phone software. In the 90's, I used to run a lot of lead generation service for "biz-opp" crowd. Back then I was still...
Forum: Offline Marketing 14th December 2015, 07:07 PM
Replies: 103
Views: 8,555
Posted By SirThomas
Re: "It's too Expensive" - WHAT'S YOUR BEST RESPONSE?

I don't know at what point of your presentation your prospect says "it's too expensive", but the best answer I ever came up with was "Comparing to what?".

With time, I changed it to "When you say...
Forum: Offline Marketing 12th November 2015, 04:41 PM
Replies: 14
Views: 893
Posted By SirThomas
Re: Taking card payments over the phone...

Spark Pay by Capital One has an option "keyed-in" transaction, but it costs 3.7% per transaction. You may want to look into companies that allow you send a custom invoice, so your clients can enter...
Forum: Offline Marketing 29th October 2015, 10:19 PM
Replies: 31
Views: 1,708
Posted By SirThomas
Re: Newspapers Are The Thing...Again

Ewen, that's not your fault. Those guys simply sucked. We had a group of people from another forum who all dialed in to learn something new and everyone was absolutely frustrated and laughing at each...
Forum: Offline Marketing 29th October 2015, 08:00 PM
Replies: 31
Views: 1,708
Posted By SirThomas
Re: Newspapers Are The Thing...Again

It was absolutely pathetic. One hour of bs hype and cute story, 16 minutes going over two advertorials, 10 minutes talking about a call center and 30+ minutes of hyped sales pitch. Garbage. Two...
Forum: Offline Marketing 23rd October 2015, 01:34 PM
Replies: 13
Views: 1,085
Posted By SirThomas
Re: Model something that proves itself over and over

When you look at their sample ads, it will more likely represent a full page. I receive a very similar booklet locally in Washington state. They switched from an earlier envelope-type publication to...
Forum: Offline Marketing 24th August 2015, 06:30 PM
Replies: 7
Views: 1,473
Posted By SirThomas
Re: Turns $200,000 Into $800,000 Every Month In Newspaper Advertising

They sure can be similar. The major difference is that you pay for the ad editorial and have it published in any newspaper you want. With press releases, you have to wait for reporters to pick it up...
Forum: Offline Marketing 24th August 2015, 03:13 PM
Replies: 7
Views: 1,473
Posted By SirThomas
Re: Turns $200,000 Into $800,000 Every Month In Newspaper Advertising

I thought the original post was about using editorial-type ads in print newspapers, not about press releases... The first one is an ad that looks like a press release, the second one is an actual...
Forum: Offline Marketing 11th August 2015, 07:15 PM
Replies: 7
Views: 1,471
Posted By SirThomas
Re: Example of Magazine ad getting 68% opt-in...

That's so funny! Several years ago, I ran nearly identical (method) ads for network marketers to generate leads. The ads were placed in mlm/homebiz magazines, on postcards or card decks sending...
Forum: Offline Marketing 7th August 2015, 12:30 AM
Replies: 7
Views: 2,409
Posted By SirThomas
Re: How to sell websites to those not looking to buy

Ewen, I finally created a folder on my hard drive named Ewen Mack. Sorry, it took me so long... :-)
Forum: Offline Marketing 24th July 2015, 06:33 PM
Replies: 11
Views: 1,357
Posted By SirThomas
Re: Sending Postive Thoughts and Energy to Rus Sells

I was just thinking about Rus the other day. Hope you recover soon, Rus!
Forum: Offline Marketing 23rd June 2015, 12:29 PM
Replies: 121
Views: 7,030
Posted By SirThomas
Re: Pest Control Postcards: 4 tested, one the winner...which one?

About 8-9 years ago, I helped my client to re-create their postcard using a similar idea. My client owned a geothermal energy business - doing surveys, installing systems etc. The info we used came...
Forum: Offline Marketing 22nd June 2015, 08:13 PM
Replies: 121
Views: 7,030
Posted By SirThomas
Re: Pest Control Postcards: 4 tested, one the winner...which one?

I had to re-read the #4 card and found exactly what I had on my "public notice" cards. Here it is: using THEY WILL instead of WE WILL. It applies that this is an "official notice" and what the...
Forum: Offline Marketing 19th June 2015, 10:07 AM
Replies: 66
Views: 6,064
Posted By SirThomas
Re: A warrior example.

Got it! Thank you for the clarification. Appreciated.
Forum: Offline Marketing 1st January 2015, 07:43 PM
Replies: 9
Views: 1,613
Posted By SirThomas
Re: Dan Kennedy Is Wrong: "But My Business Is Different"

Very well said!

Even in the same industries and in the same location, businesses are and operate differently. Construction industry is a perfect example of that. Some contractors serve...
Forum: Offline Marketing 26th December 2014, 03:31 AM
Replies: 144
Views: 9,465
Posted By SirThomas
Re: Restaurant Directory..How can it be Promoted Through Accommodation Places?

Dan,

Perhaps I'm missing something here... Why do you think your town needs an app? App for what? To contact potential tourists or the ones already in your town?

Apps are tools for users that...
Forum: Offline Marketing 26th December 2014, 01:41 AM
Replies: 2
Views: 586
Posted By SirThomas
Re: Email Program that lets you create your own "Groupon" type deal?

Constant Contact has a "deal-type" service called SaveLocal.
Forum: Offline Marketing 4th December 2014, 02:19 PM
Replies: 11
Views: 1,854
Posted By SirThomas
Re: 9x12 EDDM Post Card Baller$ Earn $90k - $230k Per Mailer

Have you implemented this system anywhere yet or is it still in "testing" stage? It sounds good, but you might be better off hiring people who already sell (or used to sell) merchant...
Forum: Offline Marketing 1st December 2014, 02:52 PM
Replies: 8
Views: 1,136
Posted By SirThomas
Re: Cold Calling - trinkets?

Get Stephan Schiffman's book called "Cold Calling Techniques (That Really Work!)" 7th Edition. It will help you!
Forum: Offline Marketing 1st October 2014, 12:41 AM
Replies: 15
Views: 2,329
Posted By SirThomas
Re: When Cold Calling, You ABSOLUTELY Must Do This!

This map is actually funny. They have Alaska marked as AL instead of AK. No wonder people call poor those Alaskans at 5AM! But with those 24hr nights, they probably don't care... :D
Forum: Offline Marketing 5th August 2014, 12:58 PM
Replies: 60
Views: 5,534
Posted By SirThomas
Re: Major Google Local Algo Update Just Hit - Check Your Clients!

I get much worse results from Google than I used to. I've been doing a research on two different niches and no matter what kind of "long tail keywords" I choose, the results usually come from the...
Forum: Offline Marketing 3rd August 2014, 07:24 PM
Replies: 13
Views: 1,767
Posted By SirThomas
Re: Compete on price, differentiate or leave a saturated market?

You might want to specialize in the field. For example "English for business". Then you expand on what type of business or industries, like green technologies, heavy construction, engineering,...
Forum: Offline Marketing 30th July 2014, 11:03 AM
Replies: 60
Views: 5,534
Posted By SirThomas
Re: Major Google Local Algo Update Just Hit - Check Your Clients!

Google will always be turning things upside down. It will never change and it doesn't really have much to do with SEO guys. It is meant to let EVERY business owner know WHO has to get paid first if...
Forum: Offline Marketing 10th June 2014, 10:41 AM
Replies: 8
Views: 1,828
Posted By SirThomas
Re: [Need Advice] Unique Selling Proposition for a Bookkeeper

Specialization (medical, construction, restaurants, legal etc) might be beneficial. Also speaking other languages, payroll services, local tax filing for businesses or fixing mistakes done by others.
Forum: Offline Marketing 6th June 2014, 11:48 PM
Replies: 31
Views: 2,541
Posted By SirThomas
Re: the only way door hangers will work...

Ask if they pay any commissions for referrals. If they do, talk to anybody you know and all your neighbors. That alone should give you bunch of good leads. Don't worry about them doing it by...
Forum: Offline Marketing 6th June 2014, 04:52 PM
Replies: 305
Views: 13,186
Posted By SirThomas
Re: FREE Tool Stops Buyer Resistance

One of the very first things I've ever learned in marketing over 30 years ago was that a sale takes place way before a salesman arrives. The process builds up independently and you have to show up at...
Forum: Offline Marketing 6th June 2014, 11:34 AM
Replies: 31
Views: 2,541
Posted By SirThomas
Re: the only way door hangers will work...

This exactly what I was doing in the 90's for my construction business. We would send out postcards informing about the project starting on a given date. During the construction, we would have door...
Forum: Offline Marketing 6th June 2014, 12:19 AM
Replies: 305
Views: 13,186
Posted By SirThomas
Re: FREE Tool Stops Buyer Resistance

I just watched the video with that letter and it follows "The Wedge" by Randy Schwantz. Great concept and it absolutely works, especially when you want to uproot your competition!
Forum: Offline Marketing 6th June 2014, 12:13 AM
Replies: 305
Views: 13,186
Posted By SirThomas
Re: FREE Tool Stops Buyer Resistance

It's from a video of Robin Robins. You can find it on Ilovemarketing site.
Forum: Offline Marketing 5th June 2014, 11:37 PM
Replies: 305
Views: 13,186
Posted By SirThomas
Re: FREE Tool Stops Buyer Resistance

Great stuff, Ewen! I was afraid you might underdeliver, but I was wrong! The funny part is most of us already use this method of selling without even knowing it... :-)
Forum: Offline Marketing 19th May 2014, 11:29 AM
Replies: 45
Views: 4,125
Posted By SirThomas
Re: How I made $600 in one week using offline marketing

Nice job, racking up your post count...
Forum: Main Internet Marketing Discussion Forum 10th April 2014, 12:58 PM
Replies: 3
Views: 317
Posted By SirThomas
Re: Page not found

It worked!!! Thank you!
Forum: Offline Marketing 1st April 2014, 01:12 PM
Replies: 28
Views: 1,937
Posted By SirThomas
Forum: Offline Marketing 28th February 2014, 11:43 PM
Replies: 32
Views: 5,898
Posted By SirThomas
Re: Help! Local Insurance Agent Spending $15/Lead Looking to Build Lead Generation Websites

Red, we actually did talk about using brokers in the past, but it seems like everyone prefers to be in charge and sell retail. No imagination or business savvy, whatsoever. That's what they learn...
Forum: Offline Marketing 3rd January 2014, 08:28 PM
Replies: 64
Views: 3,019
Posted By SirThomas
Re: This section of the Forums could be better

Do they actually have a description of what this section should be about or we just assume it?

It's called "Offline Marketing Discussions". It doesn't say "Online strategies for offline...
Forum: Main Internet Marketing Discussion Forum 5th December 2013, 12:41 AM
Replies: 93
Views: 6,036
Posted By SirThomas
Re: Getty Images is suing me - and it is not my fault

Thank them for confirming the image belongs to them and demand a payment for "occupying" the space on your site and giving them exposure. Ask for $795/day plus an administrative fee of $495. Also,...
Forum: Warrior Special Offers 25th October 2013, 08:26 PM
Replies: 2,613
Views: 193,975
Posted By SirThomas
Re: [Page 1 Rankings] More Traffic + More Calls + More Leads = More Money. Rave Testimonials!

Red,

Simple answer. Keep doing what you've been doing, just repeat it 2-3 times a year. In other words, after being #1 for 3 months, start building a new site and let Isaac do his magic. Once a...
Forum: Offline Marketing 18th October 2013, 01:08 PM
Replies: 18
Views: 1,908
Posted By SirThomas
Re: How to start a local consulting business?

Great post Dan! I was fortunate enough to learn that philosophy early in my entrepreneurial life. On occasion however, I would try to learn the skill I was selling. Nothing kills your momentum faster...
Forum: Offline Marketing 1st October 2013, 10:34 AM
Replies: 93
Views: 3,756
Posted By SirThomas
Re: WORST Cold Walking Experience EVER - Offline is not for me.

Hey, at least you had a meaningful conversation with a prospect!
Forum: Offline Marketing 19th September 2013, 01:17 AM
Replies: 36
Views: 12,383
Posted By SirThomas
Re: The Sam Ovens Lumpy Mail Thread

Vince, why did they do this? I am listening to it right now. It's awesome! Possibly, the foul language at the beginning...?

Actually, there is a colorful language throughout the entire audio! LOL
Forum: Offline Marketing 15th September 2013, 03:01 AM
Replies: 48
Views: 2,770
Posted By SirThomas
Re: Do you recognize Puma the sportswear brand?

Puma has been around for ages. It's very well recognized worldwide - The Big 4 member next to Adidas, Reebok and Nike.
Forum: Offline Marketing 4th September 2013, 12:38 PM
Replies: 14
Views: 3,871
Posted By SirThomas
Re: I'm after names of stores in US who have loyalty cards please

Here's Taco Del Mar

http://t3sub.com/images/2x3.5_TDM_RewardCard_web.jpg

My card attached below :-)


Thomas
Forum: Offline Marketing 20th August 2013, 10:10 AM
Replies: 19
Views: 2,460
Posted By SirThomas
Re: ROOFING COMPANY Leads

That's exactly correct! If anything, much better choice for roofers and siding companies would be a connection with insurance companies that deal with "storm" claims etc. Some of my buddies made a...
Forum: Offline Marketing 8th August 2013, 12:33 AM
Replies: 13
Views: 579
Posted By SirThomas
Re: Is there a software to record tele conversations?

Call NSA! They might give you some pointers... :-)
Forum: Offline Marketing 7th August 2013, 12:38 PM
Replies: 9
Views: 1,193
Posted By SirThomas
Re: Video Ranking "Secret"

This will only work with videos that you actually "embed" on other sites and get it to rank on Google search. In other words, if you rank your youtube video in organic Google search, when people...
Forum: Offline Marketing 5th August 2013, 09:49 AM
Replies: 34
Views: 5,689
Posted By SirThomas
Re: Wholesale SEO Company?

She said she had "a blacklabel membership with them." It's possible, that kind of membership qualifies you for a CEO position with the company...:D
Forum: Offline Marketing 30th May 2013, 11:42 AM
Replies: 47
Views: 1,123
Posted By SirThomas
Re: US Postal Service Gone Within One Year?

It was done on purpose. At first, competition is great and helps to bring costs down. However, it also eliminates less profitable outfits and as a result, the industry consolidates and prices go...
Forum: Offline Marketing 30th May 2013, 11:28 AM
Replies: 47
Views: 1,123
Posted By SirThomas
Re: US Postal Service Gone Within One Year?

I am sure FedEx would figure it out, but it wouldn't be USPS delivering to remote locations at rock bottom prices. USPS was never meant to be run like a for-profit corporation, so comparing its...
Forum: Offline Marketing 29th May 2013, 11:08 AM
Replies: 3
Views: 500
Posted By SirThomas
Re: What type of businesses cater to contractors?

Contractors are being served by the same businesses as any other business would be. Depending on a contractor's specialty, you'd have to add many others. A small sampler list below.

accountants...
Forum: Offline Marketing 27th May 2013, 10:45 PM
Replies: 33
Views: 921
Posted By SirThomas
Re: What advantage would you want?

I'd want to be the most interesting man in the world. But on the serious note, I'd like to own the internet... or at least have the right to tax everyone and everything.
Forum: Offline Marketing 26th May 2013, 11:30 PM
Replies: 44
Views: 2,934
Posted By SirThomas
Re: Running my Local Coupon marketing is working!!

The way you run this thread. It might take you dozen posts to finally clarify what you actually do. Even after your last post people still don't know if your "customized coupons" are online, perhaps...
Forum: Offline Marketing 26th May 2013, 08:43 PM
Replies: 44
Views: 2,934
Posted By SirThomas
Re: Running my Local Coupon marketing is working!!

LOL! This thread is becoming funnier than I thought!
Forum: Search Engine Optimization 19th May 2013, 12:20 PM
Replies: 12
Views: 829
Posted By SirThomas
Re: Is It Impossible To Fully Erase A Backlink? (to stop competitors from spying?)

Red, posting links on WF is good and bad. You get people to see what you're talking about, plus a backlink from WF will help your ranking. The bad thing is your local competition finds out about this...
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