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Search: Posts Made By: Ron Herman
Forum: Offline Marketing 29th November 2016, 12:29 AM
Replies: 24
Views: 1,040
Posted By Ron Herman
Re: Have skills to offer value as consultant but need direction

You kind of answered your own question. I am more of the Dan Kennedy flavor. Why? First of all, Jay deals with large corporations where the decisions are made by committee. And, even though I train...
Forum: Offline Marketing 24th November 2016, 11:05 PM
Replies: 24
Views: 1,040
Posted By Ron Herman
Re: Have skills to offer value as consultant but need direction

Actually, no, I use the projection strictly for contrasting. Alan who? Just kidding. I know who he is but I only read a bit of one book and found it rambling and boring so I never finished it. The...
Forum: Offline Marketing 9th November 2016, 01:40 AM
Replies: 24
Views: 1,040
Posted By Ron Herman
Re: Have skills to offer value as consultant but need direction

Here's *my* expert opinion. Don't do any of the above. Creating a "pricing structure for your products, or services" boxes you (and your prospect) into a set price mentality.

I also don't...
Forum: Ad Networks (CPM/CPL, Display) 12th September 2010, 09:07 PM
Replies: 19
Views: 2,589
Posted By Ron Herman
Re: I just realized, who are the CPA gurus?

FYI, Carlos & Lupe own a CPA Network called Converting Offers. I spoke to them not long ago.
Forum: Copywriting 15th May 2009, 12:05 AM
Replies: 311
Views: 192,224
Posted By Ron Herman
Re: Top Copywriting Books... Ever

Though Joe Sugarman has been mentioned, and although "Triggers" is not a 100% pure "copywriting" book, I still regard it as one of the best I have read. I also love my extensive swipe file. ;)
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