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Search: Posts Made By: wolfmmiii
Forum: Social Media 30th April 2016, 03:36 AM
Replies: 8
Views: 463
Posted By wolfmmiii
Re: Facebook Fan Page Ad ~ Advice errors!

DO NOT use CPC for Facebook "Like" campaigns. ALWAYS start out by optimizing for "Likes" and going with CPM.

Jon Loomer published a great experiment a few years ago to illustrate:

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