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Search: Posts Made By: Robert_Rand
Forum: Copywriting 7th July 2014, 02:59 PM
Replies: 19
Views: 1,667
Re: Best sales pages or videos out right now...

When you say "best sales pages or videos" - "best" can be very subjective.

I might like an Ad others might hate it (and vice versa).

Ideally you want to deconstruct high preforming Ads.

You...
Forum: Off Topic Forum 13th June 2014, 01:35 AM
Replies: 282
Views: 15,736
Posted By TimPhelan
Re: 2013-2014 Official NBA Thread

Lebron goes for a bathroom break halfway through the first!!

I was actually thinking while watching the opening minutes that Lebron looked uncomfortable. Next thing you know he's running towards...
Forum: Copywriting 18th May 2014, 04:44 PM
Replies: 35
Views: 2,859
Posted By jimbo13
Re: What the ultra rich know that you don't

There is no special secret.

Wealthy people are quite open about what they did.

Something get's on their nerves they figure it get's on other peoples nerves too.

So they work out a solution...
Forum: Copywriting 17th March 2014, 05:35 PM
Replies: 6
Views: 613
Posted By Cool Hand Luke
Re: Question about this offer

You're right in that assumption. Just about every test I've seen shows that having the checkout page open on the sales page rather than on another page increases conversions.

I think it was...
Forum: Copywriting 14th March 2014, 12:36 AM
Replies: 25
Views: 1,065
Posted By MaksP
Re: Which Sales Page Do You Like Better?

Thank you.

I will work on the title again and try to make it flow better.

So add more testimonials as mentioned previously.

But in which spot would you advise to add testimonials?
Forum: Copywriting 29th January 2014, 08:14 PM
Replies: 20
Views: 1,210
Posted By W Wattles Fan
Re: Still Only Getting 15% Opt In Rate

Thanks Robert, I appreciate it. I'd be interested to know what the opt in figures are in my niche. I think alot of these high % are IM and MMM where people are more inclined t o part with their email...
Forum: Copywriting 12th December 2013, 08:22 AM
Replies: 75
Views: 4,854
Posted By davemiz
Re: Big Ad Agencies And Their Clients Give Me A Belly Laugh

lol.

have any of you guys ever worked in the ad industry or in an ad agency?

if all these ad agencies were morons as you guys seem to think, they wouldn't be bringing in big $$ for these...
Forum: Copywriting 7th September 2013, 01:57 PM
Replies: 56
Views: 3,016
Posted By Ross Bowring
Re: Affirmations For Copywriters

I would add to this, Grant Cardone's 10X rule. He don't mess around with his message and it's very powerful stuff. Buy the audio, unlike many authors he really brings it alive.

I have nothing...
Forum: Copywriting 30th July 2013, 01:47 PM
Replies: 27
Views: 1,376
Posted By gjabiz
A story of PASSION which is repeated often.

Real life story re: passion.

Ben Suarez wrote a book. Gary Halbert told him it sucked. But Ben had a great PASSION for the book and went ahead and had 1000 copies printed. Ben just knew...
Forum: Copywriting 10th July 2013, 06:09 PM
Replies: 3
Views: 1,871
Posted By shawnlebrun
Re: Anyone Completed The DMA Certified Marketing Professional Program?

So... before I became a cop, I dropped a ton of money on a Criminal Justice
degree.

In all honesty, 2 weeks on the street taught me what 2 years of school couldn't.

A few years ago, I went...
Forum: Copywriting 28th June 2013, 08:34 AM
Replies: 4
Views: 821
Posted By Ross Bowring
So you wanna be a copywriter Mutha******...

Then make it your glorious obsession.

Substitute "big copy chops" for "big arms" in my man CT Fletcher's video below and get workin'. There is no magic shortcut.

Slight but well-meaning...
Forum: Copywriting 21st June 2013, 06:12 PM
Replies: 20
Views: 1,498
Posted By BrianMcLeod
Re: It seems like everyone is using whiteboard videos as sales pages now

And this means precisely jacksquat in terms of useful information, fellas.

In other parts of the forum, you'll get tons of "I hate 'em too!" replies. Here, it remains my desperate hope that we've...
Forum: Copywriting 18th June 2013, 11:43 PM
Replies: 62
Views: 3,805
Posted By Cool Hand Luke
Re: Do you do what Ben Settle says?

Exactly. Right on the money.
Forum: Copywriting 18th June 2013, 06:18 PM
Replies: 62
Views: 3,805
Posted By davemiz
Re: Do you do what Ben Settle says?

robert good post....

ya... its amazing, I've been a member here since 2003, 10 years and now... you post something here and get condescending comments, flaming and whatnot...

by people who've...
Forum: Copywriting 18th June 2013, 05:56 PM
Replies: 62
Views: 3,805
Posted By Dayne Dylan
Re: Do you do what Ben Settle says?

Spot on post right here
Forum: Copywriting 13th June 2013, 02:20 PM
Replies: 1
Views: 519
Posted By joe golfer
Are you disappointed, demoralized or dejected?

Check out this list of emotions ranked by intensity (opens up a pdf). I hope this makes you glad, cheerful or even ebullient.

www.sba.pdx.edu/faculty/mblake/448/FeelingsList.pdf
Forum: Copywriting 6th June 2013, 12:54 PM
Replies: 12
Views: 845
Posted By directmaildude
Re: How much should I disclose about myself? Should I even admit the really bad stuff?

Correct, people will in fact think you are a criminal... because you committed crimes.


Why is that "as far from the truth as you can get."

You were willing to extort money and sexually...
Forum: Copywriting 5th June 2013, 09:37 AM
Replies: 13
Views: 802
Posted By directmaildude
Re: Where do you think the average Joe/Joan wants to see ads...

You're not missing anything. The results of that study show absolutely ZERO correlation between stated preference and behavior.

Kind of reminds me of the old Gary Halbert saying about how the...
Forum: Copywriting 4th June 2013, 05:24 PM
Replies: 13
Views: 802
Posted By Alex Cohen
Re: Where do you think the average Joe/Joan wants to see ads...

That's for sure.

Which advertising platform gives me an acceptable ROI? And which other platforms can I successfully scale my campaign to, if any? Those are two questions I want answered.

Alex
Forum: Copywriting 4th June 2013, 05:11 PM
Replies: 13
Views: 802
Posted By Pusateri
Re: Where do you think the average Joe/Joan wants to see ads...

"We asked a thousand people a stupid question. Here are their irrelevant responses."
Forum: Copywriting 4th June 2013, 02:23 PM
Replies: 13
Views: 802
Posted By urban renewal
Re: Where do you think the average Joe/Joan wants to see ads...

Interesting data...

What people prefer and what they respond to is not always the same...

I almost expected there to be a category of "I don't prefer to see ads anywhere."
Forum: Copywriting 24th May 2013, 01:16 AM
Replies: 15
Views: 2,404
Posted By Tinkerbell
Re: How much does it cost to get a top copywriter to seriously critique a sales page?

I wasn't going to reply to this, but while clicking away, I was thinking, "You know, newbies running around saying they are copywriters can't cheapen business for a top copywriter. It would pretty...
Forum: Copywriting 22nd May 2013, 11:37 AM
Replies: 7
Views: 3,070
Posted By Kroncept
Re: Best books on PERSUASION (not copywriting per se)

The Art of Seduction by Robert Greene.

EPIC
Forum: Main Internet Marketing Discussion Forum 20th May 2013, 11:36 AM
Replies: 1
Views: 287
Posted By jtchaschowy
Re: Do you know how to do this? (checkout question)

Creating a multi-page order form using PHP (http://www.html-form-guide.com/php-form/php-order-form.html)
Forum: Copywriting 10th April 2013, 02:57 PM
Replies: 6
Views: 1,107
Posted By gjabiz
This was the control for that product which was never beaten.

There were dozens of versions of promotions selling the Dr. Cooper product but nothing beat the Atlanta Housewife ad. This ad, by itself, is a million dollar SWIPE. After doing all the THINKING on...
Forum: Copywriting 10th April 2013, 11:41 AM
Replies: 6
Views: 1,107
Posted By gjabiz
FREE million dollar swipe file.

In case you missed it the first time, here's one of the greats with some of his best selling ads.

http://www.doomgloombliss.com/greentreeads.pdf

The first one is, reportedly, one of Dan...
Forum: Copywriting 18th March 2013, 10:50 PM
Replies: 6
Views: 952
Posted By deezn
The Emotion Thesaurus

Just got this in, and wanted to say, it looks pretty damn good.

Amazon.com: The Emotion Thesaurus: A Writer's Guide To Character Expression (9781475004953): Angela Ackerman, Becca Puglisi: Books
...
Forum: Copywriting 13th March 2013, 10:02 AM
Replies: 14
Views: 12,142
Posted By shawnlebrun
Re: The one Gary Halbert page that has made me the most money....

Yeah, I'm assuming most people know that Vincent wasn't exactly
Time Magazine Person of the Year... but when he was in Gary's
good graces, I bought the program.

Now, I definitely wouldn't put...
Forum: Copywriting 13th March 2013, 09:46 AM
Replies: 14
Views: 12,142
Posted By JasonParker
Re: The one Gary Halbert page that has made me the most money....

Nazi... He talks about what happened in his book along with all the mistakes he made and what he would change. Even his sales letter uses his story to sell the thing.

(Also... the version we're...
Forum: Copywriting 12th March 2013, 11:38 AM
Replies: 20
Views: 740
Re: The copy

In the name of all that is holy...

Sometimes it's just not appropriate. But usually you can use a bit of humor. Your prospects don't want to wade through a dire dialogue of despair and misery. Or...
Forum: Copywriting 7th March 2013, 10:16 PM
Replies: 19
Views: 1,050
Posted By bluewatersailor
Re: Copywriting... on a business card?

Hey, Robert -



Hm. I obviously failed to get the idea across, which carries a lesson of its own: I'm not selling a $500 website. I'm selling Web *presence* to people who don't have any - and a...
Forum: Copywriting 27th February 2013, 05:25 PM
Replies: 96
Views: 6,177
Posted By Paul Myers
Re: My thoughts on John Carlton and his seminar

Mark,It might have been, except that I didn't ask anyone to calm down or be civil or anything else that might have fit with what he said.

It might be useful to actually reply to what's said,...
Forum: Copywriting 25th February 2013, 07:31 PM
Replies: 7
Views: 1,727
Posted By RichBeck
Re: 8 “Stupid” Copywriting Tricks That Will Triple Your Conversions

Robert,

His 8 "Stupid" Copywriting Tricks are interesting. My favorites are 2 and 3...

Thanks for sharing!

God Bless,

Rich Beck BCIP, MCSD, MCIS
Forum: Main Internet Marketing Discussion Forum 18th February 2013, 12:51 PM
Replies: 38
Views: 986
Posted By Frank Donovan
Re: I've written my book - what now?

David,

There's little point asking for marketing advice and then getting pissy when you don't like it. Those who've tried to explain about target markets are correct. You should listen. If you'd...
Forum: Main Internet Marketing Discussion Forum 18th February 2013, 12:41 AM
Replies: 44
Views: 1,157
Posted By AndrewCavanagh
Re: You fail not the WSO!!!! True or not true?

First some of the claims made in the sales letters for
WSOs are so ridiculous it's no wonder people criticize
them after buying them.

Second yes many WSOs are rehashed, untested garbage.

...
Forum: Main Internet Marketing Discussion Forum 17th February 2013, 07:33 AM
Replies: 28
Views: 786
Posted By JohnMcCabe
Re: Could anyone explain what I should offer on my squeeze page?

On a related note, I've decided to open a medical school and teach surgery.

When you do an operation, do you start with the sharp pointy thingy or the sharp knifey thingy?

:rolleyes::D

To...
Forum: Copywriting 15th February 2013, 12:22 AM
Replies: 19
Views: 923
Posted By Alex Cohen
Re: What strategy do you think would be best? Total/monthly/trial?

Alpha123,

Ignore what the Software Creation Expert said about trials.

They're a proven way to introduce your offering to your prospects. And if your product or service provides true value, a...
Forum: Copywriting 11th February 2013, 01:59 AM
Replies: 6
Views: 1,294
Posted By Bruce Wedding
Re: Copywriters Wanted (Top pay for the best)

Must be one of those liberal, artsy-fartsy types. ;)
Forum: Copywriting 7th February 2013, 07:00 AM
Replies: 41
Views: 3,817
Posted By JasonParker
Re: Clayton Makepeace does VSLs....

Live online events like webinars and calls are better for selling anything high ticket.

It wouldn't make sense to use a VSL to sell this.

That doesn't mean Makepeace isn't making a killing...
Forum: Copywriting 4th February 2013, 11:06 PM
Replies: 7
Views: 1,487
Posted By Harlan
Rare Video of Christian Godefroy

When I began teaching NLP Copywriting, I was stunned to see an order come in from Christian Godefroy.

In the United States, we learned the names of Bencivenga (TM), Makepeace, Schwartz, Ogilvy,...
Forum: Copywriting 3rd February 2013, 01:22 AM
Replies: 184
Views: 13,261
Posted By Colin Theriot
Re: Is NLP Utter Hogwash?

To take a step back and find the "Cult" marketing that allows "NLP" to thrive:

1. Take a study or discipline that people want to learn or want help with, do a survey of it and pull out some really...
Forum: Copywriting 1st February 2013, 05:26 PM
Replies: 1
Views: 490
Posted By joe golfer
What's Your Shoe Size?

I think you'll agree relationships are important to success. Joe Polish is recognized for his ability to build long-term and profitable relationships with high profile people. Eben Pagan just sent...
Forum: Copywriting 29th January 2013, 04:09 PM
Replies: 10
Views: 659
Posted By Dan Axelrod
Re: Need Help Writing Copy for Screenwriting Analysis

Hey Tim,

I'm a screenwriter myself (as well as a copywriter), so it's great to see someone else in the industry here.

I would guess you're drastically overestimating how much you can "give...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 06:03 PM
Replies: 63
Views: 1,537
Posted By jasonl70
Re: Sales pages that pi$$ you off...

no, actually.. I think you probably don't get it. Otherwise you would understand the problem with this :)



No - the consumers decision to purchase is what ultimately matters.

One very...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 05:12 PM
Replies: 63
Views: 1,537
Posted By sal64
Re: Sales pages that pi$$ you off...

Sorry... thread of fail. Cueball has it right again.

Not sure what the point of the op is because it just comes across as a rant instead of anything constructive.

Trying to apply logic to what...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 04:54 PM
Replies: 63
Views: 1,537
Posted By Cool Hand Luke
Re: Sales pages that pi$$ you off...

I couldn't disagree with this more, because all of the top marketers that I know NEVER make assumptions when it comes to sales pages or funnels. NEVER.

They test everything and go with what works...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 04:45 PM
Replies: 63
Views: 1,537
Posted By Tom B
Re: Sales pages that pi$$ you off...

If you are asking because of curiosity, then this belongs in the off topic section or post the rant on your blog.

If you are asking because you want to know as a seller, you are asking the wrong...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 02:37 PM
Replies: 63
Views: 1,537
Posted By thedanbrown
Re: Sales pages that pi$$ you off...

Agreed Jeremy!

No need for the rest of the responses haha that's part of the natural evolution of marketing, and there's always going to be haters who don't like your marketing or your message......
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 02:03 PM
Replies: 63
Views: 1,537
Posted By Maui Joe
Re: Sales pages that pi$$ you off...

it's interesting you should say that seeing as how i've used two of the things you evidently hate, with great success. not only that I'm using them because I *gasp* split tested multiple strategies...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 01:23 PM
Replies: 63
Views: 1,537
Posted By jasonl70
Re: Sales pages that pi$$ you off...

Here's the problem I have with posts like this..

Usually they are posted by someone who still is has a mindset of a buyer, not a seller.. a consumer instead of a producer... people who still think...
Forum: Main Internet Marketing Discussion Forum 26th January 2013, 01:07 PM
Replies: 63
Views: 1,537
Posted By Maui Joe
Re: Sales pages that pi$$ you off...

lol @ being pissed off by strategies that work
Forum: Copywriting 25th January 2013, 09:00 PM
Replies: 12
Views: 1,520
Posted By ASCW
Re: Magical Words that Sell...

This is something I've been doing recently - and I think every copywriter should do it too.

It basically takes ordinary wimpy sentences - and turns them into marketing forces of nature.

I'm...
Forum: Copywriting 18th January 2013, 03:52 PM
Replies: 4
Views: 979
Posted By ewenmack
Ben Settles personal Swipe file resource

It's here...http://www.wsi-ic.com/fmuscat/FileContent/BNI%20Instant-Swipe-File.pdf

Enjoy!
Ewen
Forum: Copywriting 6th January 2013, 12:14 PM
Replies: 9
Views: 597
Posted By Jeremey
Re: Advice on Using Imagery

Great advice Robert, thanks! A bit of clarity for me to be sure.
Forum: Copywriting 25th December 2012, 07:38 PM
Replies: 18
Views: 1,620
Posted By BrianMcLeod
Re: Copywriting - An obvious sales letter? or disguise it as an article?

Who cares what you were told... what have you TESTED?

Have you ever run out a long-copy sales letter to this audience?

Have you ever run an advertorial style promotion to them?

What do you...
Forum: Copywriting 17th December 2012, 07:10 PM
Replies: 9
Views: 1,849
Posted By shawnlebrun
Proof Increased my Conversion Rate from .90% to 2.5%

I'm a fanatical tester.

Started way back in 2001 or so, when I threw up my
first ugly-ass website while I was working as a personal
trainer.

I was writing what I thought was "sales copy"...
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