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Forum: Offline Marketing 2nd May 2012, 09:31 AM
Replies: 31
Views: 1,303
Posted By DoWhatWorks
Re: Do you think 7 is a lucky number?

Hi David,

Legendary marketer Joe Sugarman wrote a book called Triggers a while back, and one section of the book specifically talks about using the number 7. Just a quick quote from the book:
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