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Search: Posts Made By: sandalwood
Forum: Offline Marketing 14th November 2015, 03:34 PM
Replies: 60
Views: 2,788
Posted By sandalwood
Re: An alternative to cold calls?

Claude,

Do you really mean:

"But if you need to eat in the meantime...cold calling is better than sitting on you ass."

especially given the negativity surrounding cold calling? Gee,...
Forum: Offline Marketing 30th October 2015, 09:03 AM
Replies: 31
Views: 1,638
Posted By sandalwood
Re: Newspapers Are The Thing...Again

Ewen,

1st - nothing to be sorry for. You didn't host or present the seminar. Your intent was to help.

2nd - Your attempt to help certainly drew a crowd.

3rd - Of course people will criticize...
Forum: Offline Marketing 28th October 2015, 07:58 AM
Replies: 31
Views: 1,638
Posted By sandalwood
Re: Newspapers Are The Thing...Again

Thank you for the info. This sounds like the big ugly yellow sign Meo (or someone else) used years ago in the real estate field. Calling a prerecorded number and leaving contact information was pure...
Forum: Offline Marketing 27th October 2015, 07:00 PM
Replies: 31
Views: 1,638
Posted By sandalwood
Re: Newspapers Are The Thing...Again

Ewen,

When I clicked on your above link I saw this on the page:

We’re going to show you…

How to leverage this forgotten traffic source before the powers-that-be take control of it!

3...
Forum: Offline Marketing 19th October 2015, 04:14 PM
Replies: 14
Views: 1,481
Posted By sandalwood
Re: The intelligent person's 7 figure sales plan

I thought I'd put my 2ยข in given the posts were so good. I especially liked the thought that says there are a lot of ways to make money. I want to add: if you are willing to do them.

Here's one I...
Forum: Offline Marketing 15th October 2015, 01:28 PM
Replies: 21
Views: 992
Posted By sandalwood
Re: Asking for help - need a pro to evaluate my business idea

Jason,

You are too modest. So, I will add you to that duo and make it a trilogy. I don't see how the OP can make a mistake talking to one or all of you.

Tom
Forum: Offline Marketing 14th October 2015, 07:26 PM
Replies: 30
Views: 2,090
Posted By sandalwood
Re: Real Estate Agents Obsolete

Real estate agents becoming an obsolete species is probably (I don't what the future holds) a useless line of thinking. The reason is simple. It is called fiduciary duty.

A real estate agent has a...
Forum: Offline Marketing 14th October 2015, 07:02 PM
Replies: 5
Views: 780
Posted By sandalwood
Re: How To Print/Send Flyers To Specific Businesses

First, thanks for the kind words about our newsletter. As you know our focus is caregivers with an adjunct audience of us old people. I find a lot of stuff for us old duffers that turns out to be...
Forum: Offline Marketing 14th October 2015, 02:02 PM
Replies: 5
Views: 780
Posted By sandalwood
Re: How To Print/Send Flyers To Specific Businesses

Excellent advice good sir. Bob is a true professional.
Forum: Offline Marketing 6th October 2015, 08:49 AM
Replies: 9
Views: 1,060
Posted By sandalwood
Re: John Durham is thinking....

Where did you plan it to be? That's one of the X factors in this thing called investing. Most people don't have a plan. They say they do but they don't.

But then again not having a plan is a...
Forum: Offline Marketing 5th October 2015, 09:44 AM
Replies: 38
Views: 4,226
Posted By sandalwood
Re: Cold Calling Basics In A Nutshell.

Pay attention to post #21 because John is talking about you. Who wudda figured we'd have a resident of that nature on this forum? You sir are a celebrity. See, John was correct and he doesn't even...
Forum: Offline Marketing 6th September 2015, 09:04 PM
Replies: 23
Views: 1,995
Posted By sandalwood
Re: Home Insurance Leads

I am no longer in the P&C business. Just doing retirement planning but I have a few suggestions. BTW, I answered your PM Jayson. Here's what I forgot to put in the PM. When we set the appointment for...
Forum: Offline Marketing 24th August 2015, 03:35 PM
Replies: 7
Views: 1,422
Posted By sandalwood
Re: Turns $200,000 Into $800,000 Every Month In Newspaper Advertising

I think releasing an ad press release that actually mirrors a press release is a very effective tool. If you are at the top of your writing game it is almost impossible for the unwashed masses to...
Forum: Offline Marketing 24th August 2015, 08:15 AM
Replies: 3
Views: 771
Posted By sandalwood
Re: Marketing Hired Gun: Use This BAD News To Tap Into A Strong Buying Motivator

Ewen,

This thread re-enforces your previous thread:

http://www.warriorforum.com/offline-marketing/1103143-turns-200-000-into-800-000-every-month-newspaper-advertising.html

If I read the...
Forum: Offline Marketing 24th August 2015, 08:03 AM
Replies: 7
Views: 1,422
Posted By sandalwood
Re: Turns $200,000 Into $800,000 Every Month In Newspaper Advertising

Yessir I can do that. I offer their services, along with other business oriented services, to clients. In other words, I rep them. That's why I said I won't give any websites. I didn't want any WF...
Forum: Offline Marketing 23rd August 2015, 08:52 AM
Replies: 7
Views: 1,422
Posted By sandalwood
Re: Turns $200,000 Into $800,000 Every Month In Newspaper Advertising

Ewen,

Great point. As you already know this has been a trick of the trade for many years. And, I will add, a very successful trick.

As it happens I just added such a service to my portfolio....
Forum: Offline Marketing 23rd August 2015, 08:34 AM
Replies: 19
Views: 1,447
Posted By sandalwood
Re: Would flyers work for a new political party?

Here are my thoughts:

What if the issue is more discretionary? E.g. foreign policy.

"I would assume from the question you would have a small audience and probably a small organization to start...
Forum: Offline Marketing 19th August 2015, 03:36 PM
Replies: 19
Views: 1,447
Posted By sandalwood
Re: Would flyers work for a new political party?

It is my humble opinion another political party would be a waste of time. I believe you will get more press and more feedback and more volunteers and more money if you create a group around a very...
Forum: Offline Marketing 5th August 2015, 08:18 AM
Replies: 45
Views: 2,885
Posted By sandalwood
Re: Real Offline Biz - Problem/solutions?For those who actually work offline -

Lollygaggers seem to be the constant in almost every transaction. I use 2 methods. One, is stressing their pain point one more time. I only tell them what they told me so I can't be accused of making...
Forum: Offline Marketing 27th July 2015, 09:05 AM
Replies: 10
Views: 1,242
Posted By sandalwood
Re: Best way to help realtors?

My answer is a little different since I once was one of those critters (RE Broker) in CA. If I was a fellow who wanted to help someone in this field and I didn't know much about it, I'd start by...
Forum: Offline Marketing 18th July 2015, 09:09 AM
Replies: 39
Views: 2,566
Posted By sandalwood
Re: What Makes a "Superstar" Salesperson?

From real live everyday experience here is what I discovered. When people learned they had to work for it, they no longer wanted it. That, to me, is why there are superstar sales people.
Forum: Offline Marketing 10th July 2015, 09:12 AM
Replies: 48
Views: 1,586
Posted By sandalwood
Re: Closing Techniques for New Signups in Offline Marketing

So it is working there. Great. That means you don't have to tune it up to any great degree. If I was doing it, I would pay close attention to the response I was receiving from the other person and...
Forum: Offline Marketing 3rd July 2015, 08:57 PM
Replies: 31
Views: 3,547
Posted By sandalwood
Re: For The Warrior Who Secretly Knows Cold Calling Sucks But Doesn't Know A Better Way to Get Clien

This statement by daniyal100 must mean this forum has degenerated into another "if you're white it's OK to insult you" forum:

"you can have all the desires and the greatest of will but you cant be...
Forum: Offline Marketing 1st July 2015, 06:25 PM
Replies: 20
Views: 2,840
Posted By sandalwood
Re: First day of 'focused' cold calling - need input!

Jason,

I know I'm butting in and stealing your thunder while doing it but here goes anyway. Since I changed my cold calling script I always use this line as an opener when the owner answers:

Is...
Forum: Offline Marketing 1st July 2015, 09:12 AM
Replies: 18
Views: 1,608
Posted By sandalwood
Re: What I can tell you about selling offline (and a thank you...)

A very well articulated post. Good luck to you on your new adventure.
Forum: Offline Marketing 29th June 2015, 04:10 PM
Replies: 32
Views: 2,256
Posted By sandalwood
Re: First Try At This Cold Calling Stuff, Thoughts?

Jason,

Excellent material for the serious. Wanna be's can stay home. I've had a lot of success cold calling over the years but thought I'd try something different. So, I tried your cold call 2...
Forum: Offline Marketing 26th June 2015, 01:15 PM
Replies: 8
Views: 1,086
Posted By sandalwood
Re: Have real estate license. Is this a good plan for doing real estate referrals?

In the parlance of the industry that is called farming. Agents are encouraged to map out a good sized area and knock on every door and introduce themselves and leave their card. I was a RE Broker in...
Forum: Offline Marketing 26th June 2015, 09:31 AM
Replies: 39
Views: 2,043
Posted By sandalwood
Re: Cut your price or let them walk?

Ozi,

That sounds like the US post office. Funny how competition actually pares out the losers. Even the government subsidized losers...
Forum: Offline Marketing 26th June 2015, 09:19 AM
Replies: 32
Views: 2,256
Posted By sandalwood
Re: First Try At This Cold Calling Stuff, Thoughts?

Since you asked, here's my opinion. Emphasis on opinion. Too wordy and not once did you ask for the decision maker. You just started in selling the person who answered the phone. Chances are 99.9%...
Forum: Offline Marketing 23rd June 2015, 09:11 PM
Replies: 5
Views: 1,316
Posted By sandalwood
Re: Need help with insurance Lead Generation

Wow, another insurance lead generator. This forum certainly doesn't lack for info on your chosen niche. Search for John Durham's posts on insurance lead generation and you'll get a college education....
Forum: Offline Marketing 2nd June 2015, 08:30 AM
Replies: 12
Views: 1,257
Posted By sandalwood
Re: Understanding how much gross profit a business should make...

Oziboomer,

In your last post, you said:

I'm not quite sure how 100% could be achieved in an offline sense.

I'm not sure how it can be achieved in an online sense either. Here's why. There...
Forum: Offline Marketing 1st June 2015, 09:34 AM
Replies: 12
Views: 1,257
Posted By sandalwood
Re: Understanding how much gross profit a business should make...

Your thread title certainly leaves room for a variety of answers. That's good because it lets us think. For example, the words "should make" immediately popped 100% into my thought process. Then I...
Forum: Offline Marketing 1st June 2015, 09:18 AM
Replies: 44
Views: 4,512
Posted By sandalwood
Re: Some thoughts for cold callers...

John,

I expect you will hear from the anti cold call crowd but for those of us who actually cold call both in person and on the phone, what you wrote is pure gold.

You cannot escape the law of...
Forum: Offline Marketing 23rd April 2015, 04:15 PM
Replies: 46
Views: 2,372
Posted By sandalwood
Re: Do you just hang up?

Very good Dr. Vile. I always ask for their social security numbers. I tell them before I can do business with them I need to know I can find them if one of their promises/guarantees/etc doesn't work...
Forum: Offline Marketing 22nd April 2015, 08:50 AM
Replies: 150
Views: 18,887
Posted By sandalwood
Re: So who is a millionaire on here?

If you count wasted hours, wasted days and wasted opportunities, I am.
Forum: Offline Marketing 22nd April 2015, 08:47 AM
Replies: 71
Views: 6,274
Posted By sandalwood
Re: Cold Calling - How many no's before you move on?

Ha, ha, thanks Claude. I love you too. Yep in 100% of the time you will do a presentation. When we had our office I used to hand out my cards waiting in line at the check out stand at WalMart's,...
Forum: Offline Marketing 22nd April 2015, 08:41 AM
Replies: 12
Views: 1,046
Posted By sandalwood
Re: Seminars: Things about the presentation

Once upon a time I did seminars up and down the West Coast. I still do a few in my hometown. My answer mirrors Claude's answer hence I quoted him. However I will add a few words.

You control your...
Forum: Offline Marketing 22nd April 2015, 08:25 AM
Replies: 71
Views: 6,274
Posted By sandalwood
Re: Cold Calling - How many no's before you move on?

Great advice so far. I say so far because mine might not be great.

This is how I did it and managed to scare up 1200 accounts in our first year in business. I was working from a list of folks I...
Forum: Offline Marketing 13th April 2015, 01:25 PM
Replies: 11
Views: 1,071
Posted By sandalwood
Re: Are insurance agents a good target market for marketing services?

As a working agent I would want to know what sets yours apart from the 100's that already contact me. From experience I can tell you that even company generated leads aren't worth the paper they are...
Forum: Offline Marketing 5th April 2015, 03:05 PM
Replies: 41
Views: 4,929
Posted By sandalwood
Re: A Bite of Reality: Why New Businesses Fail

Jason,

I've picked only this point:

they didn't realize sales & marketing were vital, and thought building the better mousetrap would get the world beating a path to their door

to talk...
Forum: Offline Marketing 4th April 2015, 08:02 PM
Replies: 19
Views: 1,415
Posted By sandalwood
Re: Why Top Salespeople Can't Sell

Dr V,

A suggestion if you will. I think your thread should be titled Why Top Salespeople Won't Sell. I say that because you say so in the body of your text. It's not they can't sell, it's that...
Forum: Offline Marketing 27th March 2015, 02:53 PM
Replies: 7
Views: 1,259
Posted By sandalwood
Re: How I got into Telemarketing!

Boot skootin boogie is what I thought when I heard it. I managed a country band for close to a year in Sacramento CA. That was a trip to say the least.

Of course there's some Aaron Tippin and...
Forum: Offline Marketing 27th March 2015, 10:59 AM
Replies: 29
Views: 1,977
Posted By sandalwood
Re: Customer Service Lesson From KFC Manager.

So Claude doesn't fell like we hijacked his thread, eat some chicken before you read my email.

BTW, ice cream is not the bad guy it has been painted. Granted you don't want to eat a quart at a...
Forum: Offline Marketing 27th March 2015, 09:21 AM
Replies: 29
Views: 1,977
Posted By sandalwood
Re: Customer Service Lesson From KFC Manager.

Laurence,

Wonderful story. Thank goodness you don't live in the United States. You would have lost both feet.

I happen to be part of a program that gets durable medical equipment for people on...
Forum: Offline Marketing 21st March 2015, 10:09 AM
Replies: 44
Views: 3,789
Posted By sandalwood
Re: Best books on telephone sales

Here's how I opened 333 accounts by cold calling in my first year as a stockbroker. I went to work for Dean Witter (extinct now) in 1985. They gave us a sales script that went something like this;
...
Forum: Offline Marketing 20th March 2015, 03:02 PM
Replies: 202
Views: 34,274
Posted By sandalwood
Re: My 3 month cold calling test results - Inexperienced caller, ridiculous script, results

Shadow92 - excellent post. You took an approach that fit the person doing the calling. Yes, he needed money but if the format wasn't compatible he would have been gone after 2 days. That by itself...
Forum: Offline Marketing 19th February 2015, 04:10 PM
Replies: 31
Views: 2,127
Posted By sandalwood
Re: How would you sell more cookies?

Now that was brilliant. Calling them breakfast cookies is pure genius or as close to it as possible. Look what it taps into. Almost all of us would rather have a breakfast cookie than oatmeal, eggs...
Forum: Offline Marketing 16th February 2015, 12:58 PM
Replies: 7
Views: 1,151
Posted By sandalwood
Re: Classified Advertising: 2 Types which crushed it for me and 1 that didn't

Testimonials certainly are a very good tool. We use them in the insurance field.
Forum: Offline Marketing 16th February 2015, 12:54 PM
Replies: 16
Views: 1,502
Posted By sandalwood
Re: Yelp Sues Reputation Management Company - Careful if you do ORM

Now that is funny. Yelp suing another company for supposedly using tactics it has used. Geez, I guess you just have to be first to the court house to file suit or someone will file against you.
Forum: Offline Marketing 12th February 2015, 09:46 AM
Replies: 7
Views: 711
Posted By sandalwood
Re: Need Help With "Boondock Marketing"

Nathan,

That's a helluva tutorial. I hope the OP reads it and takes it to heart.

Tom
Forum: Offline Marketing 12th February 2015, 09:34 AM
Replies: 21
Views: 1,587
Posted By sandalwood
Re: Case Studies and Testimonial's: How To Squeeze Every Last Drop Of Money Out Of Them

The red line is the not so good result. The blue line is the good result. It is done on purpose and boils down to a no brainer. All that is left is to write the application.

We also do commercial...
Forum: Offline Marketing 11th February 2015, 10:58 PM
Replies: 21
Views: 1,587
Posted By sandalwood
Re: Case Studies and Testimonial's: How To Squeeze Every Last Drop Of Money Out Of Them

Ewen,

Your point #5 says:

Your need to convince, persuade and manipulate is gone because your reader has mentally said, "I want whatever they are having".

I can tell you first hand we do...
Forum: Offline Marketing 5th February 2015, 09:57 AM
Replies: 29
Views: 1,738
Posted By sandalwood
Re: Where is the money

Read the above advice about three times and then apply it. YOU are responsible for making the big money. Never mind the position. Prepare yourself to fill that position and the money will follow.
...
Forum: Offline Marketing 3rd February 2015, 09:05 AM
Replies: 11
Views: 1,559
Posted By sandalwood
Re: What time of day best to call to get Business Owner?

Since I cold call here is my experience. I follow the usual times the business owner is supposed to be there for that particular niche. Contractors are the early birds so I call early in the morning....
Forum: Offline Marketing 29th January 2015, 05:05 PM
Replies: 27
Views: 2,564
Posted By sandalwood
Re: What to charge per lead...

Luke,

We haven't done this with roofers so I don't know what is fair. I can tell you what other people have told me which is $100 per lead. Again, I don't know.

What I do know is that we have a...
Forum: Offline Marketing 29th January 2015, 04:55 PM
Replies: 23
Views: 2,801
Posted By sandalwood
Re: What service is valuable to a business, easy to justify the investment and is simple to fulfill?

In answering your question, I do commercial loans. I simply take their information, input online and the lender does the rest. I pick up a piece of the fees when the loan closes.

Businesses and...
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