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Search: Posts Made By: Claude Whitacre
Forum: Off Topic Forum 4th February 2023, 10:59 AM
Replies: 9
Views: 115
Posted By lanfear63
Re: New here

Thanks for the extract from your biography
Forum: Off Topic Forum 4th February 2023, 09:39 AM
Replies: 9
Views: 115
Posted By max5ty
Re: New here

Sounds just like an ad you would find if you're using the "I'm Feeling Lucky" button on google.
Forum: Off Topic Forum 4th February 2023, 03:07 AM
Replies: 9
Views: 115
Posted By tagiscom
Re: New here

Or someone who has felines who are overthrowing the free world?

https://media3.giphy.com/media/VbnUQpnihPSIgIXuZv/giphy.gif?cid=ecf05e47hqb96qao9b87pvcvawmj2uyzjjlh5gwx53on9eot&rid=giphy.gif&ct=g...
Forum: Off Topic Forum 3rd February 2023, 09:42 PM
Replies: 9
Views: 115
Posted By Mark Singletary
Re: New here

Hi, I'm new here too. As in every morning when I wake up I don't have a clue what I'll find here so it's a surprise, a new adventure everyday.

What is your goal in joining? What do YOU want to...
Forum: Off Topic Forum 3rd February 2023, 05:30 PM
Replies: 9
Views: 115
Posted By discrat
Re: New here

Welcome, Eric. Have a browse around and make yourself at home.

P.S. Also a little warning : you have entered the one and only dark lair of the devil himself a.k.a Claude. So be on the lookout and...
Forum: Off Topic Forum 3rd February 2023, 11:27 AM
Replies: 9
Views: 115
Posted By Kay King
Re: New here

"like me" how? New? Plenty of them - start reading the posts in the beginners section and then branch out from there.
Forum: Mind Warriors 3rd February 2023, 10:04 AM
Replies: 42
Views: 1,316
Posted By GordonJ
Ultimately, then, how about this?

Does the etc. in your post include inspiration, motivation, empowerment too?

Discourage is the negative side, is it fair to say that Ultimately no one can really motivate you to success? I get...
Forum: Off Topic Forum 3rd February 2023, 08:24 AM
Replies: 20
Views: 293
Posted By Odahh
Re: What are some of your favorite jobs/occupations you held in your life ??

The first year I did the street performing in Vegas though there where many times it was a drag unless it was real cold ou or raining I much preferred being out on the Vegas strip in costume making...
Forum: Copywriting 3rd February 2023, 08:20 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Steve -

It has been shown that those who comment on my threads are happier, more intelligent, and better looking than those who don't. (according to a study I made up)

But one last thing about...
Forum: Off Topic Forum 3rd February 2023, 03:55 AM
Replies: 11
Views: 134
Posted By Mark Singletary
Re: Silly Walks Day

I didn't read this thread when it was published. Then I just now went down a rabbit hole where they did some research that shows that walking Mr. Teabags style burns significantly more calories and...
Forum: Copywriting 2nd February 2023, 04:25 PM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Max,

You're excellent "Using Bullets on Your Customers" thread has now reached the heady heights of 59 Posts.

My mouse is so relieved you've reached Page 2 - it was squeaking a bit with all the...
Forum: Copywriting 2nd February 2023, 12:40 PM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

It's the gifts, heirlooms and those other "special" things you miss the most.

(of course - you can keep them)


If you decide on extreme minimalism - remember it can be tough - you really have...
Forum: Copywriting 2nd February 2023, 10:57 AM
Replies: 59
Views: 560
Posted By Kay King
Re: Using Bullets On Your Customers...

Yes, you would ....for a few days. Chances are you would think of something you had deleted and obsess over it for a short time. When I moved north eight years ago I got rid of 90-95% of my...
Forum: Off Topic Forum 2nd February 2023, 10:35 AM
Replies: 20
Views: 293
Posted By max5ty
Re: What are some of your favorite jobs/occupations you held in your life ??

I think one of the most memorable jobs I had...and still sometimes think about...

was the summer of my junior year...my senior year...and most of that summer.

We had a thing at our high school...
Forum: Copywriting 2nd February 2023, 09:49 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Steve -

Making the switch to the minimalistic lifestyle can be so stressful though...

If I don't bookmark this, I know I'll need it and won't be able to find it...so I bookmark it...

and...
Forum: Copywriting 2nd February 2023, 07:17 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Yes, trying to find the crucial “thing” - this instant - which is hiding away in the avalanche of stuff.

Is not easy.

Which takes me back to my Post # 35 waffling on about “Easiness.”


Over...
Forum: Off Topic Forum 1st February 2023, 07:59 PM
Replies: 20
Views: 293
Posted By laurencewins
Re: What are some of your favorite jobs/occupations you held in your life ??

I have had a LOT of jobs over the years, many within the same industry but for different companies.

taxi driving was an interesting one because you met all sorts of people, mostly friendly, but...
Forum: Copywriting 1st February 2023, 06:07 PM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Claude -

Thanks. I think you and Steve are correct.

I have a ton of bookmarks and loads of stuff in Google Drive and it is all organized very professionally.

As a matter of fact, it is so...
Forum: Off Topic Forum 1st February 2023, 03:16 PM
Replies: 20
Views: 293
Posted By GordonJ
Job Coach for county agency.

As a job coach, I had to help this particular agency's clients perform their jobs when they were hired. One guy got a dishwasher/busser job at a "restaurant". OK, a men's club with entertainment, and...
Forum: Off Topic Forum 1st February 2023, 01:25 PM
Replies: 20
Views: 293
Posted By Princess Balestra
Re: What are some of your favorite jobs/occupations you held in your life ??

tbh I passer-byed till'n I figured sumthin' less stoopid.

& now here I am as natchrl princess.

Boobies out, stummicks in — for sure we all gowin' sumplace.

Even if'n we freequerntly fall...
Forum: Off Topic Forum 1st February 2023, 01:09 PM
Replies: 20
Views: 293
Posted By Walter Wegner
RE: What are some of your favorite jobs/occupations you held in your life ??

My favorite job was when I was a tabulating machine operator starting in 1961. I loved the challenge to see if I could do the tasks as fast as the senior operators handling punched cards. Sorting on...
Forum: Copywriting 1st February 2023, 12:47 PM
Replies: 59
Views: 560
Posted By Princess Balestra
Re: Using Bullets On Your Customers...

Bcs what next?

Always, we all got a NEXT.

& it is a natchtrl flow into an open vestibyool mucha it is a probe.

(I tryin' to be scientific here, steada jus' ragin' filth.)

Thing 'bout...
Forum: Copywriting 1st February 2023, 12:39 PM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Claude,

You're not the only one who has discovered sales techniques from a hooker.


I read "Uncensored Sales Strategies" by Dan Kennedy and Sydney Biddle Barrows.


Actually Miss Barrows...
Forum: Copywriting 1st February 2023, 12:38 PM
Replies: 59
Views: 560
Posted By Kay King
Re: Using Bullets On Your Customers...

max5ty -


A friend stopped by a couple days ago - he came into my home office and asked 'what are you doing' and I said I'm just reading a forum thread. He's a successful owner of a large...
Forum: Copywriting 1st February 2023, 12:37 PM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Claude -

The hooker thing is interesting. Probably written off as a business expense I'm sure.

But, have you ever heard of the book "How To Market And Sell Like A Prostitute"

Don't have the...
Forum: Off Topic Forum 1st February 2023, 11:46 AM
Replies: 20
Views: 293
Posted By discrat
Re: What are some of your favorite jobs/occupations you held in your life ??

Did you make most of your Money from an upfront fee for speaking or from products that you sold after your speaking ??

I would definitely pay a fee to see the Claude man in action ;)
Forum: Copywriting 1st February 2023, 11:42 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

A quick thought when you have "I've got a great idea!" in the middle of the night.

Or anytime.

For goodness sake - write it down, or record it on your cellular phone.

Or turn it into a...
Forum: Copywriting 1st February 2023, 11:26 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Steve -

I think I read last year that NYC actually got rid of its last phone booth.

I imagine that was quite a shock for the super heroes that need a quick place to change :)

I love...
Forum: Off Topic Forum 1st February 2023, 10:42 AM
Replies: 20
Views: 293
Posted By discrat
Re: What are some of your favorite jobs/occupations you held in your life ??

LOL. You crack me up, Mark. Thanks for making me the Butt of your jokes :D

Strangely enough I did IM full time for nearly 11 years creating info. products in the MMO and weight loss field. And it...
Forum: Off Topic Forum 1st February 2023, 07:14 AM
Replies: 20
Views: 293
Posted By Kay King
Re: What are some of your favorite jobs/occupations you held in your life ??

For three years I was a Resort Coordinator (fancy title, bad pay) - for a large marina/campground on a lake in North Georgia. I arranged cookout and such, kept daily track of the 600+ boats docked...
Forum: Off Topic Forum 1st February 2023, 06:26 AM
Replies: 20
Views: 293
Posted By Dan Riffle
Re: What are some of your favorite jobs/occupations you held in your life ??

I managed a video store when I was in high school. The least amount of money I ever earned, but my favorite job of all time. Comparatively, I made considerably more money than all my friends, got...
Forum: Off Topic Forum 31st January 2023, 10:53 PM
Replies: 20
Views: 293
Posted By lanfear63
Re: What are some of your favorite jobs/occupations you held in your life ??

What!. I thought you were a hugely successful internet guru who lives next door to Kelli Felix's trailer. But you deliver groceries for the H.E. Butt company. (yes, that's it's full name)
...
Forum: Off Topic Forum 31st January 2023, 08:52 PM
Replies: 20
Views: 293
Posted By discrat
What are some of your favorite jobs/occupations you held in your life ??

So let's hear some of your most enjoyable employment positions.

One of mine is right now as a favor grocery delivery driver. I deliver groceries from HEB here in Texas. Iam an independent ...
Forum: Mind Warriors 31st January 2023, 02:32 PM
Replies: 42
Views: 1,316
Posted By GordonJ
I am working hard, on getting this right....Maxwell Maltz & PSYCHO-CYBERNETICS..

I do understand there are people who want us under their thumbs, they are the ones we don't want to LAUGH AT us when we sit down to the piano to play.

Bullies, and those who act better than us....
Forum: Copywriting 31st January 2023, 09:10 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Max,

Got it - that sort of easier.


Yes, research is a lot quicker now.


Back in the day...
Forum: Copywriting 31st January 2023, 07:18 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Hey Steve -

By easier I meant...

we don't need to send stuff to the printer and have it typeset...and then if we need to make a change we have to have the printer redo it all to reflect the...
Forum: Copywriting 31st January 2023, 06:50 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Max,

I think I grasped that you mean - copywriting is made to "appear" easy - but it's really "bad" easy.

(the marketing of how "easy" copywriting is - inevitably results in dreadful copy).
...
Forum: Copywriting 30th January 2023, 05:07 PM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Steve -

Ted Nicholas and Joe Sugarman - 2 of my favorite all-time copywriters.

We've really got things a lot easier these days. This makes the whole copywriting thing seem like a breeze to...
Forum: Copywriting 30th January 2023, 04:23 PM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

I remember - but many won't know the name... not exactly an interweb "guru."

... Listening to the cassette tapes of a Ted Nicholas seminar - one of the grandads of direct response (I think Dan...
Forum: Mind Warriors 30th January 2023, 04:16 PM
Replies: 42
Views: 1,316
Posted By DABK
Re: Families, spouses, significant others...may be a problem.

Son studies French in high-school. Loves it, so he majors in French in College. Moves to France for a year-abroad program. Gets a BA in French, then signs up for graduate school. Gets a Master's...
Forum: Copywriting 30th January 2023, 02:08 PM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Claude -

Isn't it amazing some of those old guys actually knew a thing or two about what they were talking about?

Those guys didn't pay 10 bucks for a domain name and another 20 for a monthly...
Forum: Mind Warriors 30th January 2023, 01:23 PM
Replies: 42
Views: 1,316
Posted By GordonJ
Families, spouses, significant others...may be a problem.

Thanks Claude, you raise a question, or a point, about SUPPORT.

Young married people often grow apart and find that as love wanes, so does support for our future dreams.

It is great,...
Forum: Copywriting 30th January 2023, 11:01 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

Steve -

Very good. I like the appointment thing because it's factual and nudges the reader.

Going back to selling the promise...

Copywriters are taught to sell the benefits over the...
Forum: Copywriting 30th January 2023, 10:11 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Yes - to reiterate what Max just said... because it IS rather important.


If you've triggered the good prospects physical, emotional or psychological "pain" (or they're already writhing in the...
Forum: Copywriting 30th January 2023, 09:26 AM
Replies: 59
Views: 560
Posted By max5ty
Re: Using Bullets On Your Customers...

I do think scarcity is important when used right. It's directly related to urgency. And of course, We've all seen these used wrong in junk sales letters.

A lot of copywriters fail to realize that...
Forum: Off Topic Forum 30th January 2023, 08:25 AM
Replies: 8
Views: 191
Posted By discrat
Re: Jimmy Savile on Netflix...

Yes, kind of similar to OJ as he is a joke. Shun from society and never looked at the same
Forum: Copywriting 30th January 2023, 07:40 AM
Replies: 59
Views: 560
Posted By Princess Balestra
Re: Using Bullets On Your Customers...

[QUOTE=Claude Whitacre;11743323]
In fact, for years, especially selling vacuum cleaners to younger people, I would say "Some might think our problem is selling what we have. Our real problem is...
Forum: Copywriting 30th January 2023, 05:47 AM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Ahh yes.

It should be transplanted into every copywriters DNA.

"Scarcity"

(the DNA transfer can be difficult to get hold of...you really should do it now)


I know this can be a touch...
Forum: Off Topic Forum 29th January 2023, 09:56 PM
Replies: 8
Views: 191
Posted By Mark Singletary
Re: Jimmy Savile on Netflix...

I admired Bill Cosby for a long time so when the stories came out, his fall came as a big disappointment. He had it all but wanted things he couldn't have so now he is nothing.

Such a waste!
...
Forum: Mind Warriors 29th January 2023, 05:24 PM
Replies: 42
Views: 1,316
Posted By savidge4
Re: Truth...but also context.

The Cheryl's of the world are RARE. I really dont have those type of people in my life - more so now as I have gotten older and "Successful", but ill be damned if I am not that person for anyone I...
Forum: Copywriting 29th January 2023, 02:34 PM
Replies: 59
Views: 560
Re: Using Bullets On Your Customers...

Also copywriting is - "Selling In Print."


Maybe just a major difference

The salesperson is "there" - alive in person.

The copy can appear to be "there" - alive "almost" in person.
Forum: Off Topic Forum 29th January 2023, 01:24 PM
Replies: 7
Views: 106
Posted By lanfear63
Re: Is Your Home Cluttered Or Minimalist?

Claude reads a lot of non fiction, science books and the like. Scientific discovery advances very fast and books can to some extent go out of date. Plus, folding over corners would be difficult to...
Forum: Off Topic Forum 29th January 2023, 12:01 PM
Replies: 8
Views: 191
Posted By Frank Donovan
Re: Jimmy Savile on Netflix...

When I was growing up in the 60s and 70s, Savile was a regular on primetime TV and radio. The story only broke after he died and it seemed clear that the authorities - including those high up in the...
Forum: Mind Warriors 29th January 2023, 11:32 AM
Replies: 42
Views: 1,316
Posted By GordonJ
The Who which is doing the saying.

Thanks Claude, you brought this full circle back to my OP.

But passion doesn't translate to income.

Nor does motivation, inspiration or empowerment alone. They must be coupled with effort....
Forum: Off Topic Forum 29th January 2023, 11:07 AM
Replies: 7
Views: 106
Posted By Odahh
Re: Is Your Home Cluttered Or Minimalist?

Claude probably has pages folded in books to find reference points with the ideas he found interesting in the past highlighted and personal notes written in the margins. Why use technology . If the...
Forum: Off Topic Forum 29th January 2023, 10:31 AM
Replies: 8
Views: 191
Posted By discrat
Jimmy Savile on Netflix...

Watched a docuseries on him as he was a really famous DJ/ personality in Great Britain. But what a true psychopath. Amazing how this monster operated his child predatory scheme right under the nose...
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