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Forum: Copywriting 25th April 2023, 05:29 PM
Replies: 24
Views: 822
Posted By max5ty
Re: This Company's About To Sack Copywriters For AI

The Drum came out with their list of the top Copywriters in the world - here are the first 5:

1. MacKenzie Hart - Mischief
2 Kelley Barrett - Leo Burnett
3 Alessia Coschignano - Serviceplan...
Forum: Artificial Intelligence 21st March 2023, 05:24 PM
Replies: 34
Views: 6,781
Re: How To Write An Article With ChatGPT

@max5ty,

Interesting questions. And, considering how Microsoft now uses a custom GPT version to power Bing, i.e. Microsoft says its updated with real time content — I think it would still be...
Forum: Artificial Intelligence 21st March 2023, 04:56 PM
Replies: 34
Views: 6,781
Re: How To Write An Article With ChatGPT

@max5ty,



;) Yes. Though not in all cases when talking about the first time you become visible to your target prospects. In my experience, a much more personal style for marketing content is...
Forum: Artificial Intelligence 21st March 2023, 01:42 PM
Replies: 34
Views: 6,781
;) What Does GPT4 "Think" of "Ethical AI" & "Ethics of Artificial Intelligence"?

Sample 8K+-Word Output

;) Just to see what OpenAI's latest GPT4 large language model "thinks" of these topics, I just plugged the keywords "ethics of artificial intelligence" and "ethical AI"...
Forum: Artificial Intelligence 21st March 2023, 01:21 PM
Replies: 34
Views: 6,781
Posted By DABK
Re: How To Write An Article With ChatGPT

Correct. But I think that making it easy to spew words will increase the number of content pieces that use word-count as the only quality criteria enormously.

And we will start getting bombarded...
Forum: Artificial Intelligence 21st March 2023, 01:18 PM
Replies: 34
Views: 6,781
Posted By DABK
Re: How To Write An Article With ChatGPT

The why is tied to the depth of info you need.

Who has the cheapest gas within 1 mile of me, I take the first answer, even if it's Google's AI... Till on my way to their cheapest place I pass by...
Forum: Artificial Intelligence 21st March 2023, 11:54 AM
Replies: 34
Views: 6,781
Posted By GordonJ
A very HOT niche?

Thanks to you max5ty.

7 Reasons Why I Won't Use Artificial Intelligence (AI)...and why YOU shouldn't either.

Headline ^^for my new (just thought of) report on Anti AI.

How not to get...
Forum: Artificial Intelligence 21st March 2023, 11:37 AM
Replies: 34
Views: 6,781
Posted By max5ty
Re: How To Write An Article With ChatGPT

Thanks Gordon -

What I've thought for a while now is that all these blog writers and article writers that are jumping with joy over the new way to write, are really failing to realize they're...
Forum: Artificial Intelligence 21st March 2023, 11:28 AM
Replies: 34
Views: 6,781
Posted By GordonJ
AI kills the article writer.

Bing and Google are in a war to do just this^^^^ Eliminate the need to go anywhere else for content.

All those just starting blogs, and even curated blog content, becomes almost obsolete with...
Forum: Artificial Intelligence 20th March 2023, 10:48 PM
Replies: 34
Views: 6,781
Here's My 15-Step Process with GPT4 API (8K Token Limit, So Multiple API Calls) + Other APIs

** This is for SEO content ...

Wrote this in programmatic logic:

1) Use DataForSEO API to harvest top 50 exact match keywords with significant search volume in target geo and device;

2) ...
Forum: Artificial Intelligence 20th March 2023, 08:26 PM
Replies: 34
Views: 6,781
Posted By Frank Donovan
Re: How To Write An Article With ChatGPT

I'd call it confusing writing with text. Those who say "content is king" forget that the internet is a republic, one that thrives on interaction. Blogs started out as a platform for interaction, but...
Forum: Artificial Intelligence 20th March 2023, 12:22 PM
Replies: 34
Views: 6,781
Posted By max5ty
Re: How To Write An Article With ChatGPT

I think once the newness of ChatGPT and others like it wears off people will realize it doesn't entice any more readers to read their stuff than before AI. Most of the blogs and articles out there...
Forum: Artificial Intelligence 20th March 2023, 12:04 PM
Replies: 34
Views: 6,781
Posted By Frank Donovan
Re: How To Write An Article With ChatGPT

Max, the method you're suggesting is how writers have always researched articles - at least back in the day when articles were written to be read by real people.

Maybe that's how AI will end up...
Forum: Artificial Intelligence 20th March 2023, 11:30 AM
Replies: 34
Views: 6,781
Posted By max5ty
How To Write An Article With ChatGPT

I don't write a lot of articles, but I read quite a few.

Having said that...

It seems a lot of writers will just log into ChatGPT and ask it something like: Write me an article on arthritis...
Forum: Offline Marketing 19th May 2022, 11:05 PM
Replies: 14
Views: 646
Posted By savidge4
Re: Old Marketing Technology and Tactics

In my market radio ads are by far the most expensive media you can buy... Its cheaper to buy ad space on Streaming services - which is eh kinda the same thing - and you can geographically target -...
Forum: Offline Marketing 19th May 2022, 06:23 AM
Replies: 14
Views: 646
Posted By Jason Kanigan
Re: Old Marketing Technology and Tactics

People are relatively captive in their cars. They are looking for entertainment and while some people listen to audiobooks or their own music, some want those choices made for them--and to keep up...
Forum: Offline Marketing 19th May 2022, 01:26 AM
Replies: 14
Views: 646
Posted By WF- Enzo
Re: Old Marketing Technology and Tactics

Surprisingly radio ads are still effective.
Forum: Copywriting 10th May 2022, 07:34 AM
Replies: 9
Views: 436
Posted By GordonJ
More gold.

Your hair is magnificent. Is that Brylcreem or Pomade?

Even ROP ads were expensive compared to online today.

In 1995 we had a dream. To sell electrons online. Today, any newbie with minimum...
Forum: Copywriting 9th May 2022, 03:46 PM
Replies: 9
Views: 436
Posted By max5ty
Re: How does my hair look?

@ Claude Whitacre and Savidge4 (because my answer deals with both of your comments)

Great points.

I have found time and time and time again and yes time again it is hard to know what your...
Forum: Copywriting 9th May 2022, 01:30 PM
Replies: 9
Views: 436
Posted By savidge4
Re: How does my hair look?

The biggest issue I see parallels to the general focus of the OP... just get it up and go from there.

In the scenario above all the work is done and the ad is NOT tested... it is simply run -...
Forum: Copywriting 9th May 2022, 01:10 PM
Replies: 9
Views: 436
Posted By Claude Whitacre
Re: How does my hair look?

A related problem I see, just by rank beginners...

Is that they work on their first ad (or sales piece) forever. And once they actually test it, they are crushed because it didn't make them rich....
Forum: Copywriting 9th May 2022, 11:35 AM
Replies: 9
Views: 436
Posted By max5ty
Re: How does my hair look?

Sounds like a meme for someone that has horses haha.

I actually got a PM saying my post would be approved once the payment was received. I figure that was sent by mistake. I think that's probably...
Forum: Copywriting 9th May 2022, 11:14 AM
Replies: 9
Views: 436
Posted By Kay King
Re: How does my hair look?

..and then test it and tweak it and keep going until.....


Had to laugh at the title....as I had just read the meme below and it fits.
Forum: Copywriting 9th May 2022, 09:22 AM
Replies: 9
Views: 436
Posted By max5ty
How does my hair look?

One of the biggest problems I see in copywriting and marketing is people want to get everything perfect before they announce their idea to the world.

It will never be perfect. It will never appeal...
Forum: Offline Marketing 5th May 2022, 10:10 AM
Replies: 14
Views: 646
Posted By Jason Kanigan
Re: Old Marketing Technology and Tactics

Every method is a TRAFFIC SOURCE and DISTRIBUTION CHANNEL.

There are eyeballs in those places.

You can push your message out in front of those eyeballs.

Back around 2006 I ran a metal fab...
Forum: Copywriting 9th April 2022, 03:02 PM
Replies: 3
Views: 316
Posted By max5ty
Re: I'm Tired Of This...

It is difficult and it takes talent that can be learned.

It's worth the effort because it dramatically increases your sales.
Forum: Copywriting 9th April 2022, 02:54 PM
Replies: 3
Views: 316
Posted By max5ty
I'm Tired Of This...

Been a long day but I thought I'd give you a tip...

this is what I consider the most important skill in all of copywriting. If you can master this, you'll be famous.

We all know people buy with...
Forum: Offline Marketing 8th April 2022, 09:45 AM
Replies: 15
Views: 516
Posted By Kay King
Re: Buying or creating marketing assets

Put it in a CD or saving acct till the market improves for investing....or until you know what you want to do - and know how to do it. Unless you have a business to expand or a business plan to...
Forum: Copywriting 6th April 2022, 12:32 PM
Replies: 26
Views: 582
Posted By Frank Donovan
Re: *%@#

Whoever came up with that saying couldn't have been a DIY enthusiast. It misses the point that expensive tools or the latest piece of kit can be sexy - not merely functional.

It's probably closer...
Forum: Copywriting 6th April 2022, 11:44 AM
Replies: 26
Views: 582
Posted By GordonJ
Thanks for your participation.

True:

When I was 10, I was healed by Rev. Ernest Angley. Never been right in the head ever since. That day, I had an OBE, out of body experience. My mother would later say I had an OUT OF YOUR...
Forum: Copywriting 6th April 2022, 11:33 AM
Replies: 26
Views: 582
Posted By DABK
Re: *%@#

Well, yes and no.


There was demand for copiers before copiers existed. The first to sell them made money till another store opened. Same with fax machines and a lot of other things.


The...
Forum: Copywriting 6th April 2022, 11:21 AM
Replies: 26
Views: 582
Posted By DABK
Re: *%@#

You're right.


It worked because it implied that and was put in front of people who wanted to do no work.


Me, not their target audience, took that to mean that I lose control on the music...
Forum: Copywriting 6th April 2022, 11:16 AM
Replies: 26
Views: 582
Posted By max5ty
Re: *%@#

@DABK -

Great comment.

But, I would add, If you're the only one selling it, the demand probably isn't going to make you wealthy. You want a product that everyone knows about and is being sold....
Forum: Copywriting 6th April 2022, 10:49 AM
Replies: 26
Views: 582
Posted By max5ty
Re: Thank you.

Good comment Gordon.

I like your FBI/CIA/M15 angle. Now that you mentioned it, I'm wondering how long before we start seeing more of it.

One thing that has always amazed me is the obscene...
Forum: Copywriting 6th April 2022, 10:03 AM
Replies: 26
Views: 582
Posted By Claude Whitacre
Re: *%@#

The second headline worked because "Plays" implies that you do no work, and the course/offer does all the work for you. . "Play" means you have to do it yourself.


A similar headline was used by...
Forum: Copywriting 6th April 2022, 09:32 AM
Replies: 26
Views: 582
Posted By DABK
Re: *%@#

Easiest way I found to persuade someone to buy something from me is to find someone who's already self-persuaded themselves to buy that something from me.


Second easiest way: to find someone...
Forum: Copywriting 6th April 2022, 07:47 AM
Replies: 26
Views: 582
Posted By GordonJ
Thank you.

Thank you for this:



I'm with you on the common sense. Just a point, contrary but relevant (perhaps?).

Selling Black Ops copywriting (persuasion) has become an industry unto itself.

If...
Forum: Copywriting 4th April 2022, 04:20 PM
Replies: 26
Views: 582
Posted By max5ty
Re: *%@#

@DABK -

Good comment.

For some reason your comment made me think about the old saying that someone isn't looking for a drill...they're really just wanting a hole...

and it always causes me...
Forum: Copywriting 4th April 2022, 03:47 PM
Replies: 26
Views: 582
Posted By DABK
Re: *%@#

Thanks.


A lot of what you say (and a lot of what people do) falls under, in one way or another, saving face. With yourself or with your peers or with both.


If you tell people they made a...
Forum: Copywriting 4th April 2022, 03:02 PM
Replies: 26
Views: 582
Posted By max5ty
*%@#

Thought I'd cover a couple of persuasion techniques since they're very important in copywriting.

Some of this is common sense, but I've found that the more information we consume, the more we...
Forum: Copywriting 1st April 2022, 03:21 PM
Replies: 12
Views: 466
Posted By ewenmack
Re: Any follow up tips on locating a demand?

Gordan Jay,

https://lists.nextmark.com/

You can select for RFM lists.

For those who don't know what they stand for...
Recency
Frequency
Money
Forum: Copywriting 31st March 2022, 03:33 PM
Replies: 12
Views: 466
Posted By Claude Whitacre
Re: I Demand You Read This...

I get that.

Yes, the prospects already wanted a clean carpet (to varying degrees). And they already thought they had a clean carpet.

There was no demand for anything I was selling. Their...
Forum: Copywriting 31st March 2022, 02:26 PM
Replies: 12
Views: 466
Posted By max5ty
Re: I Demand You Read This...

Thanks for your comment Claude. I've always thought your thoughts are brilliant.

I highly suspect that you never created the demand that people know they need to vacuum their carpet.

You may...
Forum: Copywriting 31st March 2022, 12:51 PM
Replies: 12
Views: 466
Posted By Claude Whitacre
Re: I Demand You Read This...

I want to take that apart a little bit.

I agree that creating demand is hard work. i agree that it's far easier and more profitable to just find existing demand...or at least existing demand for...
Forum: Copywriting 31st March 2022, 09:52 AM
Replies: 12
Views: 466
Posted By Claude Whitacre
Re: Any follow up tips on locating a demand?

You didn't ask me, but I love hearing myself talk, so here is what I would say.

You find demand based on what the prospects have already recently bought. It's why buyers lists are so valuable.
...
Forum: Copywriting 31st March 2022, 06:40 AM
Replies: 12
Views: 466
Posted By max5ty
Re: Any follow up tips on locating a demand?

Hey Gordon,

with social media these days, I don't think there's ever been an easier way to target the people you want to target.

Then you have Google.

You have retargeting. The great thing...
Forum: Copywriting 30th March 2022, 03:32 AM
Replies: 12
Views: 466
Posted By max5ty
Re: I Demand You Read This...

Was going through my files and came across this...

“If you think you are creating demand for your product, you’ve doomed yourself to a lifetime of hard work and failure. You canNOT create demand...
Forum: Copywriting 29th March 2022, 01:59 PM
Replies: 12
Views: 466
Posted By max5ty
I Demand You Read This...

Slow day, so I decided I'd give you the 3 best tips you could ever get to write copy.

Today will be tip #1.

If you follow these tips, you'll write better copy than 99% of all the copywriters...
Forum: Offline Marketing 28th March 2022, 12:03 AM
Replies: 14
Views: 646
Posted By WF- Enzo
Re: Old Marketing Technology and Tactics

Yes, newspaper ads still work. And print marketing in general isn't dead - https://www.gardnerweb.com/blog/post/26-relevant-print-marketing-statistics-2022-ad-spending-impact
Forum: Offline Marketing 24th March 2022, 07:25 AM
Replies: 14
Views: 646
Posted By GordonJ
"Use any and all methods that work."

I quoted savidge4 above, I doubt you will get better advice.

But I do have some questions. First about this: "offers that work there". How do you know what offers work? Where is this data/info...
Forum: Offline Marketing 18th February 2022, 04:08 PM
Replies: 14
Views: 646
Posted By savidge4
Re: Old Marketing Technology and Tactics

It entirely depends on the target... I use newspaper want ads, I run TV ads on the evening local news time slots. Can't say that I use fax blasts ( because of the rules ) but if that option is open...
Forum: Offline Marketing 11th February 2022, 04:49 AM
Replies: 14
Views: 646
Posted By valleywide1997
Old Marketing Technology and Tactics

I was curious, what are your expert opinions on using old marketing technology, maybe in foreign countries for offers that work there?
to get through to the B2B customer, not really consumer:

I...
Forum: Copywriting 1st September 2021, 11:41 AM
Replies: 8
Views: 659
Posted By DABK
Re: Made my first 1k writing copy. What's next?

Mortgage brokers in my area make $4,000 to $15,000/sale, $5000 average.

Wedding dress store sell a dress between $200 and 15,000. Low mid-range start go from $1500 to 4000.

Divorce attorneys...
Forum: Copywriting 31st August 2021, 04:59 PM
Replies: 8
Views: 659
Posted By 1Bryan
Re: Made my first 1k writing copy. What's next?

My first copywriting gig paid more than $ 1000. Seek out businesses that make coin per sale and only pitch them It's really that simple. It's hard but simple. A pizzeria can only pay a few hundred...
Forum: Copywriting 27th August 2021, 04:18 AM
Replies: 8
Views: 659
Re: Made my first 1k writing copy. What's next?

I think us here copywriters prefer to write our esteemed copy for our chosen clients.

The good people who we relish writing for.

But you need a phenomenal pitch -

Without it sounding like...
Forum: Offline Marketing 13th August 2021, 03:10 PM
Replies: 2
Views: 243
Posted By ewenmack
This might be the time you or your client to dump their iphone.

Here's why.

A marketing agency owner's client suddenly had a drop off of by
75% of phone calls coming in.

The culprit, an iphone which had phone calls forwarded to it.

Things are getting...
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