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Search: Posts Made By: MaksP
Forum: Conversion Rate Optimization 11th August 2014, 11:34 PM
Replies: 11
Views: 1,109
Posted By TrafficExpert
Re: Increasing price to $37 vs. $39?

Only way to find out is testing. Also try testing a higher than normal price range. You might be surprised at the results.
Forum: Conversion Rate Optimization 11th August 2014, 10:53 PM
Replies: 11
Views: 1,109
Posted By chaotic squid
Re: Increasing price to $37 vs. $39?

Yea I'd do some testing, both are popular price points but depending on your traffic, one might do better than the other.

BTW I remember you posting before about your landing page (I think it was...
Forum: Conversion Rate Optimization 11th August 2014, 10:19 PM
Replies: 11
Views: 1,109
Posted By dburk
Re: Increasing price to $37 vs. $39?

Hi MaksP,

My opinion is that you should test it and let the test results guide you.

Seriously, I strive as much as possible to remove opinions from marketing decisions, I tend to get better...
Forum: Conversion Rate Optimization 11th August 2014, 09:52 PM
Replies: 11
Views: 1,109
Posted By MelanieandMiles
Re: Increasing price to $37 vs. $39?

Three words to answer this one.... Test, test, test!!!

No one's opinions will truly give you more insight than an A/B split test with 1,000, or 5,000 visits would.

Honest guess.... $37.

But,...
Forum: Conversion Rate Optimization 20th July 2014, 08:25 PM
Replies: 15
Views: 1,471
Posted By newpage
Re: How Can I Improve My Site?

Oh and increase your price, including offer a payment plant. It's priced too low. Think infomercial pricing methods. Partner with a sports equipment company or find some cheap chinese made...
Forum: Conversion Rate Optimization 20th July 2014, 08:22 PM
Replies: 15
Views: 1,471
Posted By newpage
Re: How Can I Improve My Site?

My advice would be to reposition and repackage your product. Segment the training for specific age groups, grades even gender. This way you increase your overall product line and you're able to...
Forum: Copywriting 14th July 2014, 10:19 AM
Replies: 10
Views: 957
Posted By Mark Pescetti
Re: Is LESS really MORE?

Maks... good to see ya back in these here parts unknown...

You know as well as anyone that an idea doesn't necessarily equate to conversions.

With the right positioning, branding and copy......
Forum: Copywriting 14th July 2014, 04:00 AM
Replies: 10
Views: 957
Posted By VideosByIvy
Re: Is LESS really MORE?

Preselling is always great, also you'll want to be able to grow your mailing list with a squeeze page. If you're not doing so. START collecting emails. Even if your main product does not sell...
Forum: Copywriting 14th July 2014, 02:53 AM
Replies: 10
Views: 957
Posted By PalmerOwen
Re: Is LESS really MORE?

I agree with Benung, in this particular case making a video promoting your ebook e.g with a peek on some tips, is the best way to promote this product. Especially, when it's your main medium. You can...
Forum: Copywriting 14th July 2014, 01:30 AM
Replies: 10
Views: 957
Posted By Benung
Re: Is LESS really MORE?

Maybe you can create a video like a teaser and drive them to a squeeze page (give them a free gift). The idea here is to get their email and promote your products via email. It is much easier because...
Forum: Copywriting 1st May 2014, 06:48 PM
Replies: 21
Views: 1,220
Posted By RickDuris
Re: Which Sales Video Do You Like Better?

It's not JUST about dunking, it's about being 5'5" and dunking. He makes it sound like he broke the 4 minute mile. And you can too!
Forum: Copywriting 1st May 2014, 06:36 PM
Replies: 21
Views: 1,220
Posted By Mark Pescetti
Re: Which Sales Video Do You Like Better?

The messages and emotion that Brandon touches upon are so honed in. But they're also universal.

I couldn't care less about dunking. And yet... after watching his video, I went out today, bought a...
Forum: Copywriting 1st May 2014, 06:04 PM
Replies: 21
Views: 1,220
Posted By shakamon
Re: Which Sales Video Do You Like Better?

The 2 videos were very similar that i wasnt really sure what changed other then the NBA clip. I agree with some of the earlier comments about getting more to the emotions. I definitely think this is...
Forum: Copywriting 1st May 2014, 05:27 PM
Replies: 21
Views: 1,220
Posted By Quality Copywriter
Re: Which Sales Video Do You Like Better?

i would go with a direct promise to kick off.

support that promise with the usual
even if your...
even if your...

At the moment it's like you're starting with the sales argument.
that...
Forum: Copywriting 1st May 2014, 04:51 PM
Replies: 21
Views: 1,220
Posted By RickDuris
Re: Which Sales Video Do You Like Better?

Thanks!

Notice how it held your attention?

They didn't show him actually dunking until the last few seconds. Although many times it looks like they're going to show you.

The other thing they...
Forum: Copywriting 1st May 2014, 10:20 AM
Replies: 21
Views: 1,220
Posted By Mark Pescetti
Re: Which Sales Video Do You Like Better?

Rick, I can just imagine you sitting there, listening to Britney Spears... "Oops I did it again" - as you unearth these hidden gems.

A great find. Great emotion.

NOW... I see the market. Maks...
Forum: Copywriting 1st May 2014, 12:55 AM
Replies: 21
Views: 1,220
Posted By RickDuris
Re: Which Sales Video Do You Like Better?

http://sports.yahoo.com/blogs/the-turnstile/how-5-foot-5-brandon-todd-learned-to-dunk-a-basketball-235224955.html?vp=1
Forum: Copywriting 6th April 2014, 09:59 AM
Replies: 21
Views: 1,220
Posted By Mark Pescetti
Re: Which Sales Video Do You Like Better?

Good advice.

Your video(s) are a demonstration of poor positioning.

I watched your video on plyometrics. I think that's actually better than this stuff.

But neither the stuff you're saying...
Forum: Copywriting 5th April 2014, 10:25 PM
Replies: 21
Views: 1,220
Posted By jjosephs
Re: Which Sales Video Do You Like Better?

Who cares? You're answering a question nobody asked you. If you're going to talk about football, you need to describe WHY first. Do not bore, especially at the beginning of the vid.

Example of a...
Forum: Copywriting 5th April 2014, 01:34 PM
Replies: 21
Views: 1,220
Posted By jjosephs
Re: Which Sales Video Do You Like Better?

Your presence is good. You seem like an athletic dude who believes in his product. Chris is right that you need to latch onto the emotions. But verbal flow is also critical, and your script is full...
Forum: Copywriting 5th April 2014, 12:39 PM
Replies: 21
Views: 1,220
Posted By sarah23
Re: Which Sales Video Do You Like Better?

2nd video is probably good one.
Forum: Copywriting 3rd April 2014, 01:42 PM
Replies: 21
Views: 1,220
Posted By Chriswrighto
Re: Which Sales Video Do You Like Better?

Why did you want to learn how to dunk?

What did you feel before you learned how?

You are your customer. Use everything you know about how it felt when you couldn't dunk.



No, this is...
Forum: Copywriting 3rd April 2014, 05:48 AM
Replies: 21
Views: 1,220
Posted By rishwoj
Re: Which Sales Video Do You Like Better?

Hi

The second video as it kept my attention better, don't really know why, just liked it better! The best part on both was where you showed smaller people performing the jumps.
Forum: Copywriting 3rd April 2014, 05:19 AM
Replies: 21
Views: 1,220
Posted By Chriswrighto
Re: Which Sales Video Do You Like Better?

They aren't too different, in terms of which one I'd want to buy from.

The thing is the start of both videos could be much improved. You begin by educating, and although it is is a great snippet...
Forum: Copywriting 15th March 2014, 09:40 AM
Replies: 25
Views: 1,066
Posted By Mark Pescetti
Re: Which Sales Page Do You Like Better?

Maks, you've posted your link - looking for feedback a few times before. You're obviously failing to get the performance out of your copy that you want (or we wouldn't keep seeing you here.)

My...
Forum: Copywriting 15th March 2014, 09:16 AM
Replies: 25
Views: 1,066
Posted By shawnlebrun
Re: Which Sales Page Do You Like Better?

@Max5ty.... honestly, my friend, I would have NEVER guessed the profit potential either.

After all, having been in the fitness niche since 2001 myself... I had never seen nor heard of anyone...
Forum: Copywriting 15th March 2014, 12:56 AM
Replies: 25
Views: 1,066
Posted By RickDuris
Re: Which Sales Page Do You Like Better?

Max5ty, profit potential is not based upon what's on his website. It doesn't matter what HE thinks, it's what THE MARKET thinks.

So the questions become "Is his competition spending money on...
Forum: Copywriting 14th March 2014, 06:38 PM
Replies: 25
Views: 1,066
Posted By Sean Fry
Re: Which Sales Page Do You Like Better?

Ah, sorry. Didn't realize that was you at 1:18, you need to make that more clear, perhaps with text "Me at 8 weeks" or something.

It's more than just where to add testimonials or adding a section...
Forum: Copywriting 14th March 2014, 04:40 PM
Replies: 25
Views: 1,066
Posted By max5ty
Re: Which Sales Page Do You Like Better?

Who cares which site is better?

If you threw Google in as a third choice, most would probably pick that.

Who wants to dunk a basketball? Dunno, maybe dudes in high school.

College guys...
Forum: Copywriting 14th March 2014, 08:05 AM
Replies: 25
Views: 1,066
Posted By Mario Castelli
Re: Which Sales Page Do You Like Better?

MaksP The Truth (like your YouTube videos btw),

You can't be looking for where to "add" certain elements to your sales letter. That's like putting a paint job on a car with an engine that doesn't...
Forum: Copywriting 14th March 2014, 12:18 AM
Replies: 25
Views: 1,066
Posted By Sean Fry
Re: Which Sales Page Do You Like Better?

Second one's better, obviously.

I think you're making the mistake of trying to educate right away. Don't try to educate. Get them fired up first about finally being able to dunk for the first...
Forum: Copywriting 13th March 2014, 11:53 PM
Replies: 25
Views: 1,066
Posted By Robert_Rand
Re: Which Sales Page Do You Like Better?

The 2nd one. It's not about like, it's just better. A lot better. They get their market. Your headline is "Go from NOTHING..." But your target market isn't at "nothing" - they've been trying to dunk,...
Forum: Copywriting 13th March 2014, 10:34 PM
Replies: 25
Views: 1,066
Posted By Cool Hand Luke
Re: Which Sales Page Do You Like Better?

The 2nd one is world's better than the first in just about every way.

Sorry man, I know the first is yours but it is what it is. Take note of their excellent use of proof elements and just how...
Forum: Copywriting 15th December 2013, 07:40 PM
Replies: 18
Views: 1,761
Posted By Cool Hand Luke
Re: Go From Nothing To Dunking In 12 Weeks!

First off, don't use the word "learn" in your headline, and avoid it in the copy itself if you can. No one in this market wants to learn anything... they might want to discover it, they might want it...
Forum: Copywriting 15th December 2013, 06:51 PM
Replies: 18
Views: 1,761
Posted By DanSharp
Re: Go From Nothing To Dunking In 12 Weeks!

I'm not so convinced that "Go From Nothing To Dunking In 12 Weeks" is a bad headline. It's not the most attractive possible way of saying it, but it tells your prospect exactly what you offer. It's...
Forum: Copywriting 15th December 2013, 03:46 PM
Replies: 18
Views: 1,761
Posted By Raymond Duke
Re: Go From Nothing To Dunking In 12 Weeks!

They're all too long in my opinion. You don't need to say "Here's How". Just say "How".

"How to Increase your Vertical Jump"

> Learn The Secret Vertical Jump Training Methods That Coaches And...
Forum: Copywriting 15th December 2013, 01:49 PM
Replies: 18
Views: 1,761
Posted By Alex Cohen
Re: Go From Nothing To Dunking In 12 Weeks!

In this case, quoting any period of time in any format is counter productive.

If the OP can't promise instant results, touching an emotion is better.

"Impress the other guys on your team" is...
Forum: Copywriting 15th December 2013, 03:58 AM
Replies: 18
Views: 1,761
Posted By ewenmack
Re: Go From Nothing To Dunking In 12 Weeks!

Maks, putting a time frame on the wanted outcome
can lead to problems.

There's the believability if too short a time.

If too long, it kills desire.

A way around it is by saying X times...
Forum: Copywriting 14th December 2013, 02:16 PM
Replies: 18
Views: 1,761
Posted By Quality Copywriter
Re: Go From Nothing To Dunking In 12 Weeks!

from my experience in this market, people want to learn how to do this so they can show off, get noticed by peers, scouts, girls. and stand out on the team.

i would show right from the headline,...
Forum: Copywriting 12th December 2013, 02:36 AM
Replies: 18
Views: 1,761
Posted By ewenmack
Re: Go From Nothing To Dunking In 12 Weeks!

Maks, now you will get the biggest gains
from creating a whole funnel.

Here's a brief overview how it will look like.

The reader gets a free offer in exchange for his email.

On the thank...
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