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Search: Posts Made By: Johnny12345
Forum: Main Internet Marketing Discussion Forum 10th November 2022, 10:39 AM
Replies: 19
Views: 492
Posted By Johnny12345
Re: Everybody hates TRAFFIC GENERATION, right?

Troy,

Except for numbers 1 and 6, these are all good, general traffic sources that have a wide variety of uses.

John
Forum: Main Internet Marketing Discussion Forum 2nd November 2022, 06:07 PM
Replies: 19
Views: 492
Posted By Johnny12345
Everybody hates TRAFFIC GENERATION, right?

I'll say it again...

Everybody hates TRAFFIC GENERATION, don't they?

Maybe that's why paid traffic has fallen from favor -- especially for BEGINNING INTERNET MARKETERS. (Yes, paid ads are fast...
Forum: Main Internet Marketing Discussion Forum 2nd November 2022, 05:54 PM
Replies: 49
Views: 1,503
Posted By Johnny12345
Re: Which is Best? Being an Affiliate or Being a Product/Service Creator/Provider?

Good thinking.

I wonder if Cocoa Puffs has an affiliate program?

John
Forum: Main Internet Marketing Discussion Forum 2nd November 2022, 05:37 PM
Replies: 49
Views: 1,503
Posted By Johnny12345
Re: Which is Best? Being an Affiliate or Being a Product/Service Creator/Provider?

Which is best?

Neither. Either. Both.

It's really a trade-off...

The late, great Joe Cossman explained this very well.

He said, "You should NEVER sell a product unless every time it is...
Forum: Main Internet Marketing Discussion Forum 2nd November 2022, 05:24 PM
Replies: 15
Views: 427
Posted By Johnny12345
Re: Running ads direct to sales page vs to email list?

In my view, whether to go with a 1-step (direct to sales letter) or multi-step (to a squeeze page) depends on TWO main things:

1) If it's a high-ticket item, you're going to need a list. Period....
Forum: Copywriting 31st October 2022, 11:25 AM
Replies: 29
Views: 8,286
Posted By Johnny12345
Re: Copywriting For Absolute Beginners

Simply stated, the difference is their PURPOSE. Copywriting is about SELLING. Branding is about establishing the product, service, or company as TOP OF MIND.

John
Forum: Copywriting 16th January 2022, 10:57 AM
Replies: 6
Views: 401
Posted By Johnny12345
Re: Please Critique My Letter For Contacting Influencers On YouTube & Instagram!

Hi Gary,

Here are a few basic points to keep in mind...

1) If you're contacting YouTube influencers, you want the email you send them to be a PERSONAL note. Be friendly. Compliment them and...
Forum: Copywriting 13th January 2022, 08:35 PM
Replies: 29
Views: 8,286
Posted By Johnny12345
Re: Copywriting For Absolute Beginners

Princess,

I mentioned in my post that I glossed over a lot of concepts. So -- as important as they are -- I just didn't get around to juxtaposition and pouncepoints. ;)

My bad.

John
Forum: Copywriting 13th January 2022, 08:38 AM
Replies: 29
Views: 8,286
Posted By Johnny12345
Re: Copywriting For Absolute Beginners

SA,

I did mention research (in paragraph 11). But only in passing. As I noted, I glossed over a lot. It's just not possible to get granular in a single post.

In a nutshell, research is...
Forum: Beginners Area 12th January 2022, 09:31 PM
Replies: 15
Views: 458
Posted By Johnny12345
Re: Real Noob here but am struggling with conversion from landing page

Nimble,

I'm not entirely sure what the page looks like that you're sending your prospects to. But... the two most common types of pages are squeeze pages (aka, opt-in pages) and sales letters.
...
Forum: Main Internet Marketing Discussion Forum 7th January 2022, 09:45 AM
Replies: 24
Views: 527
Posted By Johnny12345
Re: How can a business get more customer reviews and testimonials?

True. You should NEVER pay for reviews -- NOT EVER.

Why?

First, sites such as Yelp filter out reviews if they even SUSPECT they aren't legitimate. (It can even get the business's listing...
Forum: Main Internet Marketing Discussion Forum 7th January 2022, 08:38 AM
Replies: 24
Views: 527
Posted By Johnny12345
Re: How can a business get more customer reviews and testimonials?

First, give the customer a great experience. This is KEY.

Second, for ONLINE businesses, it's easy. Just send the customer an email (shortly after their purchase) asking for their feedback.

Or,...
Forum: Beginners Area 6th January 2022, 08:58 PM
Replies: 4
Views: 131
Posted By Johnny12345
Re: Launching a Restaurant Delivery Service + On Demand Service Provider and Having Issues

Hi Mustang,

My guess is, if you don't have a previous big success that you can trumpet (like Musk and Bezos, for example), you're probably going to need a working prototype of your system (app &...
Forum: Copywriting 5th January 2022, 10:54 PM
Replies: 29
Views: 8,286
Posted By Johnny12345
Copywriting For Absolute Beginners

I've now been a freelance copywriter for the last 11 years. If you're a brand-new copywriter, I'm going to try to give you a tiny peek at the art and science it involves.

So, here it is... my...
Forum: Main Internet Marketing Discussion Forum 3rd January 2022, 12:02 PM
Replies: 105
Views: 1,879
Posted By Johnny12345
Re: How do you handle failure?

My 3-step system is very simple:

1) I intensely study the topic.

2) I attempt the task... but often fail.

3) I repeat the above process until I don't fail.

John
Forum: Main Internet Marketing Discussion Forum 3rd January 2022, 11:48 AM
Replies: 27
Views: 793
Posted By Johnny12345
Re: Do you design/build a website by yourself, or instead you hire a designer to do the job for you

Personally, I build my own sites. I use mostly HTML, CSS, and PHP to do it. (I think coding is fun.)

One of the great things about HTML sites is that they load REALLY FAST. You can also backup and...
Forum: Beginners Area 28th December 2021, 05:06 PM
Replies: 15
Views: 458
Posted By Johnny12345
Re: Real Noob here but am struggling with conversion from landing page

Hi Nimble,

The problem is your sales copy.

Let me explain...

In a nutshell, there are four (main) parts to a proper sales letter:

1) The headline: It's job is to get the attention of...
Forum: Main Internet Marketing Discussion Forum 20th December 2021, 09:54 AM
Replies: 481
Views: 12,409
Posted By Johnny12345
Re: Making money, 101 to 999...your thoughts?

I managed to pick out two rather brilliant observations from the Princess's post.

However, my Heresynowsy language skills are a bit rusty, so I may have missed some others.

John
Forum: Main Internet Marketing Discussion Forum 18th December 2021, 03:20 PM
Replies: 30
Views: 706
Posted By Johnny12345
Re: Books for Client Attraction For New Web Design Firm?

Trent,

So, you're saying you are doing everything right, but you still have no sales.

That math does not add up.

Remember, I said you have to do all 4 things -- and DO THEM WELL.

But,...
Forum: Main Internet Marketing Discussion Forum 18th December 2021, 01:57 PM
Replies: 30
Views: 706
Posted By Johnny12345
Re: Books for Client Attraction For New Web Design Firm?

Trent,

You're selling websites. The problem is, nobody really wants a website. Just as someone who buys an electric drill doesn't really want a drill -- they want HOLES.

It seems that you're...
Forum: Main Internet Marketing Discussion Forum 30th November 2021, 11:15 AM
Replies: 17
Views: 469
Posted By Johnny12345
Re: Should I drop Social Media Marketing to focus on my SEO?

Opinions on this will vary, of course. However -- in my view -- social media leads can be "low attention span" leads (which can cause a higher bounce rate).

Therefore, I would focus on SEO, but...
Forum: Main Internet Marketing Discussion Forum 30th November 2021, 11:04 AM
Replies: 10
Views: 210
Posted By Johnny12345
Re: Services/Products you can sell over the phone?

That's very interesting.

The thing is, it's unfortunate there are so many scammers in the telemarketing industry. Because those same people could have -- just as easily -- picked a legit product...
Forum: Main Internet Marketing Discussion Forum 29th November 2021, 10:54 AM
Replies: 27
Views: 757
Posted By Johnny12345
Re: Keto Leads Don't Convert

Keto is a popular niche (five minutes on Facebook or YouTube will verify that.)

However, Keto diet pills sound sketchy to me. Keto is mostly about which foods to eat and which to avoid. How do...
Forum: Main Internet Marketing Discussion Forum 29th November 2021, 10:02 AM
Replies: 10
Views: 210
Posted By Johnny12345
Re: Services/Products you can sell over the phone?

Princess,

Okay... I get your point. You can't bore people into buying. Very true.

However, your playfully over-the-top script fails to do the most important thing of all...

It does not...
Forum: eCommerce Sites, Wholesaling & Drop Shipping 29th October 2021, 05:40 PM
Replies: 12
Views: 713
Posted By Johnny12345
Re: Holiday E-Commerce Hot Items To Sell: Toys, Electronics, Video Games

That's because the crypto miners are buying graphics cards like crazy. Consumer level miner PCs often have 4 or 5 graphics cards in them (at around $2,000+ a pop).

John
Forum: Copywriting 24th May 2021, 05:10 PM
Replies: 22
Views: 930
Posted By Johnny12345
Re: Drop Everything And Read This Now

Claude,

Sorry, but I have no idea why those mean people laughed at you when you sat down at the piano. Heck, I'm still trying to figure out why, at 60 miles per hour, the clock is the loudest...
Forum: Main Internet Marketing Discussion Forum 23rd August 2020, 12:04 PM
Replies: 33
Views: 993
Posted By Johnny12345
Re: The 2 most powerful words in advertising -- 2 words that sold millions in a household commodity

I found an excellent explanation of Rinse & Repeat. Here's the link to the article....
Forum: Main Internet Marketing Discussion Forum 19th August 2020, 01:51 PM
Replies: 33
Views: 993
Posted By Johnny12345
Re: The 2 most powerful words in advertising -- 2 words that sold millions in a household commodity

Claude,

You big goofball. Of course, it's not gonna work in a newspaper. It's gotta be used in an "interactive" environment.

So, try this...

When you're in your store selling vacuum...
Forum: Main Internet Marketing Discussion Forum 19th August 2020, 11:55 AM
Replies: 17
Views: 328
Posted By Johnny12345
Re: How to sell tools to car repairmen. Facebook Group, YouTube?

It's not so much a question of WHERE your prospects are online. That's the easy part. You can target them with paid ads (or even with free methods).

The CRITICAL part is your sales message (that...
Forum: Main Internet Marketing Discussion Forum 19th August 2020, 11:22 AM
Replies: 33
Views: 993
Posted By Johnny12345
Re: The 2 most powerful words in advertising -- 2 words that sold millions in a household commodity

"Rinse and repeat" are the two most powerful words in advertising?

I disagree. I'm going to go with "Click Here."

John
Forum: Search Engine Optimization 18th August 2020, 09:15 AM
Replies: 6
Views: 350
Posted By Johnny12345
Re: Registered new domain – discovered heaps of old spam backlinks!

As you suspect, your domain was probably owned before.

Years ago, I bought a domain only to discover that it had been blacklisted. That created chaos because I only discovered it after my product...
Forum: Main Internet Marketing Discussion Forum 11th January 2020, 07:17 PM
Replies: 40
Views: 912
Posted By Johnny12345
Re: Marketing, finding clients......ASSISTANCE PLEASE!!! Thank you

Wait... THAT was your email message? No wonder they didn't respond. You didn't give them enough information to decide if they were interested.

Seriously, you're going to need better sales copy...
Forum: Copywriting 8th January 2020, 02:53 PM
Replies: 27
Views: 757
Posted By Johnny12345
Re: In the vein of "I wish I knew then, what I know NOW..."

Gordon, I know you're a hotsheet expert. So, explain this to me. How did the hotsheet seller get paying customers if he didn't do any promotion?

John
Forum: Copywriting 7th January 2020, 01:33 PM
Replies: 27
Views: 757
Posted By Johnny12345
Re: In the vein of "I wish I knew then, what I know NOW..."

If I had to choose one copywriter as my all-time favorite, it would be Joe Karbo. He's the one who got me hooked on copywriting.

John
Forum: Off Topic Forum 24th November 2019, 07:54 AM
Replies: 42
Views: 913
Posted By Johnny12345
Re: Tesla announces Cybertruck

In the grand scheme of things, that swing will be meaningless.

When the new truck is ACTUALLY revealed, the stock will rebound in a major way... and the investors will all talk about what a genius...
Forum: Off Topic Forum 22nd November 2019, 08:08 PM
Replies: 42
Views: 913
Posted By Johnny12345
Re: Tesla announces Cybertruck

I find it amazing that so few people have figured out this is a public relations ploy.

(From the articles I saw, perhaps only roughly 1 in 30 or 40 people realize that a brilliant joke was played...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st November 2019, 10:28 AM
Replies: 40
Views: 708
Posted By Johnny12345
Re: Can PPC be fruitful for a service based IT company?

I'm a little late to the game (since the original post is from May), but here's a 3-step plan...

1) Do you have compelling SALES COPY? If you send prospects to a page that lacks the benefits and...
Forum: Main Internet Marketing Discussion Forum 16th November 2019, 03:17 PM
Replies: 30
Views: 492
Posted By Johnny12345
Re: More Businesses Should Start Using Live Chat

First of all, Max, what are you doing here in "general population"? You know you're not allowed out of the Copywriting section. ;)

I wasn't talking about how bots ARE being used. I was talking...
Forum: Beginners Area 22nd April 2019, 11:56 PM
Replies: 14
Views: 386
Posted By Johnny12345
Re: Before you sell an information product, READ THIS...

My example was a simplified one -- I omitted several variables. However, in that example, the LOSS would be $48.70 (I rounded it to $49).

Opinions will vary, but I don't find the break-even point...
Forum: Beginners Area 22nd April 2019, 08:32 AM
Replies: 14
Views: 386
Posted By Johnny12345
Re: Before you sell an information product, READ THIS...

What's really interesting is that making relatively small changes can often turn a losing product into a winner.

However, if you don't know your numbers, you may be inclined to give up. But, with...
Forum: Beginners Area 21st April 2019, 03:54 PM
Replies: 14
Views: 386
Posted By Johnny12345
Before you sell an information product

As a copywriter, there's a very common problem I come across. And that is... marketers NOT knowing their numbers.

For example, if...

1) Your product sells for: $27

2) Your sales conversion...
Forum: Main Internet Marketing Discussion Forum 27th March 2019, 10:56 AM
Replies: 128
Views: 3,821
Posted By Johnny12345
Re: Is it possible to sell anything?

Yes, you can. If you're a skilled copywriter and understand that products are primarily sold based on emotion -- not logic. And also if your simple/useless product has a good story behind it -- or a...
Forum: Programming 26th March 2019, 06:23 PM
Replies: 5
Views: 156
Posted By Johnny12345
Re: Anyone using Visual Basic?

I love Visual Basic (although, it's now known as "Visual Basic Dot Net"). I started using it decades ago. I use it for desktop applications and PHP for the web.

It's not as popular as it used to...
Forum: Programming 25th March 2019, 05:32 PM
Replies: 5
Views: 201
Posted By Johnny12345
Re: Version from PHP 5.6 to PHP 7.1

I think a lot of people follow the "if it ain't broken, don't fix it" rule.

I use PHP 5.6 for my tracking scripts. It works fine. Therefore, I see no immediate need to go through the work of...
Forum: Main Internet Marketing Discussion Forum 25th March 2019, 05:05 PM
Replies: 6
Views: 164
Posted By Johnny12345
Re: Crafting my offer / package - HELP

I would suggest that you simplify your approach. The thing is, you seem to have run into a roadblock... and your solution is to ADD complexity to the mix. In my view, you should do just the opposite....
Forum: Beginners Area 25th March 2019, 03:43 PM
Replies: 4
Views: 185
Posted By Johnny12345
Re: how to find clients

First of all, you didn't say what type of freelance service you're trying to offer. That makes a difference.

In addition, you didn't mention which platform (or platforms) you are trying to break...
Forum: Main Internet Marketing Discussion Forum 9th February 2019, 12:43 PM
Replies: 34
Views: 661
Posted By Johnny12345
Re: Unable to generate traffic in my blogging website

Follow these 2 simple steps:

1) Make sure your blog has high quality content. People aren't going to read generic, two-cent-per-word, filler content. It must provide value.

2) Go to YouTube and...
Forum: Main Internet Marketing Discussion Forum 9th February 2019, 12:34 PM
Replies: 42
Views: 607
Posted By Johnny12345
Re: Multiple Sources of traffic produce no sales- HELP

First of all, it's harder to point out the problems with your site without seeing it, but I'll attempt to do it anyway (because the problems are almost always the same)...


1) You say, "You know...
Forum: Main Internet Marketing Discussion Forum 9th February 2019, 11:57 AM
Replies: 13
Views: 327
Posted By Johnny12345
Re: How many niche sites do you run at a time?

It depends...

If you're trying to produce content for blogs by yourself, then the number will be VERY limited.

However, if you outsource the content creation and focus just on posting the...
Forum: Copywriting 24th November 2018, 01:25 PM
Replies: 29
Views: 719
Posted By Johnny12345
Re: How to write copy for skin care products?

Then someone (perhaps a competitor) complains about your magic potion and the FDA shows up at your door with guns drawn... and the FTC is right behind them with a lawsuit summons.

And, all of a...
Forum: Copywriting 11th November 2018, 12:04 AM
Replies: 51
Views: 918
Posted By Johnny12345
Re: Advertising determines almost everything in our society

Ewen,

Your post reminded me of the late Corey Rudl. He was, as I'm sure you'll recall, one of the early internet millionaires.

Most marketers create products and then try to sell them. But...
Forum: Main Internet Marketing Discussion Forum 24th October 2018, 11:02 AM
Replies: 81
Views: 1,274
Posted By Johnny12345
Re: What's in your opinion make user trust the website?

I might be wrong. Check with OptedIn -- maybe Bob Dylan said it.

John
Forum: Main Internet Marketing Discussion Forum 23rd October 2018, 09:18 PM
Replies: 112
Views: 4,487
Posted By Johnny12345
Re: Is there an alternative to ClickFunnels by now?

I use a crazy new technology called HTML (with a little CSS and PHP thrown in for good measure).

John
Forum: Main Internet Marketing Discussion Forum 14th June 2018, 10:53 AM
Replies: 82
Views: 1,530
Posted By Johnny12345
Re: If you could offer a first-time entrepreneur only one piece of advice, what would it be?

The best advice I could give a beginning entrepreneur (or internet marketer) would be to learn the fundamentals of marketing.

To make money you need to sell something. That might be your own...
Forum: Beginners Area 23rd May 2018, 09:09 AM
Replies: 22
Views: 435
Posted By Johnny12345
Re: Mentor Wanted Please?

Gary,

Frankly, very few people know how to do EVERYTHING themselves. So, if there is a technical task you don't know how to do, the solution is simple... OUTSOURCE IT.

There are people in the...
Forum: Main Internet Marketing Discussion Forum 23rd May 2018, 08:10 AM
Replies: 19
Views: 574
Posted By Johnny12345
Re: Sales Letter - no longer asking opt in

No. This is not what I have observed.

For the most part, marketers still try to collect the email address of potential prospects. Why? Because email is still the most powerful marketing tool...
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