Forum: Copywriting 
8th January 2017, 03:49 AM
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Replies: 20
Views: 653  Re: What is a "true" benefit?
As Alex said, what you're talking about here are more accurately described as "strong" and "weak" benefits. Calling weak benefits "fake" is a bit overboard; they aren't of ZERO value, they just don't...
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Forum: Copywriting
8th January 2017, 03:19 AM
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Replies: 101
Views: 3,787 Re: Is the Age of Copywriters Over?
The most basic copywriting tasks--renew subscription emails, really short PPC ads, taglines--can probably be automated with AI based on current technology.
Long form stuff, or anything...
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Forum: Copywriting
25th August 2016, 01:37 PM
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Replies: 32
Views: 529 Re: Do You Have a Copywriting USP?
I do a lot of work with tech clients, startups, IT consultants etc.
I position myself as a "fully-geeked out" copywriter who is actually nerd enough to understand their needs.
I know, it sounds...
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Forum: Copywriting
25th August 2016, 01:34 PM
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Replies: 43
Views: 1,484 |
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Forum: Main Internet Marketing Discussion Forum
17th May 2016, 02:16 PM
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Replies: 4
Views: 362 Internet Marketing For Real Estate Agents.
Howdy!
I have a friend who is a real estate agent, and I'm trying to sell him on the idea of using more internet marketing to promote himself.
I've noticed over the years that real estate...
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Forum: Copywriting
4th February 2016, 11:57 AM
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Replies: 33
Views: 1,820 |
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Forum: Copywriting
21st January 2016, 03:28 PM
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Replies: 9
Views: 1,658 Why I LOVE Neil Patel's Blogs
As most of you probably know, Neil Patel is an internet marketer who is very active on LinkedIn and has worked with some MASSIVE startups like Gawker, etc.
For some reason I've always found Neil's...
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Forum: Main Internet Marketing Discussion Forum
20th January 2016, 03:03 PM
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Replies: 14
Views: 501 |
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Forum: Copywriting
16th October 2015, 04:00 PM
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Replies: 21
Views: 1,163 Re: Help improve my postcard copy
1. Is this a cold or warm sale? That headline is a little too ambiguous for a cold sale. What's my "old kitchen"? What's a "Meister"?
2. There are a few pieces on this postcard that look like...
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Forum: Copywriting
16th October 2015, 03:32 PM
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Replies: 14
Views: 1,163 |
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Forum: Copywriting
15th October 2015, 05:10 PM
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Replies: 44
Views: 1,814 |
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Forum: Copywriting
12th October 2015, 05:37 PM
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Replies: 15
Views: 898 Re: Right topic for blog
You want to look at basically 2 things:
1) What you're motivated to write about.
2) What has some kind of market for it.
These are both equally important. If you don't personally care about...
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Forum: Copywriting
23rd June 2015, 05:33 PM
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Replies: 6
Views: 1,018 Headlines That Just State The Product
Was wondering what y'all copy warriors think about headlines that simply state the name or type of product.
The way this is done on sales pages I've seen is to structure a headline with three...
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Forum: Mind Warriors
7th April 2015, 10:50 AM
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Replies: 77
Views: 5,666 |
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Forum: Copywriting
7th April 2015, 10:33 AM
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Replies: 6
Views: 1,271 Re: My Top 2 Tips For New Freelance Writers...
This is important even when you have a thriving practice going. I often find that when I get swamped with work I usually end up going through a slow period afterward, because when I was busy with...
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Forum: Copywriting
29th March 2015, 10:26 AM
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Replies: 21
Views: 1,847 Re: My First Sales Letter - Does it Pass?
If this really is your first sales letter, it's probably the best 'first effort' I've ever seen. There are a few flaws with it, but it's quite good for someone's first attempt at a letter.
I agree...
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Forum: Copywriting
12th March 2015, 08:17 AM
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Replies: 37
Views: 8,122 |
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Forum: Main Internet Marketing Discussion Forum
16th February 2015, 10:30 AM
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Replies: 19
Views: 569 |
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Forum: Copywriting
30th January 2015, 11:27 AM
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Replies: 6
Views: 1,271 Re: Becoming an ad agency copywriter
I've never done the agency thing but I'd definitely like to.
One thing I like about agencies is that they work with more prestigious clients than IM copywriters do. How cool would it be to write...
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Forum: Copywriting
19th January 2015, 08:13 PM
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Replies: 18
Views: 1,887 Re: Can you pro's critique my sales letter?
1) The headline isn't clear. What does "bring you new business" mean? Does it mean actual closed sales? Does it mean warm leads, or perhaps even cold leads?
2) The offer is a bit hard to believe....
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Forum: Copywriting
18th January 2015, 06:53 PM
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Replies: 14
Views: 3,257 |
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Forum: Main Internet Marketing Discussion Forum
12th January 2015, 04:58 PM
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Replies: 6
Views: 428 |
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Forum: Copywriting
12th January 2015, 04:33 PM
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Replies: 6
Views: 1,407 Re: Question about JV/royalty stuff
It's funny you should mention it because I'm trying to figure out if I should go ahead with one of these offers now.
It's really hard to say, honestly.
Like Mark said above, it comes down to...
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Forum: Copywriting
26th October 2014, 10:31 AM
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Replies: 17
Views: 1,983 |
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Forum: Copywriting
26th October 2014, 07:26 AM
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Replies: 29
Views: 2,682 |
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Forum: Copywriting
15th September 2014, 09:02 AM
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Replies: 6
Views: 803 Re: Copywriter or Copywriter Plus?
95% of what I do is copywriting.
I also do video editing and powerpoint presentations for VSLs.
And I VERY occasionally do web design. I don't advertise this service at all, but occasionally...
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Forum: Copywriting
11th September 2014, 04:34 PM
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Replies: 16
Views: 1,033 Re: Show ... Don't Tell? How Do You Do It?
I think this generally means demonstrations, like what Ogilvy did in his ads.
Remember those dishwasher fluid ads from back in the day where they would show one brand versus "the leading...
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Forum: Copywriting
8th September 2014, 10:02 AM
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Replies: 19
Views: 1,005 |
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Forum: Copywriting
1st September 2014, 10:12 PM
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Replies: 27
Views: 1,617 |
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Forum: Copywriting
1st September 2014, 09:29 PM
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Replies: 19
Views: 3,137 Re: Copywriting as a career
There's like a million bajillion ways. You could get a job at an ad agency. You could sign up for a site like Elance or Odesk. You could cold call. There's no one size fits all package.
Ad...
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Forum: Copywriting
15th August 2014, 10:29 AM
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Replies: 13
Views: 1,456 Re: Selling a Philosophical Work? Any ideas?
Are you trying to sell a philosophical product (like a book) or are you trying to "sell" an idea?
I'm not quite sure which it is from your OP.
If you want to know about how to market...
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Forum: Copywriting
14th August 2014, 11:55 AM
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Replies: 27
Views: 2,370 |
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Forum: Copywriting
14th August 2014, 11:36 AM
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Replies: 27
Views: 2,370 |
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Forum: Copywriting
14th August 2014, 09:56 AM
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Replies: 27
Views: 2,370 |
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Forum: Copywriting
13th August 2014, 01:12 PM
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Replies: 36
Views: 1,520 |
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Forum: Copywriting
12th August 2014, 01:07 AM
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Replies: 43
Views: 1,608 |
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Forum: Copywriting
12th August 2014, 01:05 AM
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Replies: 52
Views: 2,350 Re: Robin Williams: DEAD
Hmmm one of my close friends is something of a local celebrity, maybe I can adapt this strategy as a local marketer when he kicks the bucket.
He's a little young though... Anyone here know how to...
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Forum: Main Internet Marketing Discussion Forum
12th August 2014, 12:35 AM
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Replies: 50
Views: 1,207 Re: is blogging dead ??
People make money blogging, but they're mostly individuals who are super passionate about a subject and dedicate their entire life to it.
If you try to use blogging as some deliberate plan to get...
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Forum: Main Internet Marketing Discussion Forum
11th August 2014, 12:08 PM
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Replies: 21
Views: 713 Re: What is Ubuntu?
Ubuntu is a free operating system that is based on Linux.
Linux is an operating system "kernel," meaning, the basic foundation of an operating system that allocates system resources and other...
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Forum: Main Internet Marketing Discussion Forum
11th August 2014, 10:37 AM
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Replies: 16
Views: 673 Re: How to Find Top Contributors on Forums
Step 1: Read the forum.
Step 2: Notice which posters have the highest postcount and the most thanks, upvotes, likes, "karma" or whatever other system the site uses to measure reputation.
Step...
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Forum: Copywriting
9th August 2014, 06:15 AM
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Replies: 6
Views: 1,140 Re: Scientific Advertising - Claude C. Hopkins
"Nobody should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life."
- David Ogilvy, on Scientific Advertising.
Yeah,...
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Forum: Copywriting
4th August 2014, 04:06 AM
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Replies: 46
Views: 1,460 Re: Critique Requested (thank you in advance)
Not a fan to be honest. Main criticisms:
1. Headline is lame. What's the secret? Is it the secret of soft skin? Secret of gorgeous eyes? Secret of just all-around beauty? There's no benefit...
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Forum: Copywriting
28th July 2014, 09:00 AM
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Replies: 24
Views: 1,429 |
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Forum: Copywriting
10th June 2014, 01:50 PM
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Replies: 2
Views: 658 Re: The Presentation Genius of Steves Jobs
Here are my three takeaway points from watching basically all of Steve Jobs' presentations.
1. Enthusiasm is contagious. If you care about what you're talking about it's pretty hard not to sell....
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Forum: Copywriting
27th May 2014, 05:37 PM
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Replies: 16
Views: 2,047 Re: Where can i get $500+ copywriting clients
I'm not crazy about Warriors For Hire...
... Or at least, I'm not crazy about using it on its own.
If you just create a WFH thread and bump it over and over again, you're going to attract...
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Forum: Copywriting
22nd April 2014, 03:00 PM
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Replies: 12
Views: 1,082 |
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Forum: Copywriting
21st April 2014, 04:00 PM
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Replies: 15
Views: 1,126 Re: Do You Want To Be The Best... Or Not?
This is just one more reason why playing the "cheap sales letter" game isn't worth it in the long run.
A lot of copywriters think "well if I just charge what I see people asking on Warriors For...
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Forum: Copywriting
14th April 2014, 01:31 PM
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Replies: 12
Views: 863 Re: Do you quote your rates on your site?
No.
Most "good clients" (the ones who understand what a copywriter does and how it can improve their business) know that you need to understand the scope of a project before you quote an exact...
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Forum: Main Internet Marketing Discussion Forum
8th April 2014, 12:25 PM
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Replies: 37
Views: 958 |
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Forum: Copywriting
13th March 2014, 01:17 PM
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Replies: 25
Views: 1,598 |
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Forum: Copywriting
5th March 2014, 10:28 PM
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Replies: 25
Views: 1,128 |
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Forum: Copywriting
5th March 2014, 07:40 AM
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Replies: 10
Views: 696 Re: Do You Ever Get Jealous?
I sometimes sort of envy people who can make a living off advertising writing their own blogs (they're few and far between).
I'd like to do that but I just can't come up with ideas for articles on...
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Forum: Copywriting
14th November 2013, 07:32 AM
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Replies: 10
Views: 696 Re: What to look for in a GOOD Copywriter?
SPLIT TEST RESULTS.
LOTS OF THEM.
I could go on a long rant about what makes a good writer and how to identify quality writing. It's true that some writers are new to the game and may be good...
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Forum: Copywriting
20th October 2013, 11:40 PM
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Replies: 11
Views: 1,212 Re: Getting rich by licensing products
This isn't something I've ever tried before, specifically.
But, just as a general strategy, one of the best things you can do is try to find "undervalued" assets and sell them for a profit. This...
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Forum: Copywriting
20th October 2013, 11:14 PM
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Replies: 16
Views: 688 Re: Feedback on a sales page?
I actually disagree somewhat with most of the comments that have been posted in this thread so far.
I think your basic approach is pretty good. In particular, like.
1. The fact that you open...
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Forum: Main Internet Marketing Discussion Forum
15th October 2013, 03:42 PM
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Replies: 141
Views: 6,328 |