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Forum: Offline Marketing 10th September 2013, 10:29 PM
Replies: 7
Views: 569
Posted By staceythewriter
Re: My business lack differentiation

Try to think of something that is really important to your customers, but which your competitors are not saying in their marketing messaging and promo collateral.

For example: My daycare center...
Forum: Copywriting 24th August 2013, 02:43 PM
Replies: 10
Views: 738
Posted By staceythewriter
Re: Looking for feedback on autism site

(1) It appears to be a for-profit site (e.g., ".com"), but you are asking for donations. As a copywriter who works with nonprofits, I associate donor acquisition with ".org" or ".edu."

(2) Your...
Forum: Offline Marketing 18th August 2013, 10:02 AM
Replies: 7
Views: 659
Posted By staceythewriter
Re: Luxury / High Net Worth social media type sites

Hey MJB Media:

This may be a decent place to start:
MediaPost Publications Engage:Affluent (http://www.mediapost.com/publications/engageaffluent/#axzz2cKvjsfW1)
Forum: Copywriting 13th June 2013, 01:16 PM
Replies: 10
Views: 813
Posted By staceythewriter
Re: Top copywriting controversies

The debate I love are the variations of: Do we need to make the distinction between digital copywriters and traditional copywriters? This topic gets a lot of traction in the linkedin writers' groups...
Forum: Copywriting 23rd May 2013, 09:00 PM
Replies: 13
Views: 1,144
Posted By staceythewriter
Re: How to Market Copywriting Services

As to marketing your services, join one or two networking groups and attend regularly. You need to build trust so that people will want to recommend you to their contacts. I built that trust by...
Forum: Copywriting 23rd February 2013, 11:33 PM
Replies: 5
Views: 1,216
Posted By staceythewriter
Re: 265 up to date freelance copywriting jobs

That's pretty cool, Mark and Joe. Thank you both!
Forum: Copywriting 17th February 2013, 05:32 PM
Replies: 26
Views: 1,217
Posted By staceythewriter
Re: How do you guys store thoughts and ideas?

I have a "brainstorm," "scrap" and "notebook" section in the memo area of my Blackberry.

Voice notes are great too, when you can't stop to write. You can always transcribe the voice notes...
Forum: Copywriting 17th February 2013, 04:12 PM
Replies: 35
Views: 1,619
Posted By staceythewriter
Re: Would YOU do this if someone didn't pay...?

What Frank Jonen fails to appreciate is that he has now created open-season on his company's reputation and standing in the business community. And to make matters worse, he now has to fight two...
Forum: Main Internet Marketing Discussion Forum 17th February 2013, 04:00 PM
Replies: 74
Views: 2,125
Posted By staceythewriter
Re: So you're mad at a client who didn't pay promptly..

Having worked in the legal arena for over 20 years, I can tell you almost invariably that each party is telling an edited version of the story and is omitting pertinent information that weakens his...
Forum: Copywriting 6th February 2013, 11:59 AM
Replies: 8
Views: 993
Posted By staceythewriter
Re: I'll See You Guys Around, I'm Outa Here!

I was about to say, hmmmm, I'm seeing a pattern in the copywriting room with folks saying "Good-bye." Glad you're sticking around, Bruce. You are, aren't you?
Forum: Copywriting 27th January 2013, 05:49 PM
Replies: 29
Views: 2,092
Posted By staceythewriter
Re: How to come up with your "pen-name"?

There are probably three Americans in the whole world who can pronounce this American child’s name - her mom, her director and Oprah. But, come February 24th, Quvenzhané Wallis, the youngest Oscar...
Forum: Copywriting 18th December 2012, 10:22 AM
Replies: 14
Views: 1,367
Posted By staceythewriter
Re: A *ucking Nude Copywriter! - Male Positioning

That is freakin' funny and the copy is awesome.
Forum: Copywriting 17th December 2012, 06:12 PM
Replies: 14
Views: 1,092
Posted By staceythewriter
Re: Finding Quick Copywriting Work - Moving On

And as to those clients who aren't looking for the cheapest writer, often they are the ones who have things in their ads like "need native English speakers" or "American English." This is not to say...
Forum: Copywriting 10th December 2012, 10:17 PM
Replies: 20
Views: 2,155
Posted By staceythewriter
Re: How do I get my hands on controls

I second what LauraKryza said - Check out Carline Anglade-Cole's swipe file.
Forum: Copywriting 30th November 2012, 06:17 PM
Replies: 109
Views: 6,432
Posted By staceythewriter
Re: Top 10 list of overused words for 2012

Integrated, synergy, ROI, organic, literally and thought leadership. Ugh!
Forum: Copywriting 26th November 2012, 10:49 PM
Replies: 17
Views: 1,383
Posted By staceythewriter
Re: What skills should a copywriter have?

And just to add to what Mike Humphreys said, marketing has to be done regularly. Many freelance copywriters make the mistake of waiting until business ebbs to market their services. Marketing should...
Forum: Copywriting 20th November 2012, 08:30 PM
Replies: 7
Views: 584
Posted By staceythewriter
Re: Any more clients like this?

You may want to check out Self Improvement from SelfGrowth.com (http://www.selfgrowth.com/)
Forum: Copywriting 31st October 2012, 08:50 AM
Replies: 5
Views: 1,042
Posted By staceythewriter
Re: Copywriter definition by an Advertising School in NYC. Agree/Disagree?

Back from the dead? Really?

I would be reluctant to take a course where they profess to be knowledgeable about the copywriting field, but don't realize the field never died and that copywriters...
Forum: Copywriting 29th October 2012, 09:42 PM
Replies: 25
Views: 1,124
Posted By staceythewriter
Re: Does anyone here actually enjoy writing copy?

". . . Those hours of frustration can get pretty...well, frustrating....But the payoff is worth it." Ditto!
Forum: Copywriting 29th October 2012, 09:29 PM
Replies: 4
Views: 471
Posted By staceythewriter
Re: How to make the transition?

1. Start by reading about the basics of writing copy (see this list http://www.warriorforum.com/copywriting-forum/52476-top-copywriting-books-ever.html.

2. Then practice writing copy and...
Forum: Copywriting 22nd October 2012, 02:05 PM
Replies: 15
Views: 824
Posted By staceythewriter
Re: When's the best time to send your email?

I have the same reasoning as commenter Conrad Stuart when it comes to Tweeting: "I send almost all emails . . . when most people on the West coast, East coast, UK and AU are all . . . awake or about...
Forum: Copywriting 22nd October 2012, 09:55 AM
Replies: 15
Views: 2,321
Posted By staceythewriter
Re: Copywriting for Beginners!

BJJ2121:


You may want to visit AWAI's web copywriting division as well: http://www.awaionline.com/web/ (http://www.awaionline.com/web/)


Good luck!
Forum: Copywriting 10th October 2012, 08:26 PM
Replies: 16
Views: 1,528
Posted By staceythewriter
Re: The Best Active Copywriting Blogs?

In my travels today, I stumbled upon a few others. Some are more along the lines of marketing, but have lots of great copywriting tips as well:
http://www.perrymarshall.com/...
Forum: Copywriting 9th October 2012, 08:09 PM
Replies: 16
Views: 1,528
Posted By staceythewriter
Re: The Best Active Copywriting Blogs?

Men with Pens (http://menwithpens.ca/) and webinknow (http://www.webinknow.com).
Forum: Copywriting 2nd October 2012, 10:14 AM
Replies: 8
Views: 899
Posted By staceythewriter
Re: Copywriters...

I just sent my son the link to this site. Pretty freakin' cool site. Love it. Thanks, Mark.
Forum: Copywriting 1st October 2012, 08:54 PM
Replies: 14
Views: 1,131
Posted By staceythewriter
Re: A Message from David Ogilvy...

"A good advertisement is one which sells the product without drawing attention to itself." David Ogilvy
Forum: Copywriting 26th September 2012, 07:34 PM
Replies: 7
Views: 686
Posted By staceythewriter
Re: If Your Website Just Isn't Getting The Response

Offline stuff still works. My client turned her business completely around with a brochure I crafted that she simply handed out to folks in her niche on the street. And, yes, it basically and very...
Forum: Copywriting 26th September 2012, 07:24 PM
Replies: 19
Views: 1,192
Posted By staceythewriter
Re: Writers - I need your opinion for a major freelance writing website

It's a great idea. You have to come back and let us know when you're up and running. I'm also curious as to how you plan to market it.

Good luck!

Stacey...
Forum: Copywriting 17th September 2012, 06:19 PM
Replies: 4
Views: 751
Posted By staceythewriter
Re: Well Known Copywriter Hacked?

Whoah! Thanks for the info. Hackers really need lives!
Forum: Copywriting 11th September 2012, 04:11 PM
Replies: 43
Views: 2,981
Posted By staceythewriter
Re: Who's your biggest copywriting influence?

Bob Bly and Steve Slaunwhite.
Forum: Copywriting 11th September 2012, 11:28 AM
Replies: 13
Views: 2,750
Posted By staceythewriter
Re: Please critique my marketing piece for my cleaning biz. Thanks!

The piece really needs to be more conversational. You also want to put yourself in your prospect's shoes, and ask "Would I read or want to hear all of this?"

Get them excited with a headline that...
Forum: Copywriting 10th September 2012, 08:11 PM
Replies: 34
Views: 1,834
Posted By staceythewriter
Re: A Dirty copywriting secret

Thanks for sharing that tip, Masterpaintingnow.
Forum: Copywriting 3rd September 2012, 08:38 PM
Replies: 3
Views: 585
Posted By staceythewriter
Re: Need copywriter for an 50+ ebook.

I used a native English-speaking writer (for a 50-page ebook) who I found on elance. I was very satisfied with her work product. Go to elance.com and look for "Valerie M." of "Words You Want." She...
Forum: Copywriting 10th August 2012, 09:07 PM
Replies: 10
Views: 910
Posted By staceythewriter
Re: Need some advice on writing an effective copy for radio advertising??

Just a tidbit: With radio ad copy, time is extremely important. Read it to yourself at various speeds to make sure it flows well AND comes within the time limit you are given, leaving a couple of...
Forum: Copywriting 10th August 2012, 08:33 PM
Replies: 11
Views: 1,103
Posted By staceythewriter
Re: I Need a rewrite for My Original Ebook. Any recomendations?

I hired someone from elance.com and she did a pretty good job for me. I will pm you her info.

Stacey
Forum: Copywriting 6th August 2012, 09:53 PM
Replies: 10
Views: 809
Posted By staceythewriter
Re: How much time do you'll take writing an email to your subscribers?

[. . .what should I keep in mind to ensure that my subscribers are actually ones who'd buy from me and not just ones who'd just keep reading forever and thats it?]

-Have regularly scheduled...
Forum: Copywriting 6th August 2012, 09:40 PM
Replies: 8
Views: 673
Posted By staceythewriter
Re: How do you inject personality into a topic you know very little about?

Get inside the head of the topic’s target audience and walk around. By the time you’re done traipsing around their world, you’ll develop passion for the subject; it’s infectious. Go where they hang...
Forum: Copywriting 3rd August 2012, 10:28 PM
Replies: 10
Views: 1,704
Posted By staceythewriter
Re: 8 Habits of Conversion-Focused Copywriters

Great article. Just saved to my faves.

Thanks!
Forum: Copywriting 3rd August 2012, 08:45 PM
Replies: 18
Views: 803
Posted By staceythewriter
Re: Copywriters, keep your clients happy

I agree. When you treat them well, even after not using your services for a long time, when they finally do need a copywriter again, it's you that they think of.
Forum: Copywriting 21st July 2012, 09:49 PM
Replies: 18
Views: 2,019
Posted By staceythewriter
Re: How do you attract prospects to take you up as a copywriter?

You're doing everything you should be doing. I ran through your list to see if there was something additional I could suggest, and there really isn't. Just do your very best just as if they were...
Forum: Copywriting 17th July 2012, 09:07 PM
Replies: 3
Views: 790
Posted By staceythewriter
Re: Keep Your Eyes Peeled

Yes, part of a copywriter's marketing efforts should always include keeping abreast of what's going on in their clients' industries and making suggestions like you did. Bravo to you! Few copywriters...
Forum: Copywriting 4th July 2012, 08:35 PM
Replies: 7
Views: 1,183
Posted By staceythewriter
Re: Who checks your copy?

And if you don't have time to leave it for a day or two, simply stop; put it down; find something totally unrelated to do (exercise, go to a movie, do your laundry, gab on the phone, socialize on FB,...
Forum: Copywriting 24th June 2012, 07:03 PM
Replies: 11
Views: 2,239
Posted By staceythewriter
Re: How Effectively Can You Put Yourself in Your Customer or Client’s Shoes?

Arfasaira, that's a good point. Just because you are a member of the group for which you are crafting copy does not mean you don't have to research the group. I just did a branding project that...
Forum: Copywriting 24th June 2012, 05:56 PM
Replies: 17
Views: 3,017
Posted By staceythewriter
Re: What are copywriting rates in Uk ?

I am not certain, but I recently had a guest post something on my blog, and he is a supporter of Yellowcatrecruitment.co.uk (http://www.yellowcatrecruitment.co.uk/) which may be able to shed some...
Forum: Copywriting 24th June 2012, 05:51 PM
Replies: 11
Views: 2,239
Posted By staceythewriter
Re: How Effectively Can You Put Yourself in Your Customer or Client’s Shoes?

Being a copywriter is like being a forensic profiler. You have to know what makes your target prospect tick; what keeps them up at night; what's that one element that would make the stoic consumer...
Forum: Copywriting 12th June 2012, 08:33 PM
Replies: 14
Views: 3,357
Posted By staceythewriter
Re: Help Me Understand the Copywriting Biz: From Zero to Money

Hey Tim:

You received a lot of useful responses up there. I re-learned some stuff just reading many of them. But, I just wanted say, as to learning how to sell, don't take the term "sell" so...
Forum: Copywriting 2nd June 2012, 10:57 PM
Replies: 25
Views: 1,811
Posted By staceythewriter
Re: How do YOU stay motivated to write this much copy

Yes, Sabinavarga. My sentiments exactly.
Forum: Copywriting 2nd June 2012, 10:50 PM
Replies: 6
Views: 660
Posted By staceythewriter
Re: Any copywriters here chamber-of-commerce members?

I was a member of my local chamber of commerce and did get business as a result. However, the sub-group that I was a part of met every week or every other week for the purpose of helping each other...
Forum: Copywriting 31st May 2012, 09:54 PM
Replies: 9
Views: 838
Posted By staceythewriter
Re: Beginner copywriter

Go to amazon.com, type a related keyword in the search box and scroll through the titles of books. Then do the same thing with another related keyword. You can also type the name of a magazine...
Forum: Copywriting 31st May 2012, 09:42 PM
Replies: 25
Views: 1,306
Posted By staceythewriter
Re: Where copywriters compete and hope they get paid...

It sounds like an enormous waste of time. I guess for someone starting out, it might an okay idea, but not if you've got, well like, I don't know . . . rent.
Forum: Copywriting 19th May 2012, 12:08 AM
Replies: 10
Views: 944
Posted By staceythewriter
Re: Good Copywriting Resources

The Idea Writers: Copywriting in a New Media and Marketing Era, by Teressa Iezzi
Forum: Copywriting 12th April 2012, 07:39 PM
Replies: 8
Views: 721
Posted By staceythewriter
Re: What do you guys think of these headlines/graphics?

The copy is good on the first one.
The second one is not easy on the eyes.
Forum: Copywriting 29th March 2012, 08:52 PM
Replies: 12
Views: 806
Posted By staceythewriter
Re: Consider this a shout-out

I too lurked for awhile before signing up, but I am glad I did. Welcome. This forum has lots of great, valuable posts.
Forum: Copywriting 29th March 2012, 08:49 PM
Replies: 22
Views: 1,180
Posted By staceythewriter
Re: Why Are You a Copywriter?

I love being the reason that someone's business improved. I also love being the person who wrote that thing that helped that person, who didn't even know she needed what my copy told her she needed,...
Forum: Copywriting 29th March 2012, 08:35 PM
Replies: 4
Views: 876
Posted By staceythewriter
Re: Finger on the Pulse of the Market

Like alfid, I simply focus on what I really know, which leaves me six or seven markets, which include: parents/mom market, legal market, socially-conscious markets, women's market, African-American...
Forum: Copywriting 29th March 2012, 08:26 PM
Replies: 8
Views: 922
Posted By staceythewriter
Re: Employed as in-house copywriter, want to go freelance/work from home!

I have a free report that helps with this very issue on my site: staceythewriter.com entitled: "Everything You Need to Know to Start a Freelance Copywriting Business Immediately"
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