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Search: Posts Made By: The Pines
Forum: Offline Marketing 30th March 2023, 10:45 AM
Replies: 7
Views: 583
Posted By Kay King
Re: Where to find brokers / introducers?

Have you considered having an office or representative in the US? You are selling financial 'instruments' - an area often regulated by law. Is this a consideration?



Could be wrong -but I...
Forum: Offline Marketing 30th March 2023, 09:05 AM
Replies: 7
Views: 583
Posted By DABK
Re: Where to find brokers / introducers?

Linkedin is a good place. Events financial advisors and estate attorneys and accountants go to is another way.
Forum: Copywriting 8th October 2015, 01:43 AM
Replies: 42
Views: 2,746
Posted By Princess Balestra
Re: 30k USD mentor program - worth the money?

Here's where I make myself super unpopular.

First off, I figured Alex & The Guy ain't lightweights from stuff they wrote here & elsewhere.

So when I hear things like



and
Forum: Copywriting 12th September 2015, 11:31 AM
Replies: 8
Views: 1,238
Posted By RickDuris
Forum: Copywriting 9th September 2015, 06:19 AM
Replies: 7
Views: 830
Posted By sethczerepak
Re: The Cost of Sales Letter Just Gone Down

A good start would be to stop writing sentences like this...



...and this...



...and this...
Forum: Copywriting 9th September 2015, 12:16 AM
Replies: 7
Views: 830
Posted By ewenmack
Re: The Cost of Sales Letter Just Gone Down

Use your skills as a direct response copywriter...
you do have them...don't you?

Best,
Doctor E. Vile
Forum: Copywriting 30th August 2015, 07:20 AM
Replies: 17
Views: 1,514
Posted By ThePromotionalGuy
Re: Writer's Market 2016 Available At Local Bookstores

Spam? Really!

Where's the link that takes you away from the page to buy?

State the names of vendors, stores or online spots I tell you to go so I profit from your purchase?

Oh...wait...it's...
Forum: Copywriting 27th August 2015, 08:40 AM
Replies: 49
Views: 3,782
Posted By Andrew Gould
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

My opinion on anything like this is very simple: try it.

You can spend hours, days, even months reading threads, asking for advice, and trying to work out if it's legit.

Or you can just start...
Forum: Copywriting 24th August 2015, 11:00 AM
Replies: 15
Views: 1,434
Posted By angiecolee
Re: book or course start from scratch

So this may sting a little, but...

We're supposed to help you when you won't help yourself?

That's a list of around 50 books. With a few quick Amazon searches, you'd have 5 in your hands by...
Forum: Offline Marketing 17th June 2015, 12:02 PM
Replies: 3
Views: 679
Posted By gjabiz
Yes and no.

If you're talking the Denny Hatch version, it is well worth the money...but,

as for swipe, maybe, probably not. It helps you see what methods are being used and you can possibly tweak them,...
Forum: Copywriting 2nd June 2015, 10:47 AM
Replies: 10
Views: 1,331
Posted By shawnlebrun
Re: Offering free copywriting critiques a good idea?

I'm torn on the subject... because offering free critiques over the last 14 years has put a ton of money in my pockets.

but, you gotta set it up so that once you offer the critique, you're also...
Forum: Copywriting 1st June 2015, 07:21 AM
Replies: 43
Views: 3,208
Posted By sethczerepak
Re: Dare I Ask...? Yet Another WFH Critque Thread

Or, when they realize they can't hack it, they try to make money by teaching other people how to do it.

That's where all these spuds are coming from you know. Those books that insist you can...
Forum: Copywriting 1st June 2015, 12:08 AM
Replies: 43
Views: 3,208
Posted By The Copy Nazi
Re: Dare I Ask...? Yet Another WFH Critque Thread

How interesting. I'd forgotten I'd helped this guy. Apparently now he doesn't respect me. Don't think he ever PMed me with more of his stuff or even bought me a beer for that matter. Funny thing...
Forum: Copywriting 13th May 2015, 08:19 PM
Replies: 23
Views: 2,737
Posted By ewenmack
Re: Traditional copywriter VS digital copywriter?

Funny thing is, recently I got called in the side door to help sell a
American University MBA program to students.

They weren't bright enough to sell it,
despite them teaching marketing.

I...
Forum: Copywriting 13th May 2015, 01:44 PM
Replies: 23
Views: 2,737
Posted By sethczerepak
Re: Traditional copywriter VS digital copywriter?

The fact that they're creating two separate categories in a University doesn't mean there is a difference. It just means they're trying to create programs which sound more specialized and...
Forum: Copywriting 6th May 2015, 01:45 PM
Replies: 24
Views: 2,590
Posted By ewenmack
Re: For The Copywriter Who Doesn't Settle For Being Average

Are we both reading the same file of Mel Martin ads?

Not one I see is he making claims of superiority like you say.

Yet you are doing it yourself in your signature by saying
"The Most Advanced...
Forum: Offline Marketing 30th April 2015, 04:17 AM
Replies: 6
Views: 1,239
Posted By ewenmack
Re: Adwords V's Facebook, V's Linkedin, V's YouTube, V's Email, V's Mail, V's Telephone,*V's Radio,

Thank you.

I feel compelled to not sit on the sidelines
and see this waste of time and money
repeated.

Hardly a day goes by where somebody
on this sub forum seeks help when
it's glaringly...
Forum: Offline Marketing 29th April 2015, 01:43 PM
Replies: 6
Views: 1,239
Posted By ewenmack
Adwords V's Facebook, V's Linkedin, V's YouTube, V's Email, V's Mail, V's Telephone,*V's Radio, V's

Adwords V's Facebook, V's Linkedin, V's YouTube, V's Email, V's Mail, V's Telephone,*V's Radio, V's TV, V's Print: The Definitive Guide*In Choosing The Right Media


STOP

You are heading into...
Forum: Offline Marketing 8th April 2015, 02:13 PM
Replies: 6
Views: 970
Posted By MichaelWinicki
Re: B2B Direct Mail - best delivery day???

Yep.

They would either need to be a warm prospect to merit a large package OR I would need very large profit-dollars to justify the investment going to leads that were one step away from being...
Forum: Offline Marketing 8th April 2015, 02:09 PM
Replies: 6
Views: 970
Posted By MichaelWinicki
Re: B2B Direct Mail - best delivery day???

I would choose Tuesday as being the best day overall.

And yes, I base that on dealings with brick-n-mortar businesses.
Forum: Offline Marketing 8th April 2015, 12:51 PM
Replies: 6
Views: 970
Posted By MichaelWinicki
Re: B2B Direct Mail - best delivery day???

Tuesday, Wednesday or Thursday are my preferred days for clients receiving my mail.
Forum: Offline Marketing 8th April 2015, 11:35 AM
Replies: 6
Views: 970
Posted By Paul St Jacques
Re: B2B Direct Mail - best delivery day???

There are so many variables to deal with when it comes to direct mail. If you're sending to a medium sized business, you might be dealing with a mail room and your package might not get to your...
Forum: Copywriting 8th April 2015, 10:25 AM
Replies: 8
Views: 1,510
Posted By colmodwyer
Re: Does The UK 'Do' Direct Response?

MoneyWeek is an Agora division.

Colm
Forum: Offline Marketing 26th March 2015, 01:49 PM
Replies: 28
Views: 3,012
Posted By ewenmack
Re: Ad Example: On Becoming The Only Choice For A Buyer

There's a rule in advertising that you take everybody through the same path.

If I was to put testies and other points on the other side,
some readers will read them first, which breaks the rule...
Forum: Offline Marketing 26th March 2015, 08:10 AM
Replies: 29
Views: 2,058
Posted By Claude Whitacre
Re: Customer Service Lesson From KFC Manager.

You should know that I am very sensitive about my weight. And was feeling pretty good about myself, until you made fun of me. Now, I'm sad, and eating a whole bucket of chicken sounds pretty...
Forum: Offline Marketing 25th March 2015, 07:12 PM
Replies: 28
Views: 3,012
Posted By ewenmack
Ad Example: On Becoming The Only Choice For A Buyer

In my post on the 80/20 of advertising, point 4 was make an offer
that is the obvious choice by eliminating all other alternatives.
...
Forum: Offline Marketing 20th March 2015, 12:33 PM
Replies: 7
Views: 1,920
Posted By mediasurgeons
The 7 Most Valuable Bits of Advice I Could Give Anyone Wanting To Sell & Deal With Offline Clients..

(This is a blog post I wrote a few days ago, it's long but I'm sharing it here because it will no doubt be of use to someone)

So you’re thinking of starting an offline business because the idea of...
Forum: Offline Marketing 25th February 2015, 11:07 AM
Replies: 9
Views: 935
Posted By iAmNameLess
Re: The End of Cold Calling in the UK?

I didn't see anything that would warrant the claim for the end of cold calling. Is there more to it than what is listed in the story?


Looks like it really isn't going to end it for most. Seems...
Forum: Offline Marketing 9th February 2015, 04:41 PM
Replies: 21
Views: 1,696
Posted By ewenmack
Case Studies and Testimonial's: How To Squeeze Every Last Drop Of Money Out Of Them

Create them the way I show you has a number of powerful yet subtle effects on your reader.

1 It creates "I want that". Your reader doesn't know what you do, doesn't care, just wants the outcome.
...
Forum: Offline Marketing 4th February 2015, 07:18 AM
Replies: 9
Views: 932
Posted By MichaelWinicki
Re: Anyone Here Use an Ink on Paper Newsletter?

Hi Garrett,

I'm offering marketing services to brick & mortar retail stores. Furniture, appliances, consumer electronics.

These are businesses that were cold called too and requested one of...
Forum: Copywriting 26th December 2014, 04:10 PM
Replies: 44
Views: 3,698
Posted By RickDuris
An open letter to all DR copywriters who persist in believing content writing is not copywriting

Merry Christmas and Happy New Year everyone.

It being the giving season, I wanted to gift you something today.

A client of mine sent this to me at the time when the whole native ad, article...
Forum: Copywriting 16th December 2014, 08:32 AM
Replies: 18
Views: 3,046
Re: Including graphic "As seen on TV" vs none?

[QUOTE=BudaBrit -]Problem being, in this case, that unless it's Oprah or Ellen, most Brits over 55 won't have a clue about who the personality is :p


Maybe.

But look at the Ads in a UK "over...
Forum: Copywriting 16th December 2014, 07:41 AM
Replies: 18
Views: 3,046
Posted By BudaBrit
Re: Including graphic "As seen on TV" vs none?

Problem being, in this case, that unless it's Oprah or Ellen, most Brits over 55 won't have a clue about who the personality is :p

Report back, Pines, will be interesting to see your results :)
Forum: Copywriting 16th December 2014, 06:30 AM
Replies: 18
Views: 3,046
Posted By Chriswrighto
Re: Including graphic "As seen on TV" vs none?

What product are you selling?

Chris :)
Forum: Copywriting 16th December 2014, 06:27 AM
Replies: 18
Views: 3,046
Posted By Cam Connor
Re: Including graphic "As seen on TV" vs none?

Np. It's the thought that counts.
Forum: Copywriting 16th December 2014, 05:33 AM
Replies: 18
Views: 3,046
Posted By The Copy Nazi
Re: Including graphic "As seen on TV" vs none?

I've never tested it. A lot of scammy/spammy stuff has used that phrase. It's become a bit of a joke. Right up there with "But wait - there's more".

Interestingly....according to Wikipedia (yes,...
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