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Forum: Copywriting 18th June 2010, 08:33 AM
Replies: 13
Views: 1,229
Posted By saleswriter101
Re: B2B: How To Persuade Customer To Be Profiled in a CASE STUDY?

Thanks so much everyone!

Rick, your advice is dead on and your enthusiasm is very inspiring and instructive..

mccflo99, thanks for such a specific example..

Mike, "success stories".. yes! I...
Forum: Copywriting 17th June 2010, 07:07 PM
Replies: 13
Views: 1,229
Posted By saleswriter101
Re: B2B: How To Persuade Customer To Be Profiled in a CASE STUDY

Thanks, Alex!

Could you (or anyone) elaborate on #1? What benefits are there for the customer?

One benefit, I guess, is exposure for the customer when the study is published... but that does...
Forum: Copywriting 17th June 2010, 06:45 PM
Replies: 13
Views: 1,229
Posted By saleswriter101
B2B: How To Persuade Customer To Be Profiled in a CASE STUDY?

Greetings Warriors!

What advice can I offer a client as he calls his customers to seek permission to profile them in a case study?

I'm guessing that if customer is really happy with the product...
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