Forum: Copywriting
5th May 2012, 03:39 PM
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Replies: 35
Views: 4,385 |
Forum: Copywriting
5th May 2012, 12:06 PM
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Replies: 35
Views: 4,385 Re: What do you think of Ted Nicholas?
The question is what do you think of Ted Nicholas?
I've been in a closed room with him and I think he's brilliant.
He's self-taught. Was an entrepreneur before becoming a copywriter. Was forced...
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Forum: Copywriting
5th April 2012, 11:56 AM
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Replies: 9
Views: 946 I Call Bull do-do
I've been hearing this phrase in way too many places ...
"People don't like to be sold too ..."
What a crock of you know what.
People LOVE to be sold to. People hate NOT to be sold to.
...
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Forum: Copywriting
30th January 2012, 06:23 PM
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Replies: 8
Views: 1,425 |
Forum: Copywriting
30th January 2012, 12:47 PM
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Replies: 0
Views: 616 How to Make Your VSLs *Pop*!
So, this is my 100th post on the warrior forum and I wanted it to be something interesting.
If you've seen video sales letters in action, you'll notice 90% of them are ... just bad. The worst ones...
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Forum: Copywriting
29th January 2012, 08:56 PM
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Replies: 59
Views: 3,428 Re: Fiction recommendations?
Forget short stories.
Read absolutely anything by PG Wodehouse. I recommend absolutely anything with the character "Lord Ickenham".
I've never seen anyone else entertain, engage and show...
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Forum: Copywriting
15th January 2012, 11:39 PM
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Replies: 29
Views: 4,834 |
Forum: Copywriting
29th December 2011, 04:48 PM
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Replies: 21
Views: 838 Re: what are the MUST haves in a sales page
"How To Order" is the most important whether it's a buy now button or something else. Without it, nothing actually can happen.
Now you're talking about conversions (I'm assuming sales).
Lots of...
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Forum: Copywriting
21st December 2011, 04:37 PM
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Replies: 12
Views: 728 Re: Copywriting and Heatmaps ... Help or Hinder?
Heat maps are more important to study behaviour for clicks (IMO). Yes, they can pinpoint attention but I'm assuming your sales letters are already slippery slides and there are really a few different...
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Forum: Copywriting
9th December 2011, 02:49 PM
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Replies: 31
Views: 990 Re: UK English versus US English
Sometimes the way you learn a language affects you.
My first language was English in the UK when I was 4. I even had the localized verbiage and pronunciations when I returned to India at the age...
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Forum: Copywriting
29th November 2011, 04:58 PM
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Replies: 4
Views: 505 |
Forum: Copywriting
29th November 2011, 02:41 PM
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Replies: 4
Views: 505 |
Forum: Copywriting
23rd November 2011, 11:45 AM
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Replies: 9
Views: 698 Re: My magazine ad, your thoughts?
Hi Nick,
You have a few problems you may want to fix which should get you a better response.
1. It looks like an ad. That is problem one. It's best if it looks like content matching the layout of...
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Forum: Copywriting
6th October 2011, 10:14 PM
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Replies: 8
Views: 1,378 Re: The "Big Leagues" of Copywriting
You want to copy Bencivenga ...
Here you go Bencivenga 100 Seminar (http://marketingbullets.com/b100dvd.htm)
That's around 30,000 words or 72 pages in print. Hand-written you should be able to...
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Forum: Copywriting
6th October 2011, 03:50 PM
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Replies: 23
Views: 1,392 Re: Imagine If You Wrote Copy For Steve Jobs...
There is a LOT that Steve Jobs did behind the scene and both his love of design and perfectionist attitude helped Apple.
He took many "risky" decisions that paid off very well.
When they...
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Forum: Copywriting
5th October 2011, 05:02 PM
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Replies: 21
Views: 2,007 |
Forum: Copywriting
4th October 2011, 11:43 PM
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Replies: 21
Views: 2,484 Re: Video Copywriting So Bad it's Good
Hi Cam,
I usually don't do this for a multitude of reasons, but my gut says - its an honest question.
I'll give you a glimpse on just one of the videos I've done (for a market that is VERY...
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Forum: Copywriting
4th October 2011, 09:15 PM
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Replies: 21
Views: 2,484 Re: Video Copywriting So Bad it's Good
Made me vomit!
The voice is irritating - (I disagree with Cam).
The believability factor is non-existent.
The rest doesn't matter ... but
For video ... It's pretty poorly done IMO
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Forum: Copywriting
4th October 2011, 12:50 AM
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Replies: 0
Views: 555 Conversion Rate Pimps and Flying Squirrels!
STOP talking about your conversion rates ...
... They're meaningless!
I've been here for a short while now. Even released a WSO which was a fun experience.
So, now I think it's time I...
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Forum: Copywriting
3rd October 2011, 05:55 PM
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Replies: 5
Views: 774 Re: Whats next after long form sales letters?
It's a good market. Go for it.
It's easier to sell video to a client than copy (unless the client is already in direct mail).
It's not unusual to get $5K to $25K for a decent sales video (all...
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Forum: Copywriting
22nd September 2011, 05:50 AM
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Replies: 5
Views: 961 Not Even Close ...
... Probably the worst copywriting gig ever (even for a male)
Brand advertising ... strike one!
Your copy will compete with almost nekkid models ... strike two!
You need to understand design...
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Forum: Copywriting
19th September 2011, 07:54 AM
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Replies: 33
Views: 2,322 Re: Best TV Ads Ever
Another one from India. This one was actually funny.
Orbit Man is a social animal - YouTube
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Forum: Copywriting
19th September 2011, 07:43 AM
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Replies: 33
Views: 2,322 Re: Best TV Ads Ever
This ones not very old, but one of the best campaigns I've seen for India tourism. Covers quite a few experiences in a 2 minute spot.
The Latest Incredible India Commercial, Directors Cut - YouTube
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Forum: Copywriting
18th September 2011, 08:28 AM
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Replies: 36
Views: 2,179 |
Forum: Copywriting
14th September 2011, 03:46 PM
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Replies: 53
Views: 2,859 Re: Video Sales Letters Are Wrong..
... and 10 pages is too long for a salesletter?
I'll use a popular "American" response here
Yeah, Whatever!
Ted Nicholas said it best for sales letters:
"It can never be too long, it can...
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Forum: Copywriting
12th September 2011, 06:22 PM
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Replies: 53
Views: 2,859 Re: Video Sales Letters Are Wrong..
You do get some additional options with video besides words and imagery. You can add - motion, sound, music which can make it compelling to watch (or boring if you miss the mark).
It is also a...
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Forum: Offline Marketing
11th September 2011, 02:37 PM
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Replies: 38
Views: 1,750 |
Forum: Copywriting
7th September 2011, 03:18 PM
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Replies: 49
Views: 1,886 Re: What's your biggest 'copy hate'?
There is a reason I don't work for the large corps anymore. And this video says it best.
The Process (a.k.a. Designing The Stop Sign Video) - ORIGINAL - YouTube
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Forum: Copywriting
7th September 2011, 12:49 PM
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Replies: 11
Views: 2,051 |
Forum: Copywriting
4th September 2011, 08:31 PM
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Replies: 40
Views: 1,505 Re: Please Critique My First Draft
Besides the glaring language issues, make note of:
1. Weak headline
2. Grammatical errors
3. High "I" density
4. Tense confusion (without intent)
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Forum: Copywriting
4th September 2011, 04:26 PM
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Replies: 6
Views: 750 Re: Favorite Project Sites for Copywriters?
Or even better ... Use direct mail.
If you are a copywriter, what better way to prove yourself AND get clients. Scalable, non-threatening, only warm leads contact you putting you in the driving...
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Forum: Copywriting
31st August 2011, 02:51 PM
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Replies: 41
Views: 2,036 Re: Why write by hand?
I think it's more of an "old school wisdom" thing that went unchallenged. Then again is it?
Having tried both, I do see benefits of just typing it out as well but tend to get distracted with...
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Forum: Copywriting
13th July 2011, 06:40 PM
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Replies: 28
Views: 1,146 Re: Sales Page Feedback
No matter what I say, please test things for yourself. Many folks have given you very good recommendations. I'm just adding mine to the pile. I'll try not to repeat what others have said.
1. I...
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