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Search: Posts Made By: Steven Carl Kelly
Forum: Offline Marketing 2nd July 2011, 06:03 PM
Replies: 20
Views: 1,107
Posted By Steven Carl Kelly
Re: $ 379. monthly

My brother passed away just over a month ago. As we stood by his bedside in ICU, just minutes after he passed, the hospital staff asked us what we wanted to do with his body. My sister-in-law was in...
Forum: Offline Marketing 15th June 2011, 04:06 PM
Replies: 56
Views: 3,324
Posted By Steven Carl Kelly
Re: Why Groupon is Poised for A Collapse

My staff has consistently run into local businesses who have gone down the online daily deal site route only to swear to us they'll never, ever do it again. These sorts of promotions can overwhelm a...
Forum: Offline Marketing 10th June 2011, 03:47 PM
Replies: 44
Views: 3,659
Posted By Steven Carl Kelly
Re: Twilio cuts prices in HALF on SMS sending

Creating local numbers for phone verified accounts (PVA's). Many people who value their privacy don't want to give out their real numbers to services that do phone verification. With Twilio, I can...
Forum: Offline Marketing 10th June 2011, 10:31 AM
Replies: 44
Views: 3,659
Posted By Steven Carl Kelly
Twilio cuts prices in HALF on SMS sending

FYI:

I just got an e-mail from Twilio saying they've cut their SMS send prices in half, reducing the cost to send an SMS with Twilio from 2 cents to 1 cent. That means SMS texting is now 1 cent...
Forum: Off Topic Forum 27th May 2011, 06:41 PM
Replies: 50
Views: 1,278
Posted By Steven Carl Kelly
Re: My brother passed way

When he was born he had a hole in his heart. At age 6, he underwent open heart surgery to correct the condition. Now it is I who have a hole in his heart...
Forum: Off Topic Forum 26th May 2011, 07:49 PM
Replies: 50
Views: 1,278
Posted By Steven Carl Kelly
My brother passed way

My brother passed away today at 6:15 PM. He suffered a massive heart attack exactly one week ago. I had just brought him in as a full partner in my business within the past months, he was in the...
Forum: Offline Marketing 23rd May 2011, 08:02 PM
Replies: 13
Views: 865
Posted By Steven Carl Kelly
How to make more money from every single customer

Having real success as an offline marketer means building something that is more valuable to your clients than fulfilling a simple buyer-seller transaction. It is our experience that the most...
Forum: Offline Marketing 21st May 2011, 01:17 PM
Replies: 40
Views: 1,708
Posted By Steven Carl Kelly
Re: what's a great way to get local clients?

One of our successful methods is hosting a free, live seminar for business owners.
Forum: Offline Marketing 16th May 2011, 12:49 AM
Replies: 27
Views: 4,046
Posted By Steven Carl Kelly
Re: [Getting Clients] One strategy

Ugh... never mind my ignorance. And thanks!
Forum: Offline Marketing 6th May 2011, 01:29 PM
Replies: 52
Views: 4,321
Posted By Steven Carl Kelly
Re: So, I Phoned a Local Pizza Shop a Few Minutes Ago...

Make no mistake, we do have to step in at times to revive a flagging account that is withering because the owners aren't keeping it up. However, we try to screen each business to decide which is the...
Forum: Offline Marketing 28th April 2011, 10:40 PM
Replies: 23
Views: 1,170
Posted By Steven Carl Kelly
Having a hard time getting to see the biz owner? Here's a sneaky trick...

Ok, I thought this was brilliant, and it worked. I don't know if this is original, my rep swears that it is (though it seems like something he might have read in a creative sales techniques book or...
Forum: Main Internet Marketing Discussion Forum 26th April 2011, 01:41 AM
Replies: 21
Views: 1,505
Posted By Steven Carl Kelly
Forum: Main Internet Marketing Discussion Forum 26th April 2011, 01:40 AM
Replies: 37
Views: 1,214
Posted By Steven Carl Kelly
Re: Seriously? - For BIG Bucks Is It Really About Having A Big List!

To answer the question posed by the thread title: No. There plenty of BIG lists that convert like crap, and many very small lists that convert like gangbusters. Not only that, but its more about...
Forum: Offline Marketing 25th April 2011, 10:55 PM
Replies: 46
Views: 3,987
Posted By Steven Carl Kelly
Re: Started to do cold calling....discovered that I suck.

Sorry to hear that you've encountered so much difficulty, but unfortunately your approach is really at the root of that issue. I know it's really hard to know how to handle promoting your new...
Forum: Offline Marketing 25th April 2011, 09:59 PM
Replies: 84
Views: 3,972
Posted By Steven Carl Kelly
Re: SMS Services - What are you using

I can't see a scenario in which my team could manage all of our client campaigns. Part of the foundation of our offering is allowing clients to drive customers through the doors almost instantly, day...
Forum: Offline Marketing 25th April 2011, 05:22 PM
Replies: 17
Views: 724
Posted By Steven Carl Kelly
Re: Firing Clients

Yes, that's one of the corners we can paint ourselves into when we're too eager to sell our valuable services for almost nothing. If we condition our customers to pay peanuts, then they'll always...
Forum: Offline Marketing 25th April 2011, 11:50 AM
Replies: 1,637
Views: 112,559
Posted By Steven Carl Kelly
Re: Mobile Website Design big business in our local market!

I'm paying $30 per month for unlimited 4G data. When I code mobile sites, however, I pay strict attention to bandwidth because I know a lot of people are on severely limited data plans or may be...
Forum: Offline Marketing 24th April 2011, 10:23 PM
Replies: 1,637
Views: 112,559
Posted By Steven Carl Kelly
Re: Mobile Website Design big business in our local market!

The biggest mistake that many people make when developing mobile sites:

Viewing the mobile sites using on-screen emulators only, rather than trying them out on actual devices. Believe me, there...
Forum: Offline Marketing 20th April 2011, 12:02 PM
Replies: 24
Views: 1,144
Posted By Steven Carl Kelly
Re: Idea: Way to bring businesses to you

Hard to tell whats in it for the business. We give out free QR code signs and stickers to local businesses, and each one is branded with our logo and Web address and a smaller QR for our business....
Forum: Offline Marketing 19th April 2011, 08:14 PM
Replies: 86
Views: 3,603
Posted By Steven Carl Kelly
Re: This is getting my foot in the door

Most offline businesses have no CLUE what something like creating good quality meta tags costs. Just because it takes 5 minutes to actually implement doesn't mean it doesn't take 3-4 hours to develop...
Forum: Offline Marketing 19th April 2011, 02:25 PM
Replies: 5
Views: 620
Posted By Steven Carl Kelly
Re: Postcard Marketing - Photo or No Photo?

We haven't tested it with sales letters, but I have tested it with live seminar registrations. A photo of the instructor ALWAYS causes the registrations to convert at a higher rate than an ad without...
Forum: Offline Marketing 18th April 2011, 05:10 PM
Replies: 18
Views: 1,753
Posted By Steven Carl Kelly
Re: SMS Marketing - How to get the client's customers to sign up?

BJ:

I have a print designer on my team, that's not something that I source elsewhere. Sorry, I don't really have a recommendation. However, you could check oDesk as one option, and 99Designs as...
Forum: Offline Marketing 17th April 2011, 05:25 PM
Replies: 18
Views: 1,753
Posted By Steven Carl Kelly
Re: SMS Marketing - How to get the client's customers to sign up?

I'm going to share with you one of our table tents. Bear in mind, this is pre-production (it still has a comp image from iStockphoto on it, and we also made some changes to the verbiage on the tent...
Forum: Offline Marketing 16th April 2011, 09:51 PM
Replies: 12
Views: 2,703
Posted By Steven Carl Kelly
EXPERT SYSTEM: How to close a sale almost EVERY time

The way to close a sale is to ensure that you meet the complete criteria necessary to close the sale. Taking a stab in the dark simply won't work -- you need to know exactly what you need to do in...
Forum: Offline Marketing 15th April 2011, 08:08 PM
Replies: 338
Views: 24,749
Posted By Steven Carl Kelly
Re: sms text messaging to small businesses? Does it work?

Just thought I'd add this: we've developed a sales pitch that is, in a nutshell, "Dude, Groupon is OLD AND BUSTED, SMS texting is the NEW HAWTNESS".

We explain it to biz owners this way: with...
Forum: Offline Marketing 15th April 2011, 07:38 PM
Replies: 86
Views: 3,603
Posted By Steven Carl Kelly
Re: This is getting my foot in the door

Nice idea. We're hosting monthly live seminars ("How to Gain an Unfair Advantage Over Your Competition"), and we never considered selling a product at those, but we may try it out.
Forum: Offline Marketing 15th April 2011, 06:03 PM
Replies: 52
Views: 4,321
Posted By Steven Carl Kelly
Re: So, I Phoned a Local Pizza Shop a Few Minutes Ago...

We now set up a complete SMS text and capture campaign for the restaurants before we even walk in the door, with all their keywords (at least six or eight) in place and complete e-coupons, ready to...
Forum: Offline Marketing 12th April 2011, 11:00 AM
Replies: 76
Views: 7,272
Posted By Steven Carl Kelly
Re: White Label SMS vs. 3rd Party SMS...Who to Use?

We're using Twilio (the best, IMO), and writing our our own admin panel. We're considering opening our new panel up for white label use by SMS resellers.
Forum: Offline Marketing 10th April 2011, 11:04 AM
Replies: 84
Views: 3,972
Posted By Steven Carl Kelly
Re: SMS Services - What are you using

Sure. Twilio:

2 cents per SMS sent, 1 cent for each incoming SMS text. Local dedicated SMS numbers cost only $1 per month (that means instead of a shortcode shared among hundreds of clients, all...
Forum: Main Internet Marketing Discussion Forum 17th March 2011, 05:47 PM
Replies: 99
Views: 7,929
Posted By Steven Carl Kelly
Re: Who Said It's Hard To Sell Fiction On The Kindle

Matt:

You're a War Room member. You can download Paul Coleman's "Kindle Revolutions" in the War Room for free. It's loaded with good info about Kindle publishing.
Forum: Main Internet Marketing Discussion Forum 5th March 2011, 08:27 AM
Replies: 4
Views: 529
Posted By Steven Carl Kelly
Re: Public domain audio..

Sounds?

public domain sounds | free sound library (http://www.pdsounds.org/)
Forum: Main Internet Marketing Discussion Forum 3rd March 2011, 08:06 PM
Replies: 85
Views: 4,785
Posted By Steven Carl Kelly
Re: Publisher-rejected author makes millions in ebook sales

Alan:

For info on that data, go here...

Adventures in ePublishing: The keys to epublishing success? (http://derekjcanyon.blogspot.com/2011/01/keys-to-epublishing-success.html)
Forum: Main Internet Marketing Discussion Forum 2nd March 2011, 03:07 PM
Replies: 85
Views: 4,785
Posted By Steven Carl Kelly
Re: Publisher-rejected author makes millions in ebook sales

Guys, my 18-year-old daughter is HUGE into vampire stuff. She's part of a gigantic, hungry market. Amanda Hocking is just feeding the hungry...

Take a lesson from that. There's no magic bullet, no...
Forum: Main Internet Marketing Discussion Forum 2nd March 2011, 02:43 PM
Replies: 54
Views: 3,405
Posted By Steven Carl Kelly
Re: Joel Comm Sells All for $1 Million...

I've been privy to a couple of documents related to the app. And you're right, full disclosure will be required by any buyer, so in the end he can't get away with a huge lie that would damage his...
Forum: Main Internet Marketing Discussion Forum 2nd March 2011, 12:05 PM
Replies: 54
Views: 3,405
Posted By Steven Carl Kelly
Re: Joel Comm Sells All for $1 Million...

Joel sees the end of the road for that product, time to move it now before it's too late. The profits are real, BTW.
Forum: Main Internet Marketing Discussion Forum 1st March 2011, 03:56 PM
Replies: 56
Views: 3,139
Posted By Steven Carl Kelly
Re: Facebook Discovery Causes Big Smiley Face!

Actually, you could technically place the eBay page in the middle of their fan page -- no need to click out of FB at all.
Forum: Main Internet Marketing Discussion Forum 28th February 2011, 11:30 PM
Replies: 56
Views: 3,139
Posted By Steven Carl Kelly
Re: Facebook Discovery Causes Big Smiley Face!

Introducing iframe Tabs for Pages - Facebook Developers (http://developers.facebook.com/blog/post/462/)

When a user lands on the Facebook Page, she will see your Page Tab added in the left-hand...
Forum: Main Internet Marketing Discussion Forum 28th February 2011, 11:40 AM
Replies: 26
Views: 2,774
Posted By Steven Carl Kelly
Re: Which of these domains and slogans do you like best for a coupon site?

How about...

"Powerful power coupons that powerfully empower you with powerful powerment!"
Forum: Main Internet Marketing Discussion Forum 27th February 2011, 07:29 PM
Replies: 39
Views: 1,328
Posted By Steven Carl Kelly
Re: Getcher fresh, hot article-spinning irony heah!

Aw, come on... here's some spintax. Just plug it into your favorite spinner:

{Why|How come|Precisely why|The reason why|Why should} {intend|signify|mean|convey} {yourself|oneself|all by...
Forum: Main Internet Marketing Discussion Forum 27th February 2011, 06:25 PM
Replies: 96
Views: 3,484
Posted By Steven Carl Kelly
Re: Why Didn't I Do This Earlier!? (100 New Subscribers In 7 Hours)

I so badly wanted to respond to all the things that are wrong with this post, but I think I'd better be quiet now.
Forum: Main Internet Marketing Discussion Forum 27th February 2011, 06:08 PM
Replies: 96
Views: 3,484
Posted By Steven Carl Kelly
Re: Why Didn't I Do This Earlier!? (100 New Subscribers In 7 Hours)

I think Shaun was perfectly right to react the way he did. It is pretty insulting and completely inappropriate to presume to tell another person what THAT PERSON is in business for.
Forum: Main Internet Marketing Discussion Forum 27th February 2011, 05:02 PM
Replies: 11
Views: 644
Posted By Steven Carl Kelly
Re: How Would You Get The Most "Bang for Your Buck"?

There are some physical products I can get for very cheap (pennies) that sell for $5.00 or more online. I'd buy some and sell them on Amazon.
Forum: Main Internet Marketing Discussion Forum 27th February 2011, 02:50 PM
Replies: 4
Views: 416
Posted By Steven Carl Kelly
Re: able to get email updates?

I received e-mail notifications today about PM's, but I'm not subscribed to any threads right now.
Forum: Main Internet Marketing Discussion Forum 26th February 2011, 08:07 PM
Replies: 96
Views: 3,484
Posted By Steven Carl Kelly
Re: Why Didn't I Do This Earlier!? (100 New Subscribers In 7 Hours)

My opinion is, indeed, MUCH more valid than yours -- or anyone else's -- because my opinion applies to ME. So there's no need for support other than the pure fact that my principles won't permit me...
Forum: Main Internet Marketing Discussion Forum 25th February 2011, 10:39 PM
Replies: 96
Views: 3,484
Posted By Steven Carl Kelly
Re: Why Didn't I Do This Earlier!? (100 New Subscribers In 7 Hours)

Yep. I could benefit from installing rogue affiliate code re-writing software on the PC's of people who visit my site... but right is right and wrong is wrong. I say if you do a better job of selling...
Forum: Search Engine Optimization 25th February 2011, 11:54 AM
Replies: 69
Views: 2,927
Posted By Steven Carl Kelly
Re: Is It Just Me Or Have Ezine Articles Lost Rank In The Last Couple Days?

People need to stop relying on Google's search engine results for the bulk of their business.
Forum: Copywriting 25th February 2011, 09:38 AM
Replies: 53
Views: 3,459
Posted By Steven Carl Kelly
Re: Deadly Silence On Video Sales Letters...What's Up!

Thanks for posting that -- it's hilarious!
Forum: Search Engine Optimization 25th February 2011, 09:14 AM
Replies: 69
Views: 2,927
Posted By Steven Carl Kelly
Re: Is It Just Me Or Have Ezine Articles Lost Rank In The Last Couple Days?

Me too. For information seekers, the internet has turned into a duplicate content trash heap.
Forum: Main Internet Marketing Discussion Forum 23rd February 2011, 02:02 PM
Replies: 3
Views: 434
Posted By Steven Carl Kelly
Re: What is wrong with this website?

What sort of buyers are you looking for?

As far as conversions, go... your site isn't compelling, I see no real call to action, there's nothing inspiring me to click on the link to the vendor's...
Forum: Main Internet Marketing Discussion Forum 23rd February 2011, 01:58 PM
Replies: 10
Views: 579
Posted By Steven Carl Kelly
Re: should I concentrate on EZA or distribute to other directories?

Recently my team has found that Buzzle is out-ranking EZA for more than half of the keywords in niches we're interested in. My advice would be to make sure Buzzle is on your list of article...
Forum: Main Internet Marketing Discussion Forum 21st February 2011, 11:29 PM
Replies: 9
Views: 488
Posted By Steven Carl Kelly
Re: Warriors! Help me with my book title!

So this is a book about pickup trucks?
Forum: Copywriting 20th February 2011, 07:06 PM
Replies: 25
Views: 800
Posted By Steven Carl Kelly
Re: Critique my squeeze/sales pages please?

Feel free to use it as is, or tweak it to make it even better. I gave it all of about 30 seconds worth of thought!
Forum: Main Internet Marketing Discussion Forum 20th February 2011, 06:56 PM
Replies: 79
Views: 2,761
Posted By Steven Carl Kelly
Re: Can We Really Outsource Everything?

If anyone hasn't read "The Leadership Challenge" by Kouzes and Posner, I highly suggest it. I actually use some of the concepts in my seminars. In fact, for one company last year I actually did a...
Forum: Copywriting 20th February 2011, 06:11 PM
Replies: 25
Views: 800
Posted By Steven Carl Kelly
Re: Critique my squeeze/sales pages please?

Very, very understated -- which isn't a good thing. I didn't find either page at all compelling. The lack of a headline really set the tone for a very dry, uninspiring experience.

Your sales page...
Forum: Main Internet Marketing Discussion Forum 20th February 2011, 05:51 PM
Replies: 79
Views: 2,761
Posted By Steven Carl Kelly
Re: Can We Really Outsource Everything?

Yes, you can. Period. There are brick-and-mortar businesses that do exactly that.

Also, the OP said he's referring to a "task". Things like motivation, ideation, and desire and that sort of thing...
Forum: Offline Marketing 20th February 2011, 01:51 PM
Replies: 937
Views: 79,091
Posted By Steven Carl Kelly
Re: This is what's working for me!

When it comes to bonuses, let me make a suggestion that could produce a big benefit at a potentially lower cost: find out how much booth rental was, and pay them that as the bonus amount if it is...
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