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Showing results 1 to 31 of 31
Search took 0.03 seconds. Search: Posts Made By: DanSharp
Forum: Warriors For Hire 17th November 2015, 11:54 AM
Replies: 17
Views: 2,430
Posted By DanSharp
Re: [Live 1-on-1 Call] Struggling With Your Funnel? Increase Your Conversions With This Pro Expertis

I handed Jason one of the toughest challenges in funnel design and copywriting anyone can face... a problem so hard one well-known WF copywriter ran screaming when he heard about the job.

How did...
Forum: Copywriting 19th June 2015, 12:11 PM
Replies: 10
Views: 1,549
Posted By DanSharp
This letter pulled 100% response

This letter was sent to 24 people. All of them replied with $1000 -- this back when it was a huge sum of money.

SOFII · Deerfield Academy: the Bruce Barton classic long copy letter from 1925 that...
Forum: Copywriting 19th June 2015, 11:56 AM
Replies: 86
Views: 6,135
Posted By DanSharp
Re: 4 postcards mailed, which was the winner?

Number 4 is my guess.
Forum: Copywriting 8th January 2014, 09:48 PM
Replies: 8
Views: 1,839
Posted By DanSharp
My All-Time Favorite Gary Halbert Rant

Why do I love quoting this guy so much? Because the stuff he talks about is still so freakin' relevant!

From The Gary Halbert Letter...
Forum: Copywriting 6th January 2014, 12:02 AM
Replies: 22
Views: 8,279
Posted By DanSharp
Re: Who wrote this winning VSL?

I think it makes perfect sense. As a business owner you know your customers better than anyone, and you have every incentive to test and tweak!

Like me: in December I took two of my sales pages...
Forum: Copywriting 29th December 2013, 12:42 AM
Replies: 6
Views: 798
Posted By DanSharp
Email vs direct mail

https://simonstam.files.wordpress.com/2013/02/tumblr_lpfk5xi1xs1qga4hgo1_500.jpg
Forum: Copywriting 27th December 2013, 12:25 AM
Replies: 24
Views: 1,268
Posted By DanSharp
Re: What am I doing wrong with my copy?

My "3 Step System For Saving Copy-Newbies' Necks":

Step 1. Block out a month on your schedule.
Step 2. Go to thegaryhalbertletter.com.
Step 3. Read EVERY PAGE on that site. Do what he tells you...
Forum: Copywriting 25th December 2013, 09:56 PM
Replies: 75
Views: 5,400
Posted By DanSharp
Re: Big Ad Agencies And Their Clients Give Me A Belly Laugh

It's OK. After marinading your brain in enough advertising, someday you, too will find yourself overcome by the urge to show off your knowledge and top people in inane forum discussions.

Ah well,...
Forum: Copywriting 25th December 2013, 09:19 PM
Replies: 75
Views: 5,400
Posted By DanSharp
Re: Big Ad Agencies And Their Clients Give Me A Belly Laugh

(with apologies to the Aussies)

You call that a long copy label? That's not a long copy label. This is a long copy label.

http://www.adweek.com/files/imagecache/node-blog/blogs/dr_bronner.jpg
...
Forum: Copywriting 24th December 2013, 05:48 AM
Replies: 47
Views: 2,891
Posted By DanSharp
Re: Quit my job to pursue this, no views and no sales.

One of the worst things anyone can do as a copywriter is to write for a market without understanding what's really going on. (No offense intended, Greg -- I assume you don't write for this market.)
...
Forum: Copywriting 20th December 2013, 05:06 AM
Replies: 5
Views: 694
Posted By DanSharp
Re: How to stop putting your customers to sleep

"People will not be bored in print."

Thanks for the reminder, Peter. It always amazes me just how important it is to get inside the head of the prospect and figure out what he or she really wants....
Forum: Copywriting 15th December 2013, 06:51 PM
Replies: 18
Views: 1,870
Posted By DanSharp
Re: Go From Nothing To Dunking In 12 Weeks!

I'm not so convinced that "Go From Nothing To Dunking In 12 Weeks" is a bad headline. It's not the most attractive possible way of saying it, but it tells your prospect exactly what you offer. It's...
Forum: Copywriting 14th December 2013, 05:14 AM
Replies: 75
Views: 5,400
Posted By DanSharp
Re: Big Ad Agencies And Their Clients Give Me A Belly Laugh

I'm with Mal.

My somewhat informed opinion?

These ads exist just to show the world,
"look how much we can spend on ads!"


The target market wants something successful. Spending $billions...
Forum: Copywriting 12th December 2013, 03:21 AM
Replies: 6
Views: 1,505
Posted By DanSharp
Re: Edison's New Money

Anyone have the mp4 link to the video file? It's not playing for me.
Forum: Copywriting 8th December 2013, 09:11 AM
Replies: 9
Views: 1,615
Posted By DanSharp
Re: How to write 'sales pitches' without overselling it?

Length is one of those funny things. The right length is "however long it takes you to pitch the product, and no longer."

Some audiences will read, some won't. If they won't, try more of an...
Forum: Copywriting 5th December 2013, 08:23 AM
Replies: 10
Views: 909
Posted By DanSharp
Re: [Critique request] Please give me you expert opinion on how to improve this ad copy

The new one is a vastly better headline. It is very plain-jane, of course. If you can come up with a way to add curiosity, do so.

Consider dropping "(Hint: It's not your fault that you couldn't...
Forum: Copywriting 1st December 2013, 08:15 AM
Replies: 41
Views: 2,371
Posted By DanSharp
Re: You're Trying Too Damn Hard!

Fascinating discussion.

I think what Mark is getting at, is that when you write "all in one go"... the THOUGHTS behind your writing tend to be coherent, cohesive, and contiguous.

That idea you...
Forum: Copywriting 29th November 2013, 09:48 AM
Replies: 9
Views: 650
Posted By DanSharp
Re: Will Home Buyers Fill out the Form or Call? Please Critique!!

The graphic IS excellent. The text needs work. "I didn't like the plans" is not a good hook in my opinion. That can come later. The first paragraph should inspire excitement and interest, it's there...
Forum: Copywriting 26th November 2013, 12:17 PM
Replies: 23
Views: 1,154
Posted By DanSharp
Re: Landing page not converting. Any recommendations from LP experts?

What everyone here said, plus the biggie... SLIM DOWN THAT FORM! Cut it down to the fewst number of fields possible for your business model. Really, if you can possibly get the info later, do it!...
Forum: Copywriting 20th November 2013, 05:28 AM
Replies: 2
Views: 469
Posted By DanSharp
The "Void"

John Carlton talks about "controlling the void" in your copy... using phrases like the ShamWow guy's "you know the Germans make good stuff" to bring your prospect's roiling mass of misconceptions and...
Forum: Copywriting 19th November 2013, 03:40 AM
Replies: 61
Views: 6,038
Posted By DanSharp
Re: How Can I Earn $150/Day As A Copywriter?

This is brilliant. A similar approach works wonders face-to-face too. Low-key, but builds curiosity.
Forum: Copywriting 4th November 2013, 12:34 AM
Replies: 43
Views: 1,755
Posted By DanSharp
Re: A painful confession (Seriously) and a constructive case study.

Two more thoughts on this.
When I read the Frank Kern headline, my reaction is more or less,
"I Don't Give a Rat's Ass."
How is knowing which guru is at the top of somebody's subjective heap going...
Forum: Copywriting 1st November 2013, 11:11 AM
Replies: 28
Views: 1,288
Posted By DanSharp
Re: Do Copywriters Have a Far Above Average Vocabulary?

Thanks Shawn!



This is also true... in a manner of speaking. But you should work on it! As a copywriter you want to be able to write any style, so you can fit it to an audience.

Not every...
Forum: Copywriting 1st November 2013, 11:06 AM
Replies: 43
Views: 1,755
Posted By DanSharp
Re: A painful confession (Seriously) and a constructive case study.

Well, I remembered seeing the Kern letter when it was live... so you did something right!

Also, like everyone else has said -- serious respect for being man enough to post this.
Forum: Copywriting 1st November 2013, 09:29 AM
Replies: 28
Views: 1,288
Posted By DanSharp
Re: Do Copywriters Have a Far Above Average Vocabulary?

There are two schools of thought on this. They don't necessarily conflict.

One, like Mark so elegantly illustrated... is all about fitting your words to your audience. Learn their language, and...
Forum: Copywriting 1st November 2013, 04:21 AM
Replies: 15
Views: 1,049
Posted By DanSharp
Re: Personal branding: Does this story appeal to you?

Great story. I disagree about tying it in to "how it can benefit us" just yet, unless you're really subtle about it.

I think the $20k at age 13 is a fanastic point, you should keep the age 13...
Forum: Copywriting 1st November 2013, 03:59 AM
Replies: 9
Views: 742
Posted By DanSharp
Re: Ok this is my first attempt at the black art

Forgive me for being blunt, but I think you should crumple this attempt up and toss it in the bin.

Here's why.

You spend a lot of time focusing on the negative... which others have already...
Forum: Mind Warriors 26th July 2013, 07:10 AM
Replies: 11
Views: 755
Posted By DanSharp
Do This Before You Write... And Watch Your Conversion Rate Soar

Before you sit down to write... go take a quick shower. Halfway through, turn the hot water off... grit your teeth... let the freezing-cold water wash over you until... your body's inner warmth...
Forum: Copywriting 17th July 2013, 10:39 AM
Replies: 25
Views: 1,363
Posted By DanSharp
Re: Long form sales letters getting negative reactions?

You know why long form sales letters were invented?

Because back in the day, you'd send someone a letter in the mail... and the information in that letter was all they would have as they decided...
Forum: Copywriting 17th July 2013, 10:31 AM
Replies: 24
Views: 1,235
Posted By DanSharp
Re: Can you give me some pointers? Electronics course copywriting

I know just enough about this niche to know that "How to create whatever electronics project you want, FAST!"

...is not a believable headline. There are a lot of projects out there, and many of...
Forum: Copywriting 14th July 2013, 09:55 AM
Replies: 25
Views: 1,363
Posted By DanSharp
Re: Long form sales letters getting negative reactions?

Traditional long form works... for a certain market.

Long form even works for people with Long Form Aversion Syndrome... and, in fact, it's used all the time to sell to those people. How?

You...
Showing results 1 to 31 of 31

 
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