Forum: Copywriting 
18th September 2023, 01:32 PM
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Replies: 31
Views: 973  Re: Anyone Tried/Tested "The Negative Sell?"
Well said Princess. At least I think it was well said. To be honest, I'm not exactly sure.
But I still love the colorful way you said it.
Yeah, I think a lot people are looking to become a...
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Forum: Copywriting
16th September 2023, 06:49 PM
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Replies: 31
Views: 973 Re: Anyone Tried/Tested "The Negative Sell?"
Nice catch Paul. You recognized the source of my swipe file for that first sentence in my example above.
Most youngsters never even heard of that sales letter. Now I know you're old-school, like me...
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Forum: Copywriting
16th September 2023, 06:27 PM
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Replies: 31
Views: 973 Re: Anyone Tried/Tested "The Negative Sell?"
My mistake. I thought you were asking because you were actually considering trying it out on your own list.
I guess I was just projecting my own intent onto your question (I usually like to see if...
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Forum: Copywriting
16th September 2023, 04:56 PM
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Replies: 31
Views: 973 Re: Anyone Tried/Tested "The Negative Sell?"
I agree with you Claude
Most people expect us to be authentic, and they expect a certain amount of consistency in the people they follow.
If you start out as a nice helpful person, which I...
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Forum: Copywriting
16th September 2023, 03:34 AM
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Replies: 31
Views: 973 Re: Anyone Tried/Tested "The Negative Sell?"
I doubt this works on many people, if any.
If someone is already drooling over this guys previous brilliant insights, then it might work? Otherwise it comes across as insulting and patronizing...
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Forum: Beginners Area
8th September 2023, 12:03 PM
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Replies: 32
Views: 357 Re: coming back with marketing
Thank you so much for the kind words, Monetize. Coming from you, with your level of experience and no-nonsense marketing prowess, I consider this to be extremely high praise.
You just made my...
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Forum: Beginners Area
7th September 2023, 03:54 PM
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Replies: 32
Views: 357 Re: coming back with marketing
Sorry Monetize, my mistake. My eyes are getting a little blurry. I think I've been staring at this screen too long for one day and I should go get some rest...
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Forum: Beginners Area
7th September 2023, 03:32 PM
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Replies: 32
Views: 357 Re: coming back with marketing
I agree. Cultural differences do make a difference
I was thinking probably early 20s? Mostly because the youthful enthusiasm. But that's just a guess.
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Forum: Beginners Area
7th September 2023, 01:18 PM
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Replies: 32
Views: 357 Re: coming back with marketing
I'm assuming this response was for me? Because when logged out, in the modern version it shows up right below my last post. So I'll reply...
Those are some highly ambitious aspirations Dark...
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Forum: Beginners Area
5th September 2023, 03:21 PM
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Replies: 32
Views: 357 Re: coming back with marketing
Hey Dark Bunny (by the way, love the screen name),
I'm basing this response solely on the words in your posts so far...
It seems like you're flittering about with a little bit of desire to be...
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Forum: Main Internet Marketing Discussion Forum
30th August 2023, 06:58 AM
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Replies: 17
Views: 971 |
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Forum: Main Internet Marketing Discussion Forum
29th August 2023, 12:55 PM
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Replies: 17
Views: 971 |
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Forum: Copywriting
25th August 2023, 07:34 AM
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Replies: 16
Views: 230 Re: An Appointment - On A Postcard...
Good stuff, Steve.
I've done quite a bit of postcards and direct mail over the years, mostly in the trades (carpenters, painters, electricians, plumbers and other contractors) and I'll add one...
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Forum: Main Internet Marketing Discussion Forum
21st August 2023, 04:00 AM
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Replies: 8
Views: 229 Re: Need Advice on Driving Traffic...
This part concerns me a little bit. You're writing content that answers the questions you believe your audience has. But what if they don't actually care about the things you're writing about?
...
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Forum: Artificial Intelligence
11th August 2023, 12:39 PM
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Replies: 38
Views: 639 Re: Custom trained Ai Agents are the next thing.
That my friend is the existential dilemma. The technology itself is neither good nor bad, but whoever wields the power makes it so.
Unfortunately that's way above my paygrade, so for now all I can...
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Forum: Artificial Intelligence
11th August 2023, 10:52 AM
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Replies: 38
Views: 639 Re: Custom trained Ai Agents are the next thing.
Yes, I see your point. Sadly most people only show empathy to people in their own tribe. Sometimes not even then.
I guess that's where the AI robot of the future comes in...
Didn't you hear...
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Forum: Artificial Intelligence
9th August 2023, 11:46 AM
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Replies: 38
Views: 639 Re: Custom trained Ai Agents are the next thing.
I'm not sure AI is ready for legal prime time yet. Here's a link to a recent article about a federal judge who not only tossed a case out of court, but also fined the lawyer $5000 for using made up...
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Forum: Main Internet Marketing Discussion Forum
22nd July 2023, 11:51 AM
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Replies: 45
Views: 1,414 Re: .Somewhat contrarian...somewhat?
I don't think it's contrarian, Gordon, just another piece of the puzzle. And I agree, it should come first.
If someone doesn't have a destination then it doesn't really matter which path they...
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Forum: Main Internet Marketing Discussion Forum
22nd July 2023, 08:47 AM
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Replies: 45
Views: 1,414 Re: What tactics are working these days?
Insightful as always, Jason.
And when it comes to advertising I try to combine lead generation and qualifying as much as possible, right up front. I first learned this lesson from Dan kennedy...
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Forum: Main Internet Marketing Discussion Forum
21st July 2023, 03:32 PM
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Replies: 45
Views: 1,414 |
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Forum: Main Internet Marketing Discussion Forum
21st July 2023, 02:03 PM
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Replies: 45
Views: 1,414 Re: What tactics are working these days?
I don't really have a tactic for you, as much as a personal mindset. And despite the changing times and changing mediums, in the last 25 years my process has never failed me...
Find a market. Have...
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Forum: Copywriting
27th June 2023, 12:48 PM
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Replies: 10
Views: 280 |
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Forum: Offline Marketing
17th June 2023, 04:53 AM
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Replies: 13
Views: 301 Re: What Do I call These Sales Prospects?
My first thought when I saw this post was, why not bypass the "prospect" title and call them "buyers"?
It might seem a little pretentious, but I prefer to think of it as future pacing :)
High...
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Forum: Copywriting
16th June 2023, 09:41 AM
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Replies: 12
Views: 391 Re: Hard question for copywriters
Selling is the fundamental principle. It's the foundation that we build upon. Copywriting is the medium.
Templates, formulas and techniques are all valuable tools, as long as they lead to the...
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Forum: Copywriting
16th June 2023, 04:38 AM
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Replies: 12
Views: 391 Re: Hard question for copywriters
Do you actually have a product to sell?
If you don't, then you don't need research. You just need a good vocabulary, and the ability to make stuff up.
Like... "Our Amazing ultra science...
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Forum: Copywriting
30th May 2023, 04:12 PM
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Replies: 15
Views: 1,125 Re: Copywriting and it's Challenges
Slightly disappointed, but not too surprised. If I had read the original post more carefully I wouldn't have replied at all
I ran the original post through my "dreamer to marketer" translator and...
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Forum: Copywriting
27th May 2023, 02:45 PM
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Replies: 15
Views: 1,125 |
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Forum: Main Internet Marketing Discussion Forum
24th April 2023, 02:50 PM
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Replies: 14
Views: 208 Re: Question on Newsmax and Agora
We live we learn. Don't we Claude?
When I did this I only bought 100 at a time figuring I should only buy as much as I could afford to absorb if the promotion bombed.
For the most part keeping...
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Forum: Main Internet Marketing Discussion Forum
21st April 2023, 04:35 AM
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Replies: 14
Views: 208 Re: Question on Newsmax and Agora
This is an interesting question. Just out of curiosity, are you thinking of running a free book offer for one of your own campaigns?
Because if you are I'd love to hear more about that.
I...
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Forum: Beginners Area
11th April 2023, 07:34 AM
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Replies: 7
Views: 151 |
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Forum: Beginners Area
11th April 2023, 07:23 AM
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Replies: 5
Views: 112 Re: Ideas for just a few products
What can you tell me about yourself?
Why do you choose to make sport figurines?
How do you make them?
How long does it take to make each one?
How did you get started?
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Forum: Beginners Area
28th March 2023, 05:48 AM
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Replies: 7
Views: 151 |
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Forum: Copywriting
22nd March 2023, 12:37 PM
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Replies: 37
Views: 474 Re: Fake stories? Or True Stories? Any thoughts?
But it is under your direct control whether you sell that vendors product, or not.
If a vendor is dishonest, and you don't want to be dishonest, then pick a different vendor / product to promote....
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Forum: Beginners Area
21st March 2023, 03:49 PM
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Replies: 15
Views: 367 Re: Leads and Email Marketing
You're not necessarily doing anything wrong, except maybe having implausible expectations.
But hey, at least you're in motion taking action, and that's a good thing.
And you seem like a...
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Forum: Copywriting
21st March 2023, 03:01 PM
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Replies: 37
Views: 474 Re: Fake stories? Or True Stories? Any thoughts?
Yup. I remember about 30 years ago meeting a man named Zig Ziglar, a brilliant salesman and one of the nicest guy I ever met, and one of the things we talked about during the few minutes we shared...
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Forum: Copywriting
21st March 2023, 01:46 PM
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Replies: 37
Views: 474 Re: Fake stories? Or True Stories? Any thoughts?
Your post seems mostly philosophical, and it feels like you're caught up in a crisis of conscience more than anything else. The way you phrase your question is more about general ethics, than about...
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Forum: Copywriting
12th February 2023, 09:03 AM
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Replies: 88
Views: 1,685 |
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Forum: Copywriting
11th February 2023, 05:47 AM
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Replies: 88
Views: 1,685 |
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Forum: Copywriting
10th February 2023, 04:55 AM
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Replies: 88
Views: 1,685 |
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Forum: Copywriting
5th February 2023, 05:36 AM
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Replies: 88
Views: 1,685 |
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Forum: Artificial Intelligence
2nd January 2023, 05:11 AM
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Replies: 95
Views: 1,919 Re: A future is here, so...
That's a joke? It's not funny.
A joke needs to have a surprise ending, something that relieves the tension of the build up. At the very least it needs to expose the absurdity of human foibles.
...
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Forum: Email Marketing
27th November 2022, 05:37 AM
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Replies: 21
Views: 757 Re: I'm so frustrated .. CTR 0% !!!!!
Every time I see a statement like this it makes me cringe a little bit.
I don't want to be a buzz killer here, but reality is what it is. And for starters, value is subjective. It's as simple as...
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Forum: Copywriting
20th November 2022, 06:01 AM
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Replies: 8
Views: 271 |
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Forum: Copywriting
19th November 2022, 07:05 AM
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Replies: 8
Views: 271 |
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Forum: Offline Marketing
22nd October 2022, 05:06 AM
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Replies: 54
Views: 909 Re: I need your opinion on an analogy
Referrals is not romantic or exciting. Even the word "referrals" sounds like wearing a pair of sensible shoes. Sure, they're more comfortable and the more pragmatic choice, but they're also boring.
...
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Forum: Copywriting
25th September 2022, 03:43 AM
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Replies: 31
Views: 815 Re: Writing Blogs With AI
Exactly!
Of course we're talking about blog posts here. When it comes to news reporting I prefer a journalist who sticks to the who, what, where, when, why and how of the story. Just give me the...
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Forum: Email Marketing
21st September 2022, 02:43 PM
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Replies: 2
Views: 168 |
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Forum: Copywriting
20th September 2022, 05:35 PM
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Replies: 31
Views: 815 Re: Writing Blogs With AI
Hey bobbyswinson ,
I'm sure most people have their own opinions about AI written content, and I'm no exception to that rule. So here's my take on it...
AI is definitely getting better than it...
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Forum: Copywriting
27th August 2022, 04:51 AM
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Replies: 19
Views: 468 Re: Naming!
Ah yes, typos.
Thanks to things like spell check and auto correct, I have found myself getting a bit sloppier with my propers.
Add to that, the hard partying sins of my youth are beginning to...
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Forum: Copywriting
25th August 2022, 06:55 PM
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Replies: 19
Views: 468 Re: Naming!
It sometimes depends on the offer and the medium (and if it's for someone else, it depends on the temperament of that client), but as a general rule I find it's wise to start at the beginning.
If...
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Forum: Copywriting
25th August 2022, 01:38 PM
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Replies: 19
Views: 468 Re: Naming!
Sigh indeed, Kay... Sigh indeed.
With that one word you just expressed the great frustration, and exasperation, that leads to resignation.
It's the feeling that haunts us when we try to give...
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Forum: Copywriting
25th August 2022, 11:10 AM
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Replies: 19
Views: 468 Re: Naming!
I've always said the work of a copywriter is to sell things.
If renaming it helps sell it, then yes, that's part of my work.
This question is a bit peculiar to me. Testing variables...
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Forum: Mind Warriors
21st August 2022, 01:54 PM
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Replies: 34
Views: 758 Re: Is the long way the shortcut?
Personally, whenever I'm learning something new, my modus operandi is to first become brilliant at the basics.
Then I look for newer, quicker, or more creative ways to get the same or better...
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Forum: Offline Marketing
17th July 2022, 12:36 PM
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Replies: 52
Views: 1,563 Re: Guess who is doing really well these days?
Yes, absolutely.
In all honesty I wasn't even thinking about that when I wrote those two words.
I was still thinking short term.
Like when stragglers trickle in after the first few weeks...
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Forum: Offline Marketing
16th July 2022, 04:48 AM
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Replies: 52
Views: 1,563 Re: Guess who is doing really well these days?
Hey Gordon,
I couldn't agree more about direct mail being alive and well.
I've never done the 9 X 12 multi-ad like you're talking about, but a friend of mine (friend / client) owns a local...
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Forum: Copywriting
15th July 2022, 12:04 PM
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Replies: 6
Views: 287 Re: The Heartbeat of Your Copy?
I've always thought your writing had a touch of poetry to it, Steve. Although that could be due to your proper English prose bouncing off my coarse American ears?
I haven't really considered...
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