Forum: Copywriting
3rd July 2015, 12:14 AM
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Replies: 6
Views: 1,108 |
Forum: Copywriting
26th June 2015, 04:51 PM
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Replies: 14
Views: 1,610 Re: Squeeze Page - Critique Please
In case you haven't noticed, there is a sticky in this subforum that gives a great checklist to go through before asking to be critiqued.
...
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Forum: Copywriting
23rd June 2015, 02:28 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
Here's my thinking why the first 3 got the most no's.
First comes this statement...
"The Public Sort Their Mail Over The Waste Paper Basket".
Gary Halbert said something like that.
So...
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Forum: Copywriting
22nd June 2015, 11:26 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
Great thread, Dr. Vile. Sparked some interesting discussion & got the brain cells flutterin'.
Here's what I think was missing from the other three:
#1 misses all the people who don't have much...
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Forum: Copywriting
22nd June 2015, 09:16 AM
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Replies: 86
Views: 5,736 |
Forum: Copywriting
22nd June 2015, 08:25 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
The "no trigger" in the first three could be caused by the question in the first line of body copy.
"Would you like me to come banish all the mosquitoes in your yard for the next 3 weeks for...
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Forum: Copywriting
22nd June 2015, 04:51 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
Drum roll...
LADIES AND GENTLEMEN, THE WINNING POSTCARD IS...
#4
Dean Jackson was the man who engineered them all.
Here he talks about the thinking behind why he chose
those approaches.
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Forum: Copywriting
21st June 2015, 07:48 AM
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Replies: 3
Views: 1,232 |
Forum: Copywriting
19th June 2015, 02:08 PM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
I'm kinda torn between #4 and #1. (The other two seem to target smaller "niche" demographics.)
Number one has the clear benefit in the headline, complete with "guaranteed" ...and segues right...
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Forum: Copywriting
19th June 2015, 10:52 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
I remember this same type of "choose the winner" in Gary Bencivenga's
retirement seminar, where he had people guessing the winner of A/B split tests.
And since every single frickin guess I had...
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Forum: Copywriting
19th June 2015, 06:58 AM
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Replies: 86
Views: 5,736 Re: 4 postcards mailed, which was the winner?
These are really well thought out. I'm going with #1.
But for the life of me, I think the silent objection is the public trend against pesticides, in general. If the company is spraying or laying...
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Forum: Copywriting
18th June 2015, 10:27 PM
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Replies: 86
Views: 5,736 |
Forum: Copywriting
16th June 2015, 09:45 PM
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Replies: 14
Views: 1,455 Re: Puh-lease, "Killer Copy" — Let Me LIVE!
*rubs sleep from eyes*
*pulls sporran from dry mouth*
Ok, Rick, seemes we're re-inflating 'goober' for a new generation.
And yeah, you're right on the Balestra deal, only I figured in the...
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Forum: Copywriting
13th June 2015, 11:56 AM
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Replies: 21
Views: 3,193 Re: WF copywriting forum dead?
I try to check in but honestly it's the same troll threads being bumped up, an old post from years ago being resurrected with "thanks, good post!", or the endless critiques.
I'll chime in on a...
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Forum: Copywriting
8th June 2015, 03:55 PM
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Replies: 8
Views: 1,369 |
Forum: Copywriting
27th May 2015, 01:14 AM
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Replies: 16
Views: 1,357 |
Forum: Copywriting
4th May 2015, 06:59 AM
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Replies: 22
Views: 1,977 Re: I got a bad feelin' about this...
It is obvious to me now that I need do clarify exactly what the product is. Believe me, I want honest hard hitting critiques. The product is a graduated walking fitness program that will have a...
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Forum: Copywriting
3rd May 2015, 12:57 PM
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Replies: 14
Views: 1,934 Re: Critique - Hold nothing back - Meetup Group
I'm going to suggest that you hire a professional writer to articulate what it is you are trying to say.
You're not really trying to sell anything directly here (except, I suppose, persuading...
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Forum: Copywriting
2nd May 2015, 07:20 PM
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Replies: 24
Views: 2,496 |
Forum: Copywriting
29th April 2015, 01:25 PM
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Replies: 5
Views: 1,367 Re: remembering the fundamentals
"Neuro-magic" is exactly what it is. Once a person has learnt to write without having to "think" about the strokes they're making on the paper, then the writing has become an unconscious process; the...
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Forum: Copywriting
28th April 2015, 01:50 PM
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Replies: 8
Views: 1,161 Re: What do you think about my squeeze page?
There's a lot that could be improved here. Regardless of any shortcomings of the layout, the copy doesn't really snap-like-a-firecracker in my mind.
"You're one step away from changing your life"...
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Forum: Copywriting
24th April 2015, 07:53 PM
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Replies: 17
Views: 2,883 Re: How to write for local business on website
Hopefully you can find someone to work with.
I've worked with tons of businesses from major to mom and pop on loads of marketing campaigns.
Things are not always a good fit and occasionally...
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Forum: Copywriting
24th April 2015, 07:32 AM
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Replies: 5
Views: 1,263 |
Forum: Copywriting
24th April 2015, 07:28 AM
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Replies: 5
Views: 1,263 |
Forum: Copywriting
24th April 2015, 07:18 AM
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Replies: 5
Views: 1,263 Re: Cops need to step up their ad game
I'm loving it.
The headline got my attention, the body makes me smile and the offer is incredible. Everything written in simple, clear words.
Would be interested in the response rate. ;D
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Forum: Copywriting
22nd April 2015, 02:48 AM
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Replies: 62
Views: 9,922 Re: Gary Bencivenga --- I'm not impressed!
I don't know why you bother debating this guy. Obviously has no idea and is not prepared to listen and learn. Just wants a blue*.
* "blue" - Australian slang for "fight" or "argument".
p.s....
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Forum: Copywriting
22nd April 2015, 02:14 AM
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Replies: 28
Views: 2,523 |
Forum: Copywriting
11th April 2015, 09:32 PM
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Replies: 24
Views: 1,526 Re: How do they not catch these things?...
Yes, YOU read it that way -- but I count *at least* one professional copywriter *in this thread* alone, who read it the "other" way.
To my way of thinking, that's proof enough it needs to be...
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Forum: Copywriting
5th April 2015, 05:16 PM
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Replies: 12
Views: 1,706 Re: So you want some advice...
Key phrase, "if it is really great.."
In my experience, more than 99% of the clients who are paranoid about being ripped off have a distorted perception of how innovative their "idea" really is....
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Forum: Main Internet Marketing Discussion Forum
30th March 2015, 06:52 AM
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Replies: 7
Views: 623 Re: The Big Bonus War
Yeah that's just funny! There should be a limit to these kinds of stuffs. A sweet spot of ratio between perceived value over perceived cost.
And there's also a difference between actually purchase...
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