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Search: Posts Made By: jlinowski
Forum: Conversion Rate Optimization 5th February 2015, 10:55 AM
Replies: 10
Views: 2,963
Posted By jlinowski
Re: Is A/B Testing REALLY Valid?

I think many tests regress to the mean over time. It's important to run the test long enough to actually see if the effect is real or not.

One thing you can do is introduce baselines for at least...
Forum: Conversion Rate Optimization 5th February 2015, 10:43 AM
Replies: 4
Views: 2,921
Posted By jlinowski
33+ Tips For Betterdata & Better A/B Testing

Hi All,

As we run numerous a/b tests, a few months ago we began to list out and share some of the emerging best practices.

Here are 33 tips for better data collection if you're into running...
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