Forum: Copywriting
4th October 2012, 06:50 PM
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Replies: 37
Views: 6,524 Re: Looking for a Free Copywriting Course
Ad Magic by Brian Keith Voiles is like $15 on Ebay. Great course.
Buy the classics, too. How To Write A Good Advertisement by Victor Schwab - about $11 - is great. And it's actually classified as...
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Forum: Copywriting
2nd October 2012, 10:25 AM
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Replies: 27
Views: 2,052 |
Forum: Copywriting
18th September 2012, 01:03 PM
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Replies: 43
Views: 3,003 |
Forum: Copywriting
10th November 2011, 07:36 AM
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Replies: 18
Views: 823 |
Forum: Copywriting
8th November 2011, 09:48 PM
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Replies: 42
Views: 9,611 |
Forum: Copywriting
8th November 2011, 03:49 PM
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Replies: 42
Views: 9,611 |
Forum: Copywriting
7th November 2011, 02:29 PM
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Replies: 50
Views: 1,834 |
Forum: Copywriting
7th November 2011, 01:27 PM
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Replies: 18
Views: 889 Re: Time to take it. Criticism appreciated.
^^ Colm's got it. I have a fair amount of experience, and I'm also a 'mark' (I'll buy pretty much ANYTHING copywriting related). For this reason, the copy should appeal to me. But it doesn't.
Keep...
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Forum: Copywriting
7th November 2011, 11:59 AM
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Replies: 11
Views: 608 Re: Looking for a Critique! My first sales page
Ok amigo... I'm going to be straight with you.
This copy is, right now, a nightmarish cluster ****.
Your headline is WAAAY me-tooish.
The lead is clumsy and forced.
You offer no proof up...
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Forum: Copywriting
7th November 2011, 08:34 AM
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Replies: 18
Views: 889 Re: Time to take it. Criticism appreciated.
Hey Gordon,
I attached a doc with my thoughts - I stopped about half way through and put my 'summary' on the last page.
Sorry, just ran out of time and couldn't go line by line.
-Angel
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Forum: Copywriting
4th November 2011, 01:28 PM
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Replies: 4
Views: 766 Re: ebook and sales page
Hey Steve,
Nope, that piece was for Alternative. And it was a magalog.
I had the promo - let me see if I can dig it up, as well as the test version, "For Every Illness, There is A Country Where...
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Forum: Copywriting
4th November 2011, 12:54 PM
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Replies: 4
Views: 766 Re: ebook and sales page
Roxanne,
Study this: Bottom Line's Integrated Health Solutions (http://www.bottomlinesecrets.com/store/mags/order_ihs_mag.html?sk=157412)
Look at Bottomline Health (www.bottomlinesecrets.com)
...
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Forum: Copywriting
4th November 2011, 11:10 AM
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Replies: 13
Views: 736 Re: How Do YOU Write Copy?
I find that laying several blank pieces of paper on a desk and then yelling at them for 2 1/2 hours does the trick.
-Angel
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Forum: Copywriting
4th November 2011, 08:52 AM
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Replies: 13
Views: 736 Re: How Do YOU Write Copy?
My process, to someone on the outside, looks like a schizophrenic child with ADD was given 20+ documents and a computer.
In short, a mess.
But let me break it down...
1. Read the past...
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Forum: Copywriting
3rd November 2011, 10:53 AM
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Replies: 14
Views: 707 |
Forum: Copywriting
3rd November 2011, 09:21 AM
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Replies: 14
Views: 707 Re: I Changed My Copy!
My first reaction?
"**** this guy."
Don't call your prospect stupid - especially don't say, "How could you be so ****ing stupid?" and then say, "Most Stupid Affiliates."
Don't.
Not even...
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Forum: Copywriting
2nd November 2011, 06:43 PM
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Replies: 46
Views: 6,340 Re: The Ideal Copywriting Book For Beginners?
Now THIS is some seriously funny ****.
I don't disagree with you about the masters - I read them regularly. And to be a great writer, I think you must really study and be very familiar with their...
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Forum: Copywriting
25th October 2011, 03:59 PM
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Replies: 10
Views: 833 Re: This is my first sales copy. I'm excited!
Honestly? Cut all the copy above "But It Can Be Easy."
All that's just talk. This is a squeeze page - get right down to it.
"Hey, there's a way to do it. After doing X, Y, and Z, I figured out...
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Forum: Copywriting
25th October 2011, 09:50 AM
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Replies: 10
Views: 833 |
Forum: Copywriting
25th October 2011, 08:07 AM
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Replies: 34
Views: 2,231 |
Forum: Copywriting
24th October 2011, 03:24 PM
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Replies: 20
Views: 818 Re: Interesting Split Tests Result
Hey Steven,
Thanks for chiming in.
But I have to say I disagree.
It's a dominant emotional headline - it is intended to be front and center.
The Richard Armstrong promo it was swiped from...
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Forum: Copywriting
24th October 2011, 01:09 PM
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Replies: 20
Views: 818 Re: Interesting Split Tests Result
Because the first one sounds like a man on coke, and the second sounds like a 75 year old senior who needs Viagra.
Personally, I don't know if this is an adequate test. There is a clear difference...
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Forum: Copywriting
24th October 2011, 12:49 PM
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Replies: 16
Views: 7,458 Re: The Best Video Sales Letter Ever?
That pdf is only the first page.
It's fine though - just go to the link, let the video start, then try to close the window and then "Stay On Page" when prompted. You will see the HTMl for the...
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Forum: Copywriting
22nd October 2011, 10:22 PM
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Replies: 16
Views: 7,458 Re: The Best Video Sales Letter Ever?
It's an extremely successful promo that every copywriter should study.
The writer is Mike Palmer, a relatively unknown copywriter outside of Stansberry/Agora and the "elite" copywriting world.
...
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Forum: Copywriting
19th October 2011, 06:24 PM
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Replies: 29
Views: 824 Re: Which Headline Would You Use?
Few options.
1) If you can sash "slash 40%," you might try something like, "How To Get 4 Free Months of Health Insurance!"
'Course, you have to mess with legal stuff. And I would only use that...
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Forum: Copywriting
17th October 2011, 08:33 AM
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Replies: 13
Views: 875 |
Forum: Copywriting
1st August 2011, 12:50 PM
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Replies: 22
Views: 1,031 |
Forum: Copywriting
28th July 2011, 09:48 AM
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Replies: 33
Views: 2,747 |
Forum: Copywriting
27th July 2011, 11:18 AM
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Replies: 12
Views: 1,109 |
Forum: Copywriting
27th July 2011, 11:15 AM
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Replies: 12
Views: 1,109 |
Forum: Copywriting
22nd July 2011, 03:41 PM
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Replies: 12
Views: 1,240 Re: Membership Site Copy - Any Examples?
Hey David,
The only reason I'd be skeptical of upselling to a higher membership is this:
It's easier to write a long piece and sell them on premium membership and then logically sell a "lower...
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Forum: Copywriting
20th July 2011, 07:24 PM
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Replies: 7
Views: 931 Re: Can anyone become a world beating copywriter?
I don't know what a "world beating" copywriter is.
Every copywriter loses at some point. They get beaten by rank amateurs who saw an opportunity they didn't. As a result, the noob outpulled them....
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Forum: Copywriting
12th May 2011, 02:49 PM
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Replies: 21
Views: 1,425 |
Forum: Copywriting
25th April 2011, 03:36 PM
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Replies: 16
Views: 820 Re: Where should the price be introduced?
In my opinion, it all comes down to this question:
How aware is your market of your type of product?
Is the concept of a neon colored mailbox that shoots mailmen foreign to them? If so, price...
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Forum: Copywriting
25th April 2011, 03:21 PM
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Replies: 59
Views: 3,677 Re: You've Been Lied To
I'm not sure what you mean.
Do you disagree that the money is in the list?
I would comment further, but... I honestly don't know what you're saying.
Should we ignore the list?
Is list...
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Forum: Copywriting
24th April 2011, 08:00 PM
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Replies: 2
Views: 559 Re: Just Written a Novel!
You know, I've always found it tricky when it comes to marketing fiction.
Here is what I can offer:
1. Compare to other books (popular ones in the same category).
2. Build a website for the...
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Forum: Copywriting
23rd April 2011, 09:29 PM
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Replies: 14
Views: 3,243 Re: Jay Abraham School of Copywriting
He's a total joke.
I mean, seriously... His name is "Jay" Abraham? Plz.
Forget all that "made millions, taken companies from $4 million to 140 in no time..." Baloney.
...But seriously, Jay...
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Forum: Copywriting
15th April 2011, 10:45 AM
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Replies: 41
Views: 1,782 |
Forum: Copywriting
15th April 2011, 10:37 AM
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Replies: 14
Views: 1,092 Re: I'm looking to learn copywriting
Daniel,
Some Amazon review said the course was outdated, or DR copywriting is outdated?
I think either one is moronic, personally.
Principles don't have expiration dates.
Anywho, if...
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Forum: Copywriting
29th March 2011, 04:33 PM
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Replies: 13
Views: 1,316 Re: So you Want to Make Bank?
Where's Bruce when we need a public evisceration? ;)
As far as the "copy," were you on drugs in your spare time, too? The only thing that makes sense was the first sentence.
And then you talk...
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Forum: Copywriting
29th March 2011, 11:02 AM
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Replies: 20
Views: 720 Re: A little help with my sales page
Mike, buddy... This thing's a mess.
Let me give this to you, blow by blow.
1. No Believability
2. No credibility
3. No specificity
4. Cliched
5. No rapport building
6. Price point is...
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Forum: Copywriting
25th March 2011, 09:33 AM
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Replies: 35
Views: 1,404 Re: Is my Sales page good for conversions?
The PS's are very, um, weak. I like that you offered the newsletter - that was a good idea.
The guarantee PS (#2) is weak, awkward, and I didn't understand it at first glance.
Instead, try...
...
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Forum: Copywriting
23rd March 2011, 01:48 PM
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Replies: 22
Views: 1,103 Re: Does this title grab your attention??
There is so much truth here, it's ridiculous.
WSO section is full of hungry buyers - usually a bit of rapport building copy & bullets with a low price will get you more sales than you can handle....
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Forum: Copywriting
23rd March 2011, 10:08 AM
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Replies: 26
Views: 2,841 Re: How To Get Business Right Now
Rick don't play.
Every time I've heard of the $100 mailing (to a good list/market), the results have been stellar.
When it comes to B2B mailings, I stick to the dollar-bill grabber approach,...
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Forum: Copywriting
23rd March 2011, 10:03 AM
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Replies: 58
Views: 3,444 |
Forum: Copywriting
19th March 2011, 03:01 PM
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Replies: 11
Views: 1,690 Re: Free Trial vs Money Back Guarantee
It's not that simple, really.
I usually offer a "XXX Day Risk-Free Trial." But if you want to actually go the soft offer route - giving it free for X days - you must have two things in mind:
1)...
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Forum: Copywriting
17th March 2011, 08:22 AM
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Replies: 21
Views: 2,946 |
Forum: Copywriting
2nd March 2011, 07:58 AM
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Replies: 36
Views: 1,517 Re: Copywriting Question From Newbie
Actually, it's more like 8 billion at this point (7.9). He told us this at his Bootcamp in FL.
I wouldn't say this. The best teacher is really subjective - it really depends on your style. I...
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Forum: Copywriting
1st March 2011, 10:49 AM
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Replies: 12
Views: 1,530 Re: Hire a Super Cheap Writer!
Not really. You do want to connect the headline and the copy as soon as possible, without making it confusing.
Better headline would've been, "Down The Shameless Whores" (oh my) or "A Message To...
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Forum: Copywriting
1st March 2011, 08:54 AM
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Replies: 8
Views: 583 Re: Would This Be WEIRD?
Understandable.
But most "big copywriters" or people with a lot of proven experience don't have the time to take a project on performance basis only. Too many factors outside of their control.
...
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Forum: Copywriting
22nd February 2011, 11:00 AM
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Replies: 41
Views: 926 Re: My first sales page.. looking for some advice
This is a fallacy from someone who is not - as you have said you're not in previous posts - an expert.
Here's why:
1) Using a big benefit immediately communicates that you are selling and will...
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Forum: Copywriting
21st February 2011, 10:44 AM
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Replies: 41
Views: 926 Re: My first sales page.. looking for some advice
Hi Ashley,
It might be better to change the headline to "$500 a Week... Completely Online." Or maybe increase the sum a bit. I'm not sure if this amount of money will tickle the greed glands well...
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Forum: Copywriting
21st February 2011, 09:02 AM
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Replies: 41
Views: 926 |
Forum: Copywriting
18th February 2011, 10:33 AM
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Replies: 5
Views: 891 Re: Need Help With Copy with WSO And More
Ryan,
Try cleaning up the layout some. I got here and had no idea where to start.
Make it more organized. Make it easier to lead your reader exactly where you want them in the copy.
Best,
...
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Forum: Copywriting
7th February 2011, 01:02 PM
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Replies: 11
Views: 719 |
Forum: Copywriting
7th February 2011, 12:58 PM
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Replies: 11
Views: 719 Re: A little headline feedback please.
Hi Mezloh,
I'm in the middle of several projects right now, so I'll be brief.
All of the headlines are pretty bad. Your market hears them all the time or doesn't put any stock.
Here is what...
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