Register Advertise with usHelp Desk Today's Posts Search

Showing results 1 to 56 of 126
Search took 0.07 seconds.
Search: Posts Made By: ARSuarez
Forum: Copywriting 4th October 2012, 06:50 PM
Replies: 37
Views: 6,524
Posted By ARSuarez
Re: Looking for a Free Copywriting Course

Ad Magic by Brian Keith Voiles is like $15 on Ebay. Great course.

Buy the classics, too. How To Write A Good Advertisement by Victor Schwab - about $11 - is great. And it's actually classified as...
Forum: Copywriting 2nd October 2012, 10:25 AM
Replies: 27
Views: 2,052
Posted By ARSuarez
Re: Hey Bad Ass Copywriters, What Is a Good Subject Line?

I've had pretty good results with "What's Next?"
Forum: Copywriting 18th September 2012, 01:03 PM
Replies: 43
Views: 3,003
Posted By ARSuarez
Re: Who's your biggest copywriting influence?

Would like to tune in and say I, too, am a living god.

Over and out.
Forum: Copywriting 10th November 2011, 07:36 AM
Replies: 18
Views: 823
Posted By ARSuarez
Re: The difference between poor sales copy and a dead Market!!!

I've got some ideas for you.

1) send your product to a doctor(s) to review. Ask them if they would just write a few words about how they feel about the solutions presented.

2) Get testimonials...
Forum: Copywriting 8th November 2011, 09:48 PM
Replies: 42
Views: 9,611
Posted By ARSuarez
Re: What's The Best Sales Letter You've Ever Read?

Ok, I've been reading through my swipe file again (many, many strong ads in there), and I have a verdict.

After reading it for the first time again in 2 years, Read This or Die has to be my...
Forum: Copywriting 8th November 2011, 03:49 PM
Replies: 42
Views: 9,611
Posted By ARSuarez
Re: What's The Best Sales Letter You've Ever Read?

The late and great Maxwell Sackheim.

Next to Mel Martin, Bud Weckesser, and a handful of others, Sackheim is among the greatest of the unknown writers.

Mel Martin pretty much invented and...
Forum: Copywriting 7th November 2011, 02:29 PM
Replies: 50
Views: 1,834
Posted By ARSuarez
Re: Would Your Copy Actually Sell In The Real World?

Holy ****.

What the hell are you talking about?

Your analogy is fatally flawed. Copy is not suppose to be "fancy" for some and "simple/easy" for others.

Let me tell you right now the RULE of...
Forum: Copywriting 7th November 2011, 01:27 PM
Replies: 18
Views: 889
Posted By ARSuarez
Re: Time to take it. Criticism appreciated.

^^ Colm's got it. I have a fair amount of experience, and I'm also a 'mark' (I'll buy pretty much ANYTHING copywriting related). For this reason, the copy should appeal to me. But it doesn't.

Keep...
Forum: Copywriting 7th November 2011, 11:59 AM
Replies: 11
Views: 608
Posted By ARSuarez
Re: Looking for a Critique! My first sales page

Ok amigo... I'm going to be straight with you.

This copy is, right now, a nightmarish cluster ****.

Your headline is WAAAY me-tooish.

The lead is clumsy and forced.

You offer no proof up...
Forum: Copywriting 7th November 2011, 08:34 AM
Replies: 18
Views: 889
Posted By ARSuarez
Re: Time to take it. Criticism appreciated.

Hey Gordon,

I attached a doc with my thoughts - I stopped about half way through and put my 'summary' on the last page.

Sorry, just ran out of time and couldn't go line by line.

-Angel
Forum: Copywriting 4th November 2011, 01:28 PM
Replies: 4
Views: 766
Posted By ARSuarez
Re: ebook and sales page

Hey Steve,

Nope, that piece was for Alternative. And it was a magalog.

I had the promo - let me see if I can dig it up, as well as the test version, "For Every Illness, There is A Country Where...
Forum: Copywriting 4th November 2011, 12:54 PM
Replies: 4
Views: 766
Posted By ARSuarez
Re: ebook and sales page

Roxanne,

Study this: Bottom Line's Integrated Health Solutions (http://www.bottomlinesecrets.com/store/mags/order_ihs_mag.html?sk=157412)

Look at Bottomline Health (www.bottomlinesecrets.com)
...
Forum: Copywriting 4th November 2011, 11:10 AM
Replies: 13
Views: 736
Posted By ARSuarez
Re: How Do YOU Write Copy?

I find that laying several blank pieces of paper on a desk and then yelling at them for 2 1/2 hours does the trick.

-Angel
Forum: Copywriting 4th November 2011, 08:52 AM
Replies: 13
Views: 736
Posted By ARSuarez
Re: How Do YOU Write Copy?

My process, to someone on the outside, looks like a schizophrenic child with ADD was given 20+ documents and a computer.

In short, a mess.

But let me break it down...

1. Read the past...
Forum: Copywriting 3rd November 2011, 10:53 AM
Replies: 14
Views: 707
Posted By ARSuarez
Re: I Changed My Copy!

Terror, sir. Terror.
Forum: Copywriting 3rd November 2011, 09:21 AM
Replies: 14
Views: 707
Posted By ARSuarez
Re: I Changed My Copy!

My first reaction?

"**** this guy."

Don't call your prospect stupid - especially don't say, "How could you be so ****ing stupid?" and then say, "Most Stupid Affiliates."

Don't.

Not even...
Forum: Copywriting 2nd November 2011, 06:43 PM
Replies: 46
Views: 6,340
Posted By ARSuarez
Re: The Ideal Copywriting Book For Beginners?

Now THIS is some seriously funny ****.

I don't disagree with you about the masters - I read them regularly. And to be a great writer, I think you must really study and be very familiar with their...
Forum: Copywriting 25th October 2011, 03:59 PM
Replies: 10
Views: 833
Posted By ARSuarez
Re: This is my first sales copy. I'm excited!

Honestly? Cut all the copy above "But It Can Be Easy."

All that's just talk. This is a squeeze page - get right down to it.

"Hey, there's a way to do it. After doing X, Y, and Z, I figured out...
Forum: Copywriting 25th October 2011, 09:50 AM
Replies: 10
Views: 833
Posted By ARSuarez
Re: This is my first sales copy. I'm excited!

It would seem that my dream of traveling and getting laid will never become a reality.

Your URL doesn't work.

-Angel
Forum: Copywriting 25th October 2011, 08:07 AM
Replies: 34
Views: 2,231
Posted By ARSuarez
Re: Drilling down to the slogan

The best advice I can offer... Read "Made To Stick" by the Heath brothers.
Forum: Copywriting 24th October 2011, 03:24 PM
Replies: 20
Views: 818
Posted By ARSuarez
Re: Interesting Split Tests Result

Hey Steven,

Thanks for chiming in.

But I have to say I disagree.

It's a dominant emotional headline - it is intended to be front and center.

The Richard Armstrong promo it was swiped from...
Forum: Copywriting 24th October 2011, 01:09 PM
Replies: 20
Views: 818
Posted By ARSuarez
Re: Interesting Split Tests Result

Because the first one sounds like a man on coke, and the second sounds like a 75 year old senior who needs Viagra.

Personally, I don't know if this is an adequate test. There is a clear difference...
Forum: Copywriting 24th October 2011, 12:49 PM
Replies: 16
Views: 7,458
Posted By ARSuarez
Re: The Best Video Sales Letter Ever?

That pdf is only the first page.

It's fine though - just go to the link, let the video start, then try to close the window and then "Stay On Page" when prompted. You will see the HTMl for the...
Forum: Copywriting 22nd October 2011, 10:22 PM
Replies: 16
Views: 7,458
Posted By ARSuarez
Re: The Best Video Sales Letter Ever?

It's an extremely successful promo that every copywriter should study.

The writer is Mike Palmer, a relatively unknown copywriter outside of Stansberry/Agora and the "elite" copywriting world.
...
Forum: Copywriting 19th October 2011, 06:24 PM
Replies: 29
Views: 824
Posted By ARSuarez
Re: Which Headline Would You Use?

Few options.

1) If you can sash "slash 40%," you might try something like, "How To Get 4 Free Months of Health Insurance!"

'Course, you have to mess with legal stuff. And I would only use that...
Forum: Copywriting 17th October 2011, 08:33 AM
Replies: 13
Views: 875
Posted By ARSuarez
Re: Any up & coming copywriters here?

^^ I think he's right.
Forum: Copywriting 1st August 2011, 12:50 PM
Replies: 22
Views: 1,031
Posted By ARSuarez
Re: Will I swim with the Sharks? Or be the next round of Chum?

Nope.

I don't like writing online, either.

Here's what you do: get yourself a copy of The Directory of Major Mailers, The SRDS, and The Oxbridge Directory of Newsletters.

If you choose one...
Forum: Copywriting 28th July 2011, 09:48 AM
Replies: 33
Views: 2,747
Posted By ARSuarez
Re: Who do you think are the best direct response internet marketers and copywriters in the world?

It was co-written by Palmer and Stansberry - and I believe Palmer gave most of the credit to Porter.

And yeah - I think your figures are correct!

-Angel
Forum: Copywriting 27th July 2011, 11:18 AM
Replies: 12
Views: 1,109
Posted By ARSuarez
Re: Who esle wants to stop reading headlines that start with "Who else wants to"?

Read the first half of Breakthrough Advertising by Eugene Schwartz to find out.
Forum: Copywriting 27th July 2011, 11:15 AM
Replies: 12
Views: 1,109
Posted By ARSuarez
Re: Who esle wants to stop reading headlines that start with "Who else wants to"?

Stephen nailed it above.

Headlines like this work in markets that haven't become saturated - so "immature" markets are prime candidates.

The "Do You Make These..." "They Laughed..." "Who...
Forum: Copywriting 22nd July 2011, 03:41 PM
Replies: 12
Views: 1,240
Posted By ARSuarez
Re: Membership Site Copy - Any Examples?

Hey David,

The only reason I'd be skeptical of upselling to a higher membership is this:

It's easier to write a long piece and sell them on premium membership and then logically sell a "lower...
Forum: Copywriting 20th July 2011, 07:24 PM
Replies: 7
Views: 931
Posted By ARSuarez
Re: Can anyone become a world beating copywriter?

I don't know what a "world beating" copywriter is.

Every copywriter loses at some point. They get beaten by rank amateurs who saw an opportunity they didn't. As a result, the noob outpulled them....
Forum: Copywriting 12th May 2011, 02:49 PM
Replies: 21
Views: 1,425
Posted By ARSuarez
Forum: Copywriting 25th April 2011, 03:36 PM
Replies: 16
Views: 820
Posted By ARSuarez
Re: Where should the price be introduced?

In my opinion, it all comes down to this question:

How aware is your market of your type of product?

Is the concept of a neon colored mailbox that shoots mailmen foreign to them? If so, price...
Forum: Copywriting 25th April 2011, 03:21 PM
Replies: 59
Views: 3,677
Posted By ARSuarez
Re: You've Been Lied To

I'm not sure what you mean.

Do you disagree that the money is in the list?

I would comment further, but... I honestly don't know what you're saying.

Should we ignore the list?

Is list...
Forum: Copywriting 24th April 2011, 08:00 PM
Replies: 2
Views: 559
Posted By ARSuarez
Re: Just Written a Novel!

You know, I've always found it tricky when it comes to marketing fiction.

Here is what I can offer:

1. Compare to other books (popular ones in the same category).

2. Build a website for the...
Forum: Copywriting 23rd April 2011, 09:29 PM
Replies: 14
Views: 3,243
Posted By ARSuarez
Re: Jay Abraham School of Copywriting

He's a total joke.

I mean, seriously... His name is "Jay" Abraham? Plz.

Forget all that "made millions, taken companies from $4 million to 140 in no time..." Baloney.

...But seriously, Jay...
Forum: Copywriting 15th April 2011, 10:45 AM
Replies: 41
Views: 1,782
Posted By ARSuarez
Re: What's The **Best** Thing You've Ever Learned About Copywriting...

Overload your copy with credibility.

Frank Kern said once one of the big reasons people don't buy is... "Dey don't believe yew." (He said it with that accent).

Others have said it, but for some...
Forum: Copywriting 15th April 2011, 10:37 AM
Replies: 14
Views: 1,092
Posted By ARSuarez
Re: I'm looking to learn copywriting

Daniel,

Some Amazon review said the course was outdated, or DR copywriting is outdated?

I think either one is moronic, personally.
Principles don't have expiration dates.

Anywho, if...
Forum: Copywriting 29th March 2011, 04:33 PM
Replies: 13
Views: 1,316
Posted By ARSuarez
Re: So you Want to Make Bank?

Where's Bruce when we need a public evisceration? ;)

As far as the "copy," were you on drugs in your spare time, too? The only thing that makes sense was the first sentence.

And then you talk...
Forum: Copywriting 29th March 2011, 11:02 AM
Replies: 20
Views: 720
Posted By ARSuarez
Re: A little help with my sales page

Mike, buddy... This thing's a mess.

Let me give this to you, blow by blow.

1. No Believability
2. No credibility
3. No specificity
4. Cliched
5. No rapport building
6. Price point is...
Forum: Copywriting 25th March 2011, 09:33 AM
Replies: 35
Views: 1,404
Posted By ARSuarez
Re: Is my Sales page good for conversions?

The PS's are very, um, weak. I like that you offered the newsletter - that was a good idea.

The guarantee PS (#2) is weak, awkward, and I didn't understand it at first glance.

Instead, try...
...
Forum: Copywriting 23rd March 2011, 01:48 PM
Replies: 22
Views: 1,103
Posted By ARSuarez
Re: Does this title grab your attention??

There is so much truth here, it's ridiculous.

WSO section is full of hungry buyers - usually a bit of rapport building copy & bullets with a low price will get you more sales than you can handle....
Forum: Copywriting 23rd March 2011, 10:08 AM
Replies: 26
Views: 2,841
Posted By ARSuarez
Re: How To Get Business Right Now

Rick don't play.

Every time I've heard of the $100 mailing (to a good list/market), the results have been stellar.

When it comes to B2B mailings, I stick to the dollar-bill grabber approach,...
Forum: Copywriting 23rd March 2011, 10:03 AM
Replies: 58
Views: 3,444
Posted By ARSuarez
Re: Can ANYONE become a GREAT copywriter?? Or are they actually a ELITE breed?

Kunal,

I would look up the author Jim Butcher's Livejournal (of The Dresden Files fame). He goes into detail about how to write novels/stories there.

Surprisingly, a lot of what he says has...
Forum: Copywriting 19th March 2011, 03:01 PM
Replies: 11
Views: 1,690
Posted By ARSuarez
Re: Free Trial vs Money Back Guarantee

It's not that simple, really.

I usually offer a "XXX Day Risk-Free Trial." But if you want to actually go the soft offer route - giving it free for X days - you must have two things in mind:

1)...
Forum: Copywriting 17th March 2011, 08:22 AM
Replies: 21
Views: 2,946
Posted By ARSuarez
Re: Writing A Compelling Story in a Sales Letter

Has to end in murder, too...

The murder of previous beliefs, the difficult life, the struggle prior to "the discovery" of -whatever.-

Kill it dead.

Best,

Angel
Forum: Copywriting 2nd March 2011, 07:58 AM
Replies: 36
Views: 1,517
Posted By ARSuarez
Re: Copywriting Question From Newbie

Actually, it's more like 8 billion at this point (7.9). He told us this at his Bootcamp in FL.



I wouldn't say this. The best teacher is really subjective - it really depends on your style. I...
Forum: Copywriting 1st March 2011, 10:49 AM
Replies: 12
Views: 1,530
Posted By ARSuarez
Re: Hire a Super Cheap Writer!

Not really. You do want to connect the headline and the copy as soon as possible, without making it confusing.

Better headline would've been, "Down The Shameless Whores" (oh my) or "A Message To...
Forum: Copywriting 1st March 2011, 08:54 AM
Replies: 8
Views: 583
Posted By ARSuarez
Re: Would This Be WEIRD?

Understandable.

But most "big copywriters" or people with a lot of proven experience don't have the time to take a project on performance basis only. Too many factors outside of their control.
...
Forum: Copywriting 22nd February 2011, 11:00 AM
Replies: 41
Views: 926
Posted By ARSuarez
Re: My first sales page.. looking for some advice

This is a fallacy from someone who is not - as you have said you're not in previous posts - an expert.

Here's why:

1) Using a big benefit immediately communicates that you are selling and will...
Forum: Copywriting 21st February 2011, 10:44 AM
Replies: 41
Views: 926
Posted By ARSuarez
Re: My first sales page.. looking for some advice

Hi Ashley,

It might be better to change the headline to "$500 a Week... Completely Online." Or maybe increase the sum a bit. I'm not sure if this amount of money will tickle the greed glands well...
Forum: Copywriting 21st February 2011, 09:02 AM
Replies: 41
Views: 926
Posted By ARSuarez
Re: My first sales page.. looking for some advice

Ashley,

The proposition headline is very strong when done right.

That being said, this headline does not succeed in that goal.

Try using more specificity: "Give Me 2 Hours A Day, And I'll...
Forum: Copywriting 18th February 2011, 10:33 AM
Replies: 5
Views: 891
Posted By ARSuarez
Re: Need Help With Copy with WSO And More

Ryan,

Try cleaning up the layout some. I got here and had no idea where to start.

Make it more organized. Make it easier to lead your reader exactly where you want them in the copy.

Best,
...
Forum: Copywriting 7th February 2011, 01:02 PM
Replies: 11
Views: 719
Posted By ARSuarez
Re: A little headline feedback please.

Thanks Ross.

When I have more time, I'll resume my escapades across the forum. :)

Regards,

Angel
Forum: Copywriting 7th February 2011, 12:58 PM
Replies: 11
Views: 719
Posted By ARSuarez
Re: A little headline feedback please.

Hi Mezloh,

I'm in the middle of several projects right now, so I'll be brief.

All of the headlines are pretty bad. Your market hears them all the time or doesn't put any stock.

Here is what...
Showing results 1 to 56 of 126

 
Forum Jump


All times are GMT -6. The time now is 01:07 AM.