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Showing results 1 to 56 of 936
Search took 0.18 seconds. Search: Posts Made By: Aaron Doud
Forum: Offline Marketing 11th August 2014, 02:04 PM
Replies: 15
Views: 884
Posted By Aaron Doud
Re: very strange ending to a potential offline relationship

What did the prospect want?
Leads at a fair price

What did you want to sell him?
All I got from that was metrics and blah blah.

Sell a prospect what they want even if you have to convince...
Forum: Offline Marketing 7th August 2014, 03:31 PM
Replies: 16
Views: 1,250
Posted By Aaron Doud
Re: Question: $2,000 in a week with a phone and no skills

Sell something for someone else. If you have no skills you can't deliver anything of value. You have to find someone else who can deliver the value if you make sales.

Of course no skills could...
Forum: Offline Marketing 4th August 2014, 09:38 AM
Replies: 12
Views: 1,090
Posted By Aaron Doud
Re: How do I explain this to my boss?..

You need to remember a few things.

1. The point of a call center is to make the owner money not to make you money.


They don't care how many sales you make.
They don't care how many calls...
Forum: Offline Marketing 4th August 2014, 09:32 AM
Replies: 16
Views: 1,091
Posted By Aaron Doud
Re: Why Every Direct Mail Stat Out There Is Bullpucky

Also just want to point out I have no idea how you could track opens without expensive tech.

To do it you would need a sensor (light or maybe air) that would sense when it opened and have a way to...
Forum: Offline Marketing 4th August 2014, 09:29 AM
Replies: 13
Views: 1,296
Posted By Aaron Doud
Re: Services that you can sell offline clients for Less than $50

Social


Set Up Facebook Page (they provide images)
Set Up Twitter
etc etc

SEO
Forum: Offline Marketing 2nd August 2014, 09:29 PM
Replies: 16
Views: 1,091
Posted By Aaron Doud
Re: Why Every Direct Mail Stat Out There Is Bullpucky

In the end the only data point that really matters is sales.

I suspect any such tracking would be cost ineffective.
Forum: Offline Marketing 2nd August 2014, 11:59 AM
Replies: 16
Views: 1,091
Posted By Aaron Doud
Re: Why Every Direct Mail Stat Out There Is Bullpucky

You truly don't believe that people have for decades been split testing and tracking?

Yes it is true that unlike email they can not track every action


Open
Read
Action Taken

But they...
Forum: Offline Marketing 25th July 2014, 11:04 AM
Replies: 60
Views: 5,599
Posted By Aaron Doud
Re: Major Google Local Algo Update Just Hit - Check Your Clients!

Just as user of Google I have found it harder and harder to find what I want. Long tail results bring up the same crap as non-long tail. I literally can't find what I am looking for anymore. ...
Forum: Offline Marketing 14th July 2014, 02:21 PM
Replies: 12
Views: 715
Posted By Aaron Doud
Re: Hiring and managing sales guys

Sales and Management are two separate skills.

But to be a Great Sales Manager you need to be Great at Management (leadership, training, motivation) and also have a good grasp of Sales.

Your...
Forum: Offline Marketing 2nd July 2014, 10:31 AM
Replies: 13
Views: 943
Posted By Aaron Doud
Re: No handouts Expected...Well maybe a few Juicy Crumbs

Let me give you the basic steps for free

1. Find something that


You are Good at
People will pay you for
Can be turned into a business not just a job (aka you can hire people to do it)
...
Forum: Offline Marketing 2nd July 2014, 10:23 AM
Replies: 46
Views: 1,749
Posted By Aaron Doud
Re: Putting prices on your site or not?

I just want to add one piece here that people are forgetting.

Not all price shoppers are looking for the lowest price.

And not everyone who wants to know a price is even a price shopper.
...
Forum: Offline Marketing 29th June 2014, 06:23 PM
Replies: 47
Views: 5,706
Posted By Aaron Doud
Re: cold calling stats (17,000 calls)

Thank you for the data share.

Great numbers to ponder and use for comparisons for us all.
Forum: Offline Marketing 19th June 2014, 08:07 AM
Replies: 36
Views: 2,573
Posted By Aaron Doud
Re: How to build your network, make new friends, get business and awesome personal recommendations..

Dan you have no idea how timely this was for me. Going to try out this web app and see if it will work for me.
Forum: Offline Marketing 17th June 2014, 09:48 PM
Replies: 12
Views: 923
Posted By Aaron Doud
Re: 10% of people don't want to talk to me

I'm surprised it as low as 10% given that is a really clear Telemarketer script.

I'd hang up on that. But I'm not your market either.

I'd worry less about the 10% that hang up and more...
Forum: Offline Marketing 7th June 2014, 08:20 AM
Replies: 45
Views: 3,506
Posted By Aaron Doud
Re: I make 100 calls a day,give me some criticism on my script.

"I'm not trying to sell you anything"

Why not?

Never start a relationship off by lying.

Also why waste time asking how they are?

I'm no phone expert but both of those are huge red flags...
Forum: Offline Marketing 5th June 2014, 02:48 PM
Replies: 22
Views: 1,326
Posted By Aaron Doud
Re: How do I counter these objections?

First I would ask you if it is worth converting them. Your sales manager might not like this but at a certain point if you have loads of leads isn't it smarter to chase the low hanging fruit?

If...
Forum: Offline Marketing 3rd June 2014, 10:14 AM
Replies: 13
Views: 1,507
Posted By Aaron Doud
Re: [Local Online Marketing] How-To Help Your Clients: Interview with Claude Whitacre

Claude is a true expert in this field. I've picked his brain many times.
Forum: Offline Marketing 30th May 2014, 03:21 PM
Replies: 305
Views: 13,374
Posted By Aaron Doud
Re: FREE Tool Stops Buyer Resistance

Delayed Gratification

Going by the way this thread is going lol
Forum: Offline Marketing 30th May 2014, 11:12 AM
Replies: 10
Views: 715
Posted By Aaron Doud
Re: Should you let the prospect take notes?

James brings up a good point on how you can tie it into selling.

if you have a note taker use the note taking action to reenforce buying from you.

If you are doing ROI Math have them write it...
Forum: Offline Marketing 30th May 2014, 09:48 AM
Replies: 10
Views: 715
Posted By Aaron Doud
Re: Should you let the prospect take notes?

First I think people have to remember a few things about "taking notes"

1. People have different "learning styles". And for some they have to write to learn.

2. Studies have shown that when...
Forum: Offline Marketing 20th May 2014, 08:34 AM
Replies: 16
Views: 1,456
Posted By Aaron Doud
Re: Call centre business model.

I'm going to approach this from a general management outlook.

1. How much experience do you have in hiring?
Can you hire good people fast? If not why have too many seats in the beginning. ...
Forum: Offline Marketing 7th May 2014, 03:49 PM
Replies: 23
Views: 2,158
Posted By Aaron Doud
Re: Telemarketing Results - First Round Feedback

I would suggest you get that number lower. You will not want to be services 50 to 150 clients personally.

Depending on what you make at your job that number needs to be closer to 20 to 30 or even...
Forum: Offline Marketing 6th May 2014, 08:08 AM
Replies: 10
Views: 845
Posted By Aaron Doud
Re: People Will Pay More if ...

Superior to what? In my mind Superior means you are comparing and comparing unless the customer brings it up is the best way to get them to pay less. You want to show value in so much as what you...
Forum: Offline Marketing 30th April 2014, 07:32 AM
Replies: 12
Views: 966
Posted By Aaron Doud
Re: Direct Response Postcards

Ewen on here has designed a few and I trust him.
Forum: Offline Marketing 29th April 2014, 12:00 PM
Replies: 12
Views: 966
Posted By Aaron Doud
Re: Direct Response Postcards

Brian hit the biggest factor that separates the best sales people from the pack.

But there are other ideas.

You say you are selling kitchens but not sure if that is cabinets, appliances or...
Forum: Offline Marketing 25th April 2014, 09:30 AM
Replies: 7
Views: 879
Posted By Aaron Doud
Re: How to get immediate credibility in a cold call

Mr. Sells? Yes this is Aaron Doud and I am calling on behalf of the International Foundation of Putting More Cash in My Wallet.
Forum: Offline Marketing 15th April 2014, 01:18 PM
Replies: 46
Views: 3,902
Posted By Aaron Doud
Re: CNBC "The Profit" - Show Made for Warriors!!??

I continue to watch it and it continues to be a fun show but nothing great.
Forum: Offline Marketing 14th April 2014, 01:45 PM
Replies: 51
Views: 2,093
Posted By Aaron Doud
Re: Help on outsourcing cold-calls

I have a bigger question

WTF does your mobile site do that makes it worth $3k?

Especially with the shift to responsive sites.

$1200 per sale sounds good but why would I spend time selling...
Forum: Offline Marketing 14th April 2014, 07:51 AM
Replies: 18
Views: 882
Posted By Aaron Doud
Re: Fair price for managing Adwords campaign

My opinion on this is it should be based on the time you will spend on it.

Figure your professional hourly rate (this isn't $20/hr normally closer to $100 or more) and times that by the hours you...
Forum: Offline Marketing 12th April 2014, 01:56 PM
Replies: 25
Views: 1,700
Posted By Aaron Doud
Re: I've Done Everything Humanly Possible, But Yet...

First.... Huh? That might as well be technobabble.

Second.... Are you marketing in a similar way?

Because if you are the decision makers likely have no clue.

I'm sure what you are doing...
Forum: Offline Marketing 11th April 2014, 03:10 PM
Replies: 44
Views: 2,924
Posted By Aaron Doud
Re: Appointment booking for solar energy company

You'd be surprised what people get excited about. You just have to connect solar to that.

For example with me this is how I would get me excited for them.

"With these solar panels you could...
Forum: Offline Marketing 10th April 2014, 11:43 AM
Replies: 7
Views: 845
Posted By Aaron Doud
Re: Postcard Copy – Write Your Own or Hire a Professional?

Honestly if you have to ask you should hire a professional. You can learn as you go and do it yourself but hiring a professional and learning from what they do will put you light years ahead.
Forum: Offline Marketing 10th April 2014, 11:41 AM
Replies: 44
Views: 2,924
Posted By Aaron Doud
Re: Appointment booking for solar energy company

I don't think you're right in this thinking. Here's why and my thoughts on it.

Using the car world... One of the most powerful sales techniques is to do a proper walk around of their trade with...
Forum: Offline Marketing 10th April 2014, 09:11 AM
Replies: 44
Views: 2,924
Posted By Aaron Doud
Re: Appointment booking for solar energy company

Here is a bit of a quick outline of how I would handle it.
Forum: Offline Marketing 9th April 2014, 02:53 PM
Replies: 4
Views: 458
Posted By Aaron Doud
Re: Suggesting vs Guaranteeing results

If you say a number and don't deliver yes it could be an issue.

A few things to think about.

1. Always under promise and over delivery - Pull a Scotty
Scotty tells us how he keeps his...
Forum: Off Topic Forum 8th April 2014, 09:30 AM
Replies: 61
Views: 2,275
Posted By Aaron Doud
Re: UFO Crashed in Missouri Wilderness at Time of the Civil War

Sadly during that period of time there were newspapers and/or reporters who would make up false stories.

We really have no idea what this guy saw or even if the guy existed at all.

It is...
Forum: Offline Marketing 8th April 2014, 08:58 AM
Replies: 14
Views: 805
Posted By Aaron Doud
Re: Price and Mileage in Used Car Ads?

Price and Mileage are two of the most basic things that need to be listed. Any dealership not doing that has a huge problem.

Unless it is an exotic "call for price" is not gonna cut it.
Forum: Offline Marketing 5th April 2014, 02:10 PM
Replies: 42
Views: 7,266
Posted By Aaron Doud
Re: Wolf of Wall Street Cold Calling Scene - What tonality to use on the phone

I think most people will fail to see most of it. That was amazing selling and amazing acting. I'm not even sure I consciously got 100% of what he did and I know without practice I couldn't repeat...
Forum: Offline Marketing 4th April 2014, 03:44 PM
Replies: 36
Views: 3,620
Posted By Aaron Doud
Re: How to destroy your youtube competition!

Ian thanks for the update.

I've heard multiple people saying they have used negative SEO or been a victim of it.

But if they are ignored (the correct way to handle them) I don't see the issue...
Forum: Offline Marketing 4th April 2014, 09:28 AM
Replies: 19
Views: 1,083
Posted By Aaron Doud
Re: Sales interviews have no basis in reality.

I'm glad someone pointed this out. And while your interview was set up that way specifically what people fail to realize on both sides is that all interviews are sales.

One of the reasons I ace...
Forum: Offline Marketing 31st March 2014, 08:22 AM
Replies: 13
Views: 763
Posted By Aaron Doud
Re: Selling My Crime Magazine locally

Others have touched on the main points but here are my thoughts.

1. Mug shots are taken when someone is arrested. They are suspects and defendants but may or may not be criminals. What no seemed...
Forum: Off Topic Forum 25th March 2014, 06:21 AM
Replies: 888
Views: 20,594
Posted By Aaron Doud
Re: "Single Payer System"-- Educate me?

This is the part I find so funny. ACA is a modification of a pro-business (pro-corporation) plan largely designed by those who it regulated.

The very people defending this law are the ones who...
Forum: Off Topic Forum 24th March 2014, 08:38 PM
Replies: 888
Views: 20,594
Posted By Aaron Doud
Re: "Single Payer System"-- Educate me?

I suspect like most libertarian minded people he would come around to something like what I just posted.

Turning it into something like car insurance. Laws for minimum coverage and such but the...
Forum: Off Topic Forum 24th March 2014, 08:24 PM
Replies: 888
Views: 20,594
Posted By Aaron Doud
Re: "Single Payer System"-- Educate me?

I disagree with you - and sadly kinda with Ron - on this.

Ron started the idea of the path I went down but he didn't see it all the way to it's free market end point.

But to understand how...
Forum: Offline Marketing 20th March 2014, 10:42 AM
Replies: 16
Views: 2,402
Posted By Aaron Doud
Re: Lead gen for a local bad credit car lot and financier

You are wrongly assuming that most people there do not have jobs. Many many of them do. I know lot's of people on welfare and the vast majority have jobs. Hell to maximize your benefits you have...
Forum: Offline Marketing 18th March 2014, 02:39 PM
Replies: 26
Views: 921
Posted By Aaron Doud
Re: Can I help him?

Seems weird he would be talking about a 10X ROI on one hand and budget on the other. Two very different ways to look at marketing/advertising IMO.

You really need to have a good sit down talk...
Forum: Offline Marketing 18th March 2014, 02:00 PM
Replies: 26
Views: 921
Posted By Aaron Doud
Re: Can I help him?

Not really sure why anyone thinks expecting 10 customers (not leads) for $1000 is bad.

At our dealership the whole marketing budget ends up at $200/sale or so.

And most businesses make far...
Forum: Offline Marketing 18th March 2014, 08:42 AM
Replies: 29
Views: 1,190
Posted By Aaron Doud
Re: Offline Dinner: Warrior Event 2014

I'm temped.

Maybe I should go buy one of those $20 blow up dolls that Spencer's sells and put his face on it.

Weekend at Rus' ;)
Forum: Offline Marketing 17th March 2014, 09:50 AM
Replies: 16
Views: 2,402
Posted By Aaron Doud
Re: Lead gen for a local bad credit car lot and financier

I think one thing that most replying are missing is the fact that he appears to be working for a salesman not a dealership in this regard. At least that is how I read it.

So the commissions this...
Forum: Offline Marketing 17th March 2014, 08:54 AM
Replies: 29
Views: 1,190
Posted By Aaron Doud
Re: Offline Dinner: Warrior Event 2014

Bumping this up to see who will be there Friday night.

I will be coming down via car with Claude and Tom. I know Ron will be driving up as well. I'm working on at least the 4 of us meeting up.
...
Forum: Offline Marketing 11th March 2014, 04:00 PM
Replies: 59
Views: 11,998
Posted By Aaron Doud
Re: HELP! I'm failing miserably doing the 9x12 postcard system

Lot's of great advice already in this thread. The issue isn't price of course. It's your ability to sell it. I would guess you don't believe in your ability nor your offering. So let's address...
Forum: Offline Marketing 11th March 2014, 10:49 AM
Replies: 10
Views: 829
Posted By Aaron Doud
Re: I'd like to speak with the owner

Owner, Manager, or etc does not matter.
What matters is talking to the right person.

If you and the right person can't connect due to a schedule conflict you will likely never close the deal.
...
Forum: Offline Marketing 6th March 2014, 12:51 PM
Replies: 19
Views: 1,229
Posted By Aaron Doud
Re: 9% of Business is from Coupons

That is true but only if...


Enough Salons choose this model.
The Salons choosing this model provide equal quality.
The are enough customers looking for this level of quality at the lowest...
Forum: Offline Marketing 6th March 2014, 09:27 AM
Replies: 19
Views: 1,229
Posted By Aaron Doud
Re: 9% of Business is from Coupons

If I understand correctly you are saying 9% of tickets have a coupon attache, correct?

While I don't have any official data that seems low for a pizza place. The major chains are coupon crazy...
Forum: Offline Marketing 4th March 2014, 10:59 PM
Replies: 8
Views: 1,638
Posted By Aaron Doud
Re: Can I Use BBB Trademark / Logo On Multiple Sites With Different Names?

The only thing the BBB cares about is that you use the proper logo in the right way.

They had the dealership switch one of ours to the new version.

Also we had to link back or something. This...
Forum: Offline Marketing 3rd March 2014, 09:22 AM
Replies: 21
Views: 827
Posted By Aaron Doud
Re: TV Advertising - What is the smart way?

Already a bunch of great advice in here. When it comes to TV I have found the following to be true based on my experience and others I know.



Most places that use TV ads have never figured...
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