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Showing results 1 to 51 of 51
Search took 0.04 seconds. Search: Posts Made By: ibramster
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 1st June 2020, 06:22 AM
Replies: 11
Views: 365
Posted By ibramster
RE: There Is A Huge Probelem With Facebook Ads

Jefferey, thank you. What I seem to have found is that you have to start broad then go narrow. If indeed narrow is best as broad may be where it is needed.
Take business opportunity seekers for...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 27th May 2020, 03:05 PM
Replies: 11
Views: 365
Posted By ibramster
RE: There Is A Huge Probelem With Facebook Ads

Yoangov that is not my point. My point is that in targeting one area you are leaving a lot of others to not see your advert. 1,000,000 bakers and t that total 100,000. Meaning the other 900,000...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 26th May 2020, 08:15 AM
Replies: 11
Views: 365
Posted By ibramster
There Is A Huge Probelem With Facebook Ads

Have you seen it? It stares me in the face and I don't mean how complex and time consuming it can all be. Well I do but in a round about way. Anyway, here is the issue as I see it. Let the...
Forum: Copywriting 26th May 2020, 08:05 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

max5ty I am not going to quote any of your post as it is all awesome. Not wanting to tire anyone out when reading it all as well is another reason. I was quite relaxed when mentioning keeping things...
Forum: Copywriting 26th May 2020, 08:02 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Absolutely does as it provides a logical order to follow and go in. We may make a buying decision emotionally but the brain follows a logical process.
Forum: Copywriting 26th May 2020, 08:00 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Rick did you know that he got that from his trainer Ip Man?

I agree wit you though,and another formula I use are the 5 steps as they marry exactly to AIDA and may even give a little extra,...
Forum: Copywriting 25th May 2020, 04:57 AM
Replies: 137
Views: 2,111
Posted By ibramster
Copy writers are sales people, they simply use a...

Copy writers are sales people, they simply use a different medium. One is the spoken word and one is the written word. Both sales.

By which I reckon you mean get the thread back on track?
...
Forum: Beginners Area 24th May 2020, 04:26 PM
Replies: 17
Views: 307
Posted By ibramster
RE: Creating urgency in sales

Margaret
Please expand on this as there are so many ways to write headlines that get battered about. I would enjoy your input into headline writing please. Meant in sincerity as I know that...
Forum: Copywriting 24th May 2020, 04:23 PM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Everyone that has contributed, thank you for your input. I started this thread to see if people still see any relevance in AIDA. It has raised some other interesting points along the way and I...
Forum: Copywriting 23rd May 2020, 04:25 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

myob 100% awesome and 100% correct.
Forum: Copywriting 23rd May 2020, 04:22 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

ewenmack not going to quote here as it is not needed. Every person that is looking for a solution wants only one thing, their issue solved. In short what is in it for me is what they are asking. ...
Forum: Copywriting 23rd May 2020, 04:15 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

max5ty
Any good sales (as that is what copy writing is, sales in print) relies on the above. Take a person's emotions and use them to address the issue they face. Then solve it in a manner they...
Forum: Copywriting 22nd May 2020, 01:23 PM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

prvegas This is a point that I debate often. If someone not only opts into an email list but also confirms via a double opt in that they want your messages, and you have told them several times,...
Forum: Copywriting 22nd May 2020, 01:17 PM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

myob not going to quote anything as that would take just soooo long. I reckon you and I if we ever met would end u sipping beer for a looong time. Loads of good points. I am afraid that so many...
Forum: Copywriting 22nd May 2020, 09:15 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

myob not sure if you are being rude to me there or just trying to make a point. Maybe both.
I am sure that I said I personally have no issue with funny and witty subject boxes and I don't. Never...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 22nd May 2020, 06:34 AM
Replies: 34
Views: 1,837
Posted By ibramster
RE: How To Get Targeted 1 Cent Clicks (PPC) On Microsoft Advertising (Formerly Bing Ads)

Larry, thank you
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 22nd May 2020, 05:01 AM
Replies: 21
Views: 1,433
Posted By ibramster
RE: How to Properly Do Facebook Ads

ezrankings you wrote I looked at the site via your link and found not a lot of detail as to how to target an audience. There are so many stories out there from so many agencies and nothing being...
Forum: Copywriting 22nd May 2020, 03:31 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

myob Forgot about that and the unsubscribe links.

AS for witticisms as subject lines, must be personal taste as I like them. Make me curious as to what the sender is on about. Who wouldn't...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 22nd May 2020, 03:27 AM
Replies: 34
Views: 1,837
Posted By ibramster
RE: How To Get Targeted 1 Cent Clicks (PPC) On Microsoft Advertising (Formerly Bing Ads)

wentzco Let me see if I have this right. You set USA at 0% then Oz at -25% meaning that you have set USA as your base bid price in that this is the price to base all other click costs on. Therefore...
Forum: Email Marketing 22nd May 2020, 03:19 AM
Replies: 9
Views: 260
Posted By ibramster
RE: How far apart should my soft selling emails be?

Boom, there you have it! Absolutely TobiMDD, does a shop stop selling when you walk in? No, they want you to buy every time you come in so why would an email be any different?
Forum: Beginners Area 22nd May 2020, 03:15 AM
Replies: 17
Views: 307
Posted By ibramster
RE: Creating urgency in sales

There is nothing fake about it if you follow through on the claim of urgency. Meaning if the sales letter says it goes up in price on Friday, then on Friday put the price up. That is not lying or...
Forum: Copywriting 21st May 2020, 10:38 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Yes Jenny you are right. Telling a story is a good way to get the narrative across as we as animals, as for sure we are, relate to stories. Especially if we see our self in that story, meaning that...
Forum: Copywriting 21st May 2020, 10:35 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Is it with that quote speech bubble thingy?
Forum: Copywriting 21st May 2020, 10:35 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Hi Claude, all I do when replying to one particular person is to use the reply button on the thread. How do I get the blue grey box up please?
Forum: Copywriting 21st May 2020, 05:14 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Sorry I am totally confused as to what you are referring to. I am not addressing anyone in particular, and have no understanding why you may think I was. Please can you explain more so I may...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st May 2020, 05:08 AM
Replies: 34
Views: 1,837
Posted By ibramster
RE: How To Get Targeted 1 Cent Clicks (PPC) On Microsoft Advertising (Formerly Bing Ads)

Whilst I found and can understand why the post is good I was lost in the terminology that you used, such as % decrease and others. As someone that is new to PPC can these terms and others be...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st May 2020, 04:49 AM
Replies: 21
Views: 1,433
Posted By ibramster
RE: How to Properly Do Facebook Ads

Thank you for your excellent post, very helpful and insightful. I shall post this as a thread as well as I am asking for the task of discovering how to do targeting on Facebook properly. It is so...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st May 2020, 04:21 AM
Replies: 17
Views: 823
Posted By ibramster
RE: Bing ads ?

Hi there chappies, I am liking what I am reading about Bing and Youtube ads. Is there anyway that you peeps can furnish me with any help to understand a little more please?
Forum: Main Internet Marketing Discussion Forum 21st May 2020, 04:15 AM
Replies: 13
Views: 427
Posted By ibramster
RE: What to Do vs. How to Do It

Nice post, there is a business in there. Taking the 'what to do' and turning it into the 'how to do'. If as you say there is an abundance of the former and a scarcity of the latter, which is what...
Forum: Copywriting 21st May 2020, 03:54 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Please allow me to, they are statements of facts. One issue does arise from this. If I or you was new to the copy writing/sales empire then what we have written may be confusing. Hell I reckon we...
Forum: Copywriting 21st May 2020, 03:45 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Absolutely and I believe that is why it is so well liked. The 5 steps I use is as easy and helps to bolster AIDA and it would help with AIDAR to I believe. Simply because they can be set against...
Forum: Copywriting 21st May 2020, 03:43 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

I see your point, in a way, but a steak is a lump of meat and that is all. A carrot will solve your hunger as easily as a steak. To sell crap hotdogs just find a starving crowd.
The sizzle is all...
Forum: Copywriting 20th May 2020, 02:48 PM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Totally they overlap, be crazy if they didn't. The starting point of getting the attention is one that is pretty hard to move though. Do you agree?
It could be argued, and quite successfully, that...
Forum: Copywriting 20th May 2020, 02:45 PM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Love it; chicken soup the last barrier lol
Not joining you on the sprout thing though.
Forum: Copywriting 20th May 2020, 02:44 PM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

I know that features are needed to help the sale process and benefits to drive it as it is benefits that create the emotion. It is benefits that create the emotion, benefits remove the pain. ...
Forum: Beginners Area 20th May 2020, 12:03 PM
Replies: 17
Views: 307
Posted By ibramster
RE: Creating urgency in sales

You can increase the potency of 'sense of urgency' by using other things to impulse the reader. These being fear of loss, they as in people will as said before fear a loss as they feel they will...
Forum: Copywriting 20th May 2020, 11:59 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Whilst I can agree that A is for Attention surely PAS would come in after the attention has been gained due to the meaning of the acronym as in Problem, etc.
As for features massaged with benefits,...
Forum: Beginners Area 20th May 2020, 10:30 AM
Replies: 17
Views: 307
Posted By ibramster
RE: Creating urgency in sales

Urgency is generated by scarcity of something be it numbers available, the price available at. By putting a limit on these you are saying to the reader that if you don't act now then you will pay...
Forum: Copywriting 20th May 2020, 10:21 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

Good points raised and I must add that the marketers that get my money regularly are those that email me every day. I make a point of reading their letters. I don't always buy but I always read. ...
Forum: Copywriting 20th May 2020, 10:17 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

All very good points and taken on board. They are all very closely related to what I teach my direct marketing students. Thank you again Claude. Appreciate your support.
Forum: Copywriting 20th May 2020, 08:41 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Benefit laden and tell the reader W.I.I.F.M. Best radio station ever.
Forum: Copywriting 20th May 2020, 08:40 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

100% yes with more on top. Relentless follow up and add value with anticipation for the next communication.
Forum: Copywriting 20th May 2020, 08:36 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

What would you advise to use to make it easier for someone to understand how to write a subject line that builds curiosity and leads to the email being opened?

Some of my favourites are a play on...
Forum: Copywriting 20th May 2020, 08:33 AM
Replies: 137
Views: 2,111
Posted By ibramster
RE: "AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use

Thank you all, I find AIDA useful as it is simple. Coupled with the 5 steps I talk about really helps to shore up AIDA explaining it in a way that I can understand easier and quicker. Thank you for...
Forum: Email Marketing 20th May 2020, 08:26 AM
Replies: 26
Views: 1,021
Posted By ibramster
RE: Why email marketing is NOT dead - 53.71% open rate

Email marketing is personal and efficient. It costs nothing to send. It delivers a good experience as well when done properly. Most don't as they just sell. How many of us sit there look at our...
Forum: Email Marketing 20th May 2020, 06:39 AM
Replies: 9
Views: 260
Posted By ibramster
RE: How far apart should my soft selling emails be?

Test your audience as has been said already. To the point that the emails could be daily. Yes daily, you need to keep your business at the front of the readers mind and not let them slip away to...
Forum: Copywriting 20th May 2020, 06:31 AM
Replies: 6
Views: 225
Posted By ibramster
RE: Advice on best way to ask for feedback re copywriting

Chris, well said. The only real way to see how good any copy is would be to go and test it. Makes no odds if the writer thinks it is rubbish. If the readers love it then use it. Shiny buttons...
Forum: Copywriting 20th May 2020, 06:19 AM
Replies: 137
Views: 2,111
Posted By ibramster
"AIDA is it still a viable way of structuring a pieceof writing or are there better one's to use?"

Hi all, Looking to see peoples opinions on AIDA and if they think there are any better structures to use out there?
AIDA is very popular and I use a 5 step system that marries perfectly to AIDA.
...
Forum: Copywriting 20th May 2020, 05:42 AM
Replies: 32
Views: 1,859
Posted By ibramster
RE: Copywriting Courses

This is actually very sound advice. There is no need for courses in the $100s let alone the $1000s. Read from writers past and develop your own style from what you learn of theirs.

I have always...
Forum: Copywriting 20th May 2020, 05:30 AM
Replies: 10
Views: 796
Posted By ibramster
RE: MAKE MONEY ONLINE - Make More With Storytelling

Story telling is an essential component as it builds a bridge between the writer and the seller. This bridge builds trust, an essential part of any sale or action required to proceed.

This bridge...
Forum: Copywriting 11th April 2020, 07:44 AM
Replies: 32
Views: 572
Posted By ibramster
RE: How often do you email your list?

Hi there, personally I don't care how often I get emailed by people as long as it has value and entertains me. I have found that most people don't really mind either. However often you are going to...
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