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Search: Posts Made By: dburk
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 14th January 2021, 10:32 PM
Replies: 1
Views: 43
Posted By dburk
Re: Why Do Competitor Headlines Show In Different Format On Google Ads?

Hi hustlenflow,

Google ads is not forcing you "to break them into 3 headlines" They are prompting you to create multiple headlines which will be rotated based on their algorithm to try to match...
Forum: eCommerce Sites, Wholesaling & Drop Shipping 14th November 2019, 10:09 AM
Replies: 8
Views: 444
Posted By dburk
Re: What would you do on Black Friday?

Hi Enzo,

Black Friday is an opportunity to promote any type of sale, or promotion. I like to call it "event marketing", because it has a specific date, just like any other Holiday marketing...
Forum: Offline Marketing 17th October 2019, 08:25 AM
Replies: 120
Views: 1,637
Posted By dburk
Re: What Should I Call My New Selling Program?

Hi Claude,

I believe shorter names are more memorable, as this is a book/course title, it should make a bold statement.

Here's my suggestion:

Sales Supremacy

Makes a bold statement and...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 17th October 2019, 07:59 AM
Replies: 16
Views: 697
Posted By dburk
Re: How To Compete With a Very High PPC Bidder

Hi mrripley,

As you likely are already aware, just because your competitor is bidding $40 a click he isn't paying his maximum bid, he's only paying one penny more than the second highest bidder....
Forum: Main Internet Marketing Discussion Forum 16th October 2019, 02:39 PM
Replies: 20
Views: 616
Posted By dburk
Re: Is the AIDA model applicable to internet marketing?

Hi Enzo,

AIDA, also known as the Purchase Funnel, is as relevant today as it has ever been. It is based on a sequence of steps that a customer must pass through on the way towards a purchase.
...
Forum: eCommerce Sites, Wholesaling & Drop Shipping 9th October 2019, 08:35 PM
Replies: 15
Views: 489
Posted By dburk
Re: How to sell if competitors ruling the market

Hi Cherry Crumble,

Nearly every new eCommerce store faces the exact same dilemma. Some succeed while others fail. The correct marketing question to ask is not "how?", but "why?".

Why did they...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 6th October 2019, 09:37 PM
Replies: 12
Views: 252
Posted By dburk
Re: Facebook ads - How to measure which 'results' have come from which 'interests'?

Hi Louis,

This is not a work around...

Delboy gave you THE correct way to do it.

Facebook does not segment your result data based on Interests, you must do this yourself with by using...
Forum: Search Engine Optimization 6th October 2019, 08:13 PM
Replies: 64
Views: 857
Posted By dburk
Re: My sites Bounce rates remain high! Need suggestions!

Hi Hemant,

A word of caution, bounce rates are a diagnostic metric that helps your to understand what is going on, it's not a KPI (Key Performance Indicator).

You generally should not have a...
Forum: Beginners Area 26th September 2019, 02:19 AM
Replies: 10
Views: 633
Posted By dburk
Re: Youtube channel NO views what to do?

Hi devon99,

It's not unusual for YT videos to have little or no views if you are not actively promoting them. You need to have a following to get traffic and that traffic leads to more traffic if...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st September 2019, 02:00 AM
Replies: 3
Views: 209
Posted By dburk
Re: SEM vs SMM

Hi Wrario,

What you heard about the value of Google Search clicks being worth more is generally true, but not always. It varies a great deal from one niche to another and from one website to...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 20th September 2019, 11:40 PM
Replies: 34
Views: 1,351
Posted By dburk
Re: How To Get Targeted 1 Cent Clicks (PPC) On Microsoft Advertising (Formerly Bing Ads)

Hi Larry,

Sorry if I hurt your feelings, no malice was intended, I just wanted to head off any WF members that my be seduced by the siren call of $0.01 clicks on the search networks.

I see now...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 18th September 2019, 10:43 AM
Replies: 34
Views: 1,351
Posted By dburk
Re: How To Get Targeted 1 Cent Clicks (PPC) On Microsoft Advertising (Formerly Bing Ads)

Hi Warriors,

There's a reason that you can purchase clicks off of Bing, and Google Search for only a penny a click. That reason is that it is the smallest denomination of legal tender. The sad...
Forum: Social Media 11th September 2019, 11:46 AM
Replies: 25
Views: 468
Posted By dburk
Re: Facebook is considering removing likes

I wouldn't fret too much if I were you.

Likes have far less real value than many people assume. Facebook is doing your client a favor.

Your client is likely to discover dramatically improved...
Forum: Ad Networks (CPM/CPL, Display) 11th September 2019, 10:52 AM
Replies: 29
Views: 1,291
Posted By dburk
Re: I am so sick of Google Adwords

Hi sameolesong,

The Google Ads Help pages provide step-by-step documentation for both the "New" and "Previous" interface. If you are using the "New Google Ads Experience" just select the "New" tab...
Forum: Ad Networks (CPM/CPL, Display) 16th August 2019, 08:00 PM
Replies: 29
Views: 1,291
Posted By dburk
Re: I am so sick of Google Adwords

Hi Michael,

Obvioulsy, EPoltrack77 did not read and understand your OP. His questions refer to Search campaigns not Display campaigns that you stated you were running.

I see from this reply...
Forum: Ad Networks (CPM/CPL, Display) 16th August 2019, 07:03 PM
Replies: 29
Views: 1,291
Posted By dburk
Re: I am so sick of Google Adwords

Hi Michael,

I wonder why my experience is so different from yours?

I have been generating millions of dollars of revenue using Google Ads (formerly AdWords) every year for many years. That's a...
Forum: Main Internet Marketing Discussion Forum 14th August 2019, 11:31 PM
Replies: 11
Views: 335
Posted By dburk
Re: Where to Advertise a Skin Care, Antiaging, Wellness Company?

Hi im1217,

Youtube Video Ads, Facebook Ads, and Google Ads Display Network would be the most logical starting points to your audience, in my opinion.

HTH,

Don Burk
Forum: Main Internet Marketing Discussion Forum 14th August 2019, 06:22 PM
Replies: 30
Views: 587
Posted By dburk
Re: Where to get music?

Hi MikeTucker,

In addition to the ones previously mentioned you might want to checkout Audio Jungle (https://audiojungle.net/).

If you have the occasional need for other digital assets (stock...
Forum: Main Internet Marketing Discussion Forum 16th July 2019, 04:50 PM
Replies: 12
Views: 642
Posted By dburk
Re: Rising Cost of Leads Solutions

Hi JohnVianny,

If you are not measuring you are not marketing!

Tracking isn't all that hard, just learn how to do it and make it a central part of your marketing efforts. If you do not know...
Forum: eCommerce Sites, Wholesaling & Drop Shipping 16th July 2019, 04:02 PM
Replies: 10
Views: 521
Posted By dburk
Re: This is a great marketing seeding tool that I really want to know.

Hi Dave,

Are you arguing that if reviews and testimonial becomes so prevalent they will no longer work?

I'm not sure I buy that theory in principle. I have found about 25% of you visitors will...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 30th June 2019, 03:40 PM
Replies: 11
Views: 242
Posted By dburk
Re: low budget - low quality leads ?

Hi McCloud94,

It sounds more like a targeting issue than a budget issue. I routinely use $1 a day budgets (per ad set) to gather data and it works just fine with small daily budgets.

FB gives...
Forum: Search Engine Optimization 13th June 2019, 03:14 PM
Replies: 27
Views: 486
Posted By dburk
Re: Average CTR for Blog

This is one of the funniests threads I've read in a while. :D

There's still a small number of real marketers here, like yourself Mike, however the good advice and tips are now drowned in a sea of...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 1st May 2019, 06:33 PM
Replies: 13
Views: 507
Posted By dburk
Re: Basic PPC question

Hi davie_zone,

My, my, such bad advice on his forum these days. "Pause", "don't pause", "pause and add 10 new keywords", rubbish, all rubbish.

Since nobody has yet given you decent answer i...
Forum: Social Media 26th March 2019, 02:39 PM
Replies: 8
Views: 112
Posted By dburk
Re: Eh..Facebook Limiting Me Now!

Hi Real Harry,

I think you may have it backwards, or at least that is how Facebook sees it.

From FB's perspective your original 7 year old profile is your "real" profile.

The bottom line...
Forum: Main Internet Marketing Discussion Forum 24th March 2019, 11:33 AM
Replies: 8
Views: 122
Posted By dburk
Re: How would I resell to my customers in this situation?

Hi Bkelly301,

A couple of ideas that immediately pop to mind are:

1. Change your policy while grandfathering your existing "full access" members. You could make this into a "Last Chance"...
Forum: Email Marketing 23rd March 2019, 01:50 PM
Replies: 42
Views: 1,182
Posted By dburk
Re: Best email opt-in landing page client?

Hi AskiKaOwnzYou,

This is one strange thread.

There are plenty of people that are genuinely trying to help you, yet regardless of what is suggested you seem to reject it out-of-hand because of...
Forum: Email Marketing 18th March 2019, 09:25 PM
Replies: 42
Views: 1,182
Posted By dburk
Re: Best email opt-in landing page client?

Hi AskiKaOwnzYou,

If you want "one of those landing pages that looks amazing",and you want "a free one", then look no further than a basic Wordpress site using the Astra theme...
Forum: Website Design 16th March 2019, 07:44 PM
Replies: 87
Views: 1,967
Posted By dburk
Re: Spam links posted in my Wordpress blog posts

Hi Toby.

As I stated in an earlier post, this particular virus uses a multi-vector approach. It uses a combination of technologies included hyper-link embeds, html redirects, embedded javascript...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 11th March 2019, 05:06 PM
Replies: 9
Views: 271
Posted By dburk
Re: How do I link to my landing page on facebook ads?

Hi funnybone,

If you have experience with search ads you, like most search advertisers, may find the FB ads model quite disconcerting. The Truth is Facebook wants you to create content for...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 3rd March 2019, 12:28 PM
Replies: 3
Views: 138
Posted By dburk
Re: Is this type of ad OK on Facebook?

Hi Kay,

You might be right.

Please note I said "more than 50%" because I wanted to be generous since I did not have the actual statistic to quote. Personally, I feel that 80% might be too low....
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 25th February 2019, 10:10 PM
Replies: 3
Views: 174
Posted By dburk
Re: Trying to sell PPC management to Realtors...need help!

Hi Vince,

Here are a few ideas to get you started.

Join and participate in Facebook groups that focus on real estate marketing...
Forum: Search Engine Optimization 25th February 2019, 09:35 PM
Replies: 17
Views: 279
Posted By dburk
Re: Meta Keyword tags in 2019?

Hi kashifkashu,

You must have read wrong.Or, clearly your we not reading expert opinions.

Google never "stopped" considering meta keywords. How could they stop something they never started in...
Forum: Ad Networks (CPM/CPL, Display) 25th February 2019, 03:45 PM
Replies: 13
Views: 205
Posted By dburk
Re: [PLEASE HELP] My fears towards spending in Google Adwords

Hi provenbusinessmodels,

That sounds like a "penny wise, pound foolish" strategy.

Either way you are paying for resources, be it time, labor, or cash. You can always get more cash, but time is...
Forum: Ad Networks (CPM/CPL, Display) 22nd February 2019, 02:29 AM
Replies: 13
Views: 205
Posted By dburk
Re: [PLEASE HELP] My fears towards spending in Google Adwords

Hi siliconfox,

Not only does Google have free training, it has undoubtedly some of the best course material available. That's Google's flagship product where they make 95% of their profit. No...
Forum: Offline Marketing 17th February 2019, 07:34 PM
Replies: 21
Views: 1,253
Posted By dburk
Re: How to Generate B2B Leads???

Hi Brett,

I've been generating B2B leads online for clients for about 19 years now. I'm happy to help you out.

Here are a some general tips and advice to get you started on the right track.
...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 14th February 2019, 01:07 PM
Replies: 16
Views: 308
Posted By dburk
Re: When Should I Pause My Ads, Keywords...

Hi c3414,

Your question relates to strategy rather than tactics.

The answer to that question will vary according to your campaign objectives, which should be part a marketing strategy that is...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 14th February 2019, 10:18 AM
Replies: 3
Views: 62
Posted By dburk
Re: Help with Conversion Tag not appearing in Google Tag Assistant

Hi Elena,

Sounds like you have not yet "Published" the changes you made within your Google Tag Manager to the "Container" that is on your website.

Whenever you add a tag to the Google Tag...
Forum: Main Internet Marketing Discussion Forum 11th February 2019, 11:34 PM
Replies: 71
Views: 2,105
Posted By dburk
Re: Sales volume dropped after increasing my price...is this normal?

Hi Bkelly301,

Obviously, as you now realize, making a lot of changes at once is risky business. If performance decreases, or increases, you will have no idea which changes helped, and which...
Forum: Website Design 8th February 2019, 01:26 AM
Replies: 87
Views: 1,967
Posted By dburk
Re: Spam links posted in my Wordpress blog posts

As I said before, there is no plugin that will automatically fix this particular infection.

Plugins like Wordfence can help to harden a website and prevent infection, but once infected by this...
Forum: Main Internet Marketing Discussion Forum 26th January 2019, 10:51 AM
Replies: 11
Views: 172
Posted By dburk
Re: Using clickfunnels for A/B testing when your products are hosted on your own site?

Hi Bkelly301,

Your question reminds me of an old metaphor:

"When you are a hammer everything looks like a nail"

When you're a Clickfunnel marketer everything looks like a funnel step. :D
...
Forum: Email Marketing 26th December 2018, 05:23 PM
Replies: 3
Views: 100
Posted By dburk
Re: The real value of a lead, how to calculate it?

Hi Allegandro,

There is no possible way to "know" the value of a lead in advance for a new business with a brand new product/service. At the pre-launch stage all you can do is make some...
Forum: Main Internet Marketing Discussion Forum 4th December 2018, 07:02 PM
Replies: 25
Views: 382
Posted By dburk
Re: help with my 2 year old site - how to increase traffic?

Hi Ainge,

In a nutshell, increase the utility value of your website:

1. Expand the scope of your website by included value added content.

What else do your users need whenever they book...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 4th May 2018, 12:34 AM
Replies: 3
Views: 115
Posted By dburk
Re: Post Per Conversion / PPC an Ecommerce Website

Unless you are selling only to previous customers you should not base your CPA (Cost Per Acquisition) targets on product price. Instead you need to focus on LCV (Lifetime Customer Value).

There...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 3rd May 2018, 09:21 AM
Replies: 8
Views: 324
Posted By dburk
Re: Best way to spend $500 on Adwords PPC?

LOL,

This is a funny thread...

Person 1: "What is the best way to invest $500 in PPC?"

Person 2: "What are you promoting?"

Person 1: "Nothing at the moment"
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 29th April 2018, 01:45 PM
Replies: 12
Views: 742
Posted By dburk
Re: Targeting right Facebook audience for website/e-commerce agency

Hi wpresser,

You need a marketing strategy that fits your goals, the channel you are targeting, as well as the audience.

Facebook is a social network, so you need to use a strategy that...
Forum: Search Engine Optimization 11th April 2018, 06:35 PM
Replies: 59
Views: 3,935
Posted By dburk
Re: Stop Doing Stupid Niche Research

Hi Gabriel,

What has happened to this forum?

Why are we seeing ads for the the Learn "Blog" where we used to see forum discussions? Is this the new format?

Back when the forum was vibrant...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 11th April 2018, 10:42 AM
Replies: 16
Views: 272
Posted By dburk
Re: How do you split test landing pages on google adwords?

Hi ncloud,

This it the better forum for Google AdWords. While we have plenty of new people learning, we have a bunch of veterans here with years of professional experience in this field. Go to the...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 5th April 2018, 05:21 PM
Replies: 16
Views: 272
Posted By dburk
Re: How do you split test landing pages on google adwords?

Hi Micheal,

That is not split testing, that is serial testing, and is far less accurate, takes much longer test runs to get actionable data. I wouldn't recommend it.




Hi ncloud,

Google...
Forum: Search Engine Optimization 29th March 2018, 05:38 PM
Replies: 7
Views: 84
Posted By dburk
Re: for SEO - does it matter if a blog is done inside my own e-commerce site or in wordpress???

Hi dave_hermansen,

I will respectfully argue that your main point is not entirely valid. I have been at this a long time, longer than most the people you are citing, and I can say that I, along...
Forum: Search Engine Optimization 20th March 2018, 01:13 AM
Replies: 5
Views: 122
Posted By dburk
Re: Mobile Friendly Site V/S Responsive Site

Hi Gajender,

The definition of a "mobile friendly" website is a pretty loose definition more general in character and doesn't imply any one specific method of building the website.

Generally...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 17th March 2018, 02:27 PM
Replies: 6
Views: 100
Posted By dburk
Re: My AdWords tracking has stopped working

Hi Ethan,

Not sure if you are still having an issue, but here's how I recommend that you debug your issue.

1. First determine whether or not your Google Analytics tag is properly implemented...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 17th January 2018, 09:40 PM
Replies: 3
Views: 167
Posted By dburk
Re: Are there any studies that show whether mobile ads convert as well as desktop ads?

Hi starrychloe,

It really varies from one niche to the next. I have some niches that get 95% of conversions from mobile traffic, and some that get less than 20%.

What you should do is wait...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 17th January 2018, 04:33 PM
Replies: 5
Views: 249
Posted By dburk
Re: Low Quality Score Adwords

Hi DURABLEOILCOM,

Here's how you improve your Ads Quality Score.

First, understand what effects Quality Scores. It's nearly all about CTR. More specifically, it is your relative CTR that has...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 21st December 2017, 11:05 PM
Replies: 14
Views: 506
Posted By dburk
Re: Why are my Adwords quality scores so low?

Hi Fifium Social,

Basically good advice for the most part.

I was with you up until "Reason #3"

It wasn't clear in that response if you truly understand how Quality Score works, it isn't...
Forum: Beginners Area 18th December 2017, 01:36 PM
Replies: 17
Views: 596
Posted By dburk
Re: What Is The Fastest & Easiest Way I Get Free Unlimited Targeted Traffic From Social Media?

Hi daniel272,

Fast, easy, free... pick any two.

Fast and free will not be easy

Easy and free will not be fast

Fast and easy will not be free.
Forum: Website Design 14th December 2017, 03:42 PM
Replies: 26
Views: 379
Posted By dburk
Re: My new website - Kodi Beginner

Hi Games,

I'm a big fan of Kodi, and I think that a website that offers useful guides on how to install add-ons is a viable niche.

However, having said that I think you have made a mistake by...
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