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Search: Posts Made By: Mark 99
Forum: Copywriting 4th April 2018, 11:29 AM
Replies: 32
Views: 1,563
Posted By Mark 99
Re: Best Course to Practice Copywriting?

First thing I would suggest is reading breakthrough advertising by Eugene Schwartz and great leads by Michael Masterson.
Forum: Main Internet Marketing Discussion Forum 4th April 2018, 11:25 AM
Replies: 18
Views: 711
Posted By Mark 99
Re: Did Smart Phone Kill The VSL?

The VSL is far from dead. It is becoming incresingly harder to make them successfu,l but a good one will stand the test of time. Personal opinion doesn`t come in to it. In 95% of the cases a Good...
Forum: Copywriting 15th April 2015, 10:36 AM
Replies: 19
Views: 2,178
Posted By Mark 99
Re: An S in a headline pulls 3x more sales

And I learn something new everyday!.

Cheers Ewan
Forum: Copywriting 14th April 2015, 10:38 AM
Replies: 6
Views: 1,455
Posted By Mark 99
Re: [Critique Request] How To Talk To Women Product.

Having been in the dating niche for a while now I think your targeting is too soft.

This niche is too well exposed to this generic stuff now. You have to make it sound unique for it to have an...
Forum: Copywriting 17th October 2014, 08:11 PM
Replies: 9
Views: 962
Posted By Mark 99
Re: Something sucks! Is it my copy? Layout? Offer???

This can't be saved... It's just words on a page. If you are going to do this yourself you need to study a bit more and discover what men want and how to write copy that sells. Like RIck pointed out...
Forum: Copywriting 8th October 2014, 12:37 PM
Replies: 34
Views: 2,032
Posted By Mark 99
Re: What Words Do You Hate Seeing in Copy?

Of course many of the words or phrases mentioned actually work.

a few that I see that are getting old are "a secret loophole in her/his brain"
a method, formula, technique I stumbled on"
And...
Forum: Copywriting 16th September 2014, 05:39 PM
Replies: 23
Views: 2,320
Posted By Mark 99
Re: If you had 30 days to learn copywriting...

I would read Breakthrough Advertising by Eugene Schwartz. Hands down the best copy book I have read.
Forum: Copywriting 16th September 2014, 05:15 PM
Replies: 20
Views: 1,492
Posted By Mark 99
Re: Crickets In The Copywriting Section

One of the main problems I see is too many business owners fall in love with their own products and forget about one of the most important things... The Copy. On the other hand the smart business...
Forum: Copywriting 16th September 2014, 05:03 PM
Replies: 25
Views: 1,487
Posted By Mark 99
Re: Opinions needed from real copywriters.

Before I got into copy I was a salesman for various companies and a wide range of products. From Yellow Pages advertising to selling chemicals and a ton of stuff in between.
I was very successful...
Forum: Copywriting 21st July 2014, 10:25 AM
Replies: 4
Views: 1,430
Posted By Mark 99
Re: Has anyone here been through Jon Benson's copywriting course?

I went through his VSL course a few years ago and it was very helpful. I do find though that because it seems to be the most popular VSL course out there that almost every VSL is almost a carbon copy...
Forum: Copywriting 16th June 2014, 08:03 PM
Replies: 17
Views: 1,409
Posted By Mark 99
Re: Story Copywriting-- Who Should I Learn From?

David Garfinkel and Brian Mcleod (fast effective copy). Masters of story telling in copy. Good luck.
Forum: Copywriting 16th June 2014, 07:48 PM
Replies: 45
Views: 1,833
Posted By Mark 99
Re: Attention newbs: opinions are like a$$holes, and this place is full of 'em

It's a free forum, most of the stuff on here is personal opinion. Even some stuff that reads as "fact" is far fetched at times. Any business owner who makes the mistake of taking everything they see...
Forum: Copywriting 29th April 2014, 10:55 AM
Replies: 12
Views: 848
Posted By Mark 99
Re: Anyone else use this free tool to help find mistakes in your copy?

I totally get how this can help. I use another program "Audacity" and record it myself then listen to the play back to catch mistakes.

Cheers
Forum: Copywriting 28th April 2014, 08:22 AM
Replies: 12
Views: 848
Posted By Mark 99
Re: Anyone else use this free tool to help find mistakes in your copy?

I tried this tool a few years ago, A bit too robotic but I can see how it could help pick up errors etc. Cheers
Forum: Copywriting 28th April 2014, 08:04 AM
Replies: 15
Views: 1,460
Posted By Mark 99
Re: 300% Sales Increase On Amazon Kindle, Just By Changing the Copy

Great stuff, I had heard of this technique before but your example was top draw.

Thank you for posting
Forum: Copywriting 22nd January 2014, 05:17 PM
Replies: 32
Views: 1,660
Posted By Mark 99
Re: Any feedback on this video salesletter?

After watching the first 3 minutes or so I would have to agree with Mark P It is very dull. It has little emotion and just sounds like a bunch of facts being thrown at you. In my opinion you need to...
Forum: Copywriting 20th January 2014, 10:04 AM
Replies: 18
Views: 3,272
Posted By Mark 99
Re: About Breakthrough Advertising

I found "Secret of Selling Anything by Harry Browne very useful starting out. Much of it can be related to copywriting.
Forum: Copywriting 9th December 2013, 04:12 PM
Replies: 6
Views: 762
Posted By Mark 99
Re: What is a reasonably good conversion rate of a sale letter???

It can also depend on if it's cold traffic or warm traffic or to your current list. Your list will tend to convert much higher and I have heard of up to 15% to internal traffic. On the other hand I...
Forum: Copywriting 15th October 2013, 12:18 PM
Replies: 9
Views: 717
Posted By Mark 99
Re: They watch the sales video but don't click the buy button

Tim and Sean are right on the money. You have one option, start over. Small edits won't take this VSL to where it needs to be and where you want it to be.

Did you experience this problem? If so...
Forum: Copywriting 10th October 2013, 10:51 AM
Replies: 22
Views: 1,202
Posted By Mark 99
Re: Visitors Leave Video Sales Page within 10 seconds

Wow, that was really weird good for a laugh. Apart from the voice over the script is not good at all. It doesn't follow any sort of formula. It has no emotion and even with the best voice over in the...
Forum: Copywriting 13th September 2013, 09:13 AM
Replies: 7
Views: 861
Posted By Mark 99
Re: Where to Get Talented Female Voiceover Artists?!?

Try Elance, You can normally find someone decent for around that money.
Forum: Copywriting 11th September 2013, 07:48 PM
Replies: 16
Views: 3,550
Posted By Mark 99
Re: Who Wrote The Current Pimsleur Approach VSL?

Sorry my mistake Alex, I meant to say 10 days...
Forum: Copywriting 11th September 2013, 05:20 PM
Replies: 16
Views: 3,550
Posted By Mark 99
Re: Who Wrote The Current Pimsleur Approach VSL?

Not sure who wrote it, but they use the Chris Haddad formula at the start from the part I watched. I actually tried this product a while back with limited success, Could have been a lack of effort on...
Forum: Copywriting 3rd September 2013, 10:15 AM
Replies: 20
Views: 1,216
Posted By Mark 99
Re: Video Sales Letters: Do you see people leaving once the "pitch" begins?

Raza,

15% is very low. In my experience anything less than 25% is poor. You are probably right, you are not hitting the target. Hard to know without seeing it...
Forum: Copywriting 2nd September 2013, 09:15 AM
Replies: 20
Views: 1,216
Posted By Mark 99
Re: Video Sales Letters: Do you see people leaving once the "pitch" begins?

Length has nothing to do with it most of the time, I have seen 50 min plus videos convert really well. We tested a VSL that was 52mins vs the same shortened copy which ran around 30 mins and the...
Forum: Copywriting 25th August 2013, 10:12 PM
Replies: 34
Views: 2,344
Posted By Mark 99
Re: What are some of your "wow" books?

Brilliance Breakthrough by Eugene Schwartz helped me ten fold.
Forum: Copywriting 25th August 2013, 10:08 PM
Replies: 21
Views: 942
Posted By Mark 99
Re: How Good is my Sales Page?

Agree with Mark P. You should focus on the goal of the copy rather than how long it is. And make sure you have a crystal clear path that leads the prospect to buying before you start writing the...
Forum: Copywriting 27th May 2013, 03:04 PM
Replies: 22
Views: 1,604
Posted By Mark 99
Re: Does Accent Impact Sales?

From memory it was a relationship product, but the speaker didn't get the delivery right either. I was surprised as I thought our accent was likable, but most of it has to do with how they come...
Forum: Copywriting 27th May 2013, 11:27 AM
Replies: 22
Views: 1,604
Posted By Mark 99
Re: Does Accent Impact Sales?

As long as the accent and words are easy to understand then there should be no issue. A friend tested a NZ accent vs an American accent in a VSL and the American accent doubled conversion so you just...
Forum: Copywriting 27th May 2013, 11:06 AM
Replies: 12
Views: 3,649
Posted By Mark 99
Re: What is the best course on copywriting?

I would recommend fast effective copy by Brian M and David G really helpful stuff.
Forum: Copywriting 27th May 2013, 11:00 AM
Replies: 7
Views: 1,257
Posted By Mark 99
Re: Just finished my video script - Could I get some feedback?

Agree with Stephen you need to enter the conversation already going on in the prospects mind. A good open can use the If.... Then..... Why formula.

I don't know a heck of a lot about golf but...
Forum: Copywriting 15th March 2013, 10:29 AM
Replies: 12
Views: 977
Posted By Mark 99
Re: Embrace that sh*t...

Amen to that Shawn. I find it impossible to write for more than 2 hours at a time so my day is sprinkled with focus for a few hours then a bit of a relax and then back into it... other jobs I guess...
Forum: Copywriting 8th September 2012, 09:57 PM
Replies: 45
Views: 2,059
Posted By Mark 99
Re: I really NEED some serious feedback on this site.

Keep trying mate, good to see you're making a change. I think enough has been said already... it was bad. I was lost after the first paragraph, change the graphics and background (made my eyes...
Forum: Copywriting 3rd September 2012, 02:00 PM
Replies: 17
Views: 1,538
Posted By Mark 99
Re: Need to Hire a Copywriter (Screwed up last time) - Need Advice!

Hey, Really interesting posts everyone. Just want to point out that I have found a huge difference between long copy and VSLs (video sales letter). The modern day VSL has put a twist on the old long...
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