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Forum: Local Meetups, Mastermind Groups and Warrior Events 28th November 2015, 08:16 PM
Replies: 13
Mastermind Group: Melbourne, Australia Meet-Up
Views: 4,330
Posted By Shelles
Lightbulb Re: Melbourne, Australia Meet-Up

Not from what I could tell... but I just went ahead and created one now,

Let's get off our butts and actually get a Melb Warriors meetup going, you can join here:

Melbourne Warriors Online...
Forum: Growth Hacking 23rd September 2015, 10:20 AM
Replies: 15
Views: 2,976
Posted By Shelles
Re: How to Validate your Start-Up Idea - FAST

I would love to brettb! Unfortunately this isn't the type of app where a 0.1 can really exist. The core functionality is really the most expensive part to develop.. after that the rest is just...
Forum: Growth Hacking 23rd September 2015, 10:14 AM
Replies: 15
Views: 2,976
Posted By Shelles
Re: How to Validate your Start-Up Idea - FAST

Thanks Smasif15! It's definitely not a shark bite problem ;)




Hi Chris, there definitely isn't anything like it out there, I have checked. There is definitely an audience, I just haven't...
Forum: Growth Hacking 23rd September 2015, 10:06 AM
Replies: 15
Views: 2,976
Posted By Shelles
Re: How to Validate your Start-Up Idea - FAST

hehe. The industry as a whole doesn't seem to have any real influencers and I don't need the government to buy into it, it just means that marketing to the audience is a bigger task... I mean the...
Forum: Local Meetups, Mastermind Groups and Warrior Events 23rd September 2015, 09:58 AM
Replies: 13
Mastermind Group: Melbourne, Australia Meet-Up
Views: 4,330
Posted By Shelles
Re: Melbourne, Australia Meet-Up

Sounds good Nickgen!
Forum: Local Meetups, Mastermind Groups and Warrior Events 13th September 2015, 01:05 AM
Replies: 13
Mastermind Group: Melbourne, Australia Meet-Up
Views: 4,330
Posted By Shelles
Re: Melbourne, Australia Meet-Up

Hey,

Create a meetup on meetup (http://www.meetup.com/), being more visible, it may garner more interest... gain some traction...

Shelle
Forum: Growth Hacking 12th September 2015, 10:26 PM
Replies: 15
Views: 2,976
Posted By Shelles
Re: How to Validate your Start-Up Idea - FAST

Thanks statusengage! That is some great advice and congrats on 10,000 DAILY active users!

My app idea is more specific to an industry (construction/trade) and you're totally right about the MVA...
Forum: Growth Hacking 12th September 2015, 10:03 PM
Replies: 15
Views: 2,976
Posted By Shelles
Re: How to Validate your Start-Up Idea - FAST

Yes, that is what i was thinking... it's more just to gauge interest and also to get people talking about it.
Forum: Copywriting 2nd September 2015, 07:41 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

It's not what you say, it's how you say it!
"Do you have a pen to sign the contract?"

Frank Kern in his book "Convert", starts his preface letter with:

"The purpose of this book is to help...
Forum: Copywriting 2nd September 2015, 06:01 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

gregw, it certainly seems to be the case. If you look at wikipedia (yes, the most trusted source of factual information ha!), even the NLP masters have conflicting ideas of what NLP is.


...
Forum: Copywriting 2nd September 2015, 05:33 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

Yes, it was ;) Nice one gregw!



Ha! Thanks Andrew, Well go-figure. It's a great technique.



Yes. What?
Forum: Growth Hacking 2nd September 2015, 05:09 AM
Replies: 2
Views: 2,037
Posted By Shelles
Re: Gamification Marketing Strategies Massive Growth Hack

Thanks DamianGil!

I agree with what you said about "pay with a tweet". It does get your name out (or your sites name/business name...etc.) but not necessarily to your ideal market. "Pay with a...
Forum: Copywriting 29th August 2015, 10:50 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

Thanks Andrew and good opinion!
Definitely an understanding of copywriting is important. To be clear, the link I referenced was not as an example of good copy... actually I haven't even read the...
Forum: Copywriting 27th August 2015, 03:47 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

I'll take your word for it, I found the list of power words and pattern examples interesting and useful.
I'm assuming your talking about the home page? I haven't actually read that... I admit, it...
Forum: Copywriting 27th August 2015, 03:37 AM
Replies: 1
Views: 324
Posted By Shelles
Re: McWhopper

Ha! I just heard about that this morning. I think it's a great idea and it could totally work in another niche.

Amazing how a brand as big a Burger King can still be a 'little guy'... their site...
Forum: Copywriting 27th August 2015, 03:20 AM
Replies: 3
Views: 647
Posted By Shelles
Re: Offline Newsletter Program?

I agree! Find a template and work from that.

Adobe InDesign is good for that kind of stuff... BUT, if you don't already know how to use it, I would steer clear... I've wasted hours stuffing around...
Forum: Copywriting 27th August 2015, 03:12 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

I'm no expert, looking for some real-life examples myself... but this site has a fair bit of info (first site I ever saw about NLP/Hypnosis in copy) :)

https://nlphypnoticsalescopy.wordpress.com/
Forum: Copywriting 27th August 2015, 03:08 AM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

Thanks Andrew! Wow, there are definitely some strong opinions on the subject...

While I don't think NLP is "Hogwash"... it's by no means magic.

I think of NLP (at a basic level), as just being...
Forum: Website Design 26th August 2015, 07:58 PM
Replies: 0
Views: 261
Posted By Shelles
Tip Websites for tradies

Has anyone got any a/b testing statistics for tradies website design?

Looking at a lot of tradie websites they are mostly the same... also, IMO, they have way too much information that people...
Forum: Copywriting 26th August 2015, 07:26 PM
Replies: 49
Views: 3,380
Posted By Shelles
Re: Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

Thanks Bill, I picked up a few handy things there :)
I've been throwing more NLP into my writing recently and my favorite technique is embedded commands and playing with the font, highlighting,...
Forum: Offline Marketing 26th August 2015, 06:12 PM
Replies: 19
Views: 4,629
Posted By Shelles
Re: REAL experience: Here's some conversion rates for giving out Flyers

Certainly a LOT of variables.

Personally, I don't really take notice of flyers in my mailbox, however, takeaway menus always manage to get stuck on the fridge as does anything with a magnet. That...
Forum: Offline Marketing 21st August 2015, 01:33 AM
Replies: 19
Views: 4,629
Posted By Shelles
Re: REAL experience: Here's some conversion rates for giving out Flyers

It'd be interesting to hear results from some real, controlled testing...
Does paper size/weight make much of a difference to conversions?
How about with/without magnet... ?

It's obviously a lot...
Forum: Offline Marketing 21st August 2015, 01:21 AM
Replies: 9
Views: 1,544
Posted By Shelles
Re: I am looking for good offline marketing coures - local advertising agency

I know you wrote but can I suggest Bob Ross's 9x12 Rocketeer.

It's about providing direct mail advertising to local small businesses, not online, but it's a really great concept and if you...
Forum: Growth Hacking 21st August 2015, 01:06 AM
Replies: 2
Views: 2,037
Posted By Shelles
Arrow Gamification Marketing Strategies Massive Growth Hack

This is a powerful growth hacking strategy becoming more and more common. Would you classify 'pay with a tweet' or 'share to unlock' as gamification marketing?...
(it encourages engagement,...
Forum: Growth Hacking 21st August 2015, 12:26 AM
Replies: 49
Views: 23,928
Posted By Shelles
Re: My top 5 growth hacking techniques

Great article!

Hotmail is my fave example from the list, such a tiny addition with a massive impact... I remember clicking on one of those links when I got my first email address :)

This is...
Forum: Growth Hacking 17th August 2015, 12:17 AM
Replies: 15
Views: 2,976
Posted By Shelles
Re: Startup Idea - How do you validate?

The purpose would be to find out if the targeted users would actually use it. I know that it can fix a problem but I don't know if the targeted users will accept it since it's changing the way they...
Forum: Growth Hacking 16th August 2015, 11:40 PM
Replies: 15
Views: 2,976
Posted By Shelles
Lightbulb How to Validate your Start-Up Idea - FAST

In the spirit of being lean and creating a MVP... how would you validate a startup idea for an app without building the app?

Can a landing page (similar to a sales page) showing the features be...
Forum: Growth Hacking 16th August 2015, 11:25 PM
Replies: 41
Views: 6,543
Posted By Shelles
Re: Best Analytics Tools for Startups

I agree with google analytics, it has a lot of functionality once you really get into it.
When looking at keywords, even if they're "not set", you can look at the 'landing page' which gives you a...
Forum: Main Internet Marketing Discussion Forum 15th August 2015, 06:37 AM
Replies: 3
Views: 411
Posted By Shelles
Re: Is there demand for business listing spreadsheets?

Have you had a look at the competition already providing that service?



I agree. I have personally bought spreadsheets like that, years ago, but that was before I knew that there were bots that...
Forum: Copywriting 14th August 2015, 12:01 PM
Replies: 21
Views: 1,899
Posted By Shelles
Re: The Harlan Kilstein course is a good start.

Thanks Memetics.

I have studied NLP before but conversational... when you are face to face with somebody you can use body language, tonality as well as being able to see theirs.

I'm sure there...
Forum: Copywriting 14th August 2015, 11:44 AM
Replies: 21
Views: 1,899
Posted By Shelles
Re: 100k seminars.

Oooh so tempting, haha

Interesting stuff.

I've seen a few things in the news recently talking about a rise in the 'super wealthy' in particular locations around the world (London and India) and...
Forum: Copywriting 14th August 2015, 08:49 AM
Replies: 17
Views: 2,650
Posted By Shelles
Re: With the rise of mobile, are long sales letters still in?

I have definitely noticed a lot more copy in short form... I go to scroll down and.. what, it's over?

Surprisingly, I really don't like looong sales copy... I scroll through and look at the big...
Forum: Copywriting 14th August 2015, 08:11 AM
Replies: 21
Views: 1,899
Posted By Shelles
Re: The Harlan Kilstein course is a good start.

Thanks for your opinion gjabiz, you make some some thought provoking points and I will look into enchantednlp and Forbidden Keys.

I haven't done any NLP copywriting courses so I also can't comment...
Forum: Copywriting 13th August 2015, 08:51 PM
Replies: 21
Views: 1,899
Posted By Shelles
Re: $15,000.00 a seat seminars. Secret societies of persuasion AND

I wonder what 'jedi ninja tricks' he learnt at a 15k seminar! ;)



NLP is such a fascinating subject and I agree, there doesn't seem to be many copywriters who are actually using it (to it's...
Forum: Copywriting 13th August 2015, 06:48 PM
Replies: 49
Views: 3,380
Posted By Shelles
Lightbulb Do you Use NLP/Hypnotic Writing in your Sales Copy/Ads?

Have you found success using NLP or 'hypnotic writing' in your sales copy? or have you tried using it?

Is there a special format for NLP when written as opposed to spoken?

Wondering if anyone...
Forum: Wanted - Members Looking To Hire You 23rd September 2014, 11:23 AM
Replies: 8
Views: 726
Posted By Shelles
Re: [Reviewers Wanted] Statfetch! Your online income dashboard

Ha! I was just thinking this is an app that I need. I don't have the required posts but would love the opportunity to review it. Thanks.
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