Register Blogs Advertise with usHelp Desk Today's Posts Search

Showing results 1 to 56 of 400
Search took 0.57 seconds.
Search: Posts Made By: Jayson L
Forum: Offline Marketing 25th September 2015, 06:25 PM
Replies: 13
Views: 977
Posted By Jayson L
Re: Sales God

It doesn't. I guess I just like asking questions.
Forum: Offline Marketing 25th September 2015, 06:07 PM
Replies: 13
Views: 977
Posted By Jayson L
Re: Sales God

What company is this?
Forum: Offline Marketing 19th September 2015, 07:38 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

The reason I brought this back is that it wasn't actually a financial failure at this time. I wrote 4 customers home & auto last year from the postcard & all of them have renewed making me in the...
Forum: Offline Marketing 18th September 2015, 11:47 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I thought I'd bring an old thread back from the dead for fun!

I recently talked to a rep that sends out basic home quotes to what's supposed to be people renewing their home insurance. This...
Forum: Offline Marketing 15th September 2015, 05:41 AM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

I am looking into advertising on grar.com. It is a local real estate listing site that gets 3.4 million views per month in my area from home shoppers. I think this could generate leads very well if...
Forum: Offline Marketing 15th September 2015, 04:54 AM
Replies: 11
Views: 804
Posted By Jayson L
Re: The Morning Walk

Your morning walk is probably very relaxing. Do you really want to take that time and turn it into work in return for possibly $20/week?


If so, are there any stores that would benefit from...
Forum: Offline Marketing 7th September 2015, 06:35 PM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

My customer retention is above average for the insurance industry. The reason is even though customers change in the insurance industry due to price, they stay with me because they love my service...
Forum: Offline Marketing 7th September 2015, 10:15 AM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

I don't think voicedrops are legal for b2c in the insurance industry. IMO it's to directly related to a robo call for my comfort. I guess I'll have to work on implementing a telemarketing program...
Forum: Offline Marketing 6th September 2015, 10:55 AM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

I really like the idea of voice broadcasting. I can easily get lists & phone #'s of renewing home insurance prospects. I can also get lists of auto insurance renewal prospects for that matter, but...
Forum: Offline Marketing 6th September 2015, 04:13 AM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

You don't have to be licensed. I have been leaning this direction.
Forum: Offline Marketing 5th September 2015, 06:38 PM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

I don't have a problem selling once I have the lead. I did read that and it is always a great reminder no matter how well you are doing at closing the deal though!


The problem I'm having is...
Forum: Offline Marketing 25th August 2015, 02:24 PM
Replies: 23
Views: 2,017
Posted By Jayson L
Re: Home Insurance Leads

I've tried some stuff like that with no luck. I can purchase home renewal info and also get names of people that just purchased. The problem I have had is that it generates such a low response rate.
Forum: Offline Marketing 25th August 2015, 02:00 PM
Replies: 23
Views: 2,017
Posted By Jayson L
Home Insurance Leads

I am tired of buying online home insurance leads as they are usually garbage and need to figure out a way to get my own. I don't really want to do it myself as I've failed miserably at it in the...
Forum: Social Media 5th March 2015, 09:24 AM
Replies: 2
Views: 742
Posted By Jayson L
Facebook for lead generation

I am looking for some help with using facebook to generate auto insurance leads for my business. I buy leads and am noticing that they are coming from facebook when I talk to the prospect. I pay...
Forum: Main Internet Marketing Discussion Forum 23rd February 2015, 09:08 PM
Replies: 8
Views: 828
Posted By Jayson L
Re: Generating auto & home insurance leads

Regular home leads are usually $12. Mobile Homes, honestly I'm not sure. I've never targeted them. In Michigan mobile homes are usually not as high quality as say in California where you can find...
Forum: Main Internet Marketing Discussion Forum 23rd February 2015, 08:56 PM
Replies: 8
Views: 828
Posted By Jayson L
Re: Generating auto & home insurance leads

I only sell in Michigan unfortunately.
Forum: Main Internet Marketing Discussion Forum 23rd February 2015, 06:01 PM
Replies: 8
Views: 828
Posted By Jayson L
Generating auto & home insurance leads

I have an insurance agency in Michigan and I have bought auto & home insurance leads in the past. They are very expensive to purchase and you fight with so many other agents and carriers for the...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 10th January 2015, 02:43 PM
Replies: 1
Views: 509
Posted By Jayson L
Bing Tracking Problems

Is anyone else having problems with bing tracking. It hasn't been showing cpa, or any conversion info the last day for me. I'm wondering if it's on my side, or bings.
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 23rd December 2014, 06:10 AM
Replies: 5
Views: 1,107
Posted By Jayson L
Re: Strategy for Leads and Conversion

Welcome to the forum. This is a very good question and very in depth! The best way to get leads is to have targeted traffic come to a landing page you have created that is optimized to it's maximum...
Forum: Search Engine Optimization 15th November 2014, 11:26 AM
Replies: 4
Views: 677
Posted By Jayson L
Re: Ranking on Bing & Yahoo

Thank you for the answers so far! I would say I used to generate 40-50 leads/month off of them. I own an insurance agency and I find that although it doesn't even come close to Google, I can do...
Forum: Search Engine Optimization 14th November 2014, 02:36 PM
Replies: 4
Views: 677
Posted By Jayson L
Ranking on Bing & Yahoo

Ok, I am just getting back in to ranking my sites and would love to know what's working best now for Bing & Yahoo. I get a decent amount of traffic from these two search engines and would like to...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 8th November 2014, 02:19 PM
Replies: 5
Views: 894
Posted By Jayson L
Re: Bing Marketing Help

I have. I'm getting the clicks. I'm just not sure what to expect as far as a conversion rate with insurance. I was also looking for thoughts on the website and if people with experience in ppc...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 8th November 2014, 09:02 AM
Replies: 5
Views: 894
Posted By Jayson L
Bing Marketing Help

I have been using bing to market my insurance agency for a while now and could use some help. I don't think I'm converting to as high of a level as I should be. Yesterday for example, I had 11 clicks...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 26th October 2014, 01:11 PM
Replies: 12
Views: 1,437
Posted By Jayson L
Re: Bing Advertising Help

I am in the auto and home insurance niche. I have an agency and generate my own leads. They work out great and I end up generating them for about $5-6 each, but I need a much higher quantity. I...
Forum: Pay Per Click/Search Engine Marketing (PPC/SEM) 24th October 2014, 11:24 AM
Replies: 12
Views: 1,437
Posted By Jayson L
Bing Advertising Help

I'm looking for someone that could refine my bing advertising campaign. I'm sure I need help with landing pages, etc.... I'm in the insurance niche. I have an account up and running, but I'm sure I...
Forum: Offline Marketing 23rd October 2014, 05:08 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I got a .3% response on the original one that basically had no call to action other then 7 quotes in 7 minutes centered right above my 7 carrier logos.

I guess it's time to find someone to...
Forum: Offline Marketing 22nd October 2014, 04:30 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I did revise the postcard with the tips provided. I think it could have been a lot better. I just don't feel that EDDM is the way to go with insurance at this time. I sent out only 1600 of them...
Forum: Offline Marketing 21st October 2014, 07:08 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

The results were horrible. I am glad I did it because I'm the type that I would have always wondered, but I tested 3 different postcards total and EDDM returned a worse investment then any other...
Forum: Social Media 4th October 2014, 06:51 PM
Replies: 6
Views: 926
Posted By Jayson L
Facebook Ads For Auto Insurance

I have a Michigan Insurance Agency and am trying new ways to generate leads. Is Facebook a good way to get targeted traffic and leads, or does it just end up being extremely expensive?

Would it...
Forum: Offline Marketing 2nd October 2014, 06:16 PM
Replies: 11
Views: 1,254
Posted By Jayson L
Re: Changing my business plan-could use help!

That's an extremely good idea! I'll look into it.
Forum: Offline Marketing 1st October 2014, 05:41 AM
Replies: 11
Views: 1,254
Posted By Jayson L
Re: Changing my business plan-could use help!

The carriers set the rates and we have no authority. They file these with the State.
Forum: Offline Marketing 30th September 2014, 12:22 PM
Replies: 11
Views: 1,254
Posted By Jayson L
Re: Changing my business plan-could use help!

I forgot to add that. I do offer life already. Do you sell insurance too?
Forum: Offline Marketing 30th September 2014, 09:28 AM
Replies: 11
Views: 1,254
Posted By Jayson L
Changing my business plan-could use help!

I recently got a lot of good advice on creating a postcard for home and auto insurance. I really liked the feedback and wanted more help for anyone that's interested! Here's my past and what I'm...
Forum: Offline Marketing 25th September 2014, 05:05 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I had Bob Ross do my printing and will have him design my next postcard if I can afford it. What type of coupon magazine are you talking about? I would like to get multiple avenues going along with...
Forum: Offline Marketing 21st September 2014, 06:48 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

My offer is quite clear. Either I save you money, or I give you a $10 gas card for your time. You must provide a proof through a declarations page. It fits in Michigan's law and I have now worry...
Forum: Offline Marketing 21st September 2014, 06:41 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I appreciate your feedback and I have made changes to the postcard based o the reponse on this forum. The offer is quite clear. I am not worried about the law on this. If I were to fight over all...
Forum: Offline Marketing 20th September 2014, 07:27 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Here are the Michigan laws.

May a producer offer a gift or service as an inducement to listen to a sales pitch or obtain information which could lead to a policy quote? ...
Forum: Offline Marketing 17th September 2014, 07:26 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I appreciate all the feedback. This is exactly why I come to this place for advice! I am having Bob Ross do my printing and I did make most of the changes recommended. I am going to run the 5k...
Forum: Offline Marketing 17th September 2014, 09:02 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Every Door Direct Mail. It's a service that you mail to a carriers whole route at a lower rate.
Forum: Offline Marketing 16th September 2014, 07:58 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I have never tried that stuff, but might have to consider it! Do you get good customers from Valpak?
Forum: Offline Marketing 15th September 2014, 09:54 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

What do you sell?
Forum: Offline Marketing 12th September 2014, 11:39 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I will! Even if I get good results I believe continuing to test tweaks, etc... is important. It will be a couple weeks, but I'll come back soon with the results!
Forum: Offline Marketing 12th September 2014, 11:31 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I like the idea and am up for trying that in the future! Right now I want to get another postcard going so that I don't have any down time. I get a lot of referrals, so I don't necessarily have to...
Forum: Offline Marketing 12th September 2014, 08:31 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Thanks for the advice Josh. I'm going to change the back to customer testimonials combined with savings and service. I think that will gain more credibility. I'm gathering from the responses that...
Forum: Offline Marketing 10th September 2014, 06:37 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I've been still thinking about this and I do want to continue to refine the postcard and use it as branding as well as an instant source of leads. Does anyone think it's at all possible to get...
Forum: Offline Marketing 9th September 2014, 07:51 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Ok, I'm very interested in this concept. I just don't understand what your talking about. Any examples sure would help.
Forum: Offline Marketing 9th September 2014, 07:34 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I have looked into some services that do mailings for home renewals, but they only seem to get about .75% response and the prices they charge haven't really motivated me to move forward with that...
Forum: Offline Marketing 9th September 2014, 06:22 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I uploaded the front and back here so it can be seen better.


Image - TinyPic - Free Image Hosting, Photo Sharing & Video Hosting (http://tinypic.com/view.php?pic=2i745f4&s=8#.VA-Zi8J0yM9)

...
Forum: Offline Marketing 9th September 2014, 04:42 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

To answer your other question. I'll order another 5,000 to start things off. I dream of a day that I can get a good enough reputation to get my response up to about .75% or so!
Forum: Offline Marketing 9th September 2014, 04:41 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Thank you so much for the feedback. That is extremely helpful and I will put this to work! I wanted to have the disclaimer be a guarantee. We guarantee to save you money on your home & auto...
Forum: Offline Marketing 9th September 2014, 03:19 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

How do I link to them? I would love to so that I can get some feedback going!
Forum: Offline Marketing 9th September 2014, 02:42 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

I sent out about 6000 is all so far and it is at about .3% This is a new card. The back is actually part of an old one though. The front is pretty much completely different. I didn't have the...
Forum: Offline Marketing 9th September 2014, 12:11 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

21590


Here's the back side. I want to change the headline and need to add a legal disclaimer on the bottom, but I'm also open to other ideas!
Forum: Offline Marketing 9th September 2014, 12:08 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

21589


Here's a bigger photo of it.
Forum: Offline Marketing 9th September 2014, 12:03 PM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

21588



Ok, hopefully this works. Sorry it isn't as clear as I'd like.
Forum: Offline Marketing 9th September 2014, 11:50 AM
Replies: 69
Views: 5,613
Posted By Jayson L
Re: Insurance EDDM Critique

Ok, I'm still working on uploading the postcard. It says the file is to large.
Showing results 1 to 56 of 400

 
Forum Jump


All times are GMT -6. The time now is 03:27 PM.