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Search: Posts Made By: Will Compton
Forum: Copywriting 24th November 2014, 02:23 AM
Replies: 3
Views: 1,980
Posted By Chriswrighto
The 22 Rules to Perfect Story Telling, According to Pixar

Hey all,

I found something on my Facebook timeline which stood out today:

"Back in 2012, now-former Pixar storyboard artist Emma Coats tweeted a series of pearls of narrative wisdom she had...
Forum: Copywriting 2nd October 2014, 05:46 PM
Replies: 5
Views: 1,002
Posted By Raydal
Re: I love Copywriting because I love lying

Well, it's comedy. Comedians take everyday life situation and make us
laugh through exaggerations.

But wait ... that's what he said advertisers do.

So they must be very similar.

-Ray...
Forum: Copywriting 2nd October 2014, 09:40 AM
Replies: 22
Views: 2,303
Posted By sethczerepak
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Nice display of humility, really.

99% of the new posters can't take constructive criticism without crumbling like a paper cup.

Welcome to the Copywriting forum.
Forum: Copywriting 27th September 2014, 06:25 PM
Replies: 10
Views: 1,360
Posted By AmericanMuscleTA
Forum: Copywriting 26th September 2014, 03:53 PM
Replies: 32
Views: 3,303
Posted By Raydal
Re: On the trail to becoming a high paid in-demand copywriter...

I read the article and I think that his prediction is right. FB will go through the
same evolution as Adwords. But I don't agree that the reason is that these
platforms don't like hype. It's more...
Forum: Copywriting 26th September 2014, 09:41 AM
Replies: 32
Views: 3,303
Posted By DougHughes
Re: On the trail to becoming a high paid in-demand copywriter...

Good points Gjabiz.

El Dorado is out there but no one says you may have to go the Via Dolorosa to get there:)

It seems to me that one of the problems is that copy is very hyped up in this forum...
Forum: Copywriting 24th September 2014, 02:00 PM
Replies: 17
Views: 928
Posted By Raydal
Re: Question about hiring a copywriter.

Don't be too hard on the OP. I remember some years ago I was hired
by a very well-known marketer but he placed the management of
the project in the hands of one of his employees. When I asked...
Forum: Copywriting 22nd September 2014, 01:01 PM
Replies: 25
Views: 1,498
Posted By Claude Whitacre
Re: Opinions needed from real copywriters.

I'm not a great copywriter. But I am an elite salesperson. 35 years of direct experience, plus 5 books, plus sales training......in my niche of in home sales, I'm thought of as a minor celebrity.
...
Forum: Copywriting 22nd September 2014, 09:01 AM
Replies: 7
Views: 1,086
Posted By gjabiz
Great copywriting products...that never came out.

Prompted from an email. Someone stumbled across my interview with Pete Ziesinger of Green Tree Press from 2009 on youtube.

In the video Pete discussed a new product, the 35 year history of...
Forum: Copywriting 22nd September 2014, 07:56 AM
Replies: 19
Views: 1,609
Posted By Raydal
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

The copywriting forum is one of the toughest, if not the toughest,
sub-forum. But a general rule of thumb of any forum is if
you are new (not necessarily an amateur) be very careful
about giving...
Forum: Copywriting 22nd September 2014, 06:18 AM
Replies: 19
Views: 1,609
Posted By sethczerepak
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Hi myrtleian,

Welcome to the copywriting forum.

Believe it or not, no one here is trying to dampen your enthusiasm.

But you should know that with this post ^, you might as well have walked...
Forum: Copywriting 22nd September 2014, 04:18 AM
Replies: 19
Views: 1,609
Posted By The Copy Nazi
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Difference is... there's folks that want to learn... folks that want to contribute and then there's people that are just looking to self-promote or drop a link. And if they are content-writers,...
Forum: Copywriting 22nd September 2014, 04:14 AM
Replies: 19
Views: 1,609
Posted By The Copy Nazi
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Another "expert" that confuses website content-writing with copywriting.

Funnily enough... this post from Brian and David landed in my inbox overnight - 8 Secrets of Making More Money from your...
Forum: Copywriting 22nd September 2014, 03:47 AM
Replies: 19
Views: 1,609
Posted By BrianMcLeod
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Because some copywriters respect the craft...

...and they see an oversold link-drop fluff article for what it is.

Personally, I'm glad there are still folks here who'll call B.S. when they see...
Forum: Copywriting 22nd September 2014, 03:13 AM
Replies: 19
Views: 1,609
Posted By KreativCopy
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Yes, but the content is nothing to do with your catchy headline. There is nothing here which tells me how to write killer copy or have money 'pumped' into my business. And what is my business?

I...
Forum: Copywriting 21st September 2014, 06:32 PM
Replies: 19
Views: 1,609
Posted By ThePromotionalGuy
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Terrible headline.

We're not trying to be catchy in a headline. You want your headline to grab me by the back of the neck, stop me from walking away and forcing me to sit down and read.

Your...
Forum: Copywriting 21st September 2014, 04:38 PM
Replies: 19
Views: 1,609
Posted By jjosephs
Re: Ten Golden Secrets For Killer Web Site Copy That Pumps Money Into Your Business

Some of these I agree on. Some deserve testing.

In any case, these are basic website optimization tips mate, not secrets to killer anything.

Deliver on the promise of your headline.
Forum: Copywriting 20th September 2014, 08:58 PM
Replies: 25
Views: 1,498
Posted By Alex Cohen
Re: Opinions needed from real copywriters.

If a prospect has already decided to buy, the next question he asks himself is, "Who should I buy it from?"

Convincing him to buy it from you instead of somebody else most definitely requires...
Forum: Copywriting 18th September 2014, 12:52 PM
Replies: 25
Views: 1,498
Posted By sethczerepak
Re: Opinions needed from real copywriters.

I've had great success in both, but for completely different reasons, so I'd say no...you can't simply translate one to the other.

Although, I do believe going from sales person to copywriter is...
Forum: Email Marketing 17th September 2014, 12:16 PM
Replies: 6
Views: 1,881
Posted By Raydal
Re: Why I Unsubscribed to Ben Settle

Well every list has its "sameness". If you subscribe to Bob Bly or
Dan Kennedy they believe in a calendar cycle of emails. So next
year you'll more than likely receive the same email the same time...
Forum: Copywriting 17th September 2014, 11:50 AM
Replies: 25
Views: 1,498
Posted By angiecolee
Re: Opinions needed from real copywriters.

It's the same in every industry, sales based or no.

There are several professions in every industry that have overlapping skill sets. That doesn't necessarily mean one job can easily transition to...
Forum: Copywriting 17th September 2014, 11:10 AM
Replies: 22
Views: 2,303
Posted By Raydal
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Not many people can make their first post on the Warrior Forum
an advice post and expect to get away with it. I recall making a
post when I just joined the community about how to protect your...
Forum: Copywriting 17th September 2014, 10:40 AM
Replies: 22
Views: 2,303
Posted By ThePromotionalGuy
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Abhinay,

Welcome aboard!

PS. We Eat Our Young Here! Thought you'd like to know. :cool:
Forum: Copywriting 17th September 2014, 07:33 AM
Replies: 22
Views: 2,303
Posted By BrianMcLeod
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

No sweat, Ab.

Your contributions are 100% welcome here and the meat of your post is good - sauce on the side though, please.

You're in a room full of skilled writers and influencers.

:)
...
Forum: Copywriting 17th September 2014, 07:06 AM
Replies: 22
Views: 2,303
Posted By Abhinay Reddy
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Hey Dude,

I've just started posting stuff on here today.

Will take some time to adapt to the warrior culture.

And sorry for overselling and stuff.

Ab
Forum: Copywriting 17th September 2014, 07:01 AM
Replies: 22
Views: 2,303
Posted By BrianMcLeod
Re: The 3 words that can increase the conversion rate of your copy almost instantly!!!!

Poorly written and way oversold - but a useful post to the extent that those three words ARE influential when used in the right way, in the right place, at the right time.

Context, dude... it's...
Forum: Copywriting 17th September 2014, 04:46 AM
Replies: 22
Views: 2,303
Posted By Abhinay Reddy
The 3 words that can increase the conversion rate of your copy almost instantly!!!!

So I have researched this stuff.

And I found out like 3 words that are badass.

When you use these words in a right manner you can literally increase your conversion rate by a ton.

So without...
Forum: Copywriting 16th September 2014, 05:17 PM
Replies: 20
Views: 1,496
Posted By JohnRussell
Re: Crickets In The Copywriting Section

What's represented here is hard work.

People don't want hard work.
Forum: Copywriting 16th September 2014, 04:53 PM
Replies: 25
Views: 1,498
Posted By gjabiz
Re: Opinions ...here's one.

I've worked with several 7 figure a year copywriters, and they have as varied backgrounds as could be.

Best woman came from graphics arts, never sold a thing in her life.
Highest paid was a...
Forum: Copywriting 11th September 2014, 12:33 PM
Replies: 21
Views: 1,222
Posted By KreativCopy
Re: Starting Copy With A Question

I agree. Or if it isn't a question they are already asking themselves, then one that they perhaps should be (or one you can persuade them that they should be). Identifying what that is will depend on...
Forum: Copywriting 11th September 2014, 12:22 PM
Replies: 21
Views: 1,222
Posted By MikeHumphreys
Re: Starting Copy With A Question

Opening with a question can work really well. One thing a lot of people do wrong with using questions is they ask ones which are open-ended.

A close-end question (i.e. "Do you want to make more...
Forum: Copywriting 11th September 2014, 11:51 AM
Replies: 9
Views: 1,280
Posted By RickDuris
Titans of Direct Response Streaming Live on Twitter

Not sure if others are aware. Ken's doing copywriters a great favor:

https://twitter.com/KenMcCarthy
Forum: Copywriting 11th September 2014, 11:05 AM
Replies: 16
Views: 1,027
Posted By The Niche Man
Re: Show ... Don't Tell? How Do You Do It?

Yes, that did make sense. So much so, it reminded me of an ex girl friend. Thanks for the memories!:eek:
Forum: Copywriting 11th September 2014, 09:50 AM
Replies: 21
Views: 1,222
Posted By Raydal
Re: Starting Copy With A Question

I was just reading the Gary Halbert (http://thegaryhalbertletter.com/nerd/) (first) newsletter and counted over 75 questions
in that one letter. Gary loved to use the question and answer strategy...
Forum: Copywriting 10th September 2014, 02:24 PM
Replies: 21
Views: 1,222
Posted By Raydal
Re: Starting Copy With A Question

One of the best ways to begin a sales letter is with a question. Sales
people know that asking their prospects questions, not only builds
trust, but also extracts important information on which...
Forum: Copywriting 10th September 2014, 02:02 PM
Replies: 21
Views: 1,222
Posted By IDoTheLegWork
Re: Starting Copy With A Question

One of the most successful letters in history starts with a
question: "Do you make these mistakes in English?"

so I think your underlying assumption is proved false.

The truth is you have to...
Forum: Copywriting 10th September 2014, 10:30 AM
Replies: 16
Views: 1,027
Posted By JonMills
Re: Show ... Don't Tell? How Do You Do It?

He was angry = tell
He balled his fists = show
Forum: Copywriting 10th September 2014, 09:50 AM
Replies: 16
Views: 1,027
Posted By angiecolee
Re: Show ... Don't Tell? How Do You Do It?

A down and dirty tip for finding examples where you're telling too much: look for adjectives.

Super. Awesome. Amazing. Fantastic. Pricey. Secret.

When you describe something, you're not always...
Forum: Copywriting 8th September 2014, 09:45 AM
Replies: 11
Views: 932
Posted By JonMills
Re: How Did YOU Come To Be A Copywriter?

It's pretty simple.

It's a profession that will always be in demand, even in a nervous economy.

Plus the fact that I love it.
Forum: Copywriting 7th September 2014, 04:59 PM
Replies: 11
Views: 932
Posted By Raydal
Re: How Did YOU Come To Be A Copywriter?

I think my favorite part is hat you don't need any expensive
tools, location or funding to start. All the tools are between your
ears and you don't need a certificate from anyone to say you
are...
Forum: Copywriting 7th September 2014, 11:37 AM
Replies: 11
Views: 932
Posted By RickDuris
Re: How Did YOU Come To Be A Copywriter?

At the time, I had a software development firm. Business Technology Group.

I offered a special deal on getting access to some of the development tools we had used on clients' projects. Basically,...
Forum: Copywriting 7th September 2014, 09:54 AM
Replies: 11
Views: 932
Posted By RickDuris
Re: How Did YOU Come To Be A Copywriter?

Back in the early 90's, I went to a marketing seminar. Heard about writing copy. Decided to try it.

I wrote a letter to my 50 customers offering a special deal. Brought in $15K. I sent the letter...
Forum: Copywriting 6th September 2014, 11:00 PM
Replies: 23
Views: 1,438
Posted By TracyBelshee
Dan Kennedy's forward to Seth's book

I hope this isn't inappropriate to post here and Seth, if you'd rather it not be here I'm happy to delete...

I've started reading The 24 Hour Marketing Miracle by Seth and this part of the forward...
Forum: Copywriting 6th September 2014, 08:52 PM
Replies: 11
Views: 932
Posted By Raydal
Re: How Did YOU Come To Be A Copywriter?

I did this brief video about 8 years ago. You can see how young I looked then. :)

Life Of A Copywriter - YouTube

-Ray Edwards
Forum: Copywriting 6th September 2014, 10:06 AM
Replies: 11
Views: 932
Posted By Cool Hand Luke
Re: How Did YOU Come To Be A Copywriter?

Necessity.

I recognized the importance of great copy (something which I'm still shocked many on this forum and elsewhere don't get) and realized that NO ONE was going to care about writing copy...
Forum: Copywriting 6th September 2014, 05:36 AM
Replies: 1
Views: 457
Posted By OutOfThisWord
Re: Any Good Press Release Writing Courses??

You may want to get on this guys list Paul Hartunian Shows You How Easy It Can Be To Write Powerful Press Releases, Media Releases and Get Free Publicity (http://www.pressreleasesmadeeasy.com/)
Forum: Copywriting 1st September 2014, 12:51 PM
Replies: 19
Views: 3,094
Posted By DougHughes
Re: Copywriting as a career

Hi,

Okay, hopefully this advice will help launch your career. Don't be discouraged by some of the posts you read here. Everybody started somewhere.

Your questions:

1-How does one build a...
Forum: Copywriting 22nd August 2014, 10:45 AM
Replies: 19
Views: 3,094
Posted By Mark Pescetti
Re: Copywriting as a career

Reminds of me of great athletes.

People like Ali, Jordan, Ruth, Agassi, Montana, etc. all had a genius about them.

They saw things nobody else could.

They DID things that made their peers...
Forum: Copywriting 22nd August 2014, 10:30 AM
Replies: 19
Views: 3,094
Posted By Mark Pescetti
Re: Copywriting as a career

I was talking with an agency copywriter out of SF yesterday. He's making about $90,000-a-year, but desperately wants to break away on his own.

He's been mostly writing ads and short commercials...
Forum: Copywriting 22nd August 2014, 09:54 AM
Replies: 19
Views: 3,094
Posted By ThePromotionalGuy
Re: Copywriting as a career

Hello Hive,

First welcome.

Secondly when you enter the forum you will see a series of 7 topics at the very top. Each topic begins with this word, "Sticky". This is where newcomers, such as...
Forum: Copywriting 22nd June 2014, 06:02 PM
Replies: 27
Views: 2,104
Posted By Jason Kanigan
Re: Brutal Copy Critique Of Jeff Bezos Sales Letter For The Amazon Fire Phone

As a frequent Amazon/Kindle buyer, this letter has appeared in front of me many times over the past several days.

My response has been, "Oh that's nice; Amazon is putting out a phone."

The...
Forum: Copywriting 19th June 2014, 09:48 AM
Replies: 27
Views: 2,104
Posted By splitTest
Re: Brutal Copy Critique Of Jeff Bezos Sales Letter For The Amazon Fire Phone

Nice analysis.

Maybe he's intentionally being vague in anticipation of developers and others turning the technology into benefits?

(I guess he couldn't just come out and say "We made this to...
Forum: Copywriting 19th June 2014, 09:41 AM
Replies: 27
Views: 2,104
Posted By angiecolee
Re: Brutal Copy Critique Of Jeff Bezos Sales Letter For The Amazon Fire Phone

I'm kinda disappointed there's no Gary Busey in this letter. I wanted to see what else he'd try to talk to.

Gary Busey talks to things that don't listen (http://youtu.be/HHoNQrxG_8M)
Forum: Copywriting 7th June 2014, 07:02 AM
Replies: 33
Views: 1,534
Posted By Declan O Flaherty
Re: Headline Critique Needed Please

Here's one that's sure to get attention...

"How A Retarded Kid From Ohio With No Arms Finally Learned How To Play Guitar Like A Pro"

ahahahahahahahahahah
Forum: Copywriting 4th June 2014, 05:20 PM
Replies: 17
Views: 1,121
Posted By Samuel Adams
Re: I actually love copywriting, am I a weirdo?

Most highly successful (as in financially prosperous) copyrighters love their job, otherwise they wouldn't be able to devote so much time to it. Then again, I think this is likely true of any niche...
Forum: Copywriting 1st June 2014, 07:39 PM
Replies: 6
Views: 1,395
Posted By joe golfer
Scrivener workflow?

Anybody using Scrivener to write sales copy? I'm curious about your workflow.

For example, if you are creating a letter for your own product, do you set up the images in your docs before you...
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