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Search: Posts Made By: James Clouser
Forum: Copywriting 15th July 2014, 08:40 AM
Replies: 16
Views: 1,287
Posted By BrianMcLeod
Re: What about mentioning competitors?

General Rule: Not a good idea. Makes you appear weak and playing catch-up to their superior position in the market. PLUS - you're advertising your competition's brand.

Rare Exception: In certain...
Forum: Copywriting 5th July 2014, 02:07 PM
Replies: 20
Views: 2,057
Posted By Mark Pescetti
Re: "How To Stay Out of Trouble While Developing a Great Reputation": A Guide for Newbie Copywriters

A lot of copywriters aren't marketers.

I remember Daniel Scott talking about the changes he went through when he started marketing his own products and JV's.

So it's important to learn how to...
Forum: Copywriting 5th July 2014, 12:47 PM
Replies: 20
Views: 2,057
Posted By Jason Kanigan
"How To Stay Out of Trouble While Developing a Great Reputation": A Guide for Newbie Copywriters

This is not going to be a “nice” post. It explains something I've been concerned about for a long time, and today I am taking the hour or so to write about it.

Experienced copywriters will...
Forum: Copywriting 23rd June 2014, 08:18 PM
Replies: 20
Views: 1,507
Posted By Mark Pescetti
Re: What's Your Biggest Challenge When Writing Copy?

I think it was John Carlton who said...

Writer's block is just you thinking about something else (or something like that.)

I'm sure you'll notice the challenges and obstacles that arise are...
Forum: Offline Marketing 26th May 2014, 07:06 AM
Replies: 32
Views: 7,617
Posted By Jason Kanigan
How Growing Your Offline Business Really Works [Feedback After 2-1/2 Years]

Let's call this the second post for everyone trying to make money (http://www.warriorforum.com/offline-marketing-discussions/551434-my-1-000th-post-tips-everybody-trying-make-money.html) (if you...
Forum: Copywriting 29th April 2014, 10:50 AM
Replies: 6
Views: 689
Posted By Mark Pescetti
Re: Are you pushing yourself enough?

Here's the thing that a lot of copywriters don't get...

Whether you charge $297 or $25,000 for a direct response piece, it has to perform. And it won't always perform outta the gate.

This...
Forum: Copywriting 28th April 2014, 11:59 PM
Replies: 6
Views: 689
Posted By angiecolee
Re: Are you pushing yourself enough?

Pretty fascinating stuff, Joe. It's amazing how long it takes some people to get it, if they ever do.

I think it takes a person with rather large cojones (literally or figuratively) to doggedly...
Forum: Copywriting 21st April 2014, 12:35 PM
Replies: 15
Views: 1,123
Posted By Mark Pescetti
Do You Want To Be The Best... Or Not?

There are a lot of copywriters. More everyday.

But when you actually get some controls under your belt, you're in the company of an elite few.

In other words...

The copy world is pretty...
Forum: Mind Warriors 20th April 2014, 08:05 PM
Replies: 4
Views: 519
Posted By AmericanMuscleTA
Re: Hard Sell with Integrity

Hi James,

I thought it was pretty nice.

I would jazz up the cover a bit.

Love Myth #2. It's crazy how many people think they're not in sales, yet... EVERYONE is in sales, they just...
Forum: Copywriting 19th April 2014, 06:54 AM
Replies: 6
Views: 2,082
Posted By BrianMcLeod
Re: Email Alchemy Workshop With Daniel Levis

Daniel Levis is a pro's pro. Anything he's doing is worth paying attention to.
Forum: Copywriting 18th April 2014, 11:33 AM
Replies: 10
Views: 1,053
Posted By Mark Pescetti
"Baby... Do You PROMISE You'll Love Me Forever?!?!"

Young love. It's a wonderful thing.

There's nothing like two people who are totally infatuated with each other.

"I'll love you forever and give you everything you ever wanted" he tells her.
...
Forum: Copywriting 15th April 2014, 04:49 PM
Replies: 4
Views: 1,316
Posted By BrianMcLeod
Re: McLeod on Psych Insights

Thanks for the mention, Joe.

Full Disclosure: I publish PI4MM.com for Kevin and John as a labor of love and mutual respect. James has come on board with us to help keep the machine running now...
Forum: Copywriting 14th April 2014, 09:44 AM
Replies: 7
Views: 717
Posted By Don Grace
Re: Good to great... (Help)

1- Time and practice.

2- Be picky about who you work with and only write for great products that you can get excited bout. That has been tantamount in my career.
Forum: Copywriting 11th April 2014, 06:17 AM
Replies: 11
Views: 875
Posted By sethczerepak
Re: Sales letter critique please

I'll tell you what's wrong with your headline, and this will tell you what needs to change in the ENTIRE letter.

You wrote...

"A Quality Solar Pool Blanket with High Profits for Resellers...
Forum: Copywriting 7th April 2014, 12:02 PM
Replies: 17
Views: 1,169
Posted By Mark Pescetti
Re: FASCINATING research article on how are people reading, scanning, skimming online

"developing digital brains with new circuits for skimming through the torrent of information online. This alternative way of reading is competing with traditional deep reading circuitry developed...
Forum: Copywriting 6th April 2014, 12:41 PM
Replies: 63
Views: 3,403
Posted By RickDuris
Re: Helping a homeless guy out...

Keep talking, Mark. You're working up a lather for that JV email.

- Rick Duris
Forum: Copywriting 6th April 2014, 09:45 AM
Replies: 63
Views: 3,403
Posted By Mark Pescetti
Re: Helping a homeless guy out...

I saw Randy wandering the streets a couple years ago - when I still lived in Mt. Shasta. I talked with him briefly one day. He asked if I knew a good place to set up a tent. I told him... and blew...
Forum: Copywriting 3rd April 2014, 07:57 PM
Replies: 63
Views: 3,403
Posted By Mark Pescetti
Re: Helping a homeless guy out...

I want him to write a daily blog about his experience of going from homeless to getting a roof over his head.

He's very humble. I know he doesn't want to get his hopes up, but man, watching his...
Forum: Copywriting 3rd April 2014, 06:44 PM
Replies: 63
Views: 3,403
Posted By Mark Pescetti
Helping a homeless guy out...

So I met this homeless guy at one of the coffeehouses I write at a lot. And he told me about this book he was writing.

Long story short...

I made him a quick website yesterday on optimizepress...
Forum: Mind Warriors 3rd April 2014, 11:13 AM
Replies: 25
Views: 2,539
Posted By Tellmank
Re: Hypnosis Product

Hey guys,
Tellman here.

Just stumbled across this post.

We've been helping clients with The Prosperity Process for over 2 years now and have had thousands of folks take it.

So far, most...
Forum: Copywriting 3rd April 2014, 09:30 AM
Replies: 23
Views: 1,416
Posted By sethczerepak
Here's Another Reason You Should NEVER Give Up...

One year of persistence in trying to reach someone who is notoriously hard to reach and even harder to get a review from.

Check out who wrote the foreword for my new book...

Amazon.com: The 24...
Forum: Copywriting 2nd April 2014, 12:29 PM
Replies: 23
Views: 1,187
Posted By RickDuris
Re: Landing Page Review

I understand what your goal is, Adam. But I don't understand your strategy.

Do you really think you can get affluent prospects to give you their financials without having built trust?

- Rick...
Forum: Mind Warriors 1st April 2014, 07:25 PM
Replies: 78
Views: 4,413
Posted By bdpop
Re: How many of you do Mediation ?

I do a half-hour mediation in the morning before my day starts and a 20 minute meditation in the middle of the day before I start to lose my mind :-)
Forum: Mind Warriors 31st March 2014, 06:38 PM
Replies: 8
Views: 572
Posted By fastlancer
Listen to This Daily..Why Some Suceed..Strangest Secret

This has helped me a lot....at least in changing my thinking pattern
Hope it helps someone here as well, I suggest listening to it daily.
https://www.youtube.com/watch?v=62DqsD2s5V8
Forum: Copywriting 31st March 2014, 11:03 AM
Replies: 0
Views: 519
Posted By Mark Pescetti
Unlocking The Vault (Getting Everything You Can Out Of Your Clients)

A lot of copywriters believe "the product" should reflect the copy.

In other words...

"I'll write kick ass copy... and your job (as the client) is to make sure the product lives up to what I...
Forum: Copywriting 30th March 2014, 07:39 PM
Replies: 2
Views: 497
Posted By ThomasOMalley
Re: Sales letter feedback? PDF Included!

A tip for the future: why should we spend time giving you ideas and helping when you admittedly just throw up your copy?

Spend some time putting some real effort in and you get some "real effort"...
Forum: Copywriting 28th March 2014, 02:55 PM
Replies: 7
Views: 915
Posted By ewenmack
1 Place That Tracks Popularity Of Headlines Over The Net

What's interesting, the top story headlines
have in common is a number in them.

Native Advertising Leaderboard (http://nativeadvertising.com/#/leaderboard)

Should keep you up to date as to...
Forum: Mind Warriors 20th March 2014, 10:41 AM
Replies: 78
Views: 4,413
Posted By aloeveraa
Re: How many of you do Mediation ?

I use holosync. Easy to follow and simple to do
Forum: Copywriting 20th March 2014, 06:58 AM
Replies: 35
Views: 1,399
Posted By Chriswrighto
Re: Copywriters - do you HAVE TO have a photo of yourself on your site?

Look at my photo.

I'm baby-faced too.

You're over thinking it... your face isn't going to get turned into a meme if you use it in business. (Now I've said this...)

What's the face of a...
Forum: Copywriting 19th March 2014, 01:14 PM
Replies: 35
Views: 1,399
Posted By marciayudkin
Re: Copywriters - do you HAVE TO have a photo of yourself on your site?

Because copywriters have a better understanding of marketing than graphic designers do.

Marcia Yudkin
Forum: Copywriting 14th February 2014, 07:56 AM
Replies: 26
Views: 1,668
Posted By BrianMcLeod
Re: Do Hardship Stories Sell?

The important concept here is BUILDING RAPPORT THROUGH EMPATHY.

Your reader should see themselves in your struggle.

They believe you more as they read because you're accurately describing what...
Forum: Copywriting 13th February 2014, 09:47 PM
Replies: 26
Views: 1,668
Posted By shawnlebrun
Re: Do Hardship Stories Sell?

Well, people buy from those they like and trust.

And if someone can RELATE to your story... then sure, it could help sales.

If people go through the same struggles... often times there's a...
Forum: Mind Warriors 12th February 2014, 04:53 AM
Replies: 52
Views: 2,617
Posted By Rory Singh
Re: 3 Books To Improve "You"

For anyone working on issues relating to making money, I would 'highly' reccomend (2) books by Joe Vitale:

1- Zero Limits

2- The 'Key'

Many people struggle because they just aren't clear.
...
Forum: Copywriting 8th February 2014, 01:15 PM
Replies: 46
Views: 2,308
Posted By JohnRussell
Re: How Watching Shark Tank Makes You a Better Copywriter

You can also learn some amazing lessons in positioning by watching the Sharks.
Forum: Copywriting 23rd January 2014, 11:49 AM
Replies: 26
Views: 3,450
Posted By Jason Kanigan
Interview with Bob Bly: How New Copywriters Can Land Clients

Bob Bly and I discuss:


What 'bait' you can use to attract potential clients, and how to get traffic to it
How to make sure your first clients can afford a $1000 or more sales letter
What...
Forum: Copywriting 7th January 2014, 07:15 PM
Replies: 19
Views: 725
Posted By BrianMcLeod
Re: Copy Critique Request: What do you think about this copy?

U.S. Copyright Office - Copyright Law: Chapter 5 (http://www.copyright.gov/title17/92chap5.html)

§ 504. Remedies for infringement: Damages and profits5

(a) In General. — Except as otherwise...
Forum: Copywriting 7th January 2014, 06:24 PM
Replies: 19
Views: 725
Posted By Mark Pescetti
Re: Copy Critique Request: What do you think about this copy?

Cank, I'm going to be blunt.

This reeks of a scam. And your lack of forthrightness doesn't help.

There's a right way to do business. This isn't it.

Whoever wrote your copy should return your...
Forum: Copywriting 7th January 2014, 05:36 PM
Replies: 19
Views: 725
Posted By Andrew Gould
Re: Copy Critique Request: What do you think about this copy?

Is your offer legitimate?

Because it sure doesn't look like it.
Forum: Copywriting 5th January 2014, 06:05 AM
Replies: 18
Views: 2,156
Posted By BrianMcLeod
Re: Best Copywriting Course To Take Ever!!

The way you've framed your question essentially requires that the training somehow magically transforms what you do, DESPITE you.

Can you see how that's not the right mindset or approach to...
Forum: Copywriting 28th December 2013, 11:38 PM
Replies: 24
Views: 1,224
Posted By BrianMcLeod
Re: What am I doing wrong with my copy?

Probably the same reason you're posting from multiple accounts?
Forum: Copywriting 26th December 2013, 04:33 PM
Replies: 24
Views: 1,224
Posted By Cool Hand Luke
Re: What am I doing wrong with my copy?

That is the worst sales page I've seen in a long time, for WAAAAAAAAAAAAAY too many reasons to list. Either hire a copywriter or go back to the drawing board, bud. You've got a lot to learn and a lot...
Forum: Copywriting 24th December 2013, 08:45 AM
Replies: 22
Views: 1,903
Posted By Jason Kanigan
Re: If you had no copywriting clients and needed money today...

Talk to people. (http://www.warriorforum.com/copywriting-forum/869885-so-you-want-get-clients-make-big-bucks-copywriter-how.html)

You can make a targeted list and get on the phone within a couple...
Forum: Copywriting 16th December 2013, 01:14 PM
Replies: 8
Views: 815
Posted By Raymond Duke
Re: Is THIS the key to GREAT copy?

Let me dig up a post about beer vs. coffee when being creative or writing.

Back, it's actually an infographic. The conclusion made was beer is good for coming up with ideas, and coffee is good...
Forum: Copywriting 9th December 2013, 05:43 PM
Replies: 8
Views: 639
Posted By ewenmack
It's way more profitable to give em' what they want, than to persuade...as seen by this example

If you really, really figure out what people want and give it to them up front,
it's 30 x more effective, as seen in this example.

Industrial water filter company has new owner.

New owner asks...
Forum: Copywriting 18th November 2013, 10:50 AM
Replies: 57
Views: 6,734
Posted By Jason Kanigan
"So You Want to Get Clients and Make Big Bucks as a Copywriter?" [How To]

Breaking this out into its own thread because I don't think people are seeing it...

Make a list of 20 companies you'd like to promote the products or services of. Things you truly believe in. You...
Forum: Copywriting 7th November 2013, 09:32 PM
Replies: 7
Views: 1,288
Posted By ewenmack
Why NLP And Other Voodoo Tactics Don't Work

Ever dabbled in NLP or physiological tricks in your ads and
the response has been less than wanted?

Just maybe, you've missed out on one or more
of these parts...

1 Level Of Market Awareness....
Forum: Copywriting 6th November 2013, 09:59 AM
Replies: 10
Views: 712
Posted By Ross Bowring
Advanced Client Relations --- “I hate it!”

“I kinda hate it, arrghh!”

That’s what a client said to me yesterday about some direct response graphic design work myself and a designer had been collaborating on for the prior couple hours.
...
Forum: Copywriting 6th November 2013, 08:38 AM
Replies: 5
Views: 504
Posted By shawnlebrun
Elections = Copywriting

Opening up the Sunday paper in my hometown this weekend, I noticed 2 full page ads that were put out by the 2 mayoral candidates.

The first ad mentioned all of the previous accomplishments that...
Forum: Copywriting 24th October 2013, 07:55 AM
Replies: 10
Views: 829
Posted By BrianMcLeod
Re: What's A Good Storytelling Book?

The most widely recommended book about storytelling (at least within my circle):

Amazon.com: Story: Style, Structure, Substance, and the Principles of Screenwriting eBook: Robert McKee: Kindle...
Forum: Copywriting 23rd October 2013, 04:30 PM
Replies: 12
Views: 1,006
Posted By RickDuris
Re: Just started learning Copywriting. Please critique my first work

Let's say it flops.

Then give it away. Photgraphers, especially new ones, will jump on this because it sounds like a solution to a problem they specifically have.

So now you've got a growing...
Forum: Copywriting 23rd October 2013, 09:40 AM
Replies: 12
Views: 1,006
Posted By Mark Pescetti
Re: Just started learning Copywriting. Please critique my first work

I've worked with a few wedding photographers and I don't see them using this at all.

What kind of demand do you foresee?

Mark
Forum: Copywriting 22nd October 2013, 01:47 PM
Replies: 3
Views: 602
Posted By PaulintheSticks
Re: Reviews of This Letter Greatly Appreciated

I thought of using an actual review in the headline but that's a great idea. Thanks.
Forum: Copywriting 22nd October 2013, 01:40 PM
Replies: 49
Views: 2,020
Posted By shawnlebrun
Re: Getting traffic to my website but no sales

I would actually be surprised if you HAD made a sale with this site... there are FAR too many things wrong to actually list them out.

You gotta find out what you MOST want your site visitors to...
Forum: Copywriting 21st October 2013, 06:02 AM
Replies: 11
Views: 939
Posted By Jason Kanigan
Re: Questions you should ask a freelance writer

I usually send prospects to The Gary Halbert Letter (http://www.thegaryhalbertletter.com/newsletters/2011/hiringcopywriters.htm). And I tell them this is how I work.

If that doesn't scare them...
Forum: Copywriting 19th October 2013, 09:50 AM
Replies: 8
Views: 631
Posted By Alex Cohen
Re: Do copywriters run a business?

A copywriter sells more than his time. He sells his ability to get results.

If a copywriter prefers not to sell his own (or other) products, who are you to judge them?

Alex
Forum: Copywriting 18th October 2013, 11:30 AM
Replies: 23
Views: 923
Posted By Mark Pescetti
Re: Please I need help with this salesletter

The whole thing needs to be scrapped.

You're obviously not english speaking... and no amount of practice will create an end result you'll be able to profit from in the next few years.

There's...
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