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Search: Posts Made By: Neison
Forum: Offline Marketing 14th May 2014, 06:50 AM
Replies: 21
Views: 2,442
Posted By Neison
Re: My Game Plan for Starting in the Lead Gen for Offline Client Market - Critiques & Comments Welco

Recruitment Nick, you'll do best going after markets that understand the concept of buying leads. Otherwise you're selling the concept plus the work, which is harder.

Doing the whisper thing on...
Forum: Offline Marketing 26th April 2014, 12:30 PM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

That's an important distinction that I didn't get from your previous post. If you're sending them information from other sources it's a different type of positioning, probably much stronger overall...
Forum: Offline Marketing 26th April 2014, 03:15 AM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

Jason, after doing this for many years I'll admit to wanting things to be less difficult - lol. But 'headtrash' isn't a problem with me (I know you post about that often, for good reason).

What's...
Forum: Offline Marketing 25th April 2014, 11:59 AM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

Thanks.

My 'interview mode' this week actually had him doing all the talking. Maybe I let him talk too long, but if I didn't let him I wouldn't have known to refer to the other services (came out...
Forum: Offline Marketing 25th April 2014, 10:25 AM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

Ken, let me rephrase.

How would you recommend speeding up the process?

Sure, I could have said, "well, you want xyz and that'll be $25,000 + 10% of your gross for the next 4yrs"

I'm not so...
Forum: Offline Marketing 25th April 2014, 10:08 AM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

Ken and Claude,

I can appreciate what you're saying, but do you feel - at all - that it depends on the situation?

For example. I had prospect call me Monday. We talked for 1hr, then he had...
Forum: Offline Marketing 24th April 2014, 10:09 PM
Replies: 33
Views: 1,404
Posted By Neison
Re: How to close hot leads, or at least prevent them from going cold

Jeff,

I have to ask, how often is this actually happening - as in, with how many clients so far ?

And, have you considered that the guy's just busy and might follow-up with you at some point?
...
Forum: Offline Marketing 3rd April 2014, 07:45 AM
Replies: 28
Views: 2,011
Posted By Neison
Re: How Would YOU Market A Floor Tile Removal Business?

Another lead potential is property management companies, both residential and commercial. They'll sometimes know if a client property is up for renovation. They'll also know if a client has bought...
Forum: Offline Marketing 3rd April 2014, 07:28 AM
Replies: 32
Views: 2,613
Posted By Neison
Re: Offliners, Leave The Plumbers and Dentists Alone.

I felt several disconnects in the OP. I'm seriously wondering how many companies you've lined up with the proposed deal. And then grabbing one a month and serving them appropriately is even harder to...
Forum: Offline Marketing 29th March 2014, 09:33 AM
Replies: 19
Views: 1,110
Posted By Neison
Re: New lead generator

droberge, you want to act as a broker. That's the mindset you should have.

There are plenty of guys who know how to drive traffic and get leads. You want to solve the time and hassle of getting...
Forum: Offline Marketing 25th March 2014, 09:49 AM
Replies: 10
Views: 2,844
Posted By Neison
Re: 100 Small Business Pain Points

Rus, a few are obviously case-by-case (ha!)

I shared it because those who haven't owned an offline business have no idea about the annoying stuff that happens.

Solving revenue/profit will help...
Forum: Offline Marketing 24th March 2014, 04:22 PM
Replies: 10
Views: 2,844
Posted By Neison
100 Small Business Pain Points

Found this during client research today. Warriors usually solve the Top 10, but understanding a broader spectrum of pain points could be helpful for empathizing and relating to prospects. Maybe you...
Forum: Offline Marketing 13th March 2014, 08:35 PM
Replies: 9
Views: 680
Posted By Neison
Re: How would you recruit affiliates for this non IM product?

You're dealing with two things; people who understand affiliate marketing and people who you're selling on the idea of being an affiliate.

In both cases it's better to show how much can be earned...
Forum: Offline Marketing 13th March 2014, 03:51 PM
Replies: 6
Views: 1,220
Posted By Neison
Re: Local Keywords to target for Pizzeria and Spa/Salon

GautamSaha,

Have you tried copy/pasting local pizzeria URLs into the Adwords Keyword Tool? That will provide suggestions. It'll include non-local phrases but you can just add the city name before...
Forum: Offline Marketing 13th March 2014, 02:49 PM
Replies: 7
Views: 560
Posted By Neison
Re: Selling your services only through meetings?

Size doesn't matter. (ha!)

It depends on the client's budget and your ability to sell and negotiate. It also depends on how the client found you (or vice versa).

How good would you be at...
Forum: Offline Marketing 13th March 2014, 02:30 PM
Replies: 9
Views: 680
Posted By Neison
Re: How would you recruit affiliates for this non IM product?

Ron, does this have anything to do with 'offline'?

Any good product with a reasonable conversion rate will be attractive to affiliates. Run your own traffic first to prove the numbers and then...
Forum: Offline Marketing 13th March 2014, 02:23 PM
Replies: 7
Views: 560
Posted By Neison
Re: Selling your services only through meetings?

Are you saying as opposed to meeting the client in person?

I've not met a single one of my SEO/PPC clients. Yes, it's possible. And it's easier if you have a little experience relating to what the...
Forum: Search Engine Optimization 7th March 2014, 04:57 PM
Replies: 25
Views: 2,134
Posted By Neison
Re: 50k Unique Visitors But Only $100/month in Adsense

Put a big fat adsense box in the top-left of every article.

Then put another box with no border and link colors similar to navigation in the middle of the article. (not sure of google's recent TOS...
Forum: Offline Marketing 7th March 2014, 04:53 PM
Replies: 29
Views: 1,620
Posted By Neison
Re: 9 by 12 EDDM - Offering a gurantee

Steve,

Can you mention the type of retail store this was?

Was the offer just a discount or something more?

Have you continued this relationship? If not, why?

Thanks
Forum: Offline Marketing 7th March 2014, 11:47 AM
Replies: 29
Views: 1,620
Posted By Neison
Re: 9 by 12 EDDM - Offering a gurantee

You can offer a guarantee by increasing your involvement with the client. I approach it as an "insurance" upsell.

"Our standard package is X (what you're already selling).

"For an additional $Y...
Forum: Offline Marketing 7th March 2014, 11:14 AM
Replies: 38
Views: 1,856
Posted By Neison
Re: I want to start SEO business.

Never offer a free trial for seo. Instead, offer a guarantee for the first handful of clients. If it works, you've upheld your end of the bargain and can continue billing.

It's best to choose...
Forum: Offline Marketing 3rd March 2014, 02:31 PM
Replies: 21
Views: 806
Posted By Neison
Re: TV Advertising - What is the smart way?

I didn't say they were synonymous. I did say TEST.

Youtube can produce results for a low-cost investment. It can be targeted per demographic and location. And regardless of whether your "final"...
Forum: Offline Marketing 3rd March 2014, 01:36 PM
Replies: 21
Views: 806
Posted By Neison
Re: TV Advertising - What is the smart way?

Why not test local youtube video ads first?
Forum: Offline Marketing 3rd March 2014, 09:20 AM
Replies: 10
Views: 1,411
Posted By Neison
Re: using postcards to get past gatekeepers and reach high-value clients

Bob, thanks for the podcast. You're a natural behind the mic, haha.

Any ideas on how to reduce the time spent acquiring personal mailing info? Or must I have an employee dig around the internet...
Forum: Offline Marketing 28th February 2014, 08:28 AM
Replies: 38
Views: 3,240
Posted By Neison
Re: These 5 Steps Create A Blockbuster Business

Here's my summary of that list from the Deiss/Belcher video:

Lead Magnet
Free information (report)
Free sample (physical product)
Get the price (optin for catalog or pricing info)
One answer...
Forum: Offline Marketing 28th February 2014, 07:53 AM
Replies: 9
Views: 1,126
Posted By Neison
Re: Map Spam Whistle-Blower Goes Public

While I cannot imagine why you'd want to do this - at least in the context of long-term planning - you should be aware that some states are suing businesses profiting from false listings.

I"m not...
Forum: Offline Marketing 28th February 2014, 07:47 AM
Replies: 8
Views: 1,148
Posted By Neison
Re: Jay Abraham Free Access to Info 2014

Well, he's probably the Godfather of high-priced marketing seminars. His books and tapes cost hundreds back in the 80s and 90s. With inflation that means thousands and tens of thousands of dollars in...
Forum: Offline Marketing 26th February 2014, 02:40 PM
Replies: 8
Views: 1,148
Posted By Neison
Re: Jay Abraham Free Access to Info 2014

Thanks for the link. Funny to see Jay doing crowd funding consulting now. That Daymond John interview was unexpected.

Jay's stuff is always great, but it's so high-level that it really needs to be...
Forum: Offline Marketing 26th February 2014, 07:44 AM
Replies: 2
Views: 490
Posted By Neison
Re: How to find businesses with out web sites

I haven't tried this yet but it could be a solution for you:
http://www.warriorforum.com/warrior-special-offers-forum/613161-3000-sold-rave-reviews-easiest-fastest-way-more-offline-sales.html
...
Forum: Offline Marketing 26th February 2014, 07:40 AM
Replies: 13
Views: 2,967
Posted By Neison
Re: WhatsApp vs Cold-Calling vs Emailing

Are business owners even using WhatsApp?

I could maybe see it as a future SERVICE to offer business owners for reaching an audience, but how does it make sense for approaching them vs calls and...
Forum: Offline Marketing 26th February 2014, 07:33 AM
Replies: 9
Views: 1,126
Posted By Neison
Re: Map Spam Whistle-Blower Goes Public

Thanks to guys like this, any time I use google maps to locate a new business I call them in advance to verify location.

In fact, sometimes it's just because G is stupid and puts the business in a...
Forum: Copywriting 25th February 2014, 09:11 PM
Replies: 3
Views: 520
Posted By Neison
Re: How to boost conversions in 3 simple steps!

Man this thing is ancient. Thanks for the share, but I honesty wonder how much of it still applies. Guess we'll have to test! ;-)

That robins egg blue background is always fun to try, lol.
Forum: Offline Marketing 25th February 2014, 12:51 PM
Replies: 5
Views: 585
Posted By Neison
Re: How Many Wesite Clients Becomes Too Many?

hosting and change requests are different things and should be billed accordingly.

whether you need a secretary or not will depend on how needy the clients are. most offline businesses are not...
Forum: Offline Marketing 25th February 2014, 10:32 AM
Replies: 7
Views: 860
Posted By Neison
Re: Direct mail - Lumpy vs. Social/Invitation Envelopes

What do you think has the greatest potential for the short term, given your budget?

Didn't you answer your own question by deciding on a small lumpy mail campaign?

Just make sure to do FOLLOW...
Forum: Offline Marketing 25th February 2014, 07:48 AM
Replies: 2
Views: 445
Posted By Neison
Re: Working with competition - Win-Win ideas?

Have you tried approaching him with the opportunity already?

If not, try asking him if there's any way you can help /him/ and then get around to the idea of a joint venture or cross promotion. If...
Forum: Offline Marketing 24th February 2014, 09:44 AM
Replies: 7
Views: 584
Posted By Neison
Re: Importing Offline Email List without Autoresponder Trouble

tranndee, thanks for coming back to share the results.

I'd be careful about contacting them directly - may get someone who doesn't see eye-to-eye and thus gives you problems.

Do you have a link...
Forum: Offline Marketing 24th February 2014, 09:16 AM
Replies: 16
Views: 2,315
Posted By Neison
Re: Buying Bulk Emails and Blast Emails

mrmatt, I've done both and had good results. It's all about the source of email addresses.

With email I'd recommend looking for industry publications, not large mailing companies like infousa....
Forum: Offline Marketing 24th February 2014, 09:10 AM
Replies: 7
Views: 714
Posted By Neison
Re: Getting Business Owners on a Webinar...

We've had success with the recorded-video "fake" webinars that allow people to view them immediately if desired.

Trying to get scheduled webinars to have a live audience of any reasonable size...
Forum: Offline Marketing 21st February 2014, 10:18 AM
Replies: 4
Views: 536
Posted By Neison
Re: Restaurant Reservations

How familiar are you with the market? Do you have potential partners or marketing venues to help the launch and growth process?

You may want to spend more effort selling the thing before moving...
Forum: Offline Marketing 19th February 2014, 08:49 AM
Replies: 16
Views: 1,494
Posted By Neison
Re: Easiest $100 I ever made, I officially love SEO! WSO material here.

Are you confusing a WSO with Yelp's official business model (at least, until they got caught)?

I'm always getting offers for "bad link cleanup" to my ranking sites. Thanks for giving me the...
Forum: Offline Marketing 18th February 2014, 09:18 PM
Replies: 33
Views: 4,296
Posted By Neison
Re: How I found A Secret To Cold Calling

This is a great thread.

goharnett, is there a particular reason you "drive out to meet them" even after qualifying their interest and ability to pay?

I'd keep them on the phone and maybe have...
Forum: Offline Marketing 18th February 2014, 08:07 PM
Replies: 11
Views: 809
Posted By Neison
Re: Is it becoming too hard to offer SEO services?

Thing is, G has always played against SEO and over time are just pulling away the ability to use bots and spam links. They also manually review sites and make decisions individually.

But there...
Forum: Offline Marketing 18th February 2014, 07:46 PM
Replies: 11
Views: 809
Posted By Neison
Re: Is it becoming too hard to offer SEO services?

No. And it's making it easier for the players to rank because so many are dropping out of the game.

If you're looking for someone to service your leads, lemme know.
Forum: Main Internet Marketing Discussion Forum 18th February 2014, 07:13 PM
Replies: 8
Views: 1,713
Posted By Neison
Re: Google analytics and wishlist member: experiments and goal tracking. url of the successful sale

Thanks danits. We bought the plugin and clickbank add-on today. I know support for registration has been a mild headache for my partner so we look forward to seeing it in action.
Forum: Copywriting 18th February 2014, 11:32 AM
Replies: 8
Views: 840
Posted By Neison
Re: Copywriter Creates Fake Medicine Advertising His Services, Mails It To Agencies

Rick, great share and recommendation on the side effects. Thx
Forum: Main Internet Marketing Discussion Forum 18th February 2014, 09:52 AM
Replies: 8
Views: 1,713
Posted By Neison
Re: Google analytics and wishlist member: experiments and goal tracking. url of the successful sale

Even with setting all this up in a way that I thought was correct (dynamic urls handled, analytics info integrated with clickbank, etc) my goals are ALWAYS off. They work, but are useless.

And the...
Forum: Offline Marketing 18th February 2014, 09:16 AM
Replies: 13
Views: 792
Posted By Neison
Re: Will you ever consider a "no-upfront" payment scheme for your business/service?

If you're selling seo, rather than doing a no-payment up front just offer a money-back guarantee (site will rank pg1 for % of kws in specified time period).

It's basically the same thing in the...
Forum: Main Internet Marketing Discussion Forum 18th February 2014, 06:57 AM
Replies: 5
Views: 875
Posted By Neison
Re: Chrome about to block all external extensions for windows user !

Thanks for this note. I use several external extensions and it would be unfortunate if they stopped working.

Disabling auto-update with Chrome is not simple.

Win users, here's a good set of...
Forum: Offline Marketing 17th February 2014, 09:37 AM
Replies: 18
Views: 1,336
Posted By Neison
Re: Offline inspiration: secrets of self-made millionaires

Found a summary to Claude's book recommendation (just ordered -thx) and while I don't know Mark it looks to be a good set of one-liner notes.

Book Summary – “Business Brilliant” by Lewis Schiff |...
Forum: Offline Marketing 17th February 2014, 09:02 AM
Replies: 10
Views: 695
Posted By Neison
Re: Recommendation for restaurant WP theme

Something to consider, not all responsive themes are created equal, and certainly not optimized for restaurants.

My clients that use the forkbite theme also have dudamobile for mobile devices. The...
Forum: Offline Marketing 17th February 2014, 06:58 AM
Replies: 8
Views: 556
Posted By Neison
Re: "Warrior For Hire" Question: How not to get burned by PayPal

paypal rarely will refund SERVICES (as opposed to hard-goods) as long as you have some kind of communication and/or contract to show them the terms of sale. If you provide the service, they probably...
Forum: Offline Marketing 15th February 2014, 03:59 PM
Replies: 4
Views: 677
Posted By Neison
Re: If privacy policy is required, how come many local businesses don't have them on their websites?

I just took the info provided by amalgam and sold a client on updating their privacy policy for $350.

Also sent a broadcast to my B2B list to see what kicks up. Will update if anything happens.
...
Forum: Offline Marketing 15th February 2014, 03:50 PM
Replies: 7
Views: 584
Posted By Neison
Re: Importing Offline Email List without Autoresponder Trouble

I do this all the time, usually with MailChimp or GetResponse because they don't require subscriber confirmation. (I really like MC lately because they have a free account option.)

Just mention...
Forum: Offline Marketing 15th February 2014, 11:24 AM
Replies: 228
Views: 48,038
Posted By Neison
Re: How to sell lead generation for the big $$$!

Stark, thanks for the details. Even when Kern curses like that he doesn't treat the guests in such a manner - that's sad.

SEO and google updates are only a problem if you can't roll with the...
Forum: Copywriting 14th February 2014, 04:16 PM
Replies: 16
Views: 3,116
Posted By Neison
Re: New VSL Swipe

enger, thanks for sharing this (and Brian for the analysis)

Here's the sales letter version: http://keybiotics.com/video.html

I have a client/partner who sells a male supplement. He's wanting...
Forum: Offline Marketing 14th February 2014, 02:03 PM
Replies: 15
Views: 654
Posted By Neison
Re: Publicity: 10 questions

Joe, have you done this?

I like the concept but also wonder how often a marketer will land the gigs mentioned... or why they would land them, regardless of how good they are at what they do.
...
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