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Showing results 1 to 56 of 74
Search took 0.07 seconds. Search: Posts Made By: ASCW
Forum: Copywriting 1st March 2014, 12:10 PM
Replies: 16
Views: 1,644
Posted By ASCW
Re: What Are Clients Biggest Frustrations, Fears, And Angers On Hiring A Copywriter?

In my experience - clients want to feel like you've got their back.
That if things go awry, you aren't going to run and hide.
They're afraid of forking over money, only for you to check out, stop...
Forum: Copywriting 10th December 2013, 12:48 AM
Replies: 8
Views: 688
Posted By ASCW
Re: It's way more profitable to give em' what they want, than to persuade...as seen by this example

**** Yeah.

Preach it.
Forum: Copywriting 7th September 2013, 03:59 PM
Replies: 8
Views: 1,196
Posted By ASCW
Re: An interview with Brian McLeod

I met Brian in San Diego earlier this year. We sat in the back at Carlton's Seminar, breaking down sales pages on his laptop.

And I gotta tell you. I learned more from his angry rants. Than I did...
Forum: Copywriting 7th June 2013, 08:33 PM
Replies: 18
Views: 1,335
Posted By ASCW
Re: Drayton Bird Unplugged: Wisdom, War Stories and Slashing Wit

I'll be there dude. This is awesome.
Forum: Copywriting 22nd February 2013, 09:08 PM
Replies: 23
Views: 2,261
Posted By ASCW
Re: Simple Writing System Relaunch - Also Action Seminar

Alright guys I’ve been holding this one back for years.
(Despite other writers begging me to put the story online.)
In fact I’ve only alluded to it just recently. Despite it happening around 2...
Forum: Copywriting 13th February 2013, 05:15 PM
Replies: 23
Views: 2,261
Posted By ASCW
Re: Simple Writing System Relaunch - Also Action Seminar

Went to their last one. Learned a lot, made extremely valuable connections, had a blast.
go.
Forum: Copywriting 8th February 2013, 07:31 PM
Replies: 4
Views: 598
Posted By ASCW
Re: What do you think of this writing?

Very passionate and direct language.

(Also very dramatic)

Impressive.
Forum: Copywriting 5th February 2013, 07:06 PM
Replies: 19
Views: 1,279
Posted By ASCW
Re: Video Sales Letter Project Question

If I were you (or working with you or your client). I would suggest using the catalog as a data mine.

Find which products are the most popular, and then build a singular campaign around each of...
Forum: Copywriting 31st January 2013, 09:30 PM
Replies: 10
Views: 2,957
Posted By ASCW
Re: Models for writing bullet points

Gary Halbert gives a brilliant method for learning how to nail headlines.

The Gary Halbert Letter (http://www.thegaryhalbertletter.com/newsletters/zhlg_meditation.htm)

Essentially copy a ton...
Forum: Copywriting 25th January 2013, 09:00 PM
Replies: 12
Views: 1,648
Posted By ASCW
Re: Magical Words that Sell...

This is something I've been doing recently - and I think every copywriter should do it too.

It basically takes ordinary wimpy sentences - and turns them into marketing forces of nature.

I'm...
Forum: Copywriting 13th January 2013, 09:40 PM
Replies: 10
Views: 705
Posted By ASCW
Re: Which Headline do You Like Better

last one.

That one is the most "to the point", and it's the most specific.
Forum: Copywriting 11th January 2013, 03:36 PM
Replies: 25
Views: 1,255
Posted By ASCW
Re: My First 600 Words Are Garbage!

Don't sweat it man, this is very common, and actually a good thing.

Knowing that your first 600 words (or first page or whatever) will be garbage actually frees you to stop worrying and start...
Forum: Copywriting 5th January 2013, 02:55 PM
Replies: 7
Views: 1,057
Posted By ASCW
Re: Writing Copy or Create Sales Video First?

Creating the sales video IS copywriting...

(Unless you're making a video that doesn't have any word in it. But I'm not exactly sure how that would work...)
Forum: Copywriting 21st December 2012, 10:02 PM
Replies: 19
Views: 1,223
Posted By ASCW
Re: Merry Christmas to my Fellow Copywriters

I'm turning this group hug into a hug puddle.

Let's do this!!!!
Forum: Copywriting 13th August 2012, 08:01 PM
Replies: 25
Views: 1,951
Posted By ASCW
Re: World's Best Copywriting Membership Site?

Hey Ray, I use to help run a gaming(TCG's) forum that only wanted top-notch members.

Or rather, we didn't want our forum to become flooded with a bunch of players who had no idea what they were...
Forum: Copywriting 19th April 2012, 03:31 PM
Replies: 14
Views: 903
Posted By ASCW
Re: Sales Copy Opinion required

Bad headline - and its also not congruent with your big promise.

1st on Google?
Tons of traffic?
Power of RSS unleashed?
WHICH IS IT?!

Also your opening paragraph and especially opening...
Forum: Copywriting 10th April 2012, 03:42 AM
Replies: 30
Views: 2,612
Posted By ASCW
Re: Whats Your Best Technique For Improving Your Copywriting Skill?

Writing.

If I don't have work then I'll write winners by hand.

And then I'll open a word file - and type out every sentence of that winner. And write up a psychological breakdown of all the...
Forum: Copywriting 10th April 2012, 02:23 AM
Replies: 11
Views: 1,044
Posted By ASCW
Really solid copy - found via facebook ppc. Very impressed.

I thought this landing page was very impressive - and the whole process smooth and streamlined.

Creative Text Headline

ATTN: Email Marketers!
5daysalesmachine.com

Body Copy:
Load this...
Forum: Copywriting 8th April 2012, 06:55 PM
Replies: 9
Views: 833
Posted By ASCW
Re: Please critique my sales page - read sticky already!

The phrase Best MMA Workout - puts you way off track immediately.

It isn't instantly clear whether you're going to show me how to get a rock hard elite fighter's bod - or if you're gonna show me...
Forum: Copywriting 21st March 2012, 05:35 PM
Replies: 27
Views: 1,189
Posted By ASCW
Re: My salesthread here converts bad - while my services work really great, pls leave your opinion

Your sentences are long, and wordy. Plus they are worded in ways that are awkward to read and tricky to understand. Almost all of your sentences have this problem.

Also in your headline...
Forum: Copywriting 21st March 2012, 01:22 AM
Replies: 43
Views: 2,553
Posted By ASCW
Re: Should I outsource copywriting, or should I to learn to DIY?

There are advantages to both. If you want to make money right now, then hiring a copywriter is the best way to go.

But spending the time to get well grounded in copywriting will serve you for the...
Forum: Copywriting 20th March 2012, 07:30 PM
Replies: 2
Views: 578
Posted By ASCW
Re: Critique My Sales Letter ... Part 2

Posted this on your other thread, not sure if you got a chance to look at it. It was looking at the other sales letter, but the ideas still apply.
Travis O's Page - YouTube
Forum: Copywriting 20th March 2012, 07:02 PM
Replies: 27
Views: 1,189
Posted By ASCW
Re: My salesthread here converts bad - while my services work really great, pls leave your opinion

Your sales letter still has a long way to go. And not even the sales letter parts, the grammar and spelling is bad. Easy to see it was written by a non-native English speaker.

Also your changes...
Forum: Copywriting 20th March 2012, 12:56 AM
Replies: 27
Views: 1,189
Posted By ASCW
Re: My salesthread here converts bad - while my services work really great, pls leave your opinion

It's not the color, or the look, or the graphics.

It's that the copy is really bad, and that this is missing very important pieces that would actually make it a sales letter.

I hate to be "that...
Forum: Copywriting 19th March 2012, 11:35 PM
Replies: 9
Views: 853
Posted By ASCW
Re: A "Killer" P.S

I know Stephen Dean does something similar. Put a little nugget in the copy and then say in the P.S. "Remember where I showed you XYZ". Gets them back into the copy to try and search for it.
...
Forum: Copywriting 13th March 2012, 05:38 PM
Replies: 50
Views: 3,068
Posted By ASCW
Re: Your Squeeze Page Comments Are Invited

I like the testimonials - but the sub-head, headline, posthead, bullets - just doesn't do it for me.

After I had absorbed the message(which I had to make a conscious and concentrated effort to do...
Forum: Copywriting 11th March 2012, 04:37 PM
Replies: 16
Views: 919
Posted By ASCW
Re: DON'T KILL ME! But I have to ask you this...

I don't like the gray font after "Before choosing a marketing company you must know..."

Also I think the font is too light all over.

Also "Will they offer your business industry exclusivity?...
Forum: Copywriting 10th March 2012, 08:40 PM
Replies: 14
Views: 1,735
Posted By ASCW
Re: Sales Letter for a video game

I'd suggest making a trailer video - and letting them have limited access to the game for free.

Example:
When Shank's trailer debuted a few years back - I instantly was excited to play it.
I...
Forum: Copywriting 5th March 2012, 08:08 PM
Replies: 23
Views: 1,917
Posted By ASCW
Re: RIP John Ritz...

R.I.P.

It was only a week ago, that I linked someone to his copy sales page, so they could study it.

:(

R.I.P. big guy.
I'll be praying for your fams.
Forum: Copywriting 1st March 2012, 09:48 AM
Replies: 4
Views: 680
Posted By ASCW
Re: How to Research for Possible Objections to Your Offer...

Depending on the niche. I'll google "Product Name Scam".

Quickly puts the mindset of skeptics right in front of you.

If you can put in "PN Scam" and find a forum on the first page. You're...
Forum: Copywriting 29th February 2012, 09:56 PM
Replies: 11
Views: 1,084
Posted By ASCW
Re: The most important thing that nobody talks about...?

Also:Kristalytics |Underground (http://kristalytics.com/index.html)

These guys exhibitioned this service on stage at Carlton's last Action Seminar.

The audience was pretty blown away at the...
Forum: Copywriting 29th February 2012, 08:45 PM
Replies: 11
Views: 1,084
Posted By ASCW
Re: The most important thing that nobody talks about...?

Rick Duris recently hit it out of the park with these two threads.

http://www.warriorforum.com/copywriting-forum/540209-rick-duris-copywriting-research-using-twitter.html
...
Forum: Copywriting 27th February 2012, 02:53 PM
Replies: 10
Views: 973
Posted By ASCW
Re: A Freelance copywriting site?

Screen the writers - and prevent lackluster writers from getting on the site.

When you have horrible seo writers, and .02 cent per word writers, disguising as copywriters - it does nothing but...
Forum: Copywriting 26th February 2012, 01:01 AM
Replies: 34
Views: 3,888
Posted By ASCW
Re: Simple easy method to get more clients than you can handle

You charge $197 for a sales page?

...And you write them in 1-2 hours?
Forum: Copywriting 23rd February 2012, 09:46 AM
Replies: 13
Views: 742
Posted By ASCW
Re: Long time no see - this involves a critique request. Fair warning.

This is gonna be a little rough...
No offense.
=============
Headline
Why not have a pre-head?

Why is your headline green?

Where's the benefits?
Forum: Copywriting 22nd February 2012, 11:06 PM
Replies: 35
Views: 1,266
Posted By ASCW
Re: Please critique these 3 headlines...

The 3rd example separates itself with the specificity within the headline.
Forum: Copywriting 20th January 2012, 09:36 PM
Replies: 31
Views: 1,267
Posted By ASCW
Re: Why am I seeing Rick Duris above every post?

Didn't happen on my machine.
But I wish it did.
Rick Duris 2012!
Forum: Copywriting 17th January 2012, 05:46 AM
Replies: 9
Views: 1,048
Posted By ASCW
Re: How much information do you need on what you're promoting before copywriting?

I typically spend about a week in pure research mode. Where I get hip to the market.
First I read all the material my client has about what they're selling. If they have a blog I'll read all the...
Forum: Copywriting 12th January 2012, 04:34 AM
Replies: 7
Views: 687
Posted By ASCW
Re: Can someone suggest a copywriter for 2 pages of my site?

Hey man, I don't mean to be a drag but... You're kind of shooting yourself in the foot when you say things like...



Here's why...

First of all you're putting a lot of unnecessary...
Forum: Copywriting 31st December 2011, 02:22 PM
Replies: 2
Views: 710
Posted By ASCW
Read this before you hire a copywriter

Kevin Halbert really hits the mark with this article.
How To Hire A Copywriter - by Kevin Halbert (http://www.thegaryhalbertletter.com/newsletters/2011/hiringcopywriters.htm)
Forum: Copywriting 3rd December 2011, 11:57 PM
Replies: 10
Views: 1,016
Posted By ASCW
10 Common Squeeze Page Bloopers (that are easy to fix)

So I’ve been reviewing a lot of squeeze pages lately. And I’ve noticed some common problems. Little roadbumps (or sometimes big roadblocks). That hinder opt-in rates.

While this may be nothing...
Forum: Copywriting 3rd December 2011, 07:59 PM
Replies: 12
Views: 1,347
Posted By ASCW
Re: Long form Vs Short Form

I'd consider short copy anything that fits on a couple of pages. if I had to choose an arbitrary number I'd choose 3. Or 4.

(My last two sales letters were 17 pages and 20. And that's solid text....
Forum: Copywriting 3rd December 2011, 12:42 AM
Replies: 19
Views: 1,738
Posted By ASCW
Re: one day old snowblower ad goes viral - nearly 30,000 views!!

"And it’s only 4 years old. I dare you to find a harder working 4 year old. My niece is five and she gets tired and cranky after just a few minutes of shoveling. This guy just goes and goes and...
Forum: Copywriting 22nd November 2011, 02:57 AM
Replies: 23
Views: 1,223
Posted By ASCW
Re: List-Builder on Crack

I bought on your recommendation alone.

I watched the first video and shat bricks.

Thanks.
Forum: Copywriting 15th November 2011, 01:05 PM
Replies: 27
Views: 10,287
Posted By ASCW
Re: Something Important (Please Read)

Is there anyway to get this spotlighted?

At the very least stickied here in the copy forum? At least for the time being?
Forum: Copywriting 9th November 2011, 05:58 PM
Replies: 9
Views: 865
Posted By ASCW
Re: How To Get The Opt In?

Here's a free and effective resource.

Copywriting Pro Vin Montello reveals the 8 things every squeeze page MUST have.

Conversion Clambake Replay...
Forum: Copywriting 9th November 2011, 02:02 AM
Replies: 9
Views: 783
Posted By ASCW
Re: Another test that decreased leads by 50%

Curious.

What was the sample size?
Forum: Copywriting 2nd November 2011, 12:20 AM
Replies: 6
Views: 709
Posted By ASCW
Re: Sales Page Formatting?

I've used optimize press to help handle layouts and technical issues for my launches.

It's worked well enough for me.

Probably better tools out there, but it gets the job done. For me anyways....
Forum: Copywriting 29th October 2011, 12:59 AM
Replies: 25
Views: 927
Posted By ASCW
Re: Feedback on my Copy ...

That explains a lot.
The idea is solid, and it is very do-able

But the copy on the page makes the offer very hard to understand.
(And should sell better)

Take a look at how Gary Halbert did...
Forum: Copywriting 28th October 2011, 09:36 PM
Replies: 25
Views: 927
Posted By ASCW
Re: Feedback on my Copy ...

Hey Chris. I took a look at your page. It's not half-bad for writing it yourself (You're not a copywriter I assume.) In fact just the title of the free report puts you leagues above most users on...
Forum: Copywriting 22nd October 2011, 05:01 AM
Replies: 42
Views: 9,850
Posted By ASCW
Re: What's The Best Sales Letter You've Ever Read?

Ghetto Counter Attacks with Diallo Fraizer (http://www.trsdirect.com/GA-77.htm)

Pretty sure Carlton wrote it.

My favorite part of the ad is this


But more specifically...
Forum: Copywriting 20th October 2011, 06:44 PM
Replies: 9
Views: 804
Posted By ASCW
Re: For Critique...Rewritten and streamlined practice ad copy chevron gas

Hey again. I'm back for round 2.

Before I really get into it. I want to point something out, because it is a perfect example of bad practice, and bad thinking(when it comes to copy).

Which is,...
Forum: Copywriting 8th August 2011, 07:01 PM
Replies: 50
Views: 2,805
Posted By ASCW
Re: Critique My "Hypnotic" Sales Letter

I would not recommend you spend any money to drive traffic to either page.

Both versions need a lot of work before they are ready.
(I will focus my critiques on the 2nd version)

There is one...
Forum: Copywriting 8th August 2011, 01:35 AM
Replies: 10
Views: 770
Posted By ASCW
Re: I need a critique of my first example copywriting.

devonm you have a lot to learn.
I'd suggest you start some of the classic books.
Forum: Copywriting 31st July 2011, 01:45 AM
Replies: 29
Views: 889
Posted By ASCW
Re: Critique Request-Squeeze Page currently converting less than 1%!

First of all. You've done many things right, that most people do way wrong.
So congrats on that.

Anyways onward to making it convert.

The prehead and headline are too wordy and confusing.
...
Forum: Copywriting 12th March 2011, 02:56 AM
Replies: 9
Views: 962
Posted By ASCW
Re: Sales Letter Breakdown

It's not so much limiting creativity that is a problem (although it slightly is)...

But copywriters get paid to write good copy.

And if you're going to hire a copywriter and then tell them how...
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