It takes just one look at the Apple product lineup to confirm that companies are constantly trying to out-innovate each other. It's only a matter of time until you're using the iPhone 32 for teleportation.
But there's something to be said for the tried-and-true. If it ain't broke, don't fix it, they say. No need to reinvent the wheel, they say.
The solution is right in front of you. Has been the whole time. Literally.
That Coke can. That pack of Jello. That John Deere tractor. There's a reason they're all still around. It ain't because of some newfangled, millennial hipster growth hack.
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