dose it worth to pay for facebook advertising due to new facebook algorithm for fanpages ?

by fxstay
6 replies
dose it worth to pay for facebook advertising due to new facebook algorithm for fanpages ?

i mean just %15 of fb fanpages see each post so what if i invest in fb ads to get 100k likes and then stop advertising ?

is it good strategy due to after i stop ads just 10k of the fanpage see each post ?
#advertising #algorithm #dose #due #facebook #fanpages #pay #worth
  • Profile picture of the author drewfioravanti
    You've got to build a list outside of Facebook. You have to get your leads and prospects into an asset that you control. It makes no sense to run like campaigns anymore. Just run clicks to website or website conversion campaigns.

    You can run separate campaigns to your fans only.

    Either way, get the asset off Facebook and into your control.
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    • Profile picture of the author fxstay
      Originally Posted by drewfioravanti View Post

      You've got to build a list outside of Facebook. You have to get your leads and prospects into an asset that you control. It makes no sense to run like campaigns anymore. Just run clicks to website or website conversion campaigns.

      You can run separate campaigns to your fans only.

      Either way, get the asset off Facebook and into your control.
      you mean send fb ads to my site and make email list with them ? and use email list to send advertising campaigns ?
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      • Profile picture of the author DelilahTaylor
        You have to have a fan page to to FB advertising. Then send your clicks into a funnel to capture emails and then make your offers through email.
        With the changes FB has made to fan pages it is almost impossible to do biz on FB itself and FB can shut down your page anytime they want.
        It is best to move your fans onto an email list that you control.
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        • Profile picture of the author fxstay
          Originally Posted by DelilahTaylor View Post

          You have to have a fan page to to FB advertising. Then send your clicks into a funnel to capture emails and then make your offers through email.
          With the changes FB has made to fan pages it is almost impossible to do biz on FB itself and FB can shut down your page anytime they want.
          It is best to move your fans onto an email list that you control.
          but if i set the fb advertising to get more likes then i can send more traffic from fb fanpage to my site as i have more likes ?
          am i false ?
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  • Profile picture of the author Triplescan
    Paying FB for Ads is not necessarily as effective as FB makes it sound. In fact the views and likes you will receive are most probably from clickfarms, so not organic views. It depends what you want to achieve: more likes, or engaged users. All the best!
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